Rebirth of Cyber ​​Hegemony

Vol 3 Chapter 514: : Xinlang also opened a blog

   "Chen Tong, what's the matter with Huanyu Portal's blog?"

   Xinlang CEO Office.

   Cao Guowei called the editor-in-chief Chen Tong over.

   Looking at the blog of Huanyu Portal, Cao Guo was annoyed for a while.

   They have followed the blogs run by Huanyu Portal before. Of course, they also knew about the blog business for a long time. However, they have always believed that blogging is a niche business, so they did not participate. Although Huanyu Portal also connected the blog to the portal site, they also thought that Huanyu Portal could not do it.

   But now, this niche blog considered by the public has actually been started by Huanyu Portal.

   not only got it done, but also because of Mingyue’s blog that year, countless other netizens also took effect.

   Although these blogs did not have the fire of Mingyue that year, they also brought a huge IP flow to Huanyu Portal.

   "Mr. Cao, we must also follow up on the blog immediately."

  Chen Tong thought that the actions of Huanyu Portal were not easy before, but he didn't have much idea about blog.

   After Huanyu Technology made the blog, Chen Tong knew that the original blog can still be played like this.

   Chen Tong, who had never looked down on the world, immediately proposed to Cao Guowei.

   "Of course we have to launch a blog business."

   Cao Guo is serious.

   I may have hesitated about blogs before, but what can I hesitate now?

  Look at Huanyu Portal. Because of his blog, their popularity suddenly surpassed Xinlang.

   You should know that it was impossible for the netizens who visited the Xinlang website to go to the Huanyu portal.

   After all, Xinlang is the No. 1 in the portal world. In fact, they are also doing very well.

  Whether it is professional or other, how can Huanyu Portal compare to Xinlang?

   But, now these Xinlang users who have never been on the Huanyu portal have started to browse the Huanyu portal because of the blog.

   "However, Huanyu Technology has taken the lead in blogging, and we are a little passive."

   frowned.

   Although he thinks blogs have a lot to do, Cao Guowei is still sad.

"Mr. Cao, blogs are actually content businesses. They are the same as our news content. There is not much difference in themselves. Just as Huanyu Technology's blog became popular because of Mingyue's blog that year, we only need to create such a blog. , Our Xinlang blog may not be worse than Huanyu Technology."

   "I said so, but the content resources are not done all at once. Moreover, as I said just now, Huanyu Technology takes the lead."

   This is sometimes the case in the Internet market.

   Sometimes he does not have any technical difficulties.

   But whoever seizes the first opportunity will be recognized by the market.

"Mr. Cao, although Huanyu Technology has taken the lead, we are not without the opportunity. I have studied Huanyu Technology’s blogs. Most of their blogs are quite mixed, and there are various blogs. Mingyue, but there is no core prominent place. This is why they did not operate after the launch of the blog before. There were accidental factors in the explosion of Mingyue’s blog that year. If we focused on launching our core business on the blog, we would completely It is possible to surpass them."

   "Chen Tong, it seems that you have a plan, talk about it."

   This piece of content Chen Tong is a veteran.

   Hearing what Chen Tong said, Cao Guowei was slightly relieved.

"star."

   Chen Tong said directly: "We can ask celebrities to open blogs."

"star?"

"Yes, President Cao, this is actually the same as the circle idea of ​​Huanyu Technology. The reason why the circle was able to rise at the time was because of the celebrity circle that first started. Because celebrities have their own traffic, he will soon be able to form his own circle. And formed its own fan base, and then attracted countless users at once."

   "If we invite a series of celebrities to open a blog, on the one hand, we can make a hype about it and quickly attract the public's attention. On the other hand, the blog posts written by these celebrities are also a highlight."

   Chen Tong is very smart to see the traffic brought by celebrities.

   Everyone chases stars in itself.

   For example, you like Liu Dehua.

   If Liu Dehua opened a blog, would you go to his blog to check it out?

   This is the closest contact with a star.

   To be honest, this method is more powerful than the circle.

   After all, there are celebrity fan groups in the circle, and no celebrity is actually in it.

   Everyone is talking about fans, and celebrities will not come out to interact with you.

   can be put in the blog, that's different.

"Not bad."

   Cao Guo nodded constantly.

   This trick continues, even if Xinlang blog does not seize the first opportunity, it can still catch up from behind.

   And if a series of celebrities open up blogs by then, it will be really big news in the Internet and entertainment circles.

   "Then the cost here may be a bit big."

   Although he thinks this plan is very good, Cao Guowei is a little worried about the fund.

   Although these celebrities are well-known and have high traffic, it is not a small amount to cooperate with them.

   It's just that Chen Tong smiled and said, "Mr. Cao, the cost is not much."

"how?"

"We can completely treat blogs as a window for their promotion. It seems that we are pulling them to open blogs, but we can also promote them from another aspect. We use Internet resources to promote them, and they use blogs to help us. For traffic, UU Reading www.uukanshu.com is a win-win cooperation."

"good."

   "Chen Tong, I have yours."

   Cao Guo patted the table lightly.

   Obviously, he is extremely satisfied with Chen Yu's plan.

   "You are solely responsible for this."

"Yes."

"However, Chen Tong, we can't be stingy with this one. Although cooperation may not require much money, we also need a certain amount of money to promote hype. I will talk to the finance side later, how much money is needed, please do not hesitate For example, I support you unconditionally."

   "Thank you Mr. Cao."

   Chen Tong is overjoyed.

   Although Chen Tong once criticized Cao Guo for entering the online game business before, fortunately, he lost his way.

   In Xinlang's core content business, Cao Guowei has always been very generous.

  With such a CEO, what fear does Huanyu Technology have.

   In the next few days, Chen Tong focused on inviting major domestic stars.

   Of course, he is not invited by all celebrities.

   first took the initiative to invite some superstars.

   As long as these superstars are dealt with, and create topics and traffic.

   Then in the future, even if other second- and third-tier stars do not need to be invited, they will come over and open it themselves.

   Even in the future, they will be able to open up the blog into a celebrity packaging channel.

   In the future, some celebrities who want to promote, want to promote, have to pay them a sum of money. .

  Of course, this is all in the future.

   The main thing now is to launch their Xinlang blog.

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