Rebirth of the Evil Life

The cost of streaming media advertising is around the US (I am conservative. This is a giant cake. It is enviable to be full of oily mouths that are divided up by newspapers and magazines from all over the world. Although the rise of the Internet is also beginning to divide this The cake market, but online games have not been involved in this market. Although Lin Feng has tried before in the online game market, the profits he has obtained are only tens of millions of RMB, which is like a drop in the bucket compared to the global advertising costs. Can't be satisfied either.

Therefore, Lin Feng is going to use the game "Virtual Life" to take a share of this advertising cake market, and he hopes that the more the better.

As for free mode? Lin Feng has tried before, but he has never been so bold this time. He will adopt a completely free product. All operating expenses and profits will come from advertising. In "Virtual Life", all merchants can place advertisements in it. You can place extremely conspicuous billboards in various prosperous areas of the game (provided you have enough money, of course) to place advertisements. At the same time, major merchants can also buy land to open. online store. Sell ​​virtual or real items online.

For example, "fast food restaurant. In the game, the land was purchased to open a "fast food network virtual store. "You can sell virtual fast food to the "virtual citizens" in the area, and after purchasing virtual fast food, the virtual citizens can satisfy the hunger state of their own characters in the game, and can also buy them as gifts to exchange for their favorability and make friends. Of course, "fast food restaurants. You can also sell physical fast food online. Of course, as for delivery or not, it depends on how the couriers in Lin Feng's "fast food restaurant" distribute.

And these profits will become all sources of income of "Virtual Life". In order to make this new charging model successful, it must rely on a player base that is large enough for all manufacturers to ignore. For example, hundreds of millions of players around the world play games in "Virtual Life". Lin Feng believes that no manufacturer will ignore this advertising resource. If this is true, then Lin Feng can imagine that manufacturers all over the world will rush to buy land in the game to promote the brand and sell virtual items to make money. After all, the cost of the game is far lower than the cost of advertising on TV, newspapers and magazines.

This is the fifth media game media besides newspapers, radio, television, and the Internet, which is a brand new media. Lin Feng believes that as long as this kind of game media is properly operated. It will definitely bring in a huge profit return.

Of course, all of this is just an expectation. Whether it can be realized or not depends on the public beta on August 8.

Although the completely free mode makes the "Second World" feel uneasy. A little uneasy but great news for all players. We must know that from ancient times to the present, there have been online games, except for the point card charging model. It is the props charging model. In the point card mode, you have to spend money as long as you play. Even chatting and walking on it will cost money, especially some online games with huge maps charge for walking, which makes some players feel bad; another kind of item charging mode can play games for free, but you can play for as long as you want theoretically. Players don't need to spend a penny in it. But if you want to play cool and have fun, you have to spend money. And you have to spend a lot of money or you will have a bad time playing. These two charging modes. Any of these can be a headache for some cash-strapped players.

Especially the item charging mode is very painful for most players.

The online game charging model also hinders some non-online game players from joining, so these players or netizens have always been afraid to avoid them, and keep silent that online game companies are trying to make money from players. These people are not less than the number of online game players and occupy the mainstream of non-online game players. These people generally think that playing games is a waste of time and spending money to play games, that is a waste of waste, it is a hopeless waste.

For these people, many online game companies have been helpless, and most of them have turned a blind eye to save annoyance. But for Lin Feng, these people are also potential customers that can be developed. Lin Feng remembered that a certain sales story was very interesting.

Two salesmen went to an island to sell shoes.

After going around for a while, the two came back and reported to their respective companies. One of them said sadly: oh my god they can't sell shoes because they don't wear shoes. While the other was extremely excited and said: Oh my God. Hurry up and make shoes because they don't have shoes yet.

This story fully shows that looking at a matter from different angles will lead to two completely different conclusions. Now the domestic online game company and Lin Feng are like these two salesmen selling leather shoes. Domestic online game companies think that these people don't know how to play online games. After all, their attitude is so firm and they keep persuading people around them not to play online games, which is public enemy number one of online game companies. But to Lin Feng, they are potential customers who are still young. They can become loyal customers of online games. Sun one! People who have never played online games before. Once you enter the world of online games, I am afraid that you will be more mature than previous online game players.

