Rebirth of Siheyuan starts in the 1980s

Chapter 557 I understand, everything depends on the results

Author: Tang Juyi

Chapter 557 I understand, everything depends on the results

Early the next morning, after breakfast, Cao Zhiqiang met Masashi Sada, and then took a taxi to the headquarters building of Warner Pioneer.

After arriving at Warner Pioneer, President Yamamoto did not show up. The person who received Cao Zhiqiang and the others was Nobuo Tomioka, the head of the Publicity Department.

This is not because Warner Company does not pay attention to Cao Zhiqiang, but because Section Chief Tomioka is the leader of the project team responsible for Cao Zhiqiang, so as long as it is related to Cao Zhiqiang, Nobuo Tomioka will come forward. This is called professionals doing professional things.

Yes, as a Japanese company with an American background, Warner Pioneer's management model is quite advanced and different from traditional Japanese companies.

To put it simply, Warner Pioneer treats its artists as a commodity and will launch a special project team for this commodity.

This project team is a bit like the artist's management company. If nothing unexpected happens, it will grow with the artist's growth and will not replace people easily.

Of course, if this project (artist) is successful, the project team will add more staff and budget to make this project more prosperous.

But if the project (artist) fails, or is not profitable enough, then a special committee will conduct an evaluation and review, and ultimately decide whether to continue to increase the budget for the project, or to stop the loss in time and terminate the project.

In other words, Warner Pioneer's mechanism places more emphasis on the artist's performance and has relatively less human touch.

The specific manifestation is that Warner Pioneer's appearance fees for artists are not as high as other companies, but the share bonuses are very high.

It can be said that in other traditional Japanese music companies, such as JVC's concert club, the appearance fees given to artists are basically the same. They are paid based on your popularity and status, that is, based on seniority.

There is usually an industry standard for this seniority ranking, such as the age of the artist, years of debut, past achievements, etc. Performance is not the only criterion, there are few exceptions, and the share distribution is also small.

This model is better for older artists, is relatively conservative, and is less likely to go wrong.

For example, Masashi Sada, who previously cooperated with JVC record company, wanted stability.

This is not the case with Warner Pioneer. Although Warner Pioneer also follows the Romance in terms of seniority, the appearance fees given are not entirely calculated based on seniority, but are more based on bonuses and allowances based on performance or record sales.

Many young artists have good grades and high popularity, and Warner offers higher appearance fees and bonuses, and will make great efforts to promote and package you.

On the contrary, if you are an old artist but your performance is poor, then Warner will at most give you a face-saving treatment and rarely give you a high bonus.

The most typical example is Akina Nakamori.

Why is Akina Nakamori so popular and rich at such a young age?

In addition to Akina Nakamori's real ability, the biggest reason is that her agency is strong and Warner Bros. Pioneer is willing to spend a lot of money.

If you let Akina Nakamori go to other music companies, such as JVC, I'm afraid the results may not be so amazing.

A negative example is Akina Nakamori’s good friend, Kyoko Koizumi.

In fact, in the early 1980s, Koizumi Kyoko was no worse than Nakamori Akina in terms of popularity and strength.

Just like now in 1983, Kyoko Koizumi actually surpassed Akina Nakamori in terms of popularity.

Especially after Koizumi Kyoko lost her short-haired tomboy style, her popularity skyrocketed, surpassing Akina Nakamori.

However, regardless of whether Kyoko Koizumi is more popular or famous now, in terms of income and investment, she still cannot compare to Akina Nakamori.

The reason is that Kyoko Koizumi’s agency has too many big names, and Kyoko Koizumi does not get many resources.

In addition, the record company that Koizumi Kyoko signed is not very good.

The record company that Kyoko Koizumi signed with is Victor Company, which is also a subsidiary of JVC, Victor Concert Company.

Relying on the strength of JVC, Victor Concert Company is currently the largest record company in Japan. It is powerful and has a large number of outstanding singers.

It is precisely because of this that Koizumi Kyoko does not receive many resources.

The reason for this is that in addition to different brokerage companies and different priorities, it also has a lot to do with the different strategies of the record companies they signed with.

To put it simply, Victor Music Company, currently the largest record company in Japan, has a big business, a high level of ambition, and a relatively conservative style.

On the contrary, Warner, as a new member, is forging ahead in every possible way.

Therefore, from a certain perspective, Nakamori Akina's rise is actually Warner's success.

On the other hand, Kyoko Koizumi had a stronger momentum than Akina Nakamori at the beginning, and her musical quality was also better than Akina Nakamori. However, due to the lack of support from her agency and record company, Kyoko Koizumi gradually disappeared from the public, leaving Nakamori alone.

