Rebirth: I Want to Surf

Chapter 693: 9 pieces 9

Zhongguancun, Yuetuan.com.

Lei Jun had just finished the meeting and arranged a "Lunar New Year file + Spring Festival file" ticketing campaign.

People like him basically do whatever they want. After more than half a year of hard work, Meituan, Lashou, Juhuasuan, and Yuetuan are now the four kings of the group buying market.

This is the result of he remembering Yao Yuan's advice "Don't burn too much money".

The largest consumer item in group buying is catering, and the second largest is movie tickets. Of course, there is a fight. Today's ticketing market is divided into four types:

Traditional vertical ticketing websites, represented by Damai.com and Guevara;

Group buying websites;

Movie community category, represented by Maoyan Movie;

Self-built theater chains are represented by the ticketing website of Wanda Cinemas.

The most popular is undoubtedly group buying, because it is cheap.

But the strange thing is that Maoyan Films, the earliest and leading film community in China, is also lazy in ticketing, and seems to have no intention of developing.

In other words, on the entire group buying track, 99 Group gave its peers the feeling that they would just ignore it.

"Mr. Lei, Mr. Yao is here!"

"Please!"

While speaking, Lei Jun stood up, ready to greet him personally, and then saw Yao Yuan walk in the door, looked at himself twice, and gave a burst of joy inexplicably.

Um?

Lei Jun was puzzled.

"Ha ha!"

Seeing his appearance, Yao Yuan wanted to laugh even more, and waved his hands again and again: "It's okay, it's okay, I suddenly thought of something fun."

"What fun stuff, share it?"

"No no."

Yao Yuan had just finished planning to go overseas with his mobile phone. When he saw him, he thought of what happened to Xiaomi in India. Lei Jun played a monkey for half his life, and finally was tricked by the old fairy Modi...

"You haven't changed much here? I heard that your group buying is doing well, and you don't want to change to a bigger office?"

"I'm looking for it, and I won't be able to find something satisfactory for a while."

Lei Jun smiled all over his face, and said, "I'm busy every day, but I'm very fulfilled, and I've regained my entrepreneurial passion. Sure enough, it's right for me to come out, and I can't waste my life."

"This is what I said, let those hard-working wage earners who are scolded like grandchildren every day and earn 3,000 a month live, they are wasting their lives."

"Tsk! You man, speak up!"

Lei Jun didn't want to confront the bar, he definitely couldn't say no to him, the outside world thought that Commander Yao had a good face, but in fact, only the insiders knew that this guy had a bad mouth.

"If you don't have anything to go to the Three Treasures Hall, what are you doing here today?".

"Um……"

Yao Yuan drank tea and asked, "Does Yuetuan.com have movie ticket business?"

"Yes, I have!"

"What about users?"

"There are a lot of orders. This year's film market is very good. "Avatar", "Tangshan Earthquake", "Inception" and "Harry Potter" have completely brought up the ticket sales."

"How much is your group purchase price for "Let the Bullets Fly"?"

""Let the bullets fly"?"

Lei Jun searched in his mind, and said, "Jiang Wen's movie, it hasn't been released yet... Oh yes, this is your movie.

Now the theater ticket price is 70-80, and there are usually membership cards, which can be discounted. Our group purchase price depends on the strength of the website. If there are more subsidies, it will be cheaper, and if there are fewer subsidies, it will be more expensive. Generally, it is between 30% off and 20% off. "

"The cheapest one is more than 20 yuan?"

"Almost, Yuetuan.com has a set meal, 66 yuan, two movie tickets + two cups of Coke + a popcorn."

"So, I want to make the film "Let the Bullets Fly". I will pay for the subsidy, and I will use your platform, and my Maoyan will also be sold. What is the price..."

Yao Yuan thought for a while, and pulled it to the lowest point: "How about 9 yuan and 9?"

Whoa!

Lei Jun was taken aback, and asked curiously, "You won't let me burn money, but you burn it yourself?"

"Oh, it's different. I just want to push "Let the Bullets Fly", and drain it for you by the way."

"..."

This was a bit obvious, and Lei Jun was speechless for a while.

Seeing this, Yao Yuan said with a smile: "If you want to do ticketing, you must use a low-price strategy to seize the market. But I don't have the energy to do it. How about you invest in Maoyan?"

"Yuetuan.com investment?"

"Yes, the head of Maoyan is called Wang Jiamin. He has great abilities and knows a lot about film and television. He can continue to take charge. After you become a shareholder, you can send a vice president to take charge of the connection and operation with Yuetuan."

Lei Jun's heart skipped a beat.

Maoyan is the largest movie community in China, and it also has an absolutely "authoritative" comment function. Countless netizens refer to Maoyan's ratings to watch movies.

"Then, is this ticket yours or mine?"

"Whatever it is! First grab the market, and then we can integrate ticketing resources and let Maoyan go public."

"..."

Lei Jun nodded and made a decisive decision: "Yes!"

"Well, I'll subsidize "Let the Bullets Fly" first."

Yao Yuan stood up, stretched out his hand and said with a smile: "We have known each other for many years, we have fought, drank, and this is the first time we have cooperated."

"Yeah, I'm also looking forward to what you said."

"I still have something to go, remember, make group purchases steady!"

Lei Jun walked to the elevator and returned to the office silently.

He's not stupid, so he naturally guessed Yao Yuan's intentions - he wanted to invest in Yuetuan.com, but he didn't feel disgusted. Group buying requires a lot of money, and the financing will not be too much.

…………

Since Yao Yuan was reborn, he was less self-willed.

Count one this time.

Because he is a die-hard fan of "Let the Bullets Fly" and wants to increase the box office, but he doesn't want to cross the border like "Man Jianghong", so he simply subsidizes the group purchase.

By the way, let Lei Jun cooperate.

Yao Yuan will definitely invest in Yuetuan.com, kill Meituan and monopolize the group buying market, don't think otherwise!

...

At the beginning of December, the sky in Beijing became more and more hazy.

Today is a rest day, a good time for theaters, and there is already a long queue at the Golden Harvest Cinema in Shangdi.

"Group buying! Exchange tickets here!"

"Don't squeeze, don't squeeze!"

Later generations of theaters all have self-service ticket machines, but they are not popular now. Audiences need to go to the front desk to exchange for paper tickets with a group purchase code. Men and women in the crowd, when they heard the shouts, more than half of them huffed.

It's all group buying.

There were very few people in the other row, and it looked lonely. An older brother was puzzled and asked, "Hey, how much is your group buying?"

"9 bucks 9!"

"What the hell?"

"9 yuan and 9!"

Fuck!

The eldest brother is a distinguished member, and he lost his sense of superiority in an instant, and his heart was extremely unbalanced: "Which website did you buy it from?"

"Yue Tuan."

"Yue Tuan!"

The eldest brother made a serious note that he doesn't shop online very much, but the price difference is enough for him to change his habit.

"At 6:30, the tickets for "Let the Bullets Fly" are checking in!"

"Queue to enter!"

The crowd checks tickets quickly and enters the venue. Many of them come not for the movie, but as a date project, or simply because it is cheap, buy a ticket and have a look.

2010 is another milestone for the domestic film market.

"Avatar" 1.37 billion, suddenly opened up the market to a level that was unimaginable before.

"Tangshan Earthquake" 640 million, ranking second.

"Inception" 450 million, ranking third.

Everyone feels that the box office is becoming more and more valuable, and it is also becoming less and less valuable. The "100 million yuan club" that was made a fuss about in the past is nothing at all now.

(besides……)