Rebirth of the Evil Life
Chapter 812 Don't be angry with the players
Stop players from sharing advertising profits? Wu Zhaopu looked surprised and didn't understand what exactly was the player sharing advertising profit that Lin Feng was referring to? Whether to give back to players in the form of various benefits. It's like various lottery activities or awards like the player's annual meeting to give back to players. If Lin Feng was referring to these, it would be a feasible solution. But the problem is that human nature is forgetful and greedy. Although this benefit may be able to offset the player's resistance to the overwhelming advertisements in "Virtual Life" in a short period of time, after a long time, the player will start to complain again or even start to resist. At this time, the player will completely forget about it. The reason why there are so many advertising companies in the game is because players enjoy the completely free game "Second World" and use advertising revenue to replace the traditional charging model of online games.
Such is human nature! It's like a good person who has done good deeds all his life will not be remembered. But he only needs to do one wrong thing to be remembered forever and blamed constantly. On the contrary, a bad person has done wrong things all his life, but he only did one good thing, maybe this good thing will be remembered by everyone. And keep praising him. Human nature is so repetitive and unpredictable and even a bit bastard.
If Lin Feng is going to use various benefits to make players accept the resistance of in-game advertisement insertion, Wu Zhaopu thinks that this is a bit too imaginative, of course it is impossible to achieve, and it is impossible for players to buy it!
Lin Feng smiled.
"Mr. Wu, I have thought about the method you mentioned, but it is only a temporary solution, not a permanent solution. It cannot solve the contradictions of a large number of advertising manufacturers in "Virtual Human Security". I am talking about letting players share the advertising profits. Naturally, it is impossible to adopt this method." Welfare rewards are the method. What I want is to fundamentally resolve this irreconcilable contradiction." Lin Feng vowed.
Solve this contradiction fundamentally? Wu Zhaopu was stunned for a moment, not understanding what Lin Feng was referring to. But it would be great if there is such a way. In this way, there is no need to be afraid that players will protest against too many in-game advertisements all day long in the future. After all, what they are willing to put advertising resources in the game is for the popularity of "Virtual Life". If the popularity is gone, these advertising companies will naturally disappear with the wind. They wouldn't foolishly throw money in without thinking about the return.
The so-called no profit is better than nothing. If there is no profit, the businessman will become the most indifferent passerby.
"And Mr. Wu. Have you ever thought that if there are too many advertisements in "Virtual Life", will it cause visual fatigue? At that time, these advertisements can still achieve the effect that the manufacturer wants?" Lin Feng asked meaningfully.
Wu Zhaopu took a breath, he really didn't think about this problem. Some time ago, he was still worried that there were no advertising companies willing to join "Virtual Life", but these two days he was busy with how to auction because there were too many advertising companies. I never thought about what would happen if there were too many advertisements in "Virtual Life"? The entry of several advertising companies. It is very eye-catching for all players but if there are too many ads in the game. That would probably be a disaster. At that time, players will experience absolute visual fatigue and aesthetic fatigue in the face of overwhelming advertisements, and the novelty and interactivity of the virtual resources in "Virtual Life" will not be so obvious, and the advertising effect invested by manufacturers will be greatly reduced.
what to do? Wu Zhaopu's face was full of anxiety, and the sweat was dripping down his forehead.
Ads are up for auction right now. But if the advertisement is auctioned at that time, it will not meet the requirements of the manufacturer. If you can't give the manufacturer enough profit return, it's not just the game "Virtual Life" that's being smashed, but the brand-new idea of advertising instead of the traditional charging model will suffer a devastating blow. Even if there is a better time and a better plan in the future Also unable to launch.
Because advertising companies have lost confidence in it.
"Mr. Wu! Mr. Wu! Mr. Wu!" Looking at Wu Zhaopu, who was pacing up and down anxiously in the room, Lin Feng secretly laughed. But I was also very touched. Since Wu Zhaopu joined "Second World", his affection and loyalty to "Second World" are unmatched by others.
"Mr. Wu, don't worry. Don't worry!" Lin Feng whispered and finally stopped the anxious Wu Zhaopu.
"Boss, what should I do? The auction will be held tomorrow, and the major manufacturers will definitely ask this question, but we have no solution yet, what should I do then!" Wu Zhaopu sighed again and again. He was in a mess and didn't know what to do.
Lin Feng patted Wu Zhaopu on the shoulder lightly and brought him a cup of herbal tea.
"The solution to Mr. Wu's problem lies in what I said about players sharing advertising profits.
in. " Lin Feng said with a smile.
Wu Zhaopu's eyes lit up, he drank the herbal tea in his hand in one sip, stared at Lin Feng with piercing eyes, and waited for Lin Feng's answer. I don't know what Lin Feng refers to by "players share advertising profits"
!
