Rebirth of the 92 Business Tycoon

This is a rare and sunny morning in early winter. The sun is still that sun, the buildings are still those buildings, and the landscape is still those landscapes.

But under the same sunlight, the sky, architecture, and landscape are a bit tougher than the previous three seasons.

Jiasheng Business District, in the middle of Jiasheng Building, is located in the roof garden on the 45th floor. A large pedestrian from CCTV, with the cooperation of Jiasheng employees, is busy arranging seats, lights, baffles, etc.

Around 1o, everything is ready. The host with glasses sits relaxed on his own sand, flipping through a book, and making final preparations without distraction.

At 10:30, the glass door of the building leading to the roof garden opened, and a group of people stepped out to Feng Yiping, a white shirt with a light blue suit jacket, and neat light coffee-colored pants. It's a bit like Kasuga's dress.

Host Bo has stood up, Feng Yiping still bowed his head, and signed a file that Wu Qian unfolded as he walked, and Wu Qian still held a thick stack of such files in her arms.

Host Bai Da did not urge him, so he clenched his fists in front of his lower abdomen, and looked at the group of people who came with a smile. As they approached, Host Bai could hear some words, "...Magic Workshop... Speed ​​up...Typical...," Obviously scheduling work.

Host Bo saw that until the girl holding the folder reminded him, Feng Yiping raised his head and looked at him for the first time, as if in a daze, then he showed a slightly sunny smile. Hello Bai,"

I have interviewed dozens of international organizations and the host of National Yuan. This is the first time I have contact with Feng Yiping. He has a deep understanding of what is not as famous as meeting, and he also knows why those reporters who have interviewed him are right. He is all beautiful words.

This is indeed a very attractive young man, especially a young man with a very attractive smile. When he smiled just now, it suddenly made people feel that this tough winter day was a lot softer. This should be the so-called spring breeze.

"Hello Mr. Feng," Host Bo held Feng Yiping's hand, "I heard that you just came back?"

This is one of the two CCTV male presenters that Feng Yiping liked very much before. He is indeed very polite, calm and steady, neither humble nor overbearing.

"Yes, I just arrived last night. I'm sorry. I was going to your side, but then the time was really tight. I can only trouble you to take a trip."

"President Feng, you rarely accept interviews. With such an opportunity, it is worthwhile for us to make a special trip abroad." Host Bai said with a smile, "I think you still have so many documents to sign, or you should sign first. After that, we can wait a while,"

"Thank you, I will do those things later, hehe, I also want to take the opportunity to take a break," Feng Yiping sat down and saw Mr. Bai wearing a dark suit and blue tie, meticulous, and looking at himself as casual. The collocation and the open collar make me feel a little impolite, "Bring me a collar,"

Wu Qian over there ran in, and Host Bai said hurriedly, "No, no," he tore off the tie from his neck in twos and threes, and loosened two buttons. It’s easy,"

This is a quick-witted person.

The CCTV staff began to carefully give Feng Yiping a maiden. Host Bai continued to talk to him. "This design is very good," he said about the platform they are currently on.

"The main reason is that it takes too much time to go from the inside of the building to the lawn downstairs," Feng Yiping said. "The view here is good, and sitting here will make you feel more comfortable."

"We also like this arrangement. I really hope that the station can hear our voices."

This is obviously an extravagant hope for him, because the "big pants" has started in September this year, and it is obviously impossible to change the design because of his ideas.

"Then let's start?" After a few greetings, Bai presided over the proposal.

"Please," Feng Yiping adjusted his sitting posture, trying to make his sitting easier.

Although there has been an interview outline confirmed by both parties, Feng Yiping believes that it is better not to take it lightly when dealing with the person opposite.

"There is a saying in society that Mr. Feng, you often give speeches and interviews abroad, and even choose to publish monographs like big data abroad, and you have forgotten about the country. Is there any reason for this?"

This first question is a bit sharp, or it is this first question that led to today's interview.

In the past two days, there have been some not-so-good remarks on the domestic Internet, saying that Feng Yiping likes to teach successful experiences abroad, but he rarely does so in China, which is somewhat flattering.

"I really don't know why there is such a conclusion," Feng Yiping said. "In general, whether at home or abroad, I am not a person who likes to talk too much."

"Why not?" the host Bai asked, "we all know that the power of idols is infinite, and your legendary example will inspire more people to start businesses."

"I really don't think that listening to my speech can encourage you to start a business. Starting a business is a chore, and it also contains a lot of risk. I think it is best to follow your own heart."

When I first started working, I watched the tome of Carnegie’s "The Weakness of Human Nature" with a lot of people. Later I also watched a lot of speeches by Ma Fu and Wang Fu. Finally, I realized that these things are really useless. It's funny sometimes.

Feng Yiping didn't want this. He wanted to maintain a sense of mystery. At the same time, he also knew that if you talk more, you will lose. It is indeed a high probability event. If you talk less, you will definitely have fewer chances of mistakes.

"Oh, don't you think your entrepreneurial experience might help others?"

