Rebirth In Hollywood

In the second week of the movie, the Christmas holidays in the West officially kicked off. Although some audiences were inevitably lost, "Harry Potter and the Philosopher's Stone" is still popular, occupying a large audience in theaters in the United Kingdom and the United States. Absolute advantage, and it is a tradition in the entertainment market for the whole family to go to the theater to watch family carnival movies on Christmas. Parents with their children queuing up to buy tickets can be seen everywhere in the theater. watermark ad test watermark ad test

Different from Warner's petty publicity before the film was released in the previous life, Ryan paid a sky-high price for publicity and marketing, and a lot of it was used in the second week when the box office of commercial movies would decline sharply, increasing the offensive in publicity.

"Harry Potter and the Philosopher's Stone" is the first film in the entire series. The more successful the film, the greater the follow-up influence, and the greater the publicity expenses saved in the future.

Just the day before Christmas, Madame Tussauds launched the Harry Potter series of wax figures, and it was overcrowded for a while.

They got the relevant authorization a year ago, and of course paid a lot of money.

Authorized manufacturers from all walks of life have also launched their own series of Harry Potter products, such as magic brooms, wands, Quidditch ball uniforms, invisibility cloaks, Hogwarts school uniforms and badges, etc., which have swept the entire West. world.

Whether it is a big city like London and New York, or a small North American town like Venice or Barcelona, ​​you can see a large number of related products in almost all stores.

The popularity of movies has driven the sales of these products, and the well-made peripheral products have also attracted some people who were not interested in movies to enter the theater.

Showing off and comparison between children are sometimes more serious than adults. When most of their peers are talking about Harry Potter, those who have not seen the movie and do not have related toys in their hands will naturally feel lonely and lost. At this time Walking into theaters and stores has naturally become their first choice.

Subsequently, the box office of the second week of "Harry Potter and the Sorcerer's Stone" was released. It won the North American box office champion with more than 75 million U.S. dollars, while the box office of more than 13.5 million pounds in the United Kingdom is also the best.

In addition to these two places, the film was basically released simultaneously in Australia and New Zealand.

In sparsely populated Australia, the first-week score was more than $7.2 million. Overwhelmed "Lord of the Rings 1". Became the new local first-week box office record holder.

Although "Harry Potter and the Sorcerer's Stone" was not as popular as "The Lord of the Rings" in New Zealand, it was worth a million dollars at the box office. It also achieved the second-best result in history.

From the third week onwards, films have successively landed in major overseas film markets such as the Far East, Latin America and the European continent.

Although some places have received cold reception due to cultural differences, the overall situation is still optimistic. Even the cumulative speed of the box office faintly surpassed "Lord of the Rings 1".

Of course, most people also know that the pg-13 rating of "The Lord of the Rings" and the target audience have a natural disadvantage in front of family movies like "Harry Potter and the Philosopher's Stone".

Similarly, after Christmas and New Years, "Harry Potter and the Philosopher's Stone" cannot escape the inevitable law of commercial movies. The box office in North America dropped sharply to 38 million US dollars. Relatively speaking, the box office in the UK was stronger, with more than 9.5 million pounds in the third week. Still compelling.

The North American box office exceeded 200 million U.S. dollars in three weeks, which almost indicates that the film is bound to be a big hit. According to the predictions of professional organizations, the North American box office of this film should surpass "The Lord of the Rings 1", and it won the North American box office ranking in 2001 without any suspense. The throne of champions.

However, "Lord of the Rings 1", which has already been released, has earned more than 355 million US dollars in North America. If "Harry Potter and the Sorcerer's Stone" wants to surpass it, it needs enough screen time to accumulate.

However, the movie completely beat "Lord of the Rings" in terms of profitability, and the movie was profitable within a week of its release.

Everyone knows the power of Ryan's series, and his past achievements are in front of everyone. The possibility of failure is infinitely small. A large number of businesses signed various licensing agreements before the movie was released, sharing the terrifying burden. Production costs and publicity and marketing expenses.

Leaving aside the peripheral products, after the film was released, the books with characters and illustration pages were re-matched, and more than 27 million copies were sold within three weeks. The sales figures of genuine books in the "Harry Potter" series exceeded 300 million copies in one fell swoop.

This series of novels has been born for more than ten years, during which time it has been translated into more than 60 languages ​​and characters, and has appeared all over the world, even in war-torn Afghanistan, where it can be found.

And the sales volume of 300 million copies has also become the third best-selling book in the world in history, second only to the "Bible" and a certain quotation from the other side.

According to the statistics of some professional institutions on Wall Street, this series of books alone has brought Ryan more than 800 million US dollars in royalties so far.

Then, belatedly, the media discovered that the first person in history to become a billionaire just by relying on books had already been born.

At the same time, the merged Disney Asia branch is also actively negotiating with the Far East. The two parties have reached a preliminary agreement on the introduction of this film. The existing differences are nothing more than the issue of schedule.