At this time, some posts on the Internet began to spread—“Second World” violated the interests of players for advertising profits—posts. In the post, it was specified in detail that although Lin Feng kept saying that it was for the benefit of players, he used advertisements instead of the charging model of traditional online games. But in fact, they want to use completely free as bait. Effectively earning yourself a staggering amount of advertising dollars under the cloak of legitimacy. But in the end, all the consequences have to be borne by the player. In the end, players are no longer playing games but watching advertisements and spend a lot of time watching advertisements online every day.
In this post, there are also a few pictures modified with "Team.Team" to simulate the future "Virtual Office Ten Thousand Likes" into a large number of advertisements. in the picture. The entire "Virtual Life" is full of advertisements on the screen. The player's line of sight is full of advertisements, which are almost invisible to humans. If you only look at this picture, it is true that the player is not playing the game but watching the advertisement as stated in this post, and spends a lot of time watching advertisements every day.
In the end, the post also called on players to unite immediately to resist the "Second World", which is a purely commercial behavior that disregards the interests of players for their own interests. Players should adopt a joint strike to put pressure on the "Second World". Let "Second World" give players a clean and ad-free game world.
The publication of this post spread to every corner of the Internet in an instant under the spread of "people with a heart". All Zaimin both at home and abroad have seen this post and started a heated discussion on this post.
Netizen "The Source of Everything" claims that "Second World" has always been a game company that puts the interests of players first. From the launch of "Second World Club", a monthly exquisite magazine with the latest content in the game industry, various discounts and unprecedented The large-scale player annual meeting held every year has proved that the "Second World" has the most friendly attitude towards players and treats players as friends. And there is only one game company in the world that rewards players with such generous gifts as "Second World". Therefore, some people say that "Second World" intends to infringe on the interests of players, which is definitely splashing ink.
The statement of "the source of everything" has won the approval of a large number of netizens, especially the "Second World". In the past, the emphasis on players was that "Second World" would never ignore the interests of players and infringe on the interests of players in order to pursue the interests of the company.
But just over ten minutes later, "The Source of Everything" was attacked by a large number of netizens, calling it the "Second World" staff for self-covering and self-beautification, and claiming that the facts speak louder than words, if all the advertisements of Chijia manufacturers are placed. In order to protect the interests of these advertising manufacturers in the game, players can only watch advertisements besides watching advertisements.
Because these remarks are too violent. Moreover, what he said was straightforward and straight-forward, and the wind of public opinion on the Internet suddenly changed to the side of the "Second World" .
"Boss emergency." Lin Chiling also walked in with a scorched face, and opened the notebook in front of Lin Feng. Dozens or hundreds of players gathered in a group and paraded between cities, shouting the slogan of boycotting advertisements and repaying my players' interests.
"The boss is not only in this city. There are other cities as well." Lin Zhiling adjusted the screens of several cities, all of which showed similar demonstrations, but the scale was different, some had more people, some had fewer people. At most, thousands of players can gather to resist Lin Feng's advertising instead of the traditional charging model. He also called on Lin Feng to cancel this virtual auction immediately.
"It must be because someone is jealous to make trouble on purpose!" Wu Zhaopu's eyes were red as he watched from the sidelines. It was obvious that someone was aiming at "Second World" because he saw the advertisements of "Second World" instead of the traditional charging model of online games. Jealousy and jealousy made some actions to destroy the "Second World" plan.
"Boss, we haven't found out where this post first appeared, but the company's network security department is investigating and we have some clues." Lin Chiling said with a look of surprise.
Lin Chiling has always had doubts about the company's network security department. This whole department is isolated separately and all personnel of the company are not allowed to enter except for a few high-level employees. Moreover, there are 8 most elite security guards of the "Spike" security company and the "Cloud Computing" department at the gate, which have become the two core departments of the company. Some employees once joked that the defense forces of these two departments are no less than that of the President of the United States.
It is surprising that the security department with such a high level of defense is now tracking the source of this post. Although Lin Chiling has never been in contact with the book industry before, as a secretary of the world's richest, she naturally has a deeper understanding of the four industries after hearing and seeing. It is almost impossible to trace the source of posts like this kind of posts that are circulated on the Internet, especially extremely offensive posts that are obviously suspected of being manipulated. However, the Cyber Security Department of the "Second World" said that it has already taken shape, which has to be surprising.
What secrets are hidden in the "Network Security Department" is what most employees of "Second World" want to know and are curious about. After all, the "cloud computing" sector was so heavily guarded because of "cloud computing", a technology that has been leading the world for several years. But why is the network security department also heavily guarded? Lin Chiling was very curious and wanted to ask Lin Feng several times why the network security department was so heavily guarded. But finally hold back. As a qualified secretary, you should know that some things can be asked and some things cannot be asked.
Glancing at Lin Chiling's confused expression, Lin Feng naturally understood Lin Chiling's curiosity about the network security department.
