Rebirth of the 92 Business Tycoon

On the 12th, it was not only a weekend, but also winter.

On Saturday, Li Zhixiong, who worked overtime as usual, had a hot pot with his colleagues, and also had a bowl of dumplings and wontons in advance. During the dinner, he had to talk about the new action of Jiasheng. He also drank two glasses of old wine, and finally caught the cold wind. Back to my hometown in the alley.

He bought a gourd to raise grasshoppers and prepared to give it to his father, but in the end he didn’t spend the night at his parents’ house. Let’s go home. His personal problems must be brought out by his parents to talk about him. He really is Some can't stand it.

Although you know that your parents are also worried for yourself, do you know that people are difficult to dismantle? Having passed the age of marriage, especially on such a cold winter night, who would be patient with a person facing a cold bed?

With this beginning of the parents, such a cold night, living alone in an empty home, it is really easy to give birth to the feeling of who talks together.

It was so easy to fall asleep for a while, but was awakened by the rush of the phone ringtone, but he was not particularly upset. Since he could not be needed by a woman, by a family, and by work, it was also a comfort.

"Hey, this is Li Zhixiong,"

"Director Li, I'm Xiaoguan from the Jiasheng Administration Department," introduced himself over there, "I'm sorry to disturb you at this time."

Jiasheng Administration Department? This was the first time they took the initiative to contact themselves, and at this time, Li Zhixiong immediately sat up.

"That's it," Xiaoguan of the Administration Department said of Feng Yiping's wishes. "We Feng always want to start a new round of publicity as soon as possible. We first thought of a friend like Director Li who has always supported us."

It was not the big news that he was looking forward to, but Li Zhixiong was not particularly disappointed. Objectively speaking, it was right to help him and his party for the kind treatment they received during their stay in Silicon Valley.

He also believes that the Jiasheng Administration Department will remember his favor, which means the possible big news in the future.

"No problem, do I need to contact other friends in the industry?" Li Zhixiong asked actively.

Since it's selling favors, just sell a full set.

"That's great, and we are just thinking about it. Thank you, Director Li. I will send you the relevant materials right away."

…………

Similar to Xiaoguan, because of Feng Yiping and Jin Ling’s conversation, many of the administrative staff who were awakened in the middle of the night were doing such things at this time.

Websites like Li Zhixiong are actually relatively easy to run. For many newspapers, Jin Ling, Mei Yiliang, and Zhou Xinyu must come forward to personally contact the editor-in-chief over there, and even the person in charge of the superior department.

In addition to the Administration Department, there were also many heads of local companies who were quarreled in the middle of the night, and they mobilized local relations to meet Feng Yiping's request.

By the morning of the 12th, the person in charge of many local TV stations met the Jiasheng directors at all levels who had been waiting for a long time at their door...

In short, Feng Yiping pays attention to it, Jin Ling personally comes out, Jiasheng has a network all over the country, Jiasheng has the strength of not short of money, and Feng Yiping took the lead in establishing the group at the beginning of the establishment, which is actually public relations. The administrative department of the Ministry, the various communication channels established over the years, this morning, there was another wave of violent publicity about this big promotion.

The three major domestic portal websites have all opened the rolling live broadcast of this big promotion of Jiasheng Mall. The newspapers delivered to the home early in the morning also published relevant news in prominent positions. More and more local TV stations are inserting broadcasts. News related to the big promotion of Jiasheng Mall.......

As for the convenience store, in the morning, the newly designed promotional materials were already in print, and it is expected that they will all be delivered in the morning at the latest.

The websites of all Jiasheng companies, including the official website, car website, wedding website, and city website..., including the websites of various companies, such as the website of the hotel mainly used for online booking, also have related news. .

Although the preparations were hurried, the result was still very satisfactory to Feng Yiping. This also gave him a very intuitive understanding of the efficiency of his group, which is of course a large company, in implementing his intentions.

…………

Therefore, Lao Ma’s patience with self-protection is of no use. By the morning of the 12th, when Queen Dong had an appointment with Jin Ling on the phone, not only many netizens knew that as of 9 a.m., the turnover of Jiasheng Mall was close to 2 billion.

Even if it’s not good, this society thought that the "net" of the Internet, and that of the fishing net, a family of brothers from the countryside, knew from TV that Feng Yiping, the richest man, had another business. In one night, nearly two billion were netted!

Even though the tired and red eyes, but the energetic subordinates of Lao Ma, they originally saw that their family has exceeded 500 million, which is comparable to the sales of the previous half year. They are very strong and fierce. The data on the side suddenly resembled the branches of the willow trees on the edge of the West Lake. When a gust of wind blows, it must shiver.

I thought that I had been working for so long, and there were so many old customers, this time I had to regain some face, who would have thought that I still lost, and it is still so ugly.

A month ago, they still firmly believed that, at least in the domestic e-commerce field, their own strength was the only one in the sky. Only then will they understand that they want to reach the horizon to be more promising.

Only Lao Ma felt that this would be a good time to reveal his plans to the core team.

Feng Yiping reminded him of this matter, and he felt the same. If last month, Jiasheng was still preparing for it, and it was mentioned before it went online, there must be many people who would resist in their hearts. We will do it. Well done, why take Jiasheng to play with?

