Rebirth: I Want to Surf

The first-day results of "Lost in Thailand" did not meet Jia Jia's expectations, and just broke through 40 million.

Since then, it has been rising all the way, and a small comedy film with a cost of 30 million has shown the momentum of people blocking people and gods blocking people.

Continuously set domestic film single-day schedule records, single-day box office records, and single-day movie-viewing records. The box office broke 300 million in the first week, 400 million in the second week, and 300 million in the third week.

It was released in early December, and after 25 days of release, it has reached 1.16 billion, ranking first in the year. Under 99 Entertainment's aggressive marketing, "Lost in Thailand" will definitely break the box office of the original version and achieve even higher results.

As mentioned earlier, "Lost in Thailand" itself is not that exaggerated, it is the right time, place and people.

Because in November, Feng Xiaogang's "1942", Lu Chuan's "The King's Feast", and Ang Lee's "Life of Pi" were released in the same month.

Thus was born the famous meme:

"The difference between Li An and Feng Xiaogang is 100 Lu Chuan!"

"That's not too bad!"

Although the box office of "Youth Pi" is good, it is also a serious movie. It can be said that the audience was educated for a month in November and wanted to watch something light.

"It's a rare phenomenal movie. When I went to get a haircut, the guy who washed his hair enthusiastically recommended it to me, and would retell some funny scenes."

"The pressure of life is increasing, and watching comedy is the most cost-effective way to reduce stress."

"There is no preaching, no scheming, no fighting, no kingship, no intrigue, all are equal, and everyone is happy!"

The audience raved about it, and the public opinion also began to raise Xu Zheng infinitely.

Xu Zheng is quite sensible, and said repeatedly: "I think I understand the audience's mentality when watching movies, and I have also told some people around me who have a high taste and appeal for movies that they should go to the cinema to see how the audience chooses.

Ordinary audiences did not go online at home, read newspaper reviews or recommendations, but chose to say that we will go to see a Polanski movie at night. Most of them bought a bucket of popcorn after arriving at the theater and said, let’s watch this, this looks funny.

The audience has simple needs, and on the premise of satisfying the simple needs, guide him to a higher level.

For example, "Youth Pie" is the wisdom of Ang Lee. It is tasteful under the beautiful image style, which makes people have different opinions. I may never achieve it..."

In fact, from the perspective of future generations, for "Tai囧", the greatest significance is:

From investment, production, main creation, distribution, and marketing, no outsiders intervene. It proves that only mainland filmmakers and the mainland market can hit the box office of 1 billion+!

With "Lost in Thailand" as a symbol, everyone has seen the huge potential of the mainland market.

Hot money keeps pouring in, the entertainment circle is rapidly capitalized, mainland stars are beginning to rise, and the Hong Kong and Taiwan circles have been suppressed for 30 years.

…………

Just when "Tai囧" was booming, Yao Yuan and Yu Jiajia had already taken off.

As the end of the year approaches, some people are idle and some are busier.

"boom!"

The powerful noise brought by the flying fuselage roared in my ears. On a flight to Singapore, Yao Yuan was bored reading a magazine, while Yu Jiajia was doing calculations with a pen beside him, non-stop.

"This wave can earn 400 million!"

"What?"

"Lost in Thailand!"

Yu Jiajia stopped writing and said: "Based on the box office of 1.2 billion, first pay 5% to the government film fund, which is 60 million; then pay 3.3% tax, 39.6 million.

The theater chain's share is 43%, and I can get 473 million.

The cost of "Tai囧" + publicity is 70 million, and the gross profit is about 400 million, making money! Earn money! "

She seemed very relieved, and kept saying: "After investing in movies for so many years, I finally don't have to earn those three melons and two dates. From now on, I will earn 1 billion or 2 billion back."

"The box office of 2 billion is at least 6 billion. Although the domestic market is large, 6 billion will come to an end."

"That's also very satisfying, much better than before... hey, guess how much I give Xu Zheng?"

"You didn't sign the agreement?"

"No sign, he got the normal salary."

Yao Yuan thought for a while, and said, "With your temperament, you should get 30 million, right?"

"If it's 1.2 billion, it's 30 million, and if it's 1.4 billion, it's 40 million! I want everyone to know, follow me and have meat to eat."

It is not far to go to Singapore, and it will take 5 or 6 hours.

In the afternoon, the plane landed at Changi Airport. There were all kinds of races, but most of them were yellow-skinned. When passing the customs, the staff asked in English, and Yao Yuan deliberately said something in Chinese.

The other party kept a decent smile and replied in Chinese.

"What are you doing?"

"Let me see if they will talk about it?"

"Crazy line! More than 70% of Singaporeans are Chinese, of course they can speak Chinese."

"That's not necessarily true. They are pursuing internationalization."

Yao Yuan shrugged.

Yes, there are many Chinese in Singapore, but there are four official languages: English, Chinese, Malay, and Tamil (Indian language).

Of course the older generation of Chinese can speak it, but not necessarily the younger generation. The younger generation in Singapore are proud of being fluent in English, and despise those who can only speak Chinese.

"Mr. Yao!"

"Miss Yu!"

Of course, at this moment, one must speak Chinese when dealing with Yao Yuan.

I saw a guy greeted from a long distance, and ran over with decent small steps. He was in his early 40s, not tall, and had a friendly smile common to businessmen.

"This is Huang Lan!"

Introduced by Yu Jiajia, Yao Yuan shook hands and said with a smile, "Jiajia has always been with you. I just met you today. I'm ashamed."

"Don't dare, I have admired Mr. Yao for a long time!"

Huang Lan stretched out her hand and asked the two of them to get into an extended concierge car, while Xiao Mo and other entourage arranged another car.

"Send the two of you to the hotel first, there will be a welcome dinner in the evening, and I will visit the TV station tomorrow, oh, if the two of you don't mind..."

"Of course, it's up to the owner!"

Yao Yuan smiled and asked, "Where is Mr. Huang's ancestral home?"

"My ancestors lived in Chaoshan and came to Singapore in the 1930s."

"Chaoshan is good. I also know a person from Chaoshan. Mr. Huang may still know him."

"Oh? I don't know who it is?"

"Does Ma Huateng know?"

"..."

Huang Lan emmmmm!

I know a papa, I know you guys don't deal with it even in Singapore!

"Haha! I like to joke, don't mind."

"Of course not, Mr. Yao is as quiet (2) silent (forced) as the rumors say."

As we all know, Tongliao is an international unit of area comparison. Singapore has an area of ​​733.1 square kilometers, which is about 0.012 Tongliao.

The convoy soon arrived at the Ritz-Carlton Hotel in Marina Bay. Huang Lan was a social expert at a glance, and the arrangements were well-arranged.

"At 8 o'clock in the evening, I will pick you up. If you need anything, just ask."

"Oh? Is there Fan Wenfang that night?"

Yu Jiajia asked jokingly.

Unexpectedly, the other party was serious and said: "If Miss Yu likes it, I will arrange it naturally. Okay, don't bother the two of you."

"Is he serious?"

After he left, Yu Jiajia asked Yao Yuan in surprise, Yao Yuan shrugged: "It doesn't matter, it's not important anyway."

(besides……)