However, Lin Feng will reveal this secret to Er Erhui. Including Li Zhiyou. Avril Lavigne didn't tell Lin Feng, her most caring person. Because of the existence of Kevin Mitnick, the world's leading hacker, he is the most concerned figure in Yangsi in the United States. Since he disappeared, American Yangsi has never given up on his pursuit. Once his news gets out, it will bring great harm to Lin Feng.
bother.
In particular, Lin Fengben has always been the most displeased existence of the Bush administration in the United States. It's just that he has been suffering from the lack of any evidence, so he has nothing to do with Lin Feng. Otherwise, Lin Feng believes that the Bush administration will definitely send him to prison to commemorate the Statue of Liberty and the White House that has completely disappeared.
"The boss might as well just announce that "Virtual Life" has changed to a traditional payment model!" Wu Zhaopu watched the players in the "Virtual Life" game continue to march and demonstrate, shouting the slogan of "letting the "Second World" give players a clean game world." Face upset.
Looking at this scene in the game, Lin Feng was also angry. I think these players are too good at forgetting too good at forgetting. Lin Fengzi ran the "Second World" to the players, not to say that there will be no future ones, at least no ones before. It turned out that the players treated it like this, and anyone would be angry.
But after all, what I and others run is a company. The customer is God, the food and clothing of myself and others. Lin Feng has absolutely no reason to offend them. For whatever reason! What's more, most of the players are ordinary people and they are young people who are very impulsive, easily deceived and exploited by others.
However, as Wu Zhaopu said, the strategy of canceling advertisements and replacing the traditional charging model of online games must not be replaced by point card charging or item charging. If you do that, you're really screwed. And in this way, in the end, the "Second World" offends players who are not people inside and outside (players who have enjoyed free and then enjoy paid players are absolutely not doing it!) and offended manufacturers.
If you offend the players, you will offend your parents. If you offend the manufacturers, you will get results. If you offend companies in various fields in the world that can change the world, if you offend those waiting for the "second world", you will only end up bankrupt.
"Mr. Wu has nothing to be angry about. They are just being used by others." Lin Feng asked Lin Chiling to serve Wu Zhaopu a cup of clear tea.
Wu Zhaopu drank up the grapefruit tea in the water that lowered the fire and cleared the lungs with an expression of resentment.
"Well, the boss is not me. I said that our company's attitude towards players is definitely the best in the industry. But players are so easily used by others to forget everything we have done for players in the past. It is really disappointing. If we and others Game companies only make their own games well. Our profit can increase by at least 5% that year.” Wu Zhaopu said with a look of disappointment.
Wu Zhaopu couldn't help being angry. Originally, the profit of the "Second World" was extremely rich, far exceeding the profit on the report. But a lot of the profits are used to repay the 5 percentage points that Wu Zhaopu said is not an exaggeration. It's a pity that in the end it was a heartbreak.
Sure enough, human nature is forgetful.
"Okay, Mr. Wu. Continue to discuss our players' sharing of advertising profits. As long as this benefit is launched, I believe that these rumors and so-called demonstrations will disappear. Besides, players will naturally understand everything at that time and will know that they have misunderstood our company. Players Mr. Wu It is emotional. It is easy to be used and moved. Then we will gain more player loyalty." Lin Feng said with a smile.
Wu Zhaopu thought for a while. That's all for now. He also knew that what he just said was angry. If you really have a relationship with the players, then the "Second World" doesn't have to open up and fight with your own parents, there is only one end, that is, it goes bankrupt. It's better to go home early and hug your wife.
Afterwards, Lin Feng and Wu Zhaopu continued to discuss their plan to share advertising profits with one player and held a small meeting to discuss the pros and cons of it.
Of course, when discussing the pros and cons, Chen Xiaowei, the official spokesperson of "Second World", also came forward to refute the rumors and called on players to calm down, and reiterated that "Second World" is definitely the company that cares most about the interests of players in the industry. I hope that all players will not be confused by others. Listen to the letter.
But obviously Chen Xiaowei's efforts were in vain. The players are still making parades and protests, ignoring Chen Xiaowei at all. And under the leadership of "people with a heart", things seem to have a tendency to become more and more troublesome.
An office building at the moment.
"President, everything is proceeding according to plan." An attendant said.
"Well, go ahead. Let them work harder. This time if "Second World mishandles it is a major crisis." If "the second world collapses, although we cannot gain the greatest benefit, it will sweep away one of the greatest potential enemies." The president said.
"Yes." The follower agreed.
"By the way, contact them over there and let them work harder. This time if "Second World." They are the ones who benefit the most from mishandling. "The president pinched the stem of the wine glass and said.
"Yes, I will contact you right away." The follower nodded and turned to leave.
The president looked playfully at the floating clouds outside the window and secretly calculated that once the "Second World" really mishandled the world this time. How should he maximize the benefits of the company in the face of a crisis.
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