Rebirth: I Want to Surf

"Morning, Mr. Yao!"

"Morning, Mr. Yao!"

"Morning!"

At eight o'clock, Yao Yuan came to the company refreshed.

The employees greeted each other with joy on their faces. Yao Yuan had seen this kind of joy in books—even the poorest patriots in the East End of London could not help puffing out their chests when they thought of the wealth and industry of Britain. .

Because the capitalists try their best to instill a point of view among the people that the wealth of the capitalists is the wealth of the entire nation.

In the same way, the wealth of Boss Yao is the wealth of all employees, and the glory of Boss Yao is the glory of all employees!

"oops!"

Yao Yuan entered the office with empathy, made a cup of tea, added some jujube and wolfberry, sat down on a chair, and said, "Bring the materials here!"

Snapped!

Yinyin slapped a document on his desk, he was extremely dissatisfied, and shouted: "As an assistant, you should be in awe of the boss, look at your appearance, what kind of attitude is it?!"

"10 minutes of attitude!"

"That's all right, go get busy..."

Yao Yuan straightened his back, took a small sip of hot tea, and began to look through Jiahe's information. After Xinli Media became the largest shareholder, the treasury of this established film company was completely opened up, with the most real family property inside.

The first thing to watch is the cinema.

There are 5 movie theaters in Hong Kong, with a total of 24 movie halls, accounting for 13% of the market share.

There are 8 movie theaters in Taiwan with a total of 79 theaters, accounting for about 30% of the total.

Malaysia has jointly operated a theater chain with others, with 10 cinemas and 77 halls, accounting for 28% of the market.

There are 9 movie theaters in Singapore with a total of 73 halls, accounting for about 50% of the total.

There is a cinema in Shenzhen with 7 halls, the share is absolutely unexpected, accounting for 35%!

Yao Yuan was surprised at first, but he understood after a little thought. In 2006, there were only 1,325 theaters nationwide, with 3,024 screens, and an average of 2.2 screens per theater.

Because the reform of the theater chain has just been done for four years, a large number of old and small theaters have been eliminated. The previous single-hall theaters are no longer popular, and all are newly built or remodeled multiplex theaters.

Those with a foundation will naturally develop rapidly, such as Beijing and Shanghai.

Although Shenzhen is a big city, it used to be a small fishing village without this foundation, and the cinema is a bit insignificant in the rapid development of the whole city.

"Tsk tsk!"

Yao Yuan couldn't help being overjoyed, real estate is the most powerful thing, but there are too few inland ones, so they have to expand.

After watching the theater, look at the film library.

Golden Harvest has made more than 600 films in total, and sold many copyrights at the most critical time, mainly Jackie Chan's. However, in recent years, 39 copyrights have been bought back, including "The Lost Secret Service", "Song Family Dynasty", "The Wind and Cloud Hegemony", etc., and there are still more than 400 titles in the library.

These copyrights in Hong Kong, Taiwan, Singapore, Malaysia and other places can bring in an annual income of about 10 million, including TV stations, audio-visual products, hotel pay channels, etc.

And then it's gone.

Well, there are only two parts left in the huge Golden Harvest: theaters and film libraries.

Sequoia China, SIG, and Huiyou Capital spent a total of 500 million yuan to purchase 30% of Xinli Media’s shares. Currently, they only have the shares of Zou Wenhuai and his daughter, and the rest will continue to be acquired.

The second and third largest shareholders are Zou Wenhuai's friends. Before Golden Harvest was acquired many times, he didn't want to sell at that time, so he asked these friends to help, so it was not a problem.

The purpose of Xinli Media is to go public through the back door and then operate it.

What kind of operation method?

The simplest: start a movie project, create a big momentum, recruit big directors and big stars, do all kinds of publicity, and then set up a private equity film and television fund, ummmm...

When the movie is about to be released, the listed company will issue an announcement to build momentum, the stock trader team will be responsible for market making and cooperating with the lure, and the director and actors will be responsible for the publicity in various places, and use various means to push up the box office, thereby raising the stock price.

The whole process is empty-handed and white wolf, almost without spending a penny.

How do you invite a celebrity director? Exchange it with stocks.

Where did the filming funds come from? Naturally someone sent it.

How did the box office increase? Buy a ghost farm.

The audience laughs at the ghost field of some movies, but they don’t know that people make money off-site, the box office is high, the stock price is high, and they don’t even have to pay for the box office...

In the end, all parties made money lying down, who cares if the movie is good or bad?

This is a complete industrial chain, and there are still people working on it up to now, and it is as bad as men's football.

After 2010, celebrities also joined in. Celebrities are the highest-quality white gloves, because the salary is very delicate, so I wanted to give Yang Tianbao 80 million, why?

Not breaking the law!

The money does go into the stars' own accounts, but whether they can use it is another matter.

Talk too much and get harmonious, let's not talk... In short, compared with this group of people, Yao Yuan's biggest conscience is that the projects he presented are really great, at least they can satisfy the audience.

…………

If there is a "Power Ranking" in the Chinese entertainment industry, then after the acquisition of Golden Harvest, Yu Jiajia will definitely be ranked in the top five. The first estimate is the leadership of Optoelectronics, the second is the film bureau, the third is China Film, and then the private enterprise.

Regardless of the uproar in the entertainment industry and Shen Nanpeng's next move, Yao Yuan just announced a small piece of news:

"Within one month, the community will spin off the [Comments] section and turn it into an independent website like Qianqian Music.com, named [Maoyan]."

"On the basis of ratings for books, music, and film and television, we will gradually develop into information, authoritative data, and online ticketing in the future."

The current ticketing is still very poor, only Deyun Club, Happy Twist, and the newly joined Golden Harvest Shenzhen Studios.

After all, Lei Jun paid for it. He doesn’t think Dianping has developed, but he thinks that the online ticketing project is good, especially when paired with the acquisition of Golden Harvest, it is full of momentum.

After reading the plan, he readily paid $2 million.

Ever since, the "Maoyan" website was launched, and the person in charge is Wang Jiamin, whose office is in Zhongguancun, together with Liu Weiwei and his gang.

Now 99’s subsidiaries include Mall, Maike Eslite, Maili Video, Qianqian Music, and Maoyan. The community is like an old hen that has hatched a lot of eggs. Now it has slimmed down again, leaving only the eldest son of Mall.

Yao Yuan doesn't plan to create new things for the time being, but to digest these first.

The next few years will be a very critical node, and many things will happen, such as the financial crisis, such as copyright regulations, such as the golden period of listing.

The Internet is not like an industry, which invests in one year and produces in one year, which is clear and clear. The Internet may have been tossing around for five or six years, and we haven't seen any benefits yet.

And once the pattern is set, it's time to reap while lying down.

Yao Yuan first made money from text messages, then from color ring tones, and now there are games, M-coin top-ups, and wheat grain video advertisements, etc. It is much better than before, but it is still not time to lie down.

It can only be said that it is close to the goal.

(Thanks to the cute owner of meat buns...

Today I want five more! ! ! )