Rebirth of Cyber ​​Hegemony

"Microsoft's Internet operations are actually not much different from novices?"

　　 Both of them were shocked by what Chen Yu said.

　　I am afraid that there is only Chen Yu in this world who can evaluate Microsoft in this way.

　　 "Mr. Chen, we can't do nothing."

　　 opened his mouth, Li Nan asked.

　　 "Yes, we can indeed do nothing."

　　 Chen Yu nodded.

　　 Faced with the invasion of MSN in the previous life, Penguin didn't actually make much strategy.

　　 At most, I made a TM.

　　 But this TM is very rubbish, and Penguin doesn’t want to update it after a while.

　　 "Well, you have to do something, but you have to wait for a while."

　　 "Just wait for them to make a mistake."

　　 Seeing that the two were still a bit tangled, Chen Yu had to say.

　　 Although MSN will be finished by doing nothing, but it takes a long time.

　　 Chen Yu also didn't want to take the penguin approach.

　　 With Chen Yu's understanding of instant messaging and the Internet, he has too many tricks.

　　 As for what tricks to use against MSN, it depends on how well MSN performs.

　　 Under Chen Yu's instruction, Huanyu Technology didn't do anything.

　　 This makes Tang Jun happy.

　　 He was also worried that Huanyu Technology would attack them.

　　 I didn't expect Huanyu Technology to underestimate the enemy, so don't blame them for being rude.

　　 "Launch the first wave of advertising."

　　 "Specializing in office business elites."

　　 After all, he is the president of Microsoft China. Although Tang Jun is not particularly powerful, he still has some ability.

　　 Instant messaging has always started from differentiation.

　　 The YY at the time was like this.

The penguin group chat behind 　　 is the same way.

　　 As long as the differentiation is opened first, then their MSN can attract some users.

　　 As long as this part of users is stable, then they can slowly plot the entire YY market.

Yes.

　　 Although Tang Jun wants to quickly kill YY, he also knows that it is basically impossible in a short time.

　　YY has monopolized the entire domestic instant messaging market, even if they Microsoft can not destroy them instantly.

　　 To this end, Tang Jun made several steps.

　　 As long as the plan is completed step by step, then YY will also be dogged by their Microsoft.

　　 "Everyone, Microsoft has launched a new instant messaging software, mainly for business office workers, everyone download it."

　　 "YY is too pediatric. It's all kids playing. Let's use MSN."

　　 "MSN is very commercial. Some of the netizens above are industry elites. MSN can be used not only for work, but also for making friends, and the quality of making friends is much higher than that of YY."

have to say.

　　&NbSN's differentiation strategy is not bad.

　　 They started from the business office and quickly attracted the attention of a group of white-collar elites.

　　 Many friends who have more business office needs have switched from YY to MSN.

　　 And, after several waves of Microsoft advertising, even some ordinary people think that using MSN is more powerful.

　　 As for why?

　　 why else?

　　Because MSN is more pretentious.

　　 Only social elites will use MSN.

　　 uses MSN to express his identity on the other hand.

　　 In a short time, MSN has millions of users.

　　 Also, they did a data survey.

　　 They found that although the overall MSN users are very different from YY, in the business elite, MSN suddenly narrowed the distance with YY. According to data surveys, there are 20 million high-end business people in China, YY accounted for 13 million, and MSN quickly robbed 7 million users.

　　 This data is quite scary.

　　&NbSN has only taken a long time, it has occupied this market all at once.

　　According to the trend, within a few months, MSN can account for all domestic high-end business users.

　　 "Mr. Tang, Bill expresses his affirmation of your work. This is a letter of condolences from him."

　　The secretary took the letter.

　　 Tang Jun smiled.

　　 He has returned to his most confident state.

　　 "President Tang, I think we should apply for more resource tilt from the headquarters and bind our MSN in the operating system."

　　 This trick can be said to be Microsoft's strongest killer.

　　 Microsoft owns winodows operating system, he almost monopolizes the global operating system market.

　　In other words, as long as he wants, he can bind any software attached to the windows operating system.

　　 For example, Microsoft's IE browser, under the mandatory binding of windows, seized the global market.

　　 "Not for the time being."

　　 Tang Jun shook his head: "Binding MSN will be suspected of monopoly, and the headquarters will not make a decision lightly."

　　 Because of its monopoly, Microsoft was almost divided into two by the court.

　　 After this incident, Microsoft has become much more careful when implementing various types of software in the future.

　　 Of course, this does not mean that Microsoft is afraid to bind.

　　 It’s just that they don’t do this as a last resort.

　　 Of course, this is only one of the reasons.

　　 Another reason, Tang Jun did not say.

　　 The position of the president of Tang Jun's China region was at stake in the last academic event.

　　 Bill was already a candidate for substitution.

　　 Although Tang Jun made a right bet later, Microsoft is still ready to replace Tang Jun.

　　 The instant messaging war has just begun, and Tang Jun is about to apply for the strongest resources from the headquarters. I am afraid that his position as president will be replaced immediately.

　　The reason is very simple.

　　 I'll bind up whenever I want. Why do you want to be the president?

　　 "The next thing we need to do is to do a perfect connection with major companies."

　　 Although Microsoft is powerful, it is impossible for him to completely wipe out the market which is centered on the technology YY by relying on Microsoft alone.

　　 So when Microsoft entered instant messaging, Microsoft also cooperated with Xinlang Baidu Ali and other companies.

　　In this, especially Ali's e-commerce business.

　　 Because users need to communicate with merchants about goods through instant messaging.

　　 So their demand for instant messaging is relatively large.

　　 In addition, instant messaging software such as e-commerce is very sticky, and once it is used, it will not be easily replaced.

　　 In addition, if you want to replace it, you can’t replace it. The e-commerce platform can force you to use some kind of communication software.

