Rebirth of Hong Kong 1981

   Chapter 261 The first day of business income "Subscription at the end of the month"

   at the dinner table

  The theme of the Xue family today is undoubtedly the opening of Yuchen Clothing.

  From morning to now, Yuchen Clothing has sold nearly 60,000 pieces of women's clothing in more than 100 stores in Xiangjiang.

   Calculated at an average of 300 Hong Kong dollars for a piece of clothing, Yuchen Clothing opened today, and its turnover has exceeded the 10 million mark, which is infinitely close to 20 million Hong Kong dollars.

   One day's turnover exceeds 10 million, which is scary to think about. Besides, Yuchen Clothing is still in business, and the business hours will continue until it closes at night.

   How much will Yuchen Clothing break through next? It can only be settled after Yuchen Clothing is closed for business.

   Judging from Yuchen Clothing’s one-day operating income breaking through the tens of millions, it can be seen that the clothing industry is making huge profits.

   The operating income is close to 20 million. According to Yuchen clothing, the main line is mid-to-high-end. The cost of cloth is higher, and a series of costs such as stores and employees are spent.

   The net profit can reach at least half, that is to say, on the opening day alone, Father Xue and Yang Chen can earn at least 10 million Hong Kong dollars.

   Remember, at least.

   This is the result of Yang Chen's serious excess and exaggeration of various costs.

   Thinking about the previous Xue's industry, let alone a month, it could make 10 million net profit a year, and Father Xue could wake up with a smile from his dreams.

  With the economic development of Xiangjiang, the labor cost has been increasing, and Xue's industry has not been overwhelmed before, which is already the ability of Xue's father.

  If there is no Yang Chen's arrival, Xue's industry will not transform, and as labor costs continue to increase in the future, there is no doubt that Xue's industry will collapse.

   Seeing Father Xue's proud smile, his mouth couldn't close, Yang Chen, Xue Yufei and Mother Xue looked at each other.

   For the popularity of Yuchen's clothing, it was an astonishing start. Not only was Father Xue happy, but the three of Yang Chen were also very happy.

   Considering the population of four or five million people in Xiangjiang, a large part of the potential of young women has not been tapped.

   Yang Chen couldn't help but said to Father Xue: "Uncle, tomorrow I will ask ATV to send someone to the company for an interview, and then my uncle might as well let ATV report on today's operating income.

   So that all Hong Kong media can advertise for Yuchen clothing for free, and I believe it will attract more people to buy clothes in Yuchen clothing stores. "

   Father Xue heard the words, without hesitation, nodded happily: "Okay, there is no problem, if Manager Li and the others don't get specific news today, I'm afraid they won't get off work."

Speaking of this, Father Xue grinned, "Since you want to report, you might as well use ATV's interview car and give Yuchen Clothing an on-site interview, so that I can ask the sales manager to tell everyone the results directly. "

   Hearing Father Xue's words, Yang Chen couldn't help laughing, although Father Xue was sometimes very old-fashioned, which is what people call an old antique.

   But once you show him the benefits of the change, he will change faster and be more positive than anyone else.

  Although Yuchen Clothing is very popular, Father Xue knows that it is difficult for such hot sales to last for too long.

  There are only so many people in Xiangjiang, and not everyone is willing to spend hundreds of dollars on a piece of clothing.

  According to the current price in Xiangjiang, a piece of Yuchen clothing can already offset the food cost of a month for a family of three.

  Although the labor force of Xiangjiang is increasing every year, the saving habits of the previous decades cannot be changed in a day or two.

   This has to be done slowly, not in a hurry.

  A piece of clothing, ten years ago, everyone may wear it for a few years, a dozen years, or even a lifetime, until the clothes are difficult to wear.

  As people's living standards are getting better and better, it is difficult to wear a lot of clothes for more than a year.

  Especially young women, every one or two months, they must buy one or two new clothes for themselves.

   As long as Yuchen Clothing spreads its fame and makes a group of young women trust Yuchen Clothing, then Yuchen Clothing can gain a firm foothold.

   Of course, this only works temporarily.

   It will take a long time for Yuchen clothing to be deeply integrated into people's lives.

   Now with the establishment of the ATV Artists Department, all ATV female stars have received free sponsorship from Yuchen Clothing.

  Whether they are traveling on weekdays or participating in any activities, almost all the female stars of ATV are wearing clothes sponsored by Yuchen Clothing.

  For this reason, all the female artists of ATV are very happy, especially those actresses with relatively low fame and status.

  Because they are not famous enough, their monthly income is limited, but because they are in the glamorous place of the entertainment industry.

   In order not to let themselves go out to shame, every month is the money to buy clothes, which is not a small expense.

   Now with the free sponsorship of Yuchen clothing, for the bottom actresses, they will no longer need to maintain high expenses for this in the future.

   For this reason, the actors of ATV are also envious for a while, although the actors in this era basically rely on their strength to eat.

  However, this person is alive, who doesn't want to dress brightly.

  Envy is envy, but all the male ATV artists didn't say much about it, but regretted why Xue's industry did not produce men's clothing.

  The effect of following the trend can be found in any era. Many trendy clothing in later generations are basically popular with stars.

  Celebrities have a high exposure rate, and the audience sees them and thinks they look good, so they will naturally buy them.

  Celebrities with high popularity, Xue's industry not only provides clothing for free, but also gives endorsement fees, and stars who are not well-known will always sponsor them for free.

   A few pieces of clothes are not worth much, and the entertainment industry has never been short of examples of skyrocketing and overnight fame.

   If you sponsor a few clothes for someone else today, the other party may bring you hundreds of millions of income tomorrow.

   Yang Chen can see clearly on this, and Xue Yufei also understands it very well. Father Xue will naturally not have any opinion on the matter between the two of them.

   What's more, ATV's fashion magazine did not stop, with Teresa Teng and a group of women as the first batch of endorsements.

   Next, fashion magazines will naturally attract some women's attention.

  It is worth mentioning that with the launch of Yuchen clothing, Li Lizhen, Zhong Chuhong and Guan Zhilin also received great attention.

  In fashion magazines, top-tier actresses like Teresa Teng or top-tier actresses like Chen Yulian, Guan Zhilin's three girls are at most passers-by A, passers-by B, passers-by C.

  Because they are not well-known, the three of them are mixed and matched in it, which also attracts enough attention.

   Like Deng Lijun and others, everyone is familiar with them, but the three of them are not well-known, but they endorse Yuchen clothing together with Deng Lijun and others.

   this time aroused everyone's curiosity and attention, and even caused a lot of discussion.

  Whether it was good or bad, the three of them passed the fashion magazines, and it was considered a fierce fire.

  ——

   (end of this chapter)