"This is not easy to generalize, but from my personal experience, because of the different conditions in various aspects, sometimes, some people who come by are not only not helpful, but may also be confusing."

"For example, when I was a child, an aunt who came to my house as a guest always told me solemnly, drink water slowly, slowly, and be careful of choking. I was puzzled at the time, why? I even deliberately drink quickly. I drank bigger, but I didn’t even choke--to be honest, I still haven’t choked, so this thing impressed me very much."

"My aunt is kind. The experience she thought would be useful to me was actually not helpful at all. On the contrary, it made me very confused. I think such a situation must exist in other ways,"

"It is possible that the aspects that I think need to be paid attention to are not a problem at all for many entrepreneurs, but seeing that I have said so carefully, it will also confuse them,"

"It turns out that you think this way, that is, if it is not a universal truth, such as your "Blue Ocean Strategy" and the "Big Data Era," which has been hotly discussed in the world in the past two days, even the book has not been published. "Why not talk about other things that may cause misunderstanding?"

"Yes, I think so. Of course, we have other ways to support people's entrepreneurship. We have established several venture capital funds that can provide entrepreneurs with all the help they need."

"I understand, this is actually your usual style, Mr. Feng, it's better to say it than to do it," Host Bo concluded.

"Yes, I am an activist, besides, just call my name," he said with a smile.

"Yes, this question is also the question I want to ask. You are in the company, and many people always call you by name, right?" Host Bo asked.

"It's not just me. In the company, as long as the age difference is not too big, we all stipulate that we must call the name instead of the title. This situation has long been very common in many private companies."

"So, what are your main reasons for formulating such a system?"

"The main purpose is to create an equal and family-like atmosphere; besides, everyone likes others to call their own names, right!"

In addition, when various titles were refurbished in the commercial field, some of the original titles of tall, no longer have the original faction, it is better to just call the name cordial.

"It really makes sense. Let's talk about entrepreneurship. As an entrepreneurial idol in the minds of young people around the world, what were your reasons for starting a business at Yiping?"

This question must be made clear, otherwise there will be people in the audience who think like this. If you succeed yourself, you don't want other people to succeed.

"In the beginning, it was naturally to change fate," Feng Yiping said very directly, "I want to live better,"

"This goal seems to be accomplished very quickly, at least after you helped your parents start the home flavor noodle restaurant, right?" Host Bo really understood it very comprehensively.

"Yes, at that time, our family had 2o noodle restaurants in the provincial capital, and they were all pretty good. It should be said that they must have gone to a well-off society in advance.

"Yes, at that time, you can absolutely no longer have to work hard to start a business, relying on the income of the noodle shop at home, you can live a happy life easily, but we see that you are not like this, but at home After your economic conditions have been greatly improved, you started your own business instead. Why is this?"

"The main thing is that I am personally eager to start a business, eager to succeed, and feel that I have made relevant preparations," Feng Yiping said.

"What is a good preparation?" Host Bo asked.

"This is a lot of preparation. First of all, I think it is psychological. Entrepreneurship has two results. Then you succeed or you fail. The mental preparation you need to do first is naturally able to withstand the blows of failure."

"This blow includes both material and spiritual."

"Materially, failing to start a business will not make myself and my family's living standards plummet, so from this point of view, I actually don't agree with borrowing heavily to start a business,"

It is rare to say this once, and Feng Yiping feels that it is better to be transparent about some problems.

"Mentally, after a business failure, you don't have to insist on getting up wherever you fall, because you don't rule out the place where you fell, the swamp area where anyone goes in,"

"But we must maintain a positive mentality like failure is the mother of success~www.wuxiaspot.com~We firmly believe that failure once is equivalent to another step towards success. At least, we can’t let ourselves down and label ourselves a loser. Tag of,"

"Understanding, that is, when starting a business, don't be desperate, and at the same time, be prepared for failure."

The host is good at summarizing.

"It depends on the situation, but from my personal point of view, it's best not to be like this."

"Other related preparations are very specific and meticulous. For example, it is our earliest entrepreneurial project, our home taste noodle restaurant. The first noodle restaurant is only a few dozen square meters and more than a dozen tables. But it is for such a store, we prepared The text-forming material is only 2oo pages, and it is a4 paper,"

Feng Yiping remembered this incident now, but he still remembers it. At the beginning, he did almost all the preparations for the noodle restaurant and convenience store. Later, he only had to think about it, and he rarely had the opportunity to practice.

"Just a noodle restaurant, so much preparation?" Host Bo gestured to the scale of the preparation materials described by Feng Yiping.

"Of course, when we decided to open a noodle restaurant at the beginning, we prepared according to the vision of a chain, at least a regional chain,"

"Oh, so, taking a long-term view is also a very critical step for success," Chairman Bai concluded.

"Yes, if you let me summarize the most important points of my personal entrepreneurial success, it is very important that I never decide on investment projects based on short-term benefits."

This is the question they have discussed for the longest time. The host Bo is good at hosting and cooperates well. Feng Yiping believes that those who questioned the Internet for whatever reason before will definitely have nothing to say after seeing this interview. It can be said.