Rebirth of Siheyuan starts in the 1980s

"Come on, Zhiqiang, are you tired? Sit down and drink some tea."

"I'm not tired, sister. Stop working so hard. I'm not thirsty. I drank a lot of tea before."

"Well, then you can eat some melon seeds and peanuts?"

"I've eaten a lot of melon seeds and peanuts, and if I eat any more, I'll get angry."

"Okay, how about you sit down first and I'll wash some apples for you?"

Seeing that Cao Jiajia was busy getting fruit again, Cao Zhiqiang shook his head funny and grabbed Cao Jiajia's arm directly: "Sister, stop being busy, sit down, let's talk here."

"This..." Cao Jiajia looked at the workers who were constantly moving things into the house, "Zhiqiang, the masters are so interested in us. It's not good for us to just sit in this pavilion and watch, okay? How many people can go over and help?"

"

"What kind of hand do you need?" Cao Zhiqiang shrugged, "The masters are all good at work, and they have unified command. They can finish the work quickly when they get together.

The difference between us is that we are both so skinny and not good at doing physical work. It only makes things more troublesome when we go up.

Don't worry, someone is watching for me, so I don't have to worry.

And after they finish their work, I will also give them a lot of bonuses, and they are very happy.

If you ask me, what kind of helper can't be paid, you think so?"

"That's true." Cao Jiajia nodded, "But just watching them work, sitting here, I always feel uncomfortable and uncomfortable."

Cao Zhiqiang smiled: "It's not surprising, you have never been a leader before, you have always been led, and you always pay attention to equality.

However, times have changed, and ideas must also change.

I am already a leader. Sister, you are destined to be a leader in the future too.

Being a leader is different from being an ordinary employee. What matters is not equality, but efficiency.

In fact, as subordinate employees, the leader they like most is not the leader who chats with you heart-to-heart all day long.

It’s about leadership that can bring you real benefits.

A leader who hangs out with you and smiles all day long, but doesn't give you a bonus.

There is also a leader who keeps a straight face with you all day long and doesn't interact with you very much, but in return pays you huge bonuses.

If it were you, who would you like?"

"That must be the leader who hands out bonuses." Cao Jiajia said subconsciously.

But soon, Cao Jiajia thought of something: "Wait, you said you want me to be a leader? What kind of leader?"

Cao Zhiqiang smiled slightly: "It depends on your choice."

"What do you mean?" Cao Jiajia asked.

Cao Zhiqiang said: "Sister, actually, I have three plans for your work arrangements.

The first plan is for me to find someone and arrange for you to work as a nurse in Chongwen District People's Hospital. The advantage is that this is a regular large government hospital, and you can get into the professional staff. The disadvantage is that it is very easy for you to get promoted in this kind of hospital.

Disaster.

After all, you are a nurse, not a doctor, and currently in our country, the importance of the nursing profession is very low, and the ceiling is very low.

The second option is to transfer you to work as a doctor in the factory-run hospital of Hongguang Machinery Factory. The advantage is that the work is easier, and you can find a way to switch from nurse to doctor with just a formality.

However, the future of the factory-run hospital of Hongguang Machinery Factory is limited. The main reason is that it is relatively complicated and there are not many places where I can intervene.

The third plan is my Hongguang Publishing House, which plans to open a medical clinic of its own, and then you will be the director.

In this way, you can be directly given a career title, and you can directly become a leader.

The advantage of this plan is that I built this medical clinic myself, and I have the final say in everything.

The downside is that the scale will not be too big for the time being.

Personally, I prefer you to choose the third option.

Because in this case, I can help you more.

And I believe that although the scale of this medical clinic is a bit small now.

But as long as my publishing house becomes popular and makes more money, what is a small medical clinic today will definitely grow into a large general hospital in the future.

At that time, as the founder of this hospital, you will not only be concerned about money, but also your reputation and status."

Upon hearing this, Cao Jiajia was stunned: "What, you, a publishing house with only a dozen people, want to open a medical clinic? Are you kidding me?"

"Of course I'm not kidding," Cao Zhiqiang said, "Besides, who said my publishing house only has a dozen people? Believe it or not, it won't be long before my publishing house has more than a thousand people under its name!"

"Really?" Cao Jiajia smiled and shook her head.

"Look, you still don't believe it." Cao Zhiqiang sighed, "If you don't believe it, let's make a bet. In less than a month, under the name of Hongguang Publishing House, the number of employees in Beijing alone will exceed a thousand!