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And now Lin Feng wanted to give them a step to step down from the "altar" of online games "overlooking from above". "Virtual Life" is a ladder that Lin Feng gave them, a ladder to try online games. Didn't you say that spending money on online games is a waste of waste? Now I don't charge money. No money is charged and you can still enjoy the full game fun in the game. Didn't you say that playing online games is a waste of time? Then in "Virtual Life" you don't want to play, it just provides you with a platform, a platform for making friends, a platform for leisure, a platform for relaxation, and a platform for increasing your knowledge.

So are you still playing?

Lin Feng didn't know whether these netizens who hated or even slandered online games would choose to enter "Virtual Life", but Lin Feng knew that just the slogan of "completely free, forever free" had already attracted the interest of almost all online game players. Online games are full of expectations.

However, in order to stimulate online game players and even netizens to invest more in "Virtual Life", Lin Feng plans to build "virtual bars" all over the country at the same time. The so-called "virtual bar." It is a place similar to an Internet cafe. It's just this "virtual bar. Not only can you surf the Internet but also provide coffee. It also provides some alcoholic beverages and this." Virtual bar. It is also a place to make friends and chat.

There is no objection to the construction of "virtual bar second worlds" all over the country. This in itself can also be used as a means of expanding the "second world". Combining online games, bars and making friends is a good idea in itself and is worth trying. And once it succeeds, the profits it will get will be far greater than the online games themselves.

But to be on the safe side. For the time being, only the old "virtual bar" has been opened in Yuhang Town, Shanghai, Chu City (after all, this is the "Second World"'s first foray into the catering and entertainment industry, and the risk is not small). Among them, there are 5 in Shanghai, 3 in Chu City and 2 in Yuhang Town. The "Second World" in these three places has a large investment and can win the support and welcome of the local municipal government. The local government can ensure that the "virtual bar" is not harassed by some social personnel, which is crucial for the entertainment industry such as bars. important.

Of course, the security work of the "virtual bar" is naturally done by Lin Feng's "Spike. The security company is responsible. Now "Spike" security company has become the largest private security company in China as Lin Feng's subsidiary companies expand their business coverage. At the same time, because of the success of the "Spike" security company in China, "Spike" overseas companies are also growing stronger. After the three Jaguar gunships, its combat effectiveness has risen exponentially and has become well-known in Africa. Of course, Wang Meng was in charge of all this, and Lin Feng never cared about it. For the "Spike Fang" security company, Lin Feng always thought that it was a shelter for Wang Meng and those soldiers. Little did they know that Lin Feng's indifference and indifference made Wang Meng and others feel extremely grateful and respected, and therefore they were extremely attentive to Lin Feng's affairs without any sloppy neglect.

Players across the country naturally applauded the establishment of the "virtual bar". Originally, "Virtual Life" has a great friend-making element, and it would be great to have such a platform for making friends. Especially the "virtual bar. is created by "Second World. The building has the official background of the "Second World" and the security company "Spike Fang" is responsible for its security, which must be trusted. Under the absolute guarantee of safety, many male players believe that there will be no problem if they ask female players to meet in the "virtual bar".

What's more, Lin Feng promised that the "virtual bar" will launch a parity strategy to ensure that every player can enjoy consumption in it, which makes all players happy. After all, the environment of the bar is still very pleasant. Soothing music, soft lighting, comfortable sand and beer, what a pleasant thing. But for most people, the bar is a high-spending place and they can't afford it. Want to go but can't go.

But now that Lin Feng promises to charge at a fair price, how can this make players unhappy. As for whether Lin Feng's promise is valid. Many players are definitely not worried. Because Lin Feng is the world's richest man, his promise will definitely be fulfilled, at least so far, Lin Feng's promise has never been broken.

Under the tense preparations for the "Virtual Bar." Under the intense anticipation of players, the "Virtual Life" with a global unified server officially opened on August 8, 2030.