Rebirth of the Evil Life

Zheng Jie and others were shocked when they saw Lin Feng's eyes.

"Director Lin, how many celebrities are you going to invite to advertise your car?" Zheng Jie asked in surprise.

Lin Feng chuckled and stretched out his palms.

"As many as you can! It's just like Pepsi's advertisement, which is full of world-class football stars. But our 'Dragon Company's' advertisement has more than this!" Lin Feng said extremely exaggeratedly.

"Director Lin, although inviting celebrities to endorse cars will indeed increase the sales of cars to a certain extent, if you hire too many celebrities, it will not be cost-effective. Hiring too bad celebrities will have no effect. If you hire big names, the price will be too high. With the current assets of Shenlong Motors, it seems that it cannot afford it!" Zheng Jie smiled bitterly.

The company's current liquidity is only enough for 12 months. If it spends too much on advertising, that is not a good thing. You know, if you invite so many stars, you will definitely spend money, and it will be a big price. And after hiring the stars, you will always have to advertise on TV stations, magazines, and outdoor ads. This is another huge expense. . Considering the current economic situation of "Dragon Motors", it is absolutely impossible for it to attract as many stars as "Pepsi-Cola". Unless the stars of Lin Feng's "Second Entertainment" don't want money, or they can create gods and make a temporary break.

"Who said hiring celebrities has to cost money!" Lin Feng said surprisingly.

Stunned! Everyone was stunned! It doesn't cost money to invite celebrities to serve as volunteers! How is that possible? You must know that celebrities are all fed by their youth. If he doesn't make some money while he is still a little famous, how will he make a living when he loses his fame and popularity?

"Haha, I'm not kidding. Not only does it not cost money, but you can also create gods and invite the most famous superstars, and they volunteer! And we don't have to spend money to promote it!" Lin Feng winked at everyone.

Everyone was dumbfounded! Are there any celebrities who are so stupid? They don’t want any money but they still take the initiative to raise money. When will these celebrities become Lei Feng? ——Everyone looked at Lin Feng with disbelief.

"Of course you have to pay for filming commercials, but for public service announcements, not only do these stars volunteer, but they will never charge a penny." Lin Feng said.

PSAs? What does this have to do with "Shenlong Company"? ——Everyone was already a little confused by Lin Feng, and they didn’t know what Lin Feng wanted to say.

"It's very simple. I'm going to shoot a public service announcement this time. I'm going to ask the great director Zhang Yimou to be the director, and then invite all the most famous stars in China to shoot a public service announcement about low-carbon life." Lin Feng Uncover the mystery.

Low carbon life? ! ——Everyone carefully chewed the meaning of Lin Feng’s words.

After a long time,

Everyone's eyes lit up.

"Sure! Director Lin, if this is the case, you really don't have to spend a penny, and you really don't have to spend money on Shenlong Motors for publicity!" Zheng Jie's eyes lit up and she praised it. However, he turned to look embarrassed and said, "Director Lin, if this is the case, how can we promote our energy-saving and environmentally friendly cars?"

"The mountain man has his own clever plan!" Lin Feng smiled confidently.

Later, Lin Feng contacted the Chinese public welfare organization and told them about his concept of advocating "low-carbon life". Naturally, the Chinese public welfare organization immediately agreed to Lin Feng's proposal and responded to Lin Feng's initiative in the shortest possible time. Director Zhang Yimou was contacted within a short time. Director Zhang Yimou was also very interested in filming a public service advertisement about "low-carbon life", and the two parties hit it off immediately. Immediately, "celebrity posts" began to be widely distributed. All domestic celebrities, entertainers, and even many wealthy people were invited to film a public service advertisement advocating low-carbon life in just three days.

Subsequently, the State Administration of Radio, Film and Television issued an administrative order requiring major TV stations across the country to broadcast this public service advertisement to promote low-carbon life.

Immediately, people across the country saw this commercial, poster, and poster advocating "low-carbon life" on TV, outdoor advertisements, and various magazines. All the celebrities appearing in it, such as Jackie Chan, Andy Lau, Jay Chou, Liu Xiang, Yao Ming, etc., as well as super-rich people from all walks of life, are all introducing what low-carbon life is. After watching the 90-second advertisement, all the viewers not only know what It’s a low-carbon life, how to live a low-carbon life, and I also found a fun thing, that is, counting how many stars and celebrities have appeared in this public service advertisement.

Of course, while counting stars and celebrities, all viewers are also very curious about an extremely stylish car that frequently appears inside. You can’t see the brand of this car, and you don’t know which manufacturer it is from or which model it is. All you know is that it is very eye-catching, and it is definitely an energy-saving and environmentally friendly car, which is needed for the kind of low-carbon life advocated in this public service advertisement. That kind of car.

