Rebirth of the 92 Business Tycoon
Vol 6 Chapter 4: The problem of large exporters
"This time I went to the leader. There are indeed some problems that need to be solved by the province." Everyone's time is tight, and Feng Yiping is not polite.
"In the past two years, our factories in the province have gradually increased their export volume, including agricultural products. By the second quarter of this year, our total export value has been close to RMB 8 billion."
He took out two reports from the bag, that is, by the end of June, the export details and total amount of companies in the province.
"According to the existing orders, by the end of this year, we believe that the companies in the province will achieve 18 billion yuan in exports and there will be no problems at all."
"Last year our total export value was more than 4.4 billion, less than 4.5 billion U.S. dollars, which was 4.45 billion U.S. dollars, right?" The senior official glanced at the person next to him.
The latter immediately said, "Yes, last year our province’s total foreign trade exports were US$4.45 billion."
"The total export value of Feng's company in the province last year happened to exceed 1 billion U.S. dollars, accounting for about a quarter of the province's total exports."
"Yiping, the export value of each company in the province this year exceeded half of the province's total export value last year."
"The rate of increase is surprisingly high," the senior official said.
"Last year we exported electromechanical products, including ships, but only exceeded one billion US dollars?" the secretary also asked.
"Yes," is still the answer to the senior official's question. "Last year, the province's total export of electromechanical products was 1.362 billion U.S. dollars, ranking first in the central provinces."
"Mainly in terms of shoes and clothing, our export value has achieved a large increase this year," Feng Yiping said.
He said this very modestly.
In fact, it is not that there has been a substantial increase, but that it has achieved a leapfrog growth.
After so many years of practical publicity and continuous investment in design, including a series of large investment in publicity, the export of footwear products represented by small white shoes has increased by more than 1 billion US dollars this year.
And this rapid growth trend is expected to continue for a long time in the future.
Because they first started this concept, now those European and American fashionistas think of the products of Feng Yiping when they think of white shoes.
Of course, the small white shoes produced by Feng Yiping's company are still positioned in the high-end. The current price in Europe and the United States is between 130 and 180 US dollars, which is incomparable with the luxury shoes that cost several hundred US dollars.
But they are a shoe brand that has only been around for less than four years, and it is difficult to become a luxury brand.
Moreover, what Feng Yiping always pursues is not high prices, but high sales.
The reason why he set a price of more than US$100 was mainly due to competition from domestic counterparts.
We all know that when a domestic product is selling well abroad, many domestic companies will soon start to switch production.
Sure enough, according to the news that foreign trade companies have inquired about, the number of shoe companies that will focus on exhibiting white shoes in the upcoming Autumn Fair has grown from less than 50 in the Spring Fair to nearly 200.
However, everyone's performance still made Feng Yiping more pleased. They didn't cut the price very low from the beginning, and the price was generally more than $50.
This is very good. Their main attack is still foreign low-end markets, so they will not pose a threat to Jiasheng.
In fact, they are more difficult to pose a threat than Jiasheng.
The investment that Jiasheng has spent on design in recent years, including the construction of sales channels, and the investment in brand promotion, is not a small amount. There are few companies in China that can have that strength.
Those who have that strength can hardly have that courage.
"We expect that by next year, our exports of footwear and apparel products will continue to grow at a high speed. Our plan is to double the growth."
The senior official nodded and said with some envy, "This year's export, our plan is to increase by 20% compared with last year, or you have a level of courage."
"It's mainly because the initial investment has begun to bear fruit," Feng Yiping said.
"Anyway, this is great," the senior official laughed again. "At least, when I make a report at the next two sessions, when I make a report, we will definitely exceed our goal in 2006 when I give a report."
"Our goal this year is less than 5.4 billion U.S. dollars. Director Lin, if we calculate that Jiasheng has completed exports of nearly 2.4 billion U.S. dollars, our total exports this year will reach 6.5 billion U.S. dollars. That's okay."
Director Lin took a pen and counted on the paper a few times, "Although some agricultural products in our province, such as honey, have fallen because of the sharp drop in international prices, which has dropped by nearly 50%,"
"However, because Feng's export value has increased by more than 1.3 billion U.S. dollars, our annual export value has reached 6.5 billion U.S. dollars. There will be no major problems."
"In this way, in terms of exports, this year we are likely to be the number one in the central provinces,"
This is obviously good news that makes both leaders happy.
As a central province that is difficult to attract foreign investment, and is still dominated by heavy industry and agriculture, it is really not easy to make achievements in export volume.
