Rebirth of the 92 Business Tycoon
Vol 5 Chapter 1294: Rapport
Later, especially on Double Eleven, Ali’s struggle for Dongfang was very fierce. The overall feeling, or Feng Yiping’s personal feeling, is that Dongfang prefers to tear.
Some Dong's side, while showing that he is strong enough, all sorts of aggrieved, suffered Ali's suppression or something.
Regarding Alibaba’s model, as well as its pros and cons, both themselves and the netizens who eat melons are also good at each.
But to be honest, when Feng Yiping is also used to shopping online, the difference between the two has become smaller and smaller, and the modes are all converging.
In terms of nature, although the proportions are different, both have self-operated and non-self-operated businesses-that is, they are both open platforms.
In terms of the experience that online shoppers care most about and the delivery time, the two companies have the same delivery time in some businesses, and both have same-day delivery and next-day delivery.
In terms of product quality, both companies also have fakes.
Needless to say, Ali, in the early Taobao, as long as there is an ID card can open a shop, it is inevitable.
However, Ali later became more open in this regard. There are roughly three types of merchants on its platform: those selling genuine goods at a conscience price; stating that the things in the store are not genuine or cheap; and advertising their reputation is shoddy.
And a certain company who has always emphasized that the quality of the goods on his platform is guaranteed. This aspect is not much better, or the nature is even worse. On the one hand, it emphasizes that its own things are good, and it essentially includes its self-operated parts. It is not an isolated phenomenon to buy second-hand goods.
At the same time, a fact that everyone knows is that there are no bad reviews on Dong's platform-only this point can tell a lot of content.
From the perspective of company efficiency, Ali is very profitable, but Dong is not, and the gap will only be large or small.
Like many people, Feng Yiping has also compared certain Dong with Amazon, which is also not profitable at present. From his understanding, the Amazon he is familiar with is really better than the original domestic BAT. Awesome.
Its investment in scientific research is not a joke. It is said that its advanced emphasis and investment in cloud computing cannot be compared with the original BAT-of course, Feng Yiping now wants to change this status quo.
And we know that cloud computing is also an important foundation for artificial intelligence.
Therefore, in addition to the same model including independent logistics, and the same situation of not making money for a long time, in fact, certain Dong and Amazon are really not comparable.
Judging from the final result, a certain Dong has been using Ali as his opponent, always saying that I want to surpass it, but Ali said that I will create thousands of certain Dongs.
Although there are inevitably bragging elements in these words, it is understandable that when Dong was still torn at Ali, Ali was indeed steadily walking into the world...
These are also the reasons why Feng Yiping had already determined whether his online shopping mall would adopt Ali’s model or Dong’s model before he started his business and founded Youjia.
Maybe Lao Ma hasn’t realized it yet, but Feng Yiping has always been very concerned about certain Dong. In the first half of the year, they cut off all of their offline stores. Obviously they wanted to put all their focus online. .
One thing Feng Yiping had previously impressed with them was that in the early stage, they relied on the high-quality electronic products of their online mall to make their own brand.
This is how they later developed.
Therefore, in addition to logistics, investing heavily in home appliances and 3C products to create an electrical city composed of all high-quality products is another shortcoming he has made for his e-commerce group.
And looking at the statements of so many people in charge at the scene, the materials to make up this short board are in place, and the rest is how to stick it firmly.
He looked at the high-spirited old horse on the stage at this time. He would definitely be able to do this.
…………
After the heads of nearly 200 companies expressed their approval and full support for Lao Ma's proposal, Feng Yiping and them all relaxed.
The specific implementation terms will naturally be discussed by the following people.
Whether it is Mr. Zhang, the head of the old Haier of the domestic white goods industry, Dong Li of TCL, the head of the color TV alliance, or Mr. Yang of Lenovo, who is sprinting to the world’s largest PC manufacturer, it is impossible to be responsible for some specific details. Discussion of terms.
They just decided that I think this matter will work, you can talk about it specifically, and then, if the condition you talked about is not good, you go to talk again...
So before dinner, everyone in charge of the meeting still has time to visit the company.
The highlight of the visit was the new park under construction. The old horse stood in front and proudly introduced the guests to a well-made rendering of the park.
Among the crowd, Queen Dong asked Feng Yiping a question, “Mr. Feng, although we are very confident and very supportive of your new proposal, from the current point of view, the sales volume on your two platforms The biggest one is clothing,"
The unfinished implication of this is that you can really do it online to make home appliances sell well?
Even in the big promotion of Jiasheng Mall last year, the sales of these well-known brands are considerable, and there are several with over 100 million, but compared with the sales of offline home appliance chain vendors, the difference is still far behind.
Upon hearing this question, Mr. Zhang and Mr. Yang also leaned toward Feng Yiping. Obviously, the question asked by Queen Dong was their common aspiration.
"Everyone is an expert in the sales field, and it's really unique to see the problem," Feng Yiping said.
What he said is really not a compliment. If the leader of a company doesn't understand sales, then the leader is a joke, or the company is a joke.
