Rebirth of the Evil Life

Chapter 809 Need each other

McDonald's Global President Mike Roberts and KFC Global President David Novak are both aggressive, and they have a posture that they will not give up until they achieve their goals. However, McDonald's and KFC naturally have their capital to rely on.

McDonald's and KFC are both Fortune 500 companies and the leading fast food restaurants. The combination of the two companies is enough to set off a "bloodbath" in the industry. What's more, the two companies have made sufficient investigation and preparation for their visit this time.

Now Lin Feng wants to implement an advertising marketing strategy, using advertising revenue to replace the traditional charging model for online games. But obviously, for now, the world's major manufacturers are not too interested in this Ying's advertising and marketing strategy, and they are all on the sidelines. At this time, if their two companies (McDonald's and KFC) enter this popular advertising media market, the "domino" effect it will bring will definitely attract other companies. And this is the confidence of Mike Roberts and David Novak, and it is also their righteous words to tell Lin Feng not to intervene in advertising sales.

Mike - Roberts believes that Lin Feng will make a very smart choice. As long as Lin Feng avoids suspicion and doesn't intervene in this matter, he can get the support of McDonald's and KFC, and this advertising and marketing strategy can be implemented, and the "Virtual Life" of the "Second World" can make a lot of money from it. This is an option that any smart person would choose.

Unfortunately, they met Lin Feng.

"Mr. Presidents, I also have three points to declare." Lin Feng said lightly, but there was a sword spirit rushing between his brows.

"First, in this matter, our company ('Second World') has always adhered to the principles of fairness and openness, and absolutely respects the player's right to choose freely, and will never force the player to accept anything they are unwilling to accept .” Lin Feng said in a very firm tone.

Mike Roberts and David Novak nodded. This could not be better, as long as the competition is fair, they believe that in "Virtual Life", their fast food will definitely be popular with players. If hundreds of millions of players around the world choose McDonald's or KFC, then in real life, when they think of fast food, they will also choose McDonald's or KFC.

"Second, of course you can choose the location of the virtual land you buy, but the price of virtual land in different locations is naturally different." Lin Feng smiled, "There are golden locations in the real world, and the same is true in "Virtual Life". It depends on the location. The price is naturally higher than that of ordinary locations.”

Mike Roberts and David Novak frowned. At this point, Lin Feng sounded like a lion opening his mouth, but what Lin Feng said was not wrong. After all, there are places where players often gather in "Virtual Life", which is also a "busy area", and the price is naturally more expensive than other places. After thinking about it, the two of them didn't like it too much. The price,

You can talk about it slowly.

"Third, I don't think it's up to the two of you to worry about whether I'm avoiding suspicion. On this issue, as the company's president, I will naturally put the company's interests first, and I also believe that all shareholders of the company will trust me And I will also be responsible to all shareholders of the company." Lin Feng said coldly.

Mike Roberts and David Novak frowned. Lin Feng almost categorically rejected all three of their requests, which clearly made them absolutely unsatisfied.

"Mr. Lin, you have to understand that the advertising and marketing strategy you found is not successful, or even very unsuccessful. If we are willing to join, it will definitely play a role in your plan. I hope you will reconsider carefully. said Mike Roberts, threateningly.

Lin Feng smiled. I really need their participation very much at present, but it does not mean that I can accept these unequal treaties. Otherwise, once this precedent is set, as more manufacturers come in, the world's top 500 companies will pour in one after another, how will Lin Feng cope with the requirements of other manufacturers. At that time, you want this request, which request he wants, the rules of this game will disappear. How can I control the whole situation by myself!

"Of course I very much welcome the two companies to enter "Virtual Life" and become the first batch of manufacturers to enter "Virtual Life", but I must reiterate that any company that wants to enter "Virtual Life" and publish advertisements in it must Follow the rules of the game, everyone is equal!" Lin Feng said proudly.

Mike Roberts and David Novak felt angry when they heard this, they looked at each other and stood up angrily.

"Mr. Lin, then we have nothing to talk about. But we hope you can consider our proposal carefully. We will stay in Shanghai for three days, and within three days we hope you can give us a suitable condition. Otherwise , Humph, no one will pay for your poor decision-making!" Mike Roberts and David Novak turned and left.

"Boss!" Wu Zhaopu called softly after the two left.

In fact, the three conditions of McDonald's and KFC are not too harsh. For this advertising and marketing strategy, they can agree. As for what to do after agreeing, everything is still under the control of the "Second World", and you only need to have a verbal war with it. But Wu Zhaopu did not expect that Lin Feng would flatly refuse.

"Mr. Wu, don't worry, McDonald's and KFC will definitely come back to us." Lin Feng said confidently.