　　 Previously, Ali used YY in the communication between merchants and buyers.

　　 Of course, Ali also wants to launch his own instant messaging software.

　　 After all, Ali and Huanyu Technology are rivals, and their use of YY is equivalent to cooperating with Huanyu Technology on the other hand.

　　 But Ali doesn't have so much energy, and at the same time he doesn't have that much capital.

　　Since Microsoft is here, it is okay to cooperate with Microsoft temporarily.

So.

　　 The close integration between Microsoft and Ali, and the exchange of resources between the two sides brought many users to MSN at once.

　　 These actions made Li Nan of Huanyu Technology feel more pressure.

　　 He has always wanted to fight back, but he has been suppressed by Chen Yu.

　　 At this time, Ali perfectly changed their YY to MSN. Li Nan couldn't wait any longer and came to Chen Yu's office again.

　　 "Mr. Chen, we are done."

　　 "Well, I can shoot now."

"Uh……"

　　 Seeing Chen Yu changed his mind, Li Nan was a little strange.

　　 "What are you going to do?"

　　 Chen Yu asked.

　　 "I have made the YY business version here, and this version is specifically aimed at high-end business people."

　　This way is the same as the penguin play in the previous life.

　　&NbSN attacked, Penguin also launched a business version of QQ.

　　 Although this strategy seems a bit useful, Chen Yu feels that this action is not very urgent yet.

　　 Chen Yu said: "Wait for this one."

　　 "Mr. Chen, still waiting."

"right."

　　 Chen said, "Why do you become more and more uncomfortable."

　　 Chen Yu criticized Li Nan and said.

　　 "Chen, I’m under a lot of pressure. You see, MSN already has millions of users, and it’s about to break through tens of millions."

　　 "What's this?"

　　Chen Yu shook his head: "Their number of over 10 million is only the total number of users, and our number of simultaneous online users has long broken through 10 million. To say that the total number of users is already several hundred million."

　　&NbSN has made great progress, but from the data point of view, the two are not at the same level at all.

　　 This is why Chen Yu is not in a hurry.

　　 Not to mention other things, it’s a long way for MSN to catch up with YY in terms of data.

　　 And this section of the road is too long, they will be exhausted as they walk.

　　 "Mr. Chen, shall we keep watching?"

　　 Li Nan was dizzy by Chen Yu.

　　 "It's not."

　　 Seeing that Li Nan has been confused by himself in the recent period, Chen Yu said: "In fact, we can do something more interesting."

　　 "What style of play?"

　　 "Li Nan, let's analyze the MSN user population first."

　　&NbSN killed himself by himself.

　　 Although Chen Yu can also use this method, it takes too long.

　　 And the variables will be big in the future.

　　&NbSN will he die in the future? The sooner you kill him, the better.

　　 But Chen Yu doesn't like the penguin gameplay in the previous life.

　　 He decided to adopt the same method as against penguins.

　　 For example, lead them towards the minority.

“MSN’s positioning of business elites seems to be effective, but in fact the positioning is still very small. Where there are so many business elites in China, everyone is ordinary. Regardless of their rapid user growth, they also quickly fill up. . If they are allowed to focus on business elites, they will never want to surpass us for the rest of their lives?"

　　 "Chen, but I am worried that Microsoft will introduce the general population to the business elite. After all, the influence of the business elite on the public is still great."

　　 "Yes, it's actually very big, but we can focus on their business elite."

　　 "Mr. Chen, what do you mean?"

　　 "It's easy too."

　　 Chen Yu continued to ask: "What are the characteristics of business elites?"

　　 "High IQ, high EQ, talented."

　　 "Do you have any money?"

　　 "There is also money."

　　 "Yes, as long as you have money."

　　 Chen Yu said: "This is actually compatible with Ali e-commerce users. Those who can buy things online are more or less business elites and they are also rich."

　　 Those who were able to shop online in 2004 were actually business elites.

　　 "Since they have money, do they have high spending power?"

"Yes."

　　 "With high spending power, wouldn't it be easier to do business on MSN."

　　 "It should be like this in theory."

　　 Li Nan still nodded.

　　 It’s just that even though he kept nodding, Li Nan still didn’t understand what Chen Yu meant to express.

　　 "Mr. Chen, I still don't understand."

　　 "It doesn't matter, you will understand soon."

　　 Chen Yuxie laughed: "Li Nan, do you often see some news about Dabaojian on the Internet?"

　　 "This, this... there are many."

　　 Li Nan was a little embarrassed.

　　 "On our side of YY, there are many people who use YY to do business with great swordsmanship."

　　 "Mr. Chen, we have enabled a strict supervision mechanism for the Dabaojian area, and this area is currently very rare."

　　 "I know. But what I want to ask is, what is the effect of these people using our YY to do big sword business?"

"this……"

　　 Li Nan's head is big.

　　 This brain circuit is too weird.

　　 From Microsoft's MSN all the way to the great sword on YY.

　　 What the **** is this?

　　 "Mr Chen~www.wuxiaspot.com~ Do you want to protect the sword?"

　　 "Big your sister."

　　 Chen Yu chuckle... Almost choked by Li Nan.

"That……"

　　 Looking at Li Nan's expression, I still have to ask.

　　 I know when I think about it, I'm afraid this girl is thinking in her heart, otherwise you are asking why.

　　 "Hurry up, I'm talking about serious matters."

Li Nan was skeptical, but still said: "In fact, the effect is not very good, and the success rate is not high, but they use the mechanism of casting a net to send messages to thousands of people, as long as some people succeed. ."

　　 "It's not bad to cast a net widely, but it's too troublesome."

　　Speaking of this, Chen Yu suddenly said: "What if these people suddenly moved to MSN?"