Don't talk about it, Mr. Zhang, grabbing production and sales, and Mr. Yang and Queen Dong, both because of their dazzling achievements in sales, took the position of person in charge.
Their knowledge of sales is naturally very profound.
"Yes, on our two e-commerce platforms, apparel products currently have the largest sales volume. I can even be sure that in 10 years, the largest sales volume on our platform will probably be apparel products."
"I think everyone knows this reason. Apparel products target a larger number of users. We don't need to buy refrigerators, air conditioners, and computers, but we have to wear clothes."
His words made a few chuckles.
"There are many reasons why we are confident that we can achieve results in this area. For example, because many users have already tested the water by buying clothes on our platform, they have recognized our services, and then recognized our Platform, then they will be able to buy 3C products such as computers and mobile phones on our platform."
“The better the clothing is sold, the greater the potential in this area. We also believe that we can use various means, including various promotions, so that our old users will buy more value than clothing on our platform. High product,"
Queen Dong nodded, "There is...," she originally wanted to habitually say that there was some truth, but when she remembered, it was Feng Yiping who faced Feng Yiping, so she said, "I think the promotion at the end of the year is still very effective,"
Even Mr. Zhang nodded in agreement with these words. Although their sales last year exceeded 100 billion, sales pressure will always exist for any person in charge of an enterprise.
If a large quantity of goods can be delivered by the end of the year, that is undoubtedly good news.
"We are also studying to fix that big promotion," Feng Yiping said.
Seeing that they all looked at themselves, Feng Yiping continued on the topic just now and said, "We have analyzed that the largest purchases of home appliances are undoubtedly those families who buy new houses, and a large part of those who move into new houses, All young people who just got married,"
"The young people who are most enthusiastic about 3C products such as mobile phones and computers are also young people."
"Relatively speaking, young people are undoubtedly more receptive to new things and prefer to experiment. Therefore, in addition to work and news, they also use their computers for shopping."
"So it can be said that they are our potential users naturally,"
"Speaking of two shopping experiences, we go to a physical store, no matter what kind of product we buy, we may not be able to choose the one we like the most, because we know that from the moment we enter the store, there must be a salesperson. To serve,"
"We also know that every salesperson must have his own brand, which can also be said to be the most profitable brand."
Everyone laughed again, this is a helpless reality.
Some middlemen will declare to users that a product that is incomparable to them, whether in terms of quality, technology or brand, is better than their product. They have all encountered it.
"But on the Internet, we can calmly compare various aspects, such as appearance, performance, price, etc., combined with the services of consultants, and choose the one we need, which is more independent."
"Online is more popular with young people than physical stores, and that is bargaining. We know that even in the two most well-known home appliance chain companies, they can bargain for their clearly marked products."
"But most young people are average in this respect, or they are embarrassed,"
"But it's different on the Internet. They are not face-to-face anyway. They will rest assured that they will bargain boldly, and will take the initiative to ask for various gifts."
"Yes," Queen Dong said immediately, "I heard from the flagship store that there was a customer who spent three days online for a discount of 50 yuan."
Mr. Yang immediately said, “In order to get a gift computer bag, it is common for them to postpone buying our computer for one month.”
"There is also a very important point. We started to try to market through the Internet very early, and we have accumulated a lot at present. We attach great importance to the promotion of our products through forums, and pay attention to some talents and sales influences,"
"We will use various methods to create our circle of friends and provide a platform for users, or it can be said to be a fan communication platform~www.wuxiaspot.com~ At the same time, we will also promote in various well-known professional forums. Of course Not to advertise, but to let those talents, or enthusiasts, take the initiative to help us recommend...,"
Although Feng Yiping only gave a general idea, the few people next to him already understood that this should be his own company and could be used directly?
They were about to communicate more with Feng Yiping on this aspect, and a voice came in, "Several people, let's go to the restaurant first," it turned out to be the old horse.
They saw that everyone was walking towards the car in twos and threes.
Their small meeting was too devoted.
…………
The evening banquet is definitely high-end, and it has special local characteristics. Feng Yiping likes this cold dish. It has Hongling and sweet-scented lotus root with sweet-scented osmanthus. It is delicious in season.
It is still the old Ma’s speech, “I saw so many partners who have been supporting us today, and I have a lot to say, but the most important thing is just one sentence.”
"Yiping and I both wish everyone that we can expand our business and make a lot of money on our platform, and then further develop new technologies and develop more new products that are more popular with users. This virtuous cycle will continue."
"Just this sentence, thank you everyone, don't be polite tonight, be sure to eat well,"
"Mr. Ma, we make a lot of money, what about you?" Queen Dong said loudly.
It must be said that women like her have natural advantages in such occasions.
"This, only when everyone makes money, we can make money, only when everyone makes big money, we have the opportunity to make a little money, of course, so we are very satisfied," Lao Ma said calmly.
"Hahaha," burst into laughter suddenly.
Because this is the honest truth.
ps: At the beginning of the month, ask for a guaranteed monthly pass.
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