Mingcai's transformation was successful and she soared to the sky, becoming a generation singer.

In fact, if Cao Zhiqiang is to be judged personally, she feels that simply in terms of voice and quality, Koizumi Kyoko is not inferior to Nakamori Akina.

Although Nakamori Akina has the so-called Akina vibrato and a unique melancholy flavor, these things are all packaged or staged.

When it comes to the uniqueness of her voice, Akina Nakamori is not absolutely unique. It is completely different from Wang Fei, Ah Sang and Sun Yanzi's God-given voices.

To put it bluntly, this is a first-mover advantage.

As an artist or singer, once you make a debut with a certain voice and image, and fix these sounds and images, it will generally become the artist's unique style.

Take Wang Fei's voice for example. If you want to say it's unique, it's really unique. But if you want to say that others can't do it, then it's not that great.

In fact, let alone the many people who imitated Wang Fei's voice later on, even at that time, there were many people whose singing voices were almost the same as Wang Fei's. If you don't listen carefully, you can't tell the difference at all.

But no matter how similar the imitator is, even if his voice is the same as his image, he is still not Wang Fei.

The reason is that Wang Fei's voice and image have become famous as her trademark, so no matter how latecomers imitate, they are just imitators.

Akina Nakamori is such a typical example.

Speaking of Japanese singers, Akina Nakamori always has a place. She is even called the "original singer" and her fame is unparalleled.

But if you want to ask what is so good about her singing, many people may be confused.

Because in terms of voice recognition, she is far inferior to Miyuki Nakajima, but in terms of fame and achievements, Miyuki Nakajima cannot compare to Akina Nakamori.

At least Miyuki Nakajima does not have the title of "Original Diva", nor can she represent the female singers of the Showa era, but Akina Nakamori can.

Although strictly speaking, Miyuki Nakajima and Akina Nakamori are not from the same generation. After all, one was born in the 1950s and the other was born in the 1960s. But if we simply talk about Japanese female singers born in the 1960s, then Akina Nakamori has no rival.

Because the female singers of the same generation as Akina Nakamori, whether it was Kyoko Koizumi or Seiko Matsuda, after 1984, they were completely crushed by Akina Nakamori who changed her mature style.

The only Japanese female singer born in the 1960s who could compete with Akina Nakamori was Sakai Izumi, but it was a pity that she died young.

But even when Izumi Sakai was the most awesome when she was young, she was not as popular or representative as Akina Nakamori.

Again, although Akina Nakamori has her own strength, the support of the company behind her is also important.

In fact, if Kyoko Koizumi's management company and record company can support her, Kyoko Koizumi's achievements may not be that bad.

At least in Cao Zhiqiang's opinion, Koizumi Kyoko's appearance at this time is much better than Nakamori Akina's.

If Akina Nakamori removed the filter, her appearance would actually be just like that, especially her later perm style. To be honest, Cao Zhiqiang didn't appreciate it very much.

On the contrary, Kyoko Koizumi has a sweet voice and really looks awesome. At least she is very popular with Cao Zhiqiang.

In fact, when it comes to appearance, Koizumi Koizumi is the most beautiful. This is not just Cao Zhiqiang's personal aesthetic, many people think so.

Otherwise, the title of Japan's first generation advertising girlfriend king would not fall on Koizumi Kyoko.

If nothing else, let’s just say that Nakamori Akina’s teeth are not as good-looking as Koizumi Kyoko’s.

Of course, this is normal. After all, Akina Nakamori was born in a poor family and had little awareness of dental health when she was a child.

Kyoko Koizumi is different. She comes from a wealthy family. When she was a child, she at least valued talents and dental care.

As a result of moving Qi and nourishing the body, seventeen-year-old Kyoko Koizumi is now sweeter and more beautiful than eighteen-year-old Akina Nakamori. This is normal.

However, Koizumi's success is also sweet, and his failure is also sweet.

Kyoko Koizumi has a sweet style both in appearance and voice. This is good in itself and a great advantage, but the problem is that Japan has never been short of sweet style. So-called rising stars abound, and homogeneity is serious.

.

On the contrary, Akina Nakamori adopted a melancholy and mature style in the later period. With her alto and bass and a few good songs, she quickly became popular and her recognition is particularly obvious.

When talking about the mature and melancholic female singers of the 1980s, Akina Nakamori is the first person who comes to mind. But when you talk about Kyoko Koizumi, I am afraid that few people have an impression of her. The only thing that has a deep impression may be her hair.

Have short hair.

Of course, Kyoko Koizumi is not as good as Akina Nakamori. In addition to these, it is also related to her character.

