Rebirth in America
Chapter 122 Acquisition of ABC
In a high-end hotel, a handsome young man with blond hair and an old man sat face to face. When others see this scene, they will think that it is a pair of grandparents and grandson going out to eat, having a good time. Unexpectedly, they were discussing a business worth tens of millions of dollars.
Alex didn't think for long. He quickly raised his head, looked directly into Edward's eyes, and said, "Then let's do it, ten million!"
"Have you really decided? Ten million dollars!"
Edward didn't expect Alex to make a decision so quickly. This is a business worth up to 10 million. Even if it were him, he would probably think about it for several days before he could make up his mind.
At first, after he spent 10,000 US dollars to buy BlueNet, he found that the empty shell equipment was not enough, so he invested money bit by bit. At the end of the day, he found that it had cost him several million US dollars. At this time, he was already riding a tiger, and he wouldn't have been willing to do it if he had known it would cost so much from the beginning.
"Yes, I will call my lawyer now and prepare the contract today. Do you want to know when the contract can be signed?" Alex stood up, buttoned up his suit, and prepared to call the bodyguards. Leave.
Today was business, so he had to put on a suit. Alex doesn't like wearing this kind of formal clothes. He feels uncomfortable all over. When at home, he spends most of his time wearing sports and casual clothes.
"Okay, let's sign the contract tomorrow."
Edward also stood up. He is not the kind of person who goes back on his word and will not take the opportunity to raise the price. People in their class are responsible for what they say, and will not break their promises easily unless it is a matter of life or death.
Alex then left with his people. He calculated that he still had nearly 100 million left to invest in the company. This money basically comes from the profits of DreamWorks. He has already withdrawn 150 million from the film company. In addition to some money being used to invest in other companies, some money is also used to buy stocks and gold.
Now we still have to spend about 20 million to invest in the TV station, 10 million is the purchase fee, and the other 10 million is ABC Company's working capital. With this amount of money, coupled with his various reform plans, it is estimated that the company can be put on the right track. As long as the TV station can ensure basic profits, then he does not need to continue to invest money.
That night, Alex announced his decision to buy ABC Company at the dinner table. This news surprised the Carpenters. They did not expect that their son would do such a big thing as soon as he turned around.
"Alex, are you sure you can manage ABC well? I heard that they are operating at a loss every year." Bart immediately asked. It seems that it's not that he hasn't thought about getting involved in the television field, but he hasn't made up his mind.
"Don't worry, we Alex will definitely think it through when we do things." Angel said at the right time and helped Alex.
Alex smiled and said, "I only plan to invest 20 million in it first. Even if I lose money, I can make it back as long as I make a few more movies."
After hearing this, everyone laughed. They knew what Alex was referring to, and now The Sound of Music has overtaken Gone with the Wind as the highest-grossing film of all time. With a North American box office of more than 200 million, plus uncountable overseas box office, DreamWorks can share hundreds of millions of dollars.
Under Morris's management, DreamWorks became more and more formal and the company became bigger and bigger. Under the influence of his reputation, many well-known and unknown directors and screenwriters came to try their luck at DreamWorks. Morris himself is very capable and capable, but he has been making independent films because of a lack of opportunities. Now that DreamWorks is here to help him, he is like a carp leaping over a dragon's gate. He suddenly becomes prosperous and his film career is booming.
Judging from Alex's judgment, DreamWorks will definitely be able to make a lot of money for a long time. Even if the movie doesn't make money, he doesn't have to worry. All his eggs are not put in one basket.
In other words, Alex can afford to lose money on this investment. He is not afraid of losses, he has other companies making money. This is why he is willing to buy ABC, a television broadcasting company. Nothing can be 100% guaranteed to succeed. But if you don’t do it, you will definitely not succeed.
Howard Hughes was not always successful. When he invested in movies, he was deceived from the beginning and lost millions of dollars. But he did not back down because of this. Instead, he kept working hard and kept making movies until he succeeded.
The same was true when filming "Hell's Angels". Hughes acted like a lunatic at the time, constantly investing large sums of money and reshooting the entire movie just to shoot a cloud. In order to add sound, the film was reshot. Eight million U.S. dollars were invested in the project. Fortunately, the Hughes family had a large business and could afford so much money. If it had been anyone else, he really wouldn't be able to withstand such a torment.
The next day, Alex and Edward signed the contract under the witness of their respective lawyers. Alex handed Edward a check with a face value of 10 million and obtained 100% of ABC Company's shares.
Unexpectedly, the lawyer discovered some problems after obtaining some information from ABC Company. These problems may not be obvious, but they may also be a trap.
"Wait! Mr. Edward," Alex immediately stopped them who were about to turn around and leave. He said, "What's going on with this cooperation agreement between ABC and Disney? I saw something very unreasonable in it. For example, ABC gave Disney its broadcast network to use, but it didn’t receive any money?”
"Oh! This," Edward didn't know what was going on at first. After listening to it, he immediately explained: "Mr. Walter and I are friends. One time, ABC was worried about not having any programs to broadcast. When Walter found out, he Let us use the cartoons they have. In order to bypass some regulations and pay less taxes, we decided to cooperate in this way. If you feel it is inappropriate, you can stop cooperation with Disney at any time. This agreement does not What’s going to go wrong?”