"The Lord of the Rings" was pushed to the film market on the other side by China Film Group before the New Year. Even without the basis of the novel, it swept the box office for several weeks without any suspense. It is a pity that Hollywood movies in this time period only have a pitiful three to four weeks schedule , and as an introduction film, it is almost impossible to obtain the so-called postponement 'key' of a certain bureau.

After the two parties reached an agreement on a series of issues such as the schedule of Harry Potter, news came that made Ryan puzzled—Sanlian Publishing House decided to terminate the publishing contract with Ryan and temporarily cancel the remaining Harry Potter books. The sale of special series of books in the cross-shore market.

This almost disrupted his intensive publicity plan.

Fortunately, after he made the call, the staff on the other side sent reassuring news.

The People's Literature Society on the opposite side took a fancy to this series. Through some pressure, Sanlian voluntarily gave up, and then listed it as a key publishing project. They got in touch with Ryan's agent there, even before the copyright battle was over. At the moment of the big screen, the re-translation and final proofreading were carried out by organizing elite forces, and the three consecutive divine translations were completely abandoned.

On the one hand, they wanted to obtain a golden time for simultaneous release of books and movies, and on the other hand, they wanted to directly send people to North America with proofreading drafts to ensure that the writing style and ideas were consistent with the original text.

Naturally, relevant staff will deal with these, and Ryan is going to Buckingham Palace.

As early as the filming of "Harry Potter and the Sorcerer's Stone", the British royal family and the House of Lords were discussing the matter of honoring Ryan, because he himself was not enthusiastic and the subsequent acquisition of Manchester United, this matter has always been dragged down.

But after "Harry Potter and the Sorcerer's Stone" was released, the influence of this series completely exceeded the limits of literature and entertainment, and became a social phenomenon, especially from film shooting and distribution to peripheral product production and sales. More than 100,000 British manufacturers have participated in it, which has significantly boosted the employment rate and stimulated the stagnant British economy.

The royal family also needs to get a share of this incident in order to demonstrate their transcendent status, and awarding Ryan has naturally become the most appropriate choice.

Although he didn't pay much attention to it, but when this kind of thing fell to his head, Ryan would not refuse it as noble as those artists, not to mention that it was not only himself who received the award, but also Nicole who was equally brilliant in the film industry.

Of course, neither he nor Nicole is British, and they received what is often called the "Sir" award, which is called the Knight of Honor.

The only difference is that the royal family specially held an honor ceremony for the two of them in the press conference hall of Buckingham Palace, and the Queen and his wife were also present in person.

"May God bless you, Your Majesty."

Standing in front of many cameras, Ryan showed good upbringing and etiquette, and gave Queen Elizabeth II a standard gentleman's salute.

"May God bless you, Your Majesty." Nicole on the other side made a standard curtsy.

Her Majesty the Queen naturally has the unchanged expression for decades. After the royal spokesperson delivered a routine short speech to the few news media present, Queen Elizabeth II successively awarded honorary knights to Ryan and Nicole. medal.

"You have made an outstanding contribution to the spread of British culture around the world."

After waiting for Queen Elizabeth II's polite words, Ryan immediately said humbly and loudly, "It is my honor, Your Majesty."

Both Ryan and Nicole maintain the necessary respect for the royal family.

No matter how the outside world comments on the royal family, this family has an influence that cannot be ignored in the UK, and even in the entire Western world.

The two of them then shook hands with Prince Philip and Prince Charles, and the short honoring ceremony came to an end.

Although this is actually more like a show, it is also a show of the highest level, and the invitation to the royal luncheon that followed could not be rejected by Ryan and the two, and this kind of almost rigid banquet is obviously not suitable for Ryan, and there is almost no communication. Under the circumstances, he ran out of traditional British meals without knowing the taste, and he and Nicole got on the return car amidst the reporters' siege.

"fine."

In the car heading to Kensington, Ryan took off his dress jacket and said to Nicole, "It's not as serious and rigid as I thought."

"Actually, His Majesty has made many changes over the years." Nicole directly kicked off her high heels.

"I heard that the queen let go of Camilla?" Ryan asked Nicole, who has been in contact with Prince William and other royal family members over the years.

"It should be a few years." Nicole suddenly remembered the friend lying on the island in the lake, "when the public gradually forgets the past between Diana and Charles."

After gently shaking Nicole's hand, Ryan didn't say anything else.

In addition to Harry Potter-related news in the media recently, there is still an interesting story. It is said to come from the Crown Prince’s Palace. Someone heard a bald man talk about how to be a crown prince—it’s not difficult, it’s just waiting for his mother die.

This is of course more of a joke. In some respects, what the current British royal family represents is not much different from Harry Potter. They both convey mainstream values ​​such as happiness, happiness, stability and courage to society. . ()