Rebirth of the Burning Era

After struggling for several years, and with such a large prophet, in the eyes of others, Jianlibao is one of the many "Quartet guests".

Somewhat lost, there are too many miracles this year, it is true that if you talk about transmigrators, you must be the most awesome.

However, Liang Yifei still wanted to attend this ten-year conference.

Jianlibao can be said to be a banner of private enterprises after the reform and opening up, a milestone, and also the first company in China that hopes to become a great multinational company like Coca-Cola. Although it later had property rights disputes, it suddenly became Non-private enterprises, but in essence, there is no big difference between them and private enterprises, whether it is management or market policy treatment, they are all typical of private enterprises.

Although the later Jianlibao and the giant dragon broke the wings, according to Liang Yifei's knowledge, this is not the problem of the Jianlibao operator himself.

On the contrary, compared with the current health care products and beverages, Jianlibao actually shows a high-quality corporate image with real long-term goals, social responsibility, and very good and clear strategies.

If it weren't for future property rights disputes, Jianlibao's current temperament would definitely be a great deal.

Because Jianlibao is a functional drink, its position in the public awareness was once among the health care products and beverages. In the early days, it also went through the path of health care products, publicizing it to cure all diseases, and even created a 'bedridden elderly who drink Jianlibao to recover. ' news, otherwise it would not be called the Oriental Magic Water.

However, this mistake was quickly corrected by the person in charge of Jianlibao. When many product managers bewitched Li Jingwei to make Jianlibao a health-care concept drink, the helm of the small winery, who was originally a director of a small winery, was soberly aware of this kind of falsehood. Due to the danger of advertising, Jianlibao is strictly prohibited from taking the path of false propaganda of health products.

In the 1990s, the mainland's health care products and beverage market was a frenzied and chaotic world with no moral bottom line. Sticking to the bottom line meant giving up a large part of the market, but at the same time, it also meant establishing a word-of-mouth brand. Facts have proved that when the tide recedes, , After the credit of health care products is completely overdrawn, in the entire market, there are nearly a thousand companies and tens of thousands of products, and only three can survive in the end.

Among them is Jianlibao.

Every time he thinks of Jianlibao's ups and downs, Liang Yifei is not very embarrassed. So this time, he must witness with his own eyes when Jianlibao is at its most brilliant.

Among the guests from all directions, there was an acquaintance.

Xie Yifei, this guy can't figure out which industry he belongs to now, there seems to be no serious business, but the Xie family's business in the mainland seems to be involved, including Chia Tai Youth Treasure.

"According to the popular saying, I am cross-industry."

Liang Yifei and Xie Yifei's car met at the high-speed entrance into Guangdong Province, and then Liang Yifei transferred to Xie Yifei's car. His car was a Land Cruiser, which is still relatively rare in China. Although it is a Toyota brand, due to its huge size, It looks very face, so it also belongs to the luxury car category.

The space is large, the sitting is really comfortable, and the back is like a small room.

There was actually a car refrigerator in the car that was almost impossible to have these days. Xie Yifei lifted the lid of the refrigerator and took a can of Jianlibao from it and handed it to Liang Yifei. He smiled and said, "Let's experience the magic of Jianlibao in advance."

Liang Yifei was also happy. Xie Yifei didn't deal much with this person, but he felt quite interesting. His style changed a lot. The first time he was in the studio, he was calm, and he was a pure investor and the leading figure of the Xie family; the second time Introduced by Pan Jue in his office, he seems to be an aspiring young man who is full of curiosity for everything and full of hope for the future; when we meet again today, I think he is quite unrestrained.

After I took the magic water and took a sip, I didn't know if it was a psychological effect, or if the iced soda was cool, and I felt a slight shock.

"I just said that we have a destiny." Xie Yifei said with a smile: "Not only does the name sound similar, but I didn't expect to meet at the highway intersection."

Liang Yifei didn't pay attention to this point before. When he said that, it was true. One was Yifei and the other was Yifei, which sounded similar.

Plus one He Yunfei, that's 3P, oh no, three fly...

"That's fine, it will save our two gentlemen from coming and going." Liang Yifei laughed, put down Jianlibao, and said, "You are here this time, won't you represent Chia Tai Youth Treasure?"

"It doesn't matter if you are a representative. I heard that Boss Li has invited all the well-known health care products industry leaders in China. Compared with them, CP Qingchunbao is a little guy who is just entering the hut." Xie Yifei paused. , said: "My trip can be regarded as an inspection. I will visit Jianlibao to study, communicate with elites in the same industry, and at the same time, I will have a deeper understanding of the situation in the special zone."

Compared with Pengcheng, Yangcheng's policies are slightly worse, but it is indeed a special zone, and the entire Guangdong Province is at the forefront of the country's opening up.

"You still want to go to Yangcheng for inspection?" Liang Yifei asked curiously: "Your Xie family is one of the first foreign businessmen to enter the special zone. I am afraid they know more about the special zone than our mainlanders."

Xie Yifei thought about it and said, "The local policies in other places are sometimes tight and sometimes loose, but the special economic zone is much better, and you can rest assured to invest."

Seeing his strange expression, Liang Yifei asked, "Why, Xie Family Investment will not be in trouble, right?"

"It's not a hassle, but it's just that I'm naturally prone to overthinking." Xie Yifei said, "Since the last time I talked to you about health care products, I'm also thinking about whether health care products are a long-term solution in the future. To be honest, I didn’t come up with any definite results, but one thing is certain, the pharmaceutical factory must be long-lasting~www.wuxiaspot.com~ You don’t really want to change Chia Tai Qingchunbao to a pharmaceutical factory, do you?” Liang Yifei laughed Say.

"That is definitely impossible. I am not solely responsible for Qingchunbao. Even if it is, it is impossible to turn around and change the established general policy immediately. What I think is to acquire some pharmaceutical factories and take advantage of the spring breeze of the reform of state-owned enterprises in mainland China." Xie Yifei said.

"This is the right way." Liang Yifei nodded, the big family is the big family, and the vision is very poisonous. Without saying it himself, he can accurately see the most profitable business and the biggest trend in the country.

Xie Jiacai is powerful, and it is not a problem to acquire funds from state-owned enterprises. The most important thing is that they have a very good relationship with high-level officials. When they buy state-owned enterprises, they are not encroaching on state-owned assets, but injecting capital into the mainland.

In the reform and opening up, attracting capital has always been a core problem. In the early days of reform and opening up, the entire country was poor and poor. No matter how policy was given, without capital, it was like a car without oil, it could not run at all.

In 1984, 3,000 Japanese youths visited China, and the state specially approved 8 million in hospitality, which was already a sky-high expense at the time. It takes more than half of the cost to take a plane. In desperation, General Wang Zhen called the military plane.

Therefore, since then, attracting foreign capital has played an important role for many years. Although in the eyes of ordinary people, giving foreign capital more preferential treatment than Chinese people, it seems that they have no 'will', but relying on these preferential policies, Only batches of foreign capital, like rain, irrigated the dry market, and only then did the mainland's own capital prosper and economic development.

But listening to Xie Yifei's implication, the Xie family has policy troubles, is it impossible?

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