Alex nodded and said to him: "Okay, I understand! Thank you for your patient answer."
"You're welcome. After all, this is my obligation." Edward said to him with a smile.
"Then that's it! Mr. Edward, we'll see you later."
Alex shook hands with Edward and said goodbye. What he didn't expect was that Edward would die within a few years after he returned. This was the last and only time they met. However, during his lifetime, Edward often mentioned Alex to others, thinking that he would eventually become a great person.
After accepting ABC, Alex immediately summoned all TV station employees to calm their emotions. The employees all became excited when they saw that the company's boss had changed, and this person turned out to be the recently famous Alex Carpenter.
When a person's reputation grows, it sometimes has unexpected effects. Alex did not expect this. He thought that with a new boss, the employees would feel uneasy. When he looked into those people's eyes, he realized that he was wrong. There is a fire burning in the hearts of these people. This is the fire of hope, which he brought to these people.
The popularity of Alex's "The Sound of Music" made these people full of hope for him. When Edward was in charge, their ideas were not taken seriously. ABC Company has been silent day after day, and it doesn't look like a TV station at all. Now that Alex is the boss, there is new hope and the beginning of change.
News of this acquisition soon became known to others. Especially two companies, NBC and CBS, are paying special attention.
Among them, CBS has always wanted to acquire the Carpenter brothers, and they even wanted to invest in Carpenter Records. To them, the Carpenters were a mountain of gold and a cash cow. Unexpectedly, Alex turned around and made a movie that broke box office records, and soon entered the field of television broadcasting.
What is rhythm? It’s the rhythm of becoming an opponent.
Some panicked CBS companies quickly held a high-level meeting. They wanted to discuss a way to suppress Alex, who was on the rise. At the meeting, CBS decided not to cooperate with Carpenter Records to sell records, nor to invite the Carpenter brothers to appear on the TV station.
Initially, the New York TV station's interview with the Carpenter brothers was conducted under the auspices of CBS. It is precisely because of this interview that more people know about the Carpenter brothers.
For the Carpenters, these repressions were the same as those without. CBS soon realized that there was no way they could stop ABC using this method. After all, the Carpenter brothers are not little people. They have grown into behemoths that can be compared with them.
When reporting the news of this acquisition, CBS TV station said sourly: "Alex, the youngest billionaire, is betting heavily on the television business."
As for NBC, they are much calmer. NBC executives were secretly laughing at Alex, who believed it was a money-losing deal.
When NBC talked about this acquisition, it said ironically: "Alex is so rich that he spent $10 million to buy a worthless TV station."
They seem to have forgotten that this worthless TV station was the one they sold in the first place.
At the beginning, Alex planned to promise not to make any changes, not to change the status quo of ABC for at least six months. However, when he realized that everyone here wanted to change. He was determined to change his plans and reform the entire station immediately. However, he still endured, overcame his lazy nature, and followed the heads of departments of ABC TV station to familiarize himself with the work process.
A week later, he held the first ABC high-level meeting. Prior to this, he had had individual conversations with everyone and learned about the entire company. After he was confident, he decided to take action.
At the meeting, he made no major changes to the company's structure, just adding several new programs and a new department.
The new program is a children's science education program that is broadcast in the morning and evening. This kind of program requires low investment and is fast to shoot. All it takes is a host and a few puppets, and it's ready to go.
There is also a sports program that allows ABC to exclusively broadcast all Yankees games owned by the Carpenters. In order to allow the audience to watch the game as quickly as possible, he plans to use an unprecedented live broadcast. In this era before satellites were flying in the sky, live broadcasting was a very costly activity. Few TV stations will broadcast an unimportant game live, thinking that no one will care whether the result of the game is known sooner or later.
Fortunately, ABC TV station only needs to broadcast the Yankees live. They set up a camera team in the stadium and relayed the captured image signals through the nearby broadcast tower. UU Kanshu www.uukanshu.net Under Alex's design, the cost of this kind of live broadcast is relatively small and can be implemented smoothly.
The last program was a music program. He asked ABC TV station to cooperate with Carpenter Records to record some music videos on a regular basis. These music videos will be played on TV stations at specific times. In fact, the so-called music programs are officially learned from MTV, which Alex filmed in the movie. This form of music is unexpectedly popular with the audience.
This method of filming MTV is not only good for ABC, but also of great benefit to Carpenter Records. Sometimes, when they want to promote a certain record and feature a singer, they will film an MTV and get it to be broadcast on TV stations. Soon, they discovered that the sales of records with MTV recordings increased significantly, and the singers quickly became known to people.
Many TV stations want to purchase and broadcast these MTV videos. They not only play a promotional role, but can also make a small amount of money.
In addition, a program quality inspection department has been added. Once the quality of a certain program does not meet the standards, there is a possibility of being cut off. At this time, there are already ratings survey companies. Through the ups and downs of program ratings, the quality of the programs broadcast during that period can be judged.
After this small adjustment, ABC Company's user base quickly increased, and its advertising revenue also increased significantly. A few months later, ABC Company's revenue and expenditure were basically balanced and it was no longer operating at a loss. Since then, ABC Broadcasting Company has developed faster and faster, with more and more users. In a few years, its development scale has become comparable to broadcasting companies such as CBS and NBC. Only then did people discover that Alex’s original investment of 20 million had turned into assets worth hundreds of millions.
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