Rebirth of the New Farmers in the 1980s

Chapter 816 The Development Direction of the Garment Factory

Many people in the Yangko stilt team discovered at this time that the woman in the Wahou stilt team with the best twisted stilts turned out to be the boss of the factory.

So he and Luan Feng unfortunately surrounded the girls they knew in the Yangko stilt team and asked about various conditions for entering the garment factory.

Of course they know that the workers in this garment factory earn a thousand yuan a year, so where can they find such a place.

So everyone wants to come in.

To Wan Feng's surprise, Jiang Min went to work!

While Luan Feng was in a hurry to deal with the inquirers, this guy walked into the factory gate heroically in a red dress with a small bag on his back.

This, this, this...

"I said, Sister Min, what are you doing here when you're not at home and busy making people? Could it be that you've succeeded in making people?"

Jiang Min was almost choked by Wan Feng's words: "You bastard, you tell my sister this without asking me?"

"What do you say? This is true."

"It's really your size."

"Don't move! Let me see!"

Jiang Min was dressed in red, beaming from head to toe, Wan Feng circled around Jiang Min, and stretched out his thumb and forefinger to draw a distance of more than an inch.

"I guess little Jiang Min is this old now."

With a blushing face, Jiang Min picked up his backpack and patted Wan Feng's body.

"Sister Min, don't disturb the fetal gas!"

"You still said, I'll shoot you to death!"

Luan Feng saw Jiang Min chasing and beating Wan Feng with his backpack, so she knew that Wan Tuo of her family was talking about shit, otherwise Jiang Min wouldn't chase him and beat him, so she immediately let out a rattling laugh, and put her beside her. Those Yingyingyanyans around were startled.

"Miss Min, come here, does our factory have a recruitment plan for this year?"

Jiang Min shook his head: "Not yet."

"Sisters, the factory has no plans to recruit workers for the time being, but don't be disappointed, everyone leave a contact information, if the factory recruits workers, it will definitely recruit you first."

Although the girls were disappointed, they were happy to leave their contact information when they heard that those who were recruiting were given priority.

After the firecrackers were set off, the Yangko stilt team left satisfied with their rewards.

Here, each team was paid 200 yuan for each game, and they rushed to the back with satisfaction.

Workers from class A went to