To put it bluntly, the entire province has worked hard for a whole year, and the export value is often not as high as that of a city in a coastal province, or even a county-level city.
Therefore, in the past, in many documents, the relevant departments often used another data, the total import and export data, to explain this issue, "How much has the total import and export volume achieved this year, and how much has increased,"
Anyway, that data is at least more than tens of billions of dollars.
"Yiping, can this momentum continue?" the senior official asked concerned.
"There is no problem at all," Feng Yiping said affirmatively.
"The export of footwear, because it seems that we will not encounter too strong challenges, in this regard, in the next few years, it will definitely maintain a sustained and rapid growth,"
"In terms of clothing, the non-toxic and chemical-free organic infant and toddler clothing that we have developed has gained popularity in the international market, and the future export value will also achieve a substantial increase."
"We are currently passing the global organic textile standard, which is GOTS certification,"
"In the future, we will lead the relevant domestic associations to establish our own national standards."
The first version of GOTS was officially promulgated and implemented last month.
In this regard, Feng Yiping and others were not able to participate because they were unfamiliar. The main countries that formulated this standard are still Europe, America and Japan.
When Feng Yiping and the others learned of this situation, related work had come to an end, and they had failed to obtain the qualifications to become standard drafters.
This is the only thing he regrets this year.
"It seems that footwear and clothing will become a new business card for our province's future exports," said the secretary.
"In fact, we are deliberately transferring some orders for electromechanical products to production in the province," Feng Yiping said.
"Oh, isn't your magic workshop planning to inspect foundries in the province? This is good news," the senior official said immediately.
This shows that he does not have a general understanding of Feng Yiping's company.
Feng Yiping's company has always been led by Magic Workshop in the export of mechanical and electrical products.
"We have this idea. I don't know if your leaders have noticed it. In the first half of the year, Magic Workshop, and the Venture Park we established in University Town, have jointly designed several products."
"My opinion is that if possible, try to produce these products in the province. Other products of Magic Workshop. I also hold this view. As long as the company in the province can meet our requirements, the overall cost and coastal The cost of the urban foundry is close, and I also hope that it can be produced in the province as much as possible."
He thinks this way, naturally not only for emotional reasons, but mainly for some commercial reasons.
Those foundries along the coast can not only OEM for their family. In fact, this is equivalent to providing convenience for competitors, and they can understand the products of the magic workshop relatively easily, including the manufacturing process.
But if it is placed in the province, starting from the mold, all production links will be relatively more confidential.
At this time, not many companies will choose to let inland companies come to OEM for them.
Another reason is naturally for long-term considerations.
In the future, with the growth of low prices and labor wages, the advantage of coastal manufacturing in manufacturing will decline year by year, and related manufacturing industries will definitely shift to the inland areas. Why not take advantage of Jiasheng’s advantages and take the lead in this regard. One step.
"According to the experience of developed countries ~www.wuxiaspot.com~ the manufacturing industry is gradually shifting inland. This will be a major trend. We also hope to explore the way for the province in this regard."
The secretary glanced at the senior officials, "This is another new topic that can be studied,"
The senior official nodded, "Then Yiping, is the question you want to talk to us about exporting?"
"Yes," Feng Yiping said.
"The biggest problem at present is the ports of the provincial capitals. In terms of handling related issues, the efficiency of customs declaration and tax payment is mainly related to the efficiency of the coastal ports. There is still a certain gap."
This is a problem they often encounter.
"The biggest problem is, because in any case, after customs declaration and inspection at the port of the provincial capital, one must be inspected at the foreign customs. In the meantime, a lot of time was wasted."
"So in many cases, we have to choose to ship directly to foreign customs by rail with higher freight, instead of arriving by water from a provincial port."
"Considering the increasing trend of our exports year by year, I wonder if the province can coordinate with brother units in this regard to simplify the related processes and procedures as much as possible,"
"Passing the Yangtze River and transporting to ports in other provinces for customs clearance, if the time can be shortened to half of the current time, we would be happy to declare exports in the provincial cities,"
"Have you ever calculated that if you can meet your requirements, not counting the time cost, how much can you save in freight?" The senior official took up a pen and prepared to record.
"We have calculated that we can save at least 200 to 300 yuan in freight per ton," Feng Yiping said.
"This is not a small number," the senior official nodded.
"This question is not simple," he lowered his head and thought for a while, "but it must be done."
"Considering from the perspective of the whole province, it must be resolved," the secretary also stated.
That's good.
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