Rebirth: My Boss Is Too Humble

A year ago, when qq appeared in front of Internet practitioners for the first time, all Internet practitioners showed a look of indifference——because of the instant messaging trend triggered by icq, there were ten Internet users in China at that time. A variety of instant messaging software, in their view, QQ is just one of these more than ten kinds of instant messaging software!

Of course, the more important reason is that they can't see how such an instant messaging software can make money!

Network platforms such as portals and forums have a large amount of content that can be viewed and interacted with by network users, which can attract network users to stay on the website for a long time, thereby generating a large amount of traffic, and they can use these user traffic to attract advertisers to advertise and make money.

And what about QQ as an instant messaging software?

In their view, even if qq has acquired a large number of users, it cannot realize cash through these users!

Because, to put it bluntly, it is nothing more than a communication tool!

Since it is just a communication tool, it cannot attract Internet users to stay for a long time like portals and forums, let alone achieve any advertising effect!

In fact, in the original historical track, Brother Xiaoma did try to advertise on QQ, but the results proved to be very poor!

Because of this, during the first half a year when QQ users were soaring, all Internet companies including the three major portals were unmoved~ and didn't care!

It wasn't until qq launched qq show and mobile value-added services, creating tens of millions of quarterly profits in one fell swoop, that these Internet companies reacted abruptly, showing expressions of astonishment—they never dreamed that this The Internet product that they regarded as tasteless when it was launched turned out to be a real-life magic weapon!

Facing such an artifact of realization, how could Xianglang, Zouhu and Wangjia not be moved?

So, at the same time as the copycat showwo.com, they also immediately started to arrange the work of copycat QQ!

However, before they even got out of the qq copycat, this qq launched a portal website and stepped into their core territory!

Looking at the small pop-up advertisement on the office computer, Xin Lang's president Wang Zhidong's entire face turned green!

He slowly stretched out his hand, picked up the mouse on the desk, controlled the cursor on the screen to move to the pop-up window, and clicked lightly.

Soon, the IE browser appeared on the screen, and after a while of slow caching, a web page with a simple layout and a standardized layout appeared in front of everyone!

The most eye-catching is naturally the website logo and slogan in the upper left corner - "Tencent.com - opens a new horizon for you on the Internet!"

Below this logo and slogan, there is a content classification link, including news, sports, entertainment, finance, technology and so on!

And at the bottom, there are rows of small sections with a clear layout, including "Today's Highlights", "Today's Hot Topics", "Today's Hot People" and so on!

Further down, there are some hot news and topics in each small forum!

Wang Zhidong clicked on a few news webpages, read a few news, and found that the wording of these news releases was old-fashioned, obviously not written by a novice. The source of the manuscript below the news release also indicated that it was the editor of Tencent.com!

In other words, these press releases are all from Tencent's own editorial team!

Wang Zhidong was shocked and angry: "What's going on? When was this QQ website established?! Why didn't we get any news from our sight?!"

However, at this moment, none of the executives and employees present could give him this answer!

Because everyone has the same confusion as Wang Zhidong in their hearts!

When did qq set up the website?!

Where did they get such an experienced reporter?!

in addition!

It can be seen from their simple but not simple layout of the web page, this web page design is definitely well thought out and masters are in charge!

But in today's domestic Internet, there are not many people with such strength, and most of them are familiar with Wang Zhidong and others!

However, in the past half a year, they have never heard of those people joining the goose factory!

Just when Wang Zhidong was frightened and angry, the phone that was placed aside suddenly rang!

Wang Zhidong picked it up and saw that it was from Wang Yi Xiao Ding!

"Hello, Mr. Ding..." Wang Zhidong calmed down and greeted in a deep voice.

Brother Ding's voice came from the microphone, tired and nervous: "Mr. Wang, have you seen the pop-up window of QQ?"

"I see!" Wang Zhidong nodded, and then said in a deep voice, "Boss Ding, what are your plans for the future?"

"Just now I had a phone call with President Zhang of Souhu," Xiao Ding said, "He said that you also called him..."

……ask for flowers……

Hearing Xiao Ding's words, Wang Zhidong's originally gloomy heart couldn't help shaking, and a gleam of light flickered in his eyes again: "Then... let's find a place to have a good chat together?

"Well! Let's talk!"

"

So, on this New Year's Eve, when the family was supposed to be reunited, the bosses of the three major domestic portals gathered in a coffee shop next to Zhongguancun, the imperial capital, and had a meeting that lasted for more than three hours!

The core content of the talks is naturally how to deal with the menacing Brilliant Group!

During these more than three hours, these three entrepreneurs, who are considered to be the most successful Internet entrepreneurs in China today, listed the advantages and disadvantages of their own companies one by one, and then analyzed the advantages and disadvantages of the brilliant group. Disadvantage!

In their view, their biggest advantage is the intensive cultivation of portal websites and product content in the past few years, which has attracted a large number of loyal users. The disadvantage is that they have too little money at hand!

Of course, they didn't think so at first, after all, this is tens of millions in cash! On weekdays, it is enough to support their operation for a year or so!

But now, in the face of Brilliant Network's 300 million cash impact, their money is really not enough!

On the other hand, Brilliant Network, their biggest advantage is that they are rich, and their biggest disadvantage is that the website has been established for too short a time, too young, and has not yet cultivated their own hardcore users!

From the perspective of Wang Zhidong and the others, as long as they can defend the first round of Brilliant Network's attack and stabilize their basic position, they will be able to survive this crisis!

When it is successfully listed in the United States this year and has enough funds in the capital market, then it will be possible to give it a go with the Brilliant Group!

As for the blessing effect of Ye Yihui's own fame on the website, in the eyes of Wang Zhidong and others, it is not worth mentioning at all!

After all, what can ultimately retain users must be the content, not the reputation of the website owner alone!

After analyzing their own shortcomings, the three Internet tycoons immediately discussed countermeasures!

By the time the conversation was over, it was already eight o'clock in the evening, and this year's Spring Festival Gala officially started on the TV in the cafe!

Watching the beaming opening speech on the TV screen, Wang Zhidong said indifferently: "Then, let's teach Mr. Ye well.

"Let him know that this ginger is still old and spicy after all!".