"Director Lin, in this public service advertisement, our cars don't have any factory logo. How do consumers know they are our company's cars?" Zheng Jie felt a little depressed after watching the public service advertisement. Originally, he and everyone were really looking forward to Lin Feng's initiative to shoot a public service advertisement, but now that the public service advertisement has been filmed and released, the response from the audience is also good, and the company's cars frequently appear in it, but there is no factory logo. , there is not even a bit of advertising slogan about introducing this car. How do you let consumers know that this is an energy-saving and environmentally friendly car from "Shenlong Company"?

At that time, you will still have to spend money on publicity. This makes it seem a bit unnecessary.

Lin Feng smiled easily.

"Mr. Zheng, don't worry. I just want to make consumers curious. What is your first impression of our company's energy-saving and environmentally friendly car from the public service advertisement?" Lin Feng asked.

"Yes, it feels very fashionable and eye-catching. I feel like I want to own one." Zheng Jie answered truthfully, but in the end she still wanted to emphasize her subjective opinion, "But there is no factory mark, and there is nothing about it. The introduction doesn’t even say ‘This public service announcement is exclusively sponsored by DPCA’ at the end!”

"By the way, I want consumers to not know which company's car this is and give them a sense of mystery." Lin Feng snapped his fingers.

Originally, Lin Feng originally wanted to put his company's factory logo in the public service announcement, especially when he added the sentence Zheng Jie said at the end, "This public service announcement is exclusively sponsored by Shenlong Motors"! However, Lin Feng thought about it again and realized that such a vague introduction might not necessarily be acceptable to consumers. Instead, it would give consumers the impression that "Dragon Motors" is advertising in the name of public service announcements. This would not only offend consumers. , the rich will also be disgusted with the celebrities they invite. Therefore, Lin Feng simply removed the factory logo on "Dragon Car" and at the same time simply did not even need the words "This public service announcement is exclusively sponsored by Shenlong Automobile", and made it an out-and-out public service announcement. The energy-saving and environmentally friendly car that appeared inside became an "Easter egg", allowing the audience to guess what kind of car it was.

As for how to arouse the audience's interest and guess this car, it is simple, too simple. Lin Feng didn't need to invite anyone or spend a penny. He just posted an anonymous post in "Baidu Tieba" and asked which company the car in this article advocating low-carbon life was from, what series it was, and what it had. performance. He also threatened that those who answered correctly would be rewarded with 2,000 "Baidu Tieba Points".

Posting such a post, including logging in, typing, and finally sending it out, it only took Lin Feng an unnecessary minute. But just three hours later, similar posts immediately appeared in various forums and forums. Everyone has a curiosity and is extremely curious about unknown things. Especially when no one knows the answer, it makes you even more curious.

Originally, after one person clicked on it and discovered that Lin Feng’s question actually had a reward of 2,000 points, he immediately went online and opened this public service advertisement to see what car model it was, whether he recognized it, and whether he could get the 2,000 points. integral. Unexpectedly, when I opened it, I found that this car was very eye-catching, but I didn’t recognize it at all.

Then I asked my friend if he knew. As the word spread, more and more people asked about the model, specifications and location of the car that appeared in the public service announcement. However, no one knew. No one on the entire Internet knew what this car was. What car model. These originally bored netizens are interested. Although the reward for Lin Feng's post is only 2,000 Baidu points, there has been an iron law on the Internet since ancient times that there is no question that cannot be answered. How can such an iron law be stumped by such a small question.

Immediately, the enthusiasm of the majority of netizens was aroused, and they used their personal connections to inquire about which company this energy-saving and environmentally friendly car came from. As a result, the problem became so big. You said that there are tens of millions of Chinese Internet users, but no one can answer this question. Isn't it incredible? For the vast majority of netizens who only surf the Internet out of boredom, this is absolutely intolerable. The less they know, the more they want to know. But the more I want to know, the less I know.

Tangled! The entire netizens were confused.

"Tell me, what company is that car made by? What model is it?" Internet users in tangle ask each other after surfing the Internet every day.

"Benz?"

"BMW?"

"Ferrari?"

There are endless answers, but none of them are convincing. Because netizens with great savvy went to the websites of major automobile companies around the world and found no similar models or styles from major automobile companies, this made netizens even more crazy. You know, since the advent of the Internet, especially since the advent of search engines, there has been nothing that netizens can't solve. As a result, now they discovered that they did not know about the car in this public service announcement.

And just when all netizens were going crazy, a shocking news came out!

[Niu Wen's advertisement-free novel dedication]