This is only the actual number of people registered under my publishing house, and does not include the number of people under my jurisdiction at Hongguang Machinery Factory.

In fact, as of now, the Security Department and Transportation Department of Hongguang Machinery Factory are under my control.

These two departments, with a total of more than 500 people, are all under my control. Do you think I have many people?"

Yes, Cao Zhiqiang is not lying now, he is telling the truth.

However, this situation is different from what Cao Jiajia thought.

The security department and transportation department of the Hongguang Machinery Factory actually don't matter, because Cao Zhiqiang is responsible for the wages and bonuses of the people in these two departments, but the specific benefits, such as medical benefits, etc., are still in accordance with the Hongguang Machinery Factory.

Come standard.

If you are sick like the people in the Security Department and Transportation Department, you should give priority to the factory-run hospital of Hongguang Machinery Factory for medical treatment.

The number of employees in Beijing that Cao Zhiqiang said is over a thousand is not a lie, but it mainly refers to the sales staff in the sales department.

Li Youfu has now led a large number of people to Jinmen to sell books.

As expected, "Journey to Jianghu", which sells martial arts novels under the name of a poetry collection, is also very popular in Tianjin.

When he heard the news on the phone, Cao Zhiqiang immediately came up with a new idea.

That is to take the opportunity to open up your own distribution channels, or marketing outlets!

Because he discovered that there were mainly two places selling books in China at this time.

One is the formal Xinhua Bookstore system, and the other is a self-employed small vendor.

As for the kind of newsstands he saw in period dramas in his previous life, it can't be said that they don't exist now, but they are basically rare, and even if they do exist, they are still self-employed.

Moreover, these so-called newsstands are actually strictly called telephone booths. They are mainly responsible for answering calls and also have the function of selling groceries. Selling books and newspapers is just a part-time job. In fact, they are very similar to convenience stores in later generations.

However, the threshold for such a "convenience store" with multiple functions such as a canteen, phone booth, and newsstand is quite high.

Not to mention anything else, just installing a phone costs more than 2,000 yuan, plus purchasing various daily necessities and wholesale of various books, periodicals and newspapers. All of this has to be paid first, not paid first.

This is said.

All in all, to open a multi-functional "telephone booth", not to mention the investment in the house, but only in terms of various goods and other expenses, it will cost less than 5,000 yuan.

Five thousand yuan, although it is nothing to Cao Zhiqiang, but for today's Beijing people, there are really not many people who can spend so much money to do business at one time.

And the most important thing is that the owners of these canteens are self-employed at best. Not only can they not become bigger and stronger, but they also have no guarantees.

For example, these people do not have access to the medical benefits and pension benefits provided by state-owned enterprises and government agencies.

It is also very troublesome for these people to buy train tickets and stay in hotels because they do not have a formal employer and cannot issue a formal letter of introduction. They can only buy letters of introduction from other organizations from ticket sellers.

It can be said that in this period, people without a formal employer, even if you are rich, are still not welcome.

This unpopularity is integral and social, and unless major changes occur, it will be difficult to change immediately.

However, the income of those "phone booth" owners is considerable.

According to Zhang Qianjin, the owners of "news kiosks" in the capital can only earn three to four hundred yuan a month. If the place is better and the times are good, it is possible to earn one thousand yuan a month.

In an era when the monthly salary of ordinary workers was only about forty, earning three to four hundred a month was definitely a high salary.

Of course, what they can actually get is not that much, because they have to regularly take out a portion of the money and give it to some "managers."

The definition of "steward" is relatively broad. There are official and unofficial ones. Everyone knows what is going on.

In other words, the entry threshold for newsstands is very high, and most people can’t do it now. The main reason is that they don’t have enough funds and the time is not right.

News kiosks have sprung up like mushrooms after a rain. They seem to have started in the early 1980s, probably at the end of 1984.

The general background of the times is the document issued in October 1984, which was the year when the policy of "implementing the country, collective and individual together" was proposed.

That year was also a year when people were doing business. It was in that year that newsstands suddenly appeared all over the country, and they suddenly became a trend and a feature of the times.

It was not until two thousand years later that newsstands gradually withdrew from the stage of history and were transformed into various convenience stores.

But no matter what, there is a huge demand for manuals and newsstands, no, convenience stores, and currently, this is still a blue ocean, an unexplored virgin land.

Because through Li Youfu and Zhang Qianjin, Cao Zhiqiang already knows that although Xinhua Bookstore is still the only one, in terms of sales scale, it is no longer as good as those self-employed private booksellers.

