Rebirth of the Industrial Internet

Hearing the name of her idol, Zhou Xiaoya jumped up and down with her best friend in her arms, forgetting the embarrassment last night and this morning, and shouted to Sun Buqi, "Oh, I'm so excited! I want one, ten, no, one

Hundreds of Andy’s signatures!”

Sun Buqi curled his lips, "In the eyes of you stewardesses, what is the difference between celebrities and Chinese cabbage? Hua Zai also has one nose and two eyes..."

If we were to select a profession where we meet singers and actors most frequently, then it would definitely be the stewardesses of major airlines!

Zhou Xiaoya pouted and stamped her feet angrily, "Hua Zai is different from others! You are not allowed to insult my idol, or I will never be with you forever."

Yang Lijuan chased stars, and she didn't think about food. In order to let her daughter meet her idol, her old father sold his house and kidney. Finally, he was so angry that he jumped into the sea and died; Ao Yanhong chased stars and vowed never to marry. After being cheated many times, he still narrowly escaped death.

No regrets...

You can't afford to offend such a fan. Sun Buqi shook his head, disapproving, and said with a hint of ridicule, "Since you like him so much, come to Hong Kong with me. If you ask Andy for an autograph in person, tell him how much you want... That's right.

, why do you want so many signatures?”

Zhou Xiaoya turned into star-like eyes and clapped her fingers, "In our QQ group of fans, we are all asking for autographed photos of celebrities at high prices. Hua Tsai's autographed photos are clearly marked with the highest price among all artists..."

He actually wants to resell Hua Zai’s autographed photos, this is a plastic fan!

Seeing the disgusted looks in their eyes, the flight attendant stuck out her tongue, hugged Li Ruoli's shoulders, and kept shaking her, "Li Li, how about we go to Hong Kong? There are delicacies from all over the world, there is a beautiful Victoria Harbor, and it is going to be built.

There are Disney and various shopping malls where you can eat, drink and have fun.”

Li Ruoli didn't want the two of them to have too much contact, so he declined with an excuse, "But the online store thing has not been settled yet. Things have priorities and are first-come, first-served. We will have more opportunities in the future."

Zhou Xiaoya gave her best friend a slap on the back of her head and snorted coldly, "One of Andy's autographed photos costs at least 000 yuan, and 10 photos is 0000 yuan. Aren't you two tempted?"

This is another boss who wants money rather than life. Sun Buqi was a little confused and quickly changed the topic, "The electric car factory doesn't have a new name yet. You two use your brains and help think of it. I have difficulty naming syndrome."

Li Ruoli rolled his eyes at this blatant blaming behavior and said, "Virtue!"

When the plan to make a fortune failed, Zhou Xiaoya deliberately made trouble, "Today's electric cars have similar functions to the ancient BMWs. The names can be used for reference, such as Fuyun, Chidian, Juequn, Ziyanliu, Luqicong, and Long."

Son, Juechen..."

Li Ruoli didn't know whether to laugh or cry, and pushed his best friend's head, "These names are not as popular as White Dragon Horse. Our generation grew up watching the cartoon "Journey to the West"."

"The white dragon horse, with its hooves facing west, carries Tang Sanzang on its back, followed by three disciples..." Sun Buqi ran away amid the cheerful singing of the two girls.

…

Xin Wu Haoshun Electric Vehicle has a new owner, but the sign in front of the door has not been changed, the number of workers has not decreased, and there are few new faces; the change of doors and courtyards of the factory has not even caused a ripple.

There was also a slight change. The boss lady who was in charge of the factory's finances and cashier was replaced by a little girl with black rims, brown eyes, and a face full of baby fat. The girl had just graduated a year ago, but Zhao Xiaoyan said that her ability was good, and it didn't matter if she didn't have skills.

In the conference room on the second floor, the first meeting of the new factory is being held.

Ni Jianjun, as the former director of the factory and now the special adviser, was the first to speak,

"In 2004, our country's electric vehicle industry had more than 1,000 production plants, with an annual output of approximately 6.75 million vehicles. The top 20 largest manufacturers accounted for one-third of domestic production and sales; the remaining 1,000 or so

The output is not even 4 million units. Our Haoshun, now Changxing, produced 000 units last year, barely above the average."

