Rebirth of India: Superior

Shakru suddenly asked Shah: "What do you think will be the biggest obstacle to your project? Needless to say, the funding issue, otherwise you would not come to seek my help. This article was originally published by..."

"Well, it should be a matter of concept. According to our survey, many people have not established the concept of drinking water consumption. They all think that water should be free. So how to change their concept and develop the concept of consuming pure drinking water? Habits are a long-term and complex project," Shah said with a wry smile.

"Then how do you plan to solve this problem?" Shakru asked.

"We once saw this scene: In a muddy river, men, women and children all stood in the middle of the river in the middle of the winter with their hands clasped together, trembling and praying sincerely. Some people were praying for their son's speedy recovery. , some people prayed that their daughter would find a good home. They suddenly understood that perhaps this was how they understood water in their minds, so they decided to tell them what kind of water is truly clean.

Our initial plan is to deliver water to people at low or even free prices in more cities and villages in India, such as charging 1 rupee (approximately RMB 011) to sell 1 small bag of water to those who sweat profusely on the playground. children, or deliver water to places where government water trucks cannot reach. In fact, we have already done such an experiment, and many people are very surprised by the taste of the purified water we provide, because it tastes completely different from the water they usually drink.

And this ATM-style approach has successful precedents. Herdairy, which occupies market share in Delhi, Mumbai and other places, uses ATM machines to sell dairy products to locals. People only need to pay a deposit of about US$1,675 to receive training and get corresponding equipment installation services, and then they can go deep into the community to sell. We can definitely learn from their methods and combine them with various communities to let more people join in the operation of automatic water dispensers.

Of course, we also know that this process may be long and may not be completed in three to five years, but we firmly believe that this will be a successful commercialization project. Shah said confidently.

Shakru pondered for a long time, and then said: "Mr. Shah, I admit that your project is a good project, but this kind of slow-burn investment does not suit my style."

Seeing the frustrated expression on Shah's face after hearing what he said, Shahrul changed the topic and said: "But, I know a few people who like this kind of investment project with a bit of public welfare, I can introduce it to you Give it to them and give it a strong recommendation, what do you think?”

Shah immediately bowed in surprise and thanked you: "Thank you so much, Mr. Pandit." Because he knew very well that Shakru's social circle was much larger than his own. If he was willing to recommend it highly, then this The probability of success will be greatly increased.

Shakru introduced Shah to Pingar, the largest vegetable tycoon in New Delhi. Don’t underestimate him as just a vegetable seller. In fact, he has more wealth than Shakru. In fact, not only in India, but also in many countries. In countries including China, the people who control vegetables, fruits and even condiments are hidden rich. The price of many things in the place of production and in the supermarket can be several times different, and the profits are in their hands. (We often see in the news that the purchase price of vegetables or fruits is too low, and fruit farmers are unwilling to pick them up, but when we buy them in the supermarket, they are still not cheap, and here is the reason)

What is incomprehensible is that Pingar, who specializes in making dirty money, is actually very interested in charity and public welfare, maybe to make up for his uneasy conscience.

Anyway, after Shakru's introduction, Pingar was very interested in the "automatic water dispenser" project and asked Shakru to call Shah here to learn more about the project.

After talking about the business, the two started chatting, and while chatting, they talked about the recent onion crisis. Speaking of which, this kind of thing can only happen in India, because only Indians have such a large demand for onions.

It may be because the climate in India is too hot, so people need to use spicy food such as aniseed, peppers, and onions to increase their appetite. Onions are the most commonly used condiments in India. In India, onions are included in almost every dish. Indians have reached the point where they are "unhappy without onions". Recently, the price of onions has been soaring, from 20 rupees per kilogram (approximately RMB 197) to 100 rupees per kilogram (RMB 983.)

You must know that one-third of the people in India are below the internationally recognized poverty line, living on less than US$125 a day. This onion crisis naturally makes most people complain. Some people even filed a public interest litigation with the Supreme Court, asking the government to The price of onions and other vegetables was controlled, but the lawsuit was dismissed. The most ridiculous thing is that the judge actually gave the weird suggestion "if you don't eat onions for two months, the price will naturally come down." It can be called another version of why not eat minced meat.

Faced with the skyrocketing price of onions, the public seemed helpless. One housewife said in an interview that if apples were too expensive, she could eat pears. But now onions are too expensive, and it’s difficult for her to find substitutes, so she can only “put as little as possible when cooking.” Even so, the vegetables that used to be bought for 500 rupees were enough for the whole family to eat for a week, but now they can only last for two days or even less.

For this, Shakru teased Pinkal: "You are too ruthless. You made onions so expensive. Can't you make less money?"

Pingal smiled bitterly and said: "The price of onions is not decided by me alone. There are many tricks here. First of all, this year Maharat (Maharat is the main producer of onions in India) suffered a drought, and onion production was reduced on a large scale. In fact, even when the production was not reduced, the yield was not good. It could only produce a little more than 14 tons per hectare, which is far from China's 22 tons.

In addition, the labor cost in rural areas is increasing year by year. It has doubled compared with previous years, but even so, it is difficult to hire people. Young people nowadays can't bear hardships. They would rather go to big cities to mess around than to farm. So once the cost increases, how can the price not increase?"

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