It's just that most of these private book sellers are in the form of stalls, with few fixed locations and basically no after-sales service. They just want to be cheap and convenient.

The reason for the cheapness is that this kind of private booksellers can sell pirated books without any scruples, and the price of pirated books is usually much cheaper than the so-called genuine books, and because most of the pirated books at this time are also produced by regular publishing houses, so

The quality is also good.

Relatively speaking, Xinhua Bookstore is much more shameless. Generally pirated books are not allowed to be sold on the shelves, so the price is naturally much higher.

As for convenience, it is because the location of Xinhua Bookstore has been decided in advance and is not determined based on actual development.

Some newly built primary schools, middle schools and universities are often far away from Xinhua Bookstore. At this time, booksellers who can set up stalls in front of the schools will naturally be loved and welcomed by everyone.

There are also some communities where intellectuals gather, and these people have a relatively high demand for books, but Xinhua Bookstore may not be located in these places, so the book sellers who set up stalls also bring convenience to these people.

The books sold by individual booksellers are cheap and convenient, so in terms of overall sales, they have already surpassed the sales of Xinhua Bookstore.

There is no way, this is the power of the market!

However, there are also many hidden dangers for individual vendors.

The biggest problem is that individual vendors do not have a fixed sales place, and naturally there is no after-sales service. This is a place that everyone does not trust.

So for now, self-employed people like book dealers are relatively better off. After all, books are a product that doesn’t have high after-sales requirements.

However, those selling clothing, food, and electronic products have a lot of scams.

During this period, foreign garbage was popular in China.

Many second-hand clothes that people in Europe, America and Japan do not want are basically shipped to China as rubbish. They then wash and dry the rubbish that no one knows who has worn it or what germs and bacteria they have, and then sell it at a high price.

sold.

This is where many of the so-called imported clothes sold at street stalls come from.

It is conceivable that if something happens to these things after you buy them, such as quality problems, you will have no one to turn to.

So Cao Zhiqiang thought, since the field of newsstands is still blank, why don't I start it myself?

In fact, Cao Zhiqiang does not need to pay a high price.

He only needs to give a contract to the vast number of individual book sellers like he did with Li Youfu, and turn these individual booksellers into contractors of Hongguang Publishing House.

In this era, contract workers are actually temporary workers, even if they are not paid.

However, with the title of contract workers, these people are no longer self-employed and can be counted as employees of the publishing house or affiliated units.

At that time, we only need to negotiate with these book dealers about the share of the revenue, and then provide these book dealers with a fixed marketing venue, such as setting up some newsstands, and then establish some rules and regulations to achieve unified names, unified uniforms, and unified management.

In this case, these people can enjoy the high salary income of self-employed people, and at the same time, like state-owned enterprise employees, they can enjoy various benefits that only state-owned enterprise employees can enjoy without being looked down upon by others, and they do not have to worry about being blackmailed.

If you have nothing to do, organize a large-scale event, such as booking a venue, doing team building, etc., and the centripetal force and cohesion will be there all at once.

It can be said that Cao Zhiqiang only needs to let his publishing house provide a batch of so-called "employment contracts" that can be changed at any time, and provide some negligible guarantees, so that he can recruit a large number of self-employed people for his own use.

At that time, your own publishing house will be able to share the profits equally with those others, and it will also be able to build its own sales network and build its own marketing platform.

Think about it, as long as you can do this, those self-employed people who join can make a lot of money, let alone use this own sales platform to sell their own books, audio and video products.

No, this is not just a matter of selling audio and video products, this book is a closed logistics platform!

It's hard to tell now, but as long as we wait until 1984 and the craze for business among the people begins, our nationwide bookstore chain network that only sells books, audio and video products can be transformed into convenience store chain groups at any time.

When the time comes, it will be easy to open several large supermarkets.

Damn, it was indeed the early 1980s when opportunities abounded.

By accident, another big business opportunity was discovered.

Compared with this national sales network platform, it is trivial to spend a little money to build a bluffing, no, welfare-based medical clinic and benefit your family by the way!

Think about it, as long as those book dealers in the capital are recruited and turned into employees of state-owned enterprises, and they can enjoy formal medical reimbursement in their own medical clinics, even if they can only treat a minor illness or pain, at most they can get a sling bottle, then

This is also an incredible progress.

At that time, every vendor owner, no, the owner of a bookstore, or the manager of a certain distribution store of a certain publishing house, can print business cards in a formal manner.

You have to tell someone in person that we are the manager of a certain distribution store of a certain publishing house. That would be very honorable!