Sun Buqi tapped the conference table lightly and frowned, "If we produce at full capacity, how many cars can we produce in a year?"

Ni Jianjun thought for a moment, "At least 5,000 vehicles! We don't have enough funds and the sales channels are not good, so we don't dare to run at full capacity. A few years ago, I contacted several large factories in the north and prepared to do OEM processing for them. Now

If there is no information yet, it may be lost forever.”

Wang Dalu took a sip of tea and answered confidently, "If we let go, and the personnel and materials are all in time, according to the existing production lines and sites, we can produce about 10,000 vehicles per year!"

Sun Buqi shook his head, "It's still not enough! My minimum goal is to produce at least 10,000 vehicles per month! If we can't reach this scale, it's better not to do it."

Ni Jianjun and Wang Dalu looked at each other. From 000 to 10,000, it was already a five-fold increase. The boss was still dissatisfied and increased it by a factor of one.

The two of them shook their heads in unison, thinking: In business, you must abide by objective laws. You can't take it for granted and talk nonsense. The boss Sun Buqi is a bit unreliable!

As if he didn't see the expressions of the two people, Sun Buqi stood up, listed rows of numbers on the whiteboard, and said to himself:

"The cost of spare parts for each electric vehicle is about 100 yuan. From the purchase of parts to the delivery of the finished vehicle, it should be controlled within half a month; 10,000 vehicles per month only requires 6 million yuan in material money, plus working capital

, it’s only 10 million. Suppliers have accounts due, so we don’t need that much money at all. An investment of 10 million is more than enough!”

You still owe me 4.5 million, won't you forget it selectively? Ni Jianjun complained in his heart, with a wry smile on his face,

"Mr. Sun, you may not have been exposed to the electric vehicle industry. For a small factory like ours, it is very common for a small factory like ours to go from parts procurement to finished product shipment to dealer payment collection, not to mention half a month, even a year!

"

Wang Dalu nodded, feeling the same, "Director Ni is right! Even a famous electric vehicle brand manufacturer cannot achieve zero inventory. In one financial year, the capital turnover rate cannot be reached. You suddenly increased it to 4

, it is really difficult to force others to do so, it is unbelievable.”

Capital turnover rate is an indicator that reflects the speed of capital circulation. During the production and operation process, corporate funds circulate continuously, allowing the company to obtain sales revenue. Speeding up capital turnover can save money. Under certain production scale and sales revenue

, doubling the capital turnover rate can save half of the money.

Sun Buqi patted his chest, "I will do the marketing plan, the sales team, and the framework. I will set up the new supply chain system and organize the factory production. Director Wang will be responsible for assisting and contacting other local matters."

.”

Wang Dalu said to himself: The boss is really unreliable, why did he do this again? If Ni Jianjun wanted to continue in business, why did he sell the factory?

However, what he said was unexpected. Ni Jianjun nodded and didn't even ask about personal remuneration.

The traditional marketing model basically implements a four-level agency system at the regional, provincial, municipal, and county levels; goods are circulated multiple times, and go through layers of agents and layer upon layer before reaching the final consumer.

The marketing models of VIVO and OPPO are basically based on this principle, but they are more radical. The agents at all levels below are basically former BBK employees, jointly established with large dealers, and are inextricably linked to the head office.

relation.

Xiaomi mobile phones, which have suddenly emerged on the market, do not have physical stores and are only sold online. The products are directly delivered from the factory to the hands of consumers, eliminating layers of exploitation and price tags, maximizing profits to consumers.

The rush buying and predetermined sales model locks in end consumers in advance, speeds up the company's capital turnover, and achieves zero product inventory.

Sun Buqi was not satisfied with these two popular marketing models, and always believed that the two should not be opposed, but should be combined together.

Xiaomi continued to set up experience stores in big cities, and later set up physical stores like crazy; VIVO and OPPO also set up physical stores on Tmall and JD.com, which also verified this conjecture.

The size and weight of electric vehicles are relatively large, and logistics costs are high; the products are unique and require high follow-up maintenance and service, so they should be marketed online and offline together.

Wang Dalu and Ni Jianjun became dubious when they saw that Sun Buqi was confident. (To be continued)