Rebirth: I Want to Surf

No matter how good a product is, it will encounter a bottleneck period.

It means that the target group is saturated, and the growth of users has slowed down. Those who like it will naturally like it, and those who don't like it will not pay attention.

Maiwo has existed for 4 years and has 70 million users, firmly sitting on the top spot in the online community.

Maimai has existed for one and a half years and has 50 million users. It is in the second group of instant messaging with NetEase Pao, MSN, and Sina UC, and QQ dominates the first group.

Theoretically, as far as the domestic network environment is concerned, the bottleneck has already been reached.

Especially in instant messaging, these companies are desperately trying to grab market share, and they have indeed grabbed some, but they still have no threat to QQ.

They are not 2 to 1, but just another choice besides QQ. In other words, these software are not very different from QQ.

But Mai Mai is different.

From the very beginning, Maimai relied on its differences. With its smoother personal space, the unique "Audition", Super Girl Voting, etc., it has accumulated these 50 million users.

And just when the outside world thought that Maimai had also entered a bottleneck period and, like those competitors, fell under QQ, "Grab a Parking Space" appeared.

A broken game of parking, posting stickers, and buying new cars actually ushered in a big explosion for Maimai users.

The bottleneck has been broken!

"The success of Facebook has drawn the world's attention to the new community in the Internet 2.0 era. As everyone knows, Maiwo has been ahead of the times. With its absolutely excellent sense of innovation, it has been ahead of all competitors time and time again, attracting latecomers to imitate."

"Recently, a small game called "Parking Space Grab" has gradually become popular. The gameplay is very simple, but it is unstoppable. It just reflects the biggest change in the form of online products in the second wave after the cold winter of the Internet, and the social function!"

"The use of real car images in "Parking Space" was questioned, and the official response: 'All have been authorized. Similarly, if a car does not appear in the game, it is not authorized'."

"MaiMai users have increased sharply, with a maximum increase of 400,000 a day!"

"The strategy of "Parking Space Grab" broke the official defenses, and the new regulations were introduced quickly, fighting wits and courage with the players!"

"Yesterday, a picture appeared in the Maiwo community, saying 'Welcome QQ to copy'! QQ solemnly declares that the company's reputation must not be slandered, and legal channels will be taken if necessary!"

"Hahaha!"

In the office, Yao Yuan looked at the picture "Welcome to QQ to copy", and laughed so hard.

It was a background of grabbing a parking space. There was a car in front and three Chery QQs in the back. There were emojis sitting in each car, which were funny and painted with swishing speed lines.

It was obvious that the car in front was running, and the three QQs were chasing after them, still shouting: "Copy him! Copy him!"

"Who is so talented? Who did it?"

"They said it was done by one of Liu Weiwei's subordinates."

"Liu Weiwei can do it now!"

Yao Yuan immediately called her and said, "Give that brother a bonus! The company encourages everyone to play flower jobs, the more flowers the better."

"How much?" Liu Weiwei asked.

"You can figure it out for yourself. If you post too little, say you posted it. If you post too much, say I posted it."

Hanging up the phone, Yao Yuan looked at Gu Jiaming in front of him, continued the topic just now, and said, "You said you want "Parking Space" to go overseas?"

"Yes, Facebook is very popular, and every country has its own similar products. For example, Japan has Mixi, the largest SNS website in Japan, with more than 3 million users.

Korea has cywo, which is also the largest in the country.

Even the United States has MySpace, the second largest social networking site after Facebook.

Now it is the hottest moment, and major websites are robbing users. "Grab Parking Space" has proved its value, and I believe it is also applicable to overseas users.

So I think it should be exported! "

"..."

Yao Yuan looked at Gu Jiaming. This person's job is a game planner. He has followed him since "Legend of the Merry Jianghu". He doesn't understand technology, but he has a very good sense.

Just let the game export this point, others can't think of it, or even dare not think about it.

"It's great that you have this idea, but now is not the time."

"boss!"

"you listen to me……"

Yao Yuan waved his hand, stopped the opponent, and said, ""Parking Space" is actually a flas***, there is no technical threshold, and others can copy it if they want. Believe it or not, it won't be long before those domestic competitors will shamelessly copy it. past.

Change the name and still go online, the law can't control it.

So why do you imagine that foreigners will buy copyrights in a regular manner and talk about sharing? "

"Then under what circumstances do you think they would do this?"

"Either it's our product, they can't easily copy it; or it's some kind of regulation restriction, they have to negotiate a share."

"..."

Gu Jiaming was a little downcast, nodded his head to express his understanding, but said again: "Although you always say that games are for making money lying down, there is no need to spend a lot of effort, but I always believe that self-developed technology is the core."

"Maybe in the future, you go to work first!"

Looking at the back of him leaving, Yao Yuan shrugged, this is still an idealist.

From later generations, I have seen countless idealists die on the road one after another. The most iconic are two popular entertainment fields: movies and games.

I have a new life, I will be assigned a great task, I want to save domestic movies, save domestic games!

Wow!

too tired.

This kind of tiredness is a kind of helplessness and mockery caused by poor information for more than ten years. He prefers to lie down and make money. When he is in the mood and interested, he may play the role of "savior".

Always call yourself the son of destiny, there is no need to set yourself a great mission—it’s not that you have to rebel in the Qing Dynasty.

Back to "Parking Space Grab".

The prototype is a small foreign game Parking Wars, translated as Parking Wars.

This game is specially developed for Facebook, why Facebook? Because in 2007, Zuckerberg opened up a third-party application platform and welcomed technicians from all over the world to develop products.

To put it simply, I provide a platform, you develop a game and put it on it, and we share the revenue.

Afterwards, many websites in various countries followed suit and launched third-party application platforms, including domestic Qzone, Renren, Kaixin and so on.

The famous "Happy Farm" was born based on this.

Needless to say, how popular the farm is, we all know that the key is that this kind of game of stealing vegetables has been exported, and the income on Facebook is very good, and it is very popular.

Because Facebook is open, Zuckerberg decided it himself, you take the game over, and we divide it-this is the situation Yao Yuan said, there are rules and restrictions.

Even so, the game of stealing vegetables was later imitated by foreign countries, but it has been popular for several years and made money.

So Yao Yuan is waiting for Facebook and websites in other countries to open applications next year. If you use it now, you will be nothing.

The purpose of opening applications on the platform is to concentrate resources and select good social games. In the next few years, until around 2012, social games will be a very popular field, and everyone will rush to it.

Then he was laid down by the mobile game!

The vast majority of games died quickly, only QQ was transplanted to smartphones in time, and the gameplay was deepened. QQ farm, ranch, and restaurant all in one, have been strong for a long, long time.

This proves once again that the domestic benchmark for Facebook is not Renren or Kaixin, but Qzone.

Like the time when Yao Yuan crossed over, his 60-year-old mother was still picking up vegetables on her mobile phone every day...

(no more...)