According to the bits and pieces of knowledge that Cao Zhiqiang had in his previous life, he knew that after Akina Nakamori was hurt by a scumbag, her life has been relatively low-key, and she is still very dedicated to her feelings.

If nothing else, let’s just say that Akina Nakamori later lived with a brokerage company boss. Even though the boss never thought about getting married and did not allow her to disclose their relationship, she followed him for twenty-three years without any regrets.

For years, I have been the secret lover of the other party, and I can be a housewife with peace of mind.

It was not until the end that the boss of the agency got tired of the aging Nakamori Akina and dumped her, and she became single again.

Akina Nakamori, who was single again, left the boss's company. Because she had no money and no career, she had to choose to come back.

On the contrary, Kyoko Koizumi is very proactive in relationships, but she always likes to be a mistress and steal other people's husbands.

Moreover, being a mistress is all that matters. She also likes to apologize publicly and refuses to change her behavior even after apologizing, thus ruining her popularity with the public.

How should I put it? In terms of appearance, I feel that Koizumi Kyoko is more in line with Cao Zhiqiang’s aesthetics.

But in terms of personality, a traditional submissive woman like Nakamori Akina is more favored by Cao Zhiqiang.

However, appearance can be modified by dressing up, but inner personality cannot.

If Akina Nakamori dresses up well, her appearance is not bad. Otherwise, when director Xu Ke was filming "A Chinese Ghost Story", the first person who thought of Xiaoqian would not be Akina Nakamori.

So, if you are really looking for a wife and have to choose one of the two, Cao Zhiqiang will definitely choose Mori Akina.

Because he chose Nakamori Akina, Cao Zhiqiang didn't have to worry about being cuckolded, but with Koizumi Kyoko, that might not be the case.

"Cao Sang, Cao Sang?"

"Huh?" Cao Zhiqiang suddenly came to his senses and realized that he was discussing work with Section Chief Tomioka.

"Sorry." Cao Zhiqiang quickly apologized with a smile, "I just got distracted."

"It's okay, it's okay." Section Chief Tomioka chuckled, "Cao Sang is busy with work and has just returned to Japan. He must be tired from the journey. It's normal for his mind to wander occasionally. In fact, I often wander too, hahaha."

Cao Zhiqiang smiled slightly: "Thank you for your understanding."

Section Chief Tomioka waved his hand: "In that case, let me say it again. In fact, it's not important. It's just that we have decided that next week, um, that is, two days later, the song "As Long as You Are Here" will be played on

Tokyo Broadcasting, the music channel of TBS's radio station, is officially broadcast.

The time slot of this channel is pretty good, it's five o'clock in the afternoon.

Although it's not the best prime time period, this time period is pretty good.

Because there are many students and office workers who like to listen to music. Most of them are after get off work or school at this time, and most of them like to listen to this music channel at this time.

As a rule, if the song does not perform well, it will be played on this channel at least three times for three consecutive days.

But if the effect is good, many listeners request replays that day, and the number of replays on the first day exceeds three times a day, the radio station will ask us to sing the broadcast time without our request.

Once the number of rebroadcasts exceeds three on the first day, we will arrange for the singer himself, that is, Cho Sang-ni, to enter the broadcast room to be interviewed by the host on the second day and interact with the fans who call.

If the effect is still good, then based on the results, the song's MTV will be sent to the TV station for broadcast, and the first choice is still TBS TV station.

After MTV finishes playing it, we will release the single record accordingly.

Of course, this is when the results are good. If the results are not satisfactory, the record will be released directly after the radio station plays it. MTV may not be on the TV station. After all, it costs money to go to the TV station. These are costs. If the results are not good, it will not be on the TV station.

TV, I hope you can understand."

Cao Zhiqiang smiled slightly: "I understand, everything depends on results.

The better the first broadcast performance, the more sufficient publicity funds will be needed for the next step, and the higher the publicity level will be. Otherwise, the loss will be stopped in time.

From a business perspective, this is very normal, and I very much approve of this system where those who are capable are promoted and those who are unable are demoted."

"It's best if you understand." Section Chief Tomioka smiled, "But don't worry, Cao Sang. Based on my experience, this song will definitely be popular, but I'm not sure how popular it will be.

But if nothing unexpected happens, the music video you and Ms. Nakamori shot will definitely be on TV. I am very confident about this."

Cao Zhiqiang smiled: "As long as you have confidence, then I will feel relieved, but..."

"But what?" said Section Chief Tomioka, "If you have any requests, just ask."

Cao Zhiqiang thought for a moment and said, "It's up to you whether the song will be on radio, TV, or on billboards. After all, you have the final say in terms of publicity.

But I personally don’t like to appear in public, so can I not participate in these publicity activities?”

(End of chapter)