Is that a great company run by the richest man?

But now, when everyone feels that Jiasheng Mall is already their biggest rival, and it is an unstoppable one. Looking at the trend, it will only develop better and better. It will soon become the dominant presence in the domestic e-commerce field. The agreement between the general and Jiasheng will surely make many people feel relaxed, pleased, happy, and even honorable.

Lao Ma decided to invite everyone to drink tea by the West Lake today.

He was just about to inform everyone that Mr. Cai opened the door again, holding several newspapers in his hand, "Look, Jiasheng has started a new round of publicity regardless of cost. This promotion has already started, and Is it necessary to spend so much money?"

"Who makes them rich and can use it if they want to," said Lao Ma, "By the way, you can help me inform everyone."

…………

When the sales in Jiasheng Mall are still high and lively, there are still many people in Jiasheng up and down because of Feng Yiping’s decision to act in the middle of the night. This cold windy weekend, there are still many people. , Hug people, or hug the quilt, sleep until noon.

Turn on the TV, one station, "Double Twelve Promotion of Jiasheng Mall...," the next one, "Double Twelve Promotion of Jiasheng Mall...," Turn on the computer, "Double Twelve Promotion of Jiasheng Mall... ," I took the newspaper up and still saw the conspicuous "Double Twelve Promotion of Jiasheng Mall..."

Is Jiasheng Mall Platinum?

However, looking at the sales of more than 2 billion yuan, many people who were not very concerned about Jiasheng's huge promotion, this will not help but give birth to curiosity.

It turns out that they think, how can they sell well? Looking at the ones that say 20% off and 30% off, who knows if they raise the original price first, then come to fool you?

But at first glance, oh, there are so many people who bought it, and they actually bought so many, it seems that there are really good things, and it is really affordable!

Many times, many people are from the crowd. With the mentality that they might lose money if they didn't buy it, many people finally went shopping in Jiasheng Mall in earnest, looked at the popular products, and looked for them for their own use. Those who can, then looked at the user reviews under the related products, and then immediately registered their usernames...

It should have been affected by this. At noon, the growth in turnover, which had gradually declined, unexpectedly swayed, and once again returned to the level of over 100 million in an hour.

At the same time, the employees of Jiasheng Mall, who are immersed in the joy of success, are busy again. They are talking to business contacts. In order to cooperate with the new wave of publicity of the mall, can you continue to invest in it? For example, is it possible to increase the supply of some limited quantities of goods?

This time, we only pursued quantity, and even for quantity, we really lost some money, which is actually a good deal.

E-commerce is either a one-shot deal, or a partial loss this time, but as long as it attracts more new users, it is worthwhile and cost-effective.

Even if many people won't place an order in the end, as long as there are millions or even millions of users visiting the store and have a look, it is better than advertising on TV.

With the overwhelming wave of propaganda that began in the morning, and the congratulatory calls to Jin Ling and other executives from last night to this morning, their requests received many positive responses.

The merchants they contacted are naturally very savvy and will settle accounts. They also understand that sometimes, it seems that they are making money at a loss, but in the end, they will not really lose money.

With the concerted efforts of such multiple parties, after the 12th, although the daily turnover is different from the 3.2 billion on the 12th, the disclosed turnover still makes Lao Ma and the others enviable, and the 13th still exceeds 800 million, 500 million for 14th...

Five days later, on the 16th, Lao Ma and the others watched that the total sales of Jiasheng Mall had already exceeded the 5 billion mark!

On this day, Lao Ma called Feng Yiping to Hexi. During the call, he felt that Feng Yiping over there seemed to be drunk, but Feng Yiping said that he did not drink.

Lao Ma would really want to drink.

At this time, the promotion season has not passed halfway, and every day after that, there is no day's turnover that is less than 200 million.

Their original prediction of 5 billion is still too conservative. Looking at it now, it is estimated that 6 billion is still a fairly conservative number.

Such figures even motivate mainstream media to take the initiative to report.

Because according to the average data of the first 11 months, the average monthly retail sales of consumer goods in my country in 2004 was about 450 billion yuan, half a month, that is 225 billion, and the sales of Jiasheng Mall in this half month will at least There are 6 billion, so if you calculate it, their sales alone accounted for nearly 2.7 points, which is an amazing proportion.

Although such a situation is obviously unsustainable, such achievements are still dazzling enough.

Undoubtedly, the proactive intervention of the official media is nothing more than a fire for this unfinished big promotion ~www.wuxiaspot.com~.

By this time, there is no longer any need for the Administration Department to actively contact, and various media have already reported on this one, which can definitely be said to be an epoch-making promotion.

In a certain sense, this promotion is no longer a business activity of a company at this time, but has become a social event.

For a while, if we only look at reports on the Internet and in the media, we can easily think that e-commerce has entered a mature stage in our country.

Of course this is not the case, but from this moment, domestic e-commerce has indeed entered a stage of rapid development.

…………

In Seattle, Bezos received a report call from the head of Alexa. Although the current ranking of Jiasheng Mall is still at least 100 away, they agree that according to the recent development trend, it may take another one to two years. Jiasheng Mall will at least be ranked within the top 20.

Hearing such news, looking at the sales data of Jiasheng gathered by his staff, Bezos looked out the window and was in a daze for a long time...