Rebirth: My dad is a coal boss
Chapter 628
On May 22, 2017, Universal Pictures officially announced an eye-catching news: the logo of the Monster Movie Universe they have built with all their efforts will replace the original Universal Pictures logo and will become the logo of the series of movies! This move means that Universal Pictures attaches great importance to its Monster Movie Universe.
At the same time, Universal Pictures also announced an important decision-three outstanding creators, Alex Kurtzman, Christopher McQuarrie and David Koepp, will serve as "core creators" to jointly create the "Dark Universe".
These "core creators" will shoulder the responsibility of injecting new life into the Monster Movie Universe. They will bring a series of gripping stories and shocking visual experiences to the audience with their unique perspectives and creativity. And the "Dark Universe" will also become one of the important strategies for the future development of Universal Pictures, attracting more attention and expectations from the audience.
The addition of this new Monster Movie Universe Logo and the "core creators" team has undoubtedly brought great impact and expectations to the entire film industry.
The reason why Universal Pictures wants to create a dark universe is simple, because Universal's monster movies have achieved great success in history.
One of the important reasons why Universal's monster movies have been successful is that it is good at reshaping and presenting folklore and Victorian literature. Whether it is Frankenstein, Dr. Jekyll and Mr. Hyde or the Hunchback of Notre Dame, they all come from the adaptation of classic literary works.
In addition, in the 1930s and 1940s, Universal also filmed a number of monster movies based on Edgar Allan Poe's novels, such as The Murders in the Rue Morgue (1934), The Raven (1935) and The Black Cat (1934).
These works not only show Universal's deep understanding and superb craftsmanship of literary works, but also add a strong cultural heritage to its monster movie series.
After nearly a hundred years of development, Universal has accumulated a large number of monster character resources and has many well-known monster images.
Today, the question that Universal needs to think about is how to cleverly use these character resources to lay out the future monster movie universe. Through reasonable planning and innovative story lines, these monster characters can be interconnected and interacted in different films to form a huge and fascinating monster world. In this way, the audience will see more exciting monster showdowns and storylines.
Because of its independent intellectual property rights, Universal does not need to pay high copyright fees and can invest more money in film production. This means that it can invest more in special effects, scene design, cast, etc. to create more shocking visual effects and higher-quality films. At the same time, it can also attract more outstanding directors and screenwriters to join and jointly create amazing monster movies.
In short, Universal is expected to occupy a place in the future monster movie market with its profound historical accumulation and rich monster character resources. As long as it is carefully planned, cleverly laid out, and continuously improves the level of film production, I believe that Universal's monster movie universe will definitely bring more surprises and expectations to the audience.
With so many advantages, Lin Hao naturally wants to make the dark universe into a big IP like the Marvel Universe, and now it is only 2003, and many high-quality IPs can be purchased in advance.
"My idea is to weaken the horror style of monster movies, add more action-adventure elements and modern elements, redesign and introduce them to the current audience, connect the characters in each movie, and form a shared universe.
"Movie universe" usually refers to a series of multiple movies that share a coherent world view and character network. These movies may involve different directors and screenwriters, but together they form a larger narrative structure."
As Lin Hao explained, everyone in the conference room understood the concept of the movie universe. Some were thinking, some were excited, and some were expressionless. Menier spoke first.
"This idea is really great. Once it is realized, it will definitely bring huge profits to the company. How did you come up with it, boss?"
Menier's flattery made Lin Hao very happy. He was originally going to kill this old guy, but now he can observe it. If "Van Helsing" does not make a loss, he can let him continue.
"We can start preparing after Christmas, select excellent screenwriters, select a batch of monster movies for the company, sort out the timeline, and reset the world view."
"By the way, how is the Marvel acquisition going?" Thinking of UniversalDark Universe, Marvel Universe is naturally not to be missed. After acquiring Universal in May this year, Lin Hao told Menier about acquiring Marvel. Now half a year has passed.
The development path of Marvel Comics has not been smooth, and it is full of countless ups and downs and challenges. However, it is these difficulties and setbacks that have shaped Marvel's future glory.
Back in 1968, when Marvel was at its peak, founder Martin Goodman decided to sell it to Perfect Pictures (later renamed "Cardans Industries"), a move that enabled him to successfully cash out. At the same time, Stan Lee became the CEO of Marvel.
Then, in November 1986, Cardans Industries sold Marvel to New World Pictures again. In the next two decades, Marvel experienced multiple changes in ownership and tried various strategies, but almost all ended in failure.
Time came to 1989, and Marvel ushered in a new owner-Wall Street financial giant Ronald Perelman. This big man is not an ordinary person. He has a unique business mind and keen insight. Perelman brought his experience accumulated on Wall Street to Marvel and carried out a series of drastic reforms on the company.
First, Perelman used his connections and resources to successfully push Marvel into the capital market. He cleverly used the rules of Wall Street to reorganize and transform Marvel. In this process, Marvel gradually went on the road to listing. Next, Perelman started another gorgeous show. He gave full play to his talent in marketing and built and promoted Marvel's brand image in an all-round way.
For a time, Marvel's name spread all over the streets and alleys, attracting countless people's attention. And all this was directly reflected in Marvel's stock price, which was soaring all the way and constantly creating historical highs.
However, just when everyone was excited, problems quietly emerged. Although Perelman's crazy acquisition actions made Marvel famous, it also plunged it into a quagmire of huge debts. What's worse is that this superficial prosperity concealed the fact that Marvel's core business was stagnant.
By 1995, Marvel finally couldn't bear such heavy pressure and suffered a huge loss of up to $4.8 million. At the same time, Marvel's stock price began to fall sharply, plummeting by a full 60% from its peak! Faced with such a dilemma, Perelman had to take extreme measures to keep the company running.
So he began to sell off the copyrights of many Marvel superheroes on a large scale, including the Fantastic Four, X-Men, Hulk, etc. These once-impressive characters have now left the nest, and Marvel's superheroes have fallen apart. Finally, in 1996, Marvel officially declared bankruptcy and delisted from the stock market.
(Although it's a bit watery, there will be a lot of things involving Universal and Marvel later, so it's better to introduce them clearly. Thank you for your support!)
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