Rebirth: Japanese investor

   Chapter 71

   In June, the weather turns hot. Kishimoto Masayoshi sat on the flight from Tokyo to Seoul. He originally planned to go to Seoul in April, but unexpectedly complicated things made his itinerary change again and again.

  So, when he was incapacitated, he arranged for Miyazaki Longjing and Sato Shunaka to go to Seoul to set up an office first.

   Masayoshi Kishimoto leaned back on the window seat and looked sideways at the blue sky and white clouds outside the cabin. In the sunlight, a little reflection of his own face was revealed on the cabin window glass.

   Kobayashi Qingzhi did not disappoint himself. The other party is indeed a rare talent, and the business team has seen a marked improvement in just two months.

  Ota Asuka's logistical administration team also shouldered its due responsibilities. All the daily routines in the company are well arranged by her, which can completely save her worry and effort.

   Masayoshi Kishimoto's mood suddenly became a little complicated. Although they control half of the Korean online game industry, part of their main market is in China.

   What do the practitioners in the Chinese online game industry in this period of time say? In fact, it's not that people who are prophetic and conscious of the future do not have it, but they are born at an untimely time.

  Whether it is a console game, an online game, or other electronic games, all of them are called electronic games in China.

   In the traditional consciousness of parents, good children should study hard and should not play video games. Kids who play video games are bad kids. When you play video games, your grades get worse.

   However, children always carry their parents behind their backs and secretly play with pocket money. These electronic opiates are all things that RB people came to harm Chinese teenagers. In particular, elementary school teachers will also talk about a so-called "history".

The   RB people said, it was your Chinese ancestors who defeated us in the war, and now we will use video games to entrap their descendants and defeat them.

   In the elementary school days before Masayoshi Kishimoto was reborn, he really believed that the teacher told this nonsense in the classroom. Today, in his view, video games are just a popular form of entertainment.

   is exactly the same as some people like to read books, some people like to drink tea, some people like to drink and so on. As for those who are addicted to it, it's a problem with poor self-control, not a video game fault.

   Besides, the first market occupied by RB people who came up with video games should be in their own country. According to the logical thinking of the electronic opium of the Chinese elementary school teachers at this time, and it is not because the RB people do not know how to play video games, they are exclusively for foreigners, especially the Chinese?

   Actually, RB people are more crazy than the Chinese at this time. This console game, computer stand-alone game, etc. can be said to be something that most families of RB have.

  The general awareness of video games as electronic opium by the general public in China also makes relevant decision makers have practical considerations in this aspect.

  In China, the development of online games will be subject to various censorship, restraint and resistance from various policies. This situation has improved and changed in the 863 plan in 2002.

  The Chinese government invested 5 million yuan in testing the water, one project gave 2 million yuan to Yanhuang Xinxing, and the other gave 3 million yuan to the Institute of Automation, Chinese Academy of Sciences.

   In the second year, the support investment was increased, and the biggest beneficiary was the Xishanju game research and development studio under Kingsoft Corporation. Domestic games such as "Swordsman Love 2" were developed and brought to the market from this.

   At the same time, Kingsoft also independently developed the 863 game engine. Of course, this and the famous Unreal series engine cannot be compared with the same.

  After 2002, there have also been some policies for identity verification and registration of game accounts, and policies for minors to limit game time, etc.

   In fact, it’s just in name only. Even elementary school students in the lower grades know that they can steal their parents' ID cards or just find one on the Internet.

   On the contrary, the Korean government has given all kinds of loosening and support to the online game industry, and then Korean online game industry companies have sprung up like mushrooms after a rain.

   They seized the best historical opportunity for online game development to catch up. From the initial three-legged situation of Korea, RB, and Europe and the United States, it gradually turned into a two-horse situation where only Korea and Europe and the United States competed in the online game industry.

  Kishimoto Masayoshi knows that it is already difficult for Chinese online game producers to catch up. The result is that after the fire of "Legend of Blood" in the Chinese market, various Internet companies are scrambling to target Korean online games.

  Some Korean online games have not been completed as a finished product, and they will be sold by Koreans in the Chinese market when they are in the semi-finished stage, looking for agency companies.

   During the low ebb of domestic online games, even the slogan of "Jianxia Love 2" was to support domestic online games. It can be seen that, in order to obtain the agency rights, Chinese Internet companies even offered one after another sky-high prices to acquire Korean online games.

   Among them, Shanda Network paid a total of 50 million US dollars in order to get the agency rights of "Aion" from NCsoft online game company.

   This was in 2008, and the average monthly salary of the people in Magic City was only 3,293 yuan. In fact, the real income of the general public is at least half of the average salary, which is about 1,600 yuan per month.

   Even the most economical first-tier cities in China are like this, not to mention second-, third-, fourth-, and fifth-tier cities, as well as the jokingly 18th-tier cities.

   In order to promote this "Aion", which was won with sky-high agency fees, Shanda Network also spent 5 million yuan to display the words "Aion" on the Jin Mao Tower on the Bund. That year, it also won the Best Advertising Creative Award in China.

   Aion is a good game, yes. It's just that "Aion" and "Paradise" encountered the same problem when they entered the Chinese market. The fault was that the personal computer configuration in China at that time was generally low and difficult to run.

   Even if it is an assembled machine, the price is generally three or four thousand yuan. The price of the brand machine is nothing more than 5,000 yuan. Even so, not every family can have it.

   Even if it is forced to run "Aion", it is the most simplified version, only to the extent that it can be played. Once there is a large-scale offensive and defensive battle in the game, it is a picture that is stuck.

   To this end, Shanda Network had to make compromises in the face of the actual situation, and also simplified the client. The final result is the proliferation of plug-ins.

   Masayoshi Kishimoto is the most clear, but even in 2019, China still encounters the same problem, the situation of low personal computer configuration.

  If you want to play a mainstream large-scale online game with full special effects, excellent picture, and smooth play, a computer of more than 20,000 yuan is the standard configuration.

   (end of this chapter)