Rebirth of the Great Entertainment Empire

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In Xu Cun's view, "Sword and Horse Dan" is the most failed film among the films he directed - not only failed to get a good box office, but even failed to win an award that satisfied Xu Cun!

But what Xu Cun never expected was that "Dao Ma Dan", which was a failure in his eyes, was very popular in the mainland, and its popularity almost caught up with "Shaolin Temple"!

Later, Jiang Zhiqiang explained Xu Cun's doubts: "Mr. Xu, your "Sword of the Horse" is a work of conscience with the background of China G. Whether it is in terms of martial arts design or storyline, "Sword of the Horse" is very good. It is not inferior to "Shaolin Temple". In terms of character creation, it is even better than "Shaolin Temple". The most important thing is that mainland audiences have not experienced the impact of our Xiangjiang movies, and they have no resistance to our Xiangjiang movies! Therefore, "Dao Madan" "It's normal to be popular in the Mainland."

Later, Jiang Zhiqiang added with admiration: "Mr. Xu, you are so wise to choose the mainland market between the Taiwan bend market and the mainland market!"

The mainland in the early 1980s was very chaotic in terms of movie box office management! As a result, now Xu Cun has no way of knowing the exact box office of "Dao Ma Dan".

The only thing Xu Cun now knows is that in the 25 cinemas Xu Cun has in Shenzhen, Guangzhou, Shanghai, and Wuhan, the first-day box office of "Dao Ma Dan" was RMB 115,000.

This result does not seem to be very good, but don't forget that the current movie ticket price in the mainland is only 20 cents a piece!

Xu has nearly 120,000 seats in 25 movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan.

With a movie ticket price of 20 cents, a total of 120,000 seats, and five joint screenings every day, only when the shows are almost sold out can "Dao Ma Dan" get a first-day box office of 115,000 yuan.

In fact, this is exactly the case - the movie ticket prices of DreamWorks Cinemas are exactly the same as those of state-owned cinemas, but the environment, equipment, and services of DreamWorks Cinemas are far superior to those of state-owned cinemas. Everyone is resting again, so that the twenty-five DreamWorks cinemas are almost full.

Now, there are more people in the mainland and fewer movies, and good movies are better. The screening life of good movies, even bad ones, is much longer than that of Hong Kong, and even longer than that of North America.

A good movie has a screen life of fifteen to forty weeks in North America——"ET" was screened for fifty-two weeks in North America, and won the championship for sixteen weeks. It is the only film that screened in North America for more than forty weeks. movie of. "Back to the Future" was screened in North America for 37 weeks and won the championship for 11 weeks. "Ghost Love" was screened in North America for 30 weeks and won the championship for four weeks.

Given the current degree of closure and the scarcity of films in the mainland, the screening life of "Dao Ma Dan" in the mainland will not be less than 20 weeks, and it does not count the second-level screenings, third-level screenings, fourth-level screenings, and fifth-level screenings...

Based on Xu Cun's 25 movie theaters alone, the box office of "Dao Ma Dan" in its 20-week run will not be less than RMB 10 million.

At the current stage, one Hong Kong dollar can be exchanged for twenty-nine cents of RMB.

That is to say, "Dao Ma Dan" can have a box office of no less than 35 million Hong Kong dollars in just 25 Xu Cun's films for 20 weeks, which is equivalent to 100 million Taiwan dollars in Taiwan dollars.

And this is only the box office of "Dao Ma Dan" in Xu Cun's 25 cinemas for only 20 weeks.

There are thirty-four provincial-level administrative regions in China G, and Xu Cun only has movie theaters in the four provincial-level administrative regions of Shenzhen, Guangzhou, Shanghai, and Wuhan, and Xu Cun is not the only one in these four provincial-level administrative regions. Twenty-five movie theaters, how many movie theaters are there in G?

Will the screening life of "Dao Ma Dan" in the mainland exceed 20 weeks?

Therefore, the box office of "Dao Ma Dan" in the mainland is definitely exciting!

It is precisely because of the expected box office of "Dao Ma Dan" in the mainland, Jiang Zhiqiang, who is now confident in the mainland film market, discussed with Xu Cun: "Mr. Xu, I want to build some more in Shenzhen, Guangzhou, Shanghai, and Wuhan." Cinema."

Regarding Jiang Zhiqiang's proposal, Xu Cun hesitated a little and said: "Aren't we in a hurry? Our eating is too ugly, maybe it will arouse the resentment of local governments in various places? Besides, Shenzhen, Guangzhou, Shanghai, and Wuhan There are nearly a hundred state-run movie theaters, the market is almost saturated, right?"

Hearing Xu Cun's concerns, Jiang Zhiqiang said: "The local governments of Shenzhen, Guangzhou, Shanghai, and Wuhan also hope that we can build movie theaters again. The compensation and land use fees for the land occupied by our DreamWorks movie theater are the highest in China. Yes. Moreover, our DreamWorks cinemas are built with local personnel, and after they are completed, local personnel are recruited to manage them. It can be said that it not only brings a lot of financial revenue to the local government, but also solves many local employment problems. Most importantly, the tax revenue that our twenty-five movie theaters bring to the governments of the four places in a month is almost equal to the tax revenue that the nearly 100 state-owned movie theaters bring to the governments of the four places in three months. In such a situation Next, the governments of the four places certainly hope that we can have more cinemas in DreamWorks, the better!"

After a pause, Jiang Zhiqiang continued: "As for the market being saturated, it's not a problem at all. We just need to squeeze those state-owned movie theaters out of the market. The current situation is that the movie tickets of our DreamWorks movie theater are not sold. After that, those state-owned movie theaters will not even try to start selling movie tickets! As long as we build another 50 multiplex theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan, we will be able to cover all the state-owned movie theaters in Shenzhen, Guangzhou, Shanghai, and Wuhan. Shout out!"

Jiang Zhiqiang said that as long as DreamWorks builds 50 more multiplex cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan, it will surely overwhelm all the state-owned cinemas in Shenzhen, Guangzhou, Shanghai, and Wuhan. don't know?

but--

If you know it, you know it, but Xu Cun will not do it. At present, the mainland market has not been fully opened, and many people, especially those in high positions, are still skeptical about the reform and opening up. Therefore, once DreamWorks Cinemas overwhelmed all the state-owned cinemas, then Xu Cun and Xu Cun's DreamWorks would definitely be pushed to the forefront! At that time, the inland market that Xu Cun opened up with great difficulty may be closed again.

But then again, Xu Cun opened up the inland market with great difficulty, and if he didn't take advantage of other people's entry into the inland market, he would be too sorry for Xu Cun's foresight!

Therefore, after some thinking and deduction, Xu Cun personally delineated 15 places to build 15 more DreamWorks cinemas.

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