Lin Feng saw McDonald's and KFC very accurately. Since Mike Roberts and David Novak came to him to discuss cooperation with their competitors, they were obviously very optimistic about the prospect of promoting virtual fast food in "Virtual Life". Otherwise, they wouldn't look at their faces. Now that they have anticipated the prospect of the "Virtual Life" advertisement, they will definitely come to find themselves again. Of course, he was looking for the president of "Second World" himself, not the chairman of "Starting Fast Food Restaurant".

What's more, Lin Feng still has a "killer move", which makes McDonald's and KFC have to come to him.

"Team Leader Cui, my 'Start Fast Food Restaurant' has launched an online food ordering system in the game. Where there is a 'Start Fast Food Restaurant', players can order online through "Virtual Life" and enjoy free fast food delivery services." Lin Feng said with a smile.

Wu Zhaopu's eyes lit up when he heard it, no wonder Lin Feng dared to refuse the request of McDonald's and KFC, so there was another trick. If "Start Fast Food Restaurant" and "Virtual Life" launch online ordering speed service, it will be of great benefit to the business of "Start Fast Food Restaurant". Don't forget, human nature is lazy, and there is a habit. When you are hungry while playing games, you can order a fast food by typing a few words at will, and it will be delivered on time within 15 minutes. This is great for all players. It is not a small temptation to say. Especially in normal games, the characters eat these foods, which is somewhat tempting for players.

In an instant, after the online ordering service was launched in "Starting Point Fast Food Restaurant" and "Virtual Life", the business volume of "Starting Point Fast Food Restaurant" increased greatly. Although there are not as many types of Western-style fast food in "Start Fast Food Restaurant" as McDonald's and KFC, it has unique Chinese-style fast food and extremely unique Korean-style fast food, and the price is cheap. After getting used to eating hamburgers and French fries, eating some rice and Korean kimchi, which is cheaper than KFC and McDonald's, is also a very enjoyable thing for players.

The business volume of "starting point fast food restaurants" has increased, and KFC and McDonald's are naturally affected. McDonald's global president Mike Roberts and KFC global president David Novak, who were studying countermeasures in Shanghai, looked at the data reports faxed by their subordinates, their faces livid.

The customer base of McDonald's and KFC is mostly young people, and now most of these young people order fast food from "Starting Fast Food Restaurant" online, and the sales of McDonald's and KFC have naturally declined sharply.

Mike Roberts and David Novak frowned. They did not expect that Lin Feng would launch an online ordering business, which is currently not available in KFC and McDonald's. And they ordered through the game line "Virtual Life", which is really convenient. Players usually play online games for half a day, and often forget to eat. How convenient it is to be able to order a quick meal when you're hungry. And "starting point fast food restaurant" has Chinese fast food and Korean fast food that they don't have.

No, we must change this status quo! ——Mike Roberts and David Novak looked at each other and came to the "Second World" again.

"Mr. Lin, I hope you can seriously consider our proposal, which is good for everyone." Mike Roberts said extremely resolutely.

Lin Feng smiled. Now that you are looking for yourself, you are still so arrogant, it is simply defiant.

"Mr. Roberts, let me reiterate that our company will treat every customer fairly and justly. For the sake of fairness for everyone, we will not give you any preferential treatment." Lin Feng flatly refused. Now that they couldn't stand the pressure and came to him, of course he was qualified to raise the price.

Mike Roberts frowned. I wanted to argue, but now the situation is stronger than others. Although "Starting Fast Food Restaurant" is still far away from challenging the status of McDonald's and KFC, as the global presidents of two Fortune 500 companies, they all have a sense of vigilance. Although the "Starting Point Fast Food Restaurant" can't compete with them now, there is no guarantee that they will take advantage of "Virtual Life" in the future. Once the "Starting Point Fast Food Restaurant" has formed a climate that is strong enough to challenge them, then it will be bad.

"Okay, Mr. Lin, we agree to your terms." Mike Roberts said with great courage at this time, very neatly.

"Happy cooperation!" Lin Feng stood up, smiled and stretched out his right hand.

"Happy cooperation!" Mike Roberts and David Novak shook hands helplessly.

This is a mutual need for cooperation. McDonald's and KFC need the advertising resources of "Virtual Life", and Lin Feng needs the leading role of the two companies to promote their own advertising instead of point card charging model for online games. This time, it's just that we all need each other. Otherwise, I am afraid that the three companies will definitely not cooperate!

Wu Zhaopu exclaimed excitedly. With the joining of McDonald's and KFC, Lin Feng's proposal to replace the traditional charging model of online games with advertising revenue will become a reality. And this cooperation, I'm afraid it will also change a turning point in the charging model of online games.

Of course, not every online game can adopt this disguised charging model, but after all, from now on, online games have added a charging model.

When McDonald's and KFC also bought the virtual land of "Virtual Life" for 100 million yuan, which provides virtual fast food service, the world was shocked!

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