Rebirth of the Burning Era

Vol 2 Chapter 531: 200 pages and a few 10 years

The two incidents of burning PHS in Binhai City and flying over the Yellow River originally seemed to have nothing to do with each other.

Although these two things are related to Feike PHS, any one of them will be of great help to the future development of PHS, but since Liang Yifei chose to let these two events happen at the same time period, he thinks that The goal to be achieved is naturally not as simple as 1+1=2.

1+1 must be greater than 2. As for how big it is, it depends on how to connect these two things and let them ferment together.

This has to be left to the media.

Currently going the way of the media, Liang Yifei has two assistants.

Secretly, it is Phoenix New Media. This advertising company has accumulated a lot of useful contacts due to its long-term dealings with local stations across the country and even CCTV. In addition, Zhang Feng, the person in charge of Phoenix New Media, comes from an industry family. There are many old and old friends in the family, and with the financial background of Liang Yifei behind the scenes, Phoenix New Media can be said to be an invisible predator in the domestic media industry.

On the bright side, there is the sharp knife of Pan Jue.

This knife, after so many years of investment and training, and even honing, is now extremely sharp. In terms of identity, he is the deputy editor-in-chief of a provincial newspaper, and in terms of social status, he is a well-known economist and young excellent media person in the country. At the same time, he also holds the title of think tank of several local government economic advisors.

A person like Pan Jue, as long as his voice is allowed to be heard, is enough to draw attention to an industry, and can easily lift it up, or seriously damage a medium-sized enterprise.

This bright and dark, one is a sharp weapon, the other is a deep internal strength, which ensures that when Liang Yifei faces any unofficial opponent, he will not suffer in public opinion. If he wants to serve himself through public opinion, it is easier. achieved.

In fact, in addition to these two, there is a side invisible help.

Master Xie, Xie Yifei, was in charge of CCTV's Zhengda variety show back then, and has a very good relationship with various departments of CCTV. Don't look at him now, but as the agent of the Xie family in the mainland, if he really speaks out, there is still a certain amount of it. quantity.

As for whether he is now the agent of the Xie family in the mainland, only a few people understand this.

Now Xie Yifei is enjoying making aphrodisiac medicine, and the banknotes are dipping into his pockets like running water, making Liang Yifei a little jealous.

Xie Yifei had long been thinking about it, and actually broke away from the shackles of the Xie family and established his own business.

But the timing is still immature. He talked to Liang Yifei once, and Liang Yifei felt that although his drug was making money, after all, the product was too single and the risk was very high. Once the policy was turbulent, this product would decide his life and death.

Besides, most of the good policies he can get now are for the face of the CP Group. If he is separated from the CP Group, Xie Yifei may not be able to live as comfortably in the mainland as he is now.

Taking advantage of the current good environment and no shortage of money, try to acquire as many valuable pharmaceutical factories and formulas as possible to form a pharmaceutical group, with two or three commonly used drugs as the main product, and have its own pharmaceutical laboratory.

At that time, it is actually a nominal problem to get rid of the Xie family. Firmly control the pharmaceutical group and maintain a nominal affiliation with the Xie family. The profit is far better than leaving the Xie family openly.

In the final analysis, this is just a gamble for Xie Yifei. When he really achieves fame through his own efforts, and can look at the Xie family who was unfair to him at the beginning, this grievance will naturally dissipate.

Speaking of conscience, from an objective standpoint, Liang Yifei felt that the Xie family did not have any excessive 'injustice' towards Xie Yifei. As a side branch, the Xie family did not make things difficult for Xie Yifei. The stage and the corresponding resources are much stronger than when Wen Yuchun's family gave some money to drive them out of the house.

After all, it is a side branch after all, and it is impossible for any family business to let the side branch enter the core layer.

"After all, blood is thicker than water. Do your own business. You shouldn't have too many other thoughts about your family. When one day, you can sit and laugh with your brothers, everything will be over." Inside, Liang Yifei persuaded Xie Yifei.

Fortunately, Xie Yifei has been very busy recently. Thailand's aphrodisiac medicine is booming, and he has the idea of ​​an imported medicine. It seems that he is ready to dominate the domestic male market first, and then open up a new battlefield.

Coincidentally, it was later known as Viagra.

In short, they worked hard together. Half a month after Ke Shouliang flew over the Yellow River, Pan Jue once again appeared on CCTV's hot interview.

This hot talk show does not reveal any shady stories, nor does it specifically target any industry, but to talk about a generalized topic.

The difference between domestic and foreign products.

At present, this is a very hot topic. In the early 1990s, the reform and opening up entered the deep water area, and a large number of domestic manufacturers rose up, which gave birth to a number of fake and shoddy products. Before 1995 and 1996, fake and shoddy products were one of the biggest domestic products. hot spot;

After 1995 and 1996, the discussion of domestic products shifted from counterfeit and shoddy products to the quality of products.

Mainly because the comparison with foreign countries is too big.

On the one hand, Chinese consumers and local governments have a very strong will to support domestic products and foster the development of national brands.

After all, no matter whether it is technology or good products, only when it is truly in its own hands can China benefit the most and not be controlled by others.

In the process of reform and opening up, a very important goal is to trade the market for technology, open up the huge domestic market, allow foreign companies to make a lot of money, and even give them super-national treatment. The purpose is to learn the most cutting-edge from their hands. Cutting-edge technology to make up for China's own shortcomings.

If in the end, the market is let out, money is made, but no real technology is learned, and all core technologies are still backward, still in the hands of others, and held hostage, then no matter how many millionaires are made, no matter how many Chinese There are so many so-called big bosses, but the whole country has not really become strong because of this, and the purpose of exchanging the market for technology has not been achieved.

Therefore, while giving good treatment to foreign companies, in order to strengthen the country, in order to enhance national self-esteem and self-confidence, both the government and the common people, the support for domestic products is equally strong;

But on the other hand, there are many problems in the development of domestic products. In short, most of the so-called domestic brands are indeed not very promising.

For the same product, foreign products are more expensive, but after buying it back, whether it is the service life or the effect, it is a lot stronger than the domestic product. Not only is the product good, but the after-sales service is also in place. , other engineers will be able to come to the door soon.

In contrast, domestic products are cheap, but there are not only quality problems, but they are not well done in all aspects. They spend money and often buy angry.

There is even a saying among the people that many so-called domestic brands are using the patriotism of the common people to defraud the common people of their money.

Not only Chinese, but also a Japanese scholar, Kenichi Ohmae, participated in this symposium today.

This is the only scholar in Asia who has entered the top ten international management masters in the world.

The Japanese expert has been focusing on the Chinese market in recent years, and has a very own set of views on China's economic development.

In the first sentence, he said mercilessly: "I think the Chinese are too impatient."

"I can't be impatient." The host smiled: "We started too late. If we want to catch up with the world, we must race against time."

"Race against time is not the same as being impatient." Omae Yan, who was familiar with a pair of Chinese, shook his head and said, "China started late, but there are many opportunities. This is the largest market in the East, and opportunities are everywhere. But precisely because of this, China's Entrepreneurs are afraid of missing any opportunity to make money, and it is difficult to focus on a certain field and conduct in-depth research in this field.”

"Isn't it bad to have multiple fields? Each of our fields can be said to be in its infancy." The host said again.

"Many fields can make money in a short period of time, but in the long run, the most profitable companies in the world focus on one field and make the best of it. For example, Coca-Cola makes beverages and Toyota makes cars. The process of territorialization, specialization, and finally globalization.”

"Editor Pan, what do you think?" the host asked Pan Jue.

Pan Jue laughed and said, "I've traveled a lot recently. I often fly. The airport will put some of the most popular books on it. I study economics, so I'm more interested in economics."

The host and Omae Kenichi looked at him and waited for the following.

"I read several books in a row, all of which are about business management and economic operation. I read it, and the more I read it, the more unpleasant I feel."

Pan Jue smiled lightly, UU Reading www.uukanshu.com took out a book and put it on the table.

The name of this book is "One Hundred Western Management Classics".

Pan Jue picked it up and flipped through it, smiling a little sarcastically, and said, "Everyone has seen the management methods of 100 successful companies in the West. This is the management bible. But, it's only two hundred pages..."

After speaking, he glanced at Kenichi Omae and said seriously: "Mr. Kenichi Omae just said that Chinese companies are impatient, which can be seen from these books. These books are very popular in the market now. We If you want to use only 200 pages, you will learn all the experience and lessons of more than ten years, or even decades, which is a process that encourages the growth of the seedlings.”

"The word 揠miao encourages growth is very well said." Omae Kenichi said: "Management and operation are a process of continuous feedback, which is constantly adjusted in practice according to the actual situation. These books are not unreasonable, but in the current environment, Their popularity just shows that the entire entrepreneurial class, and even the common people, are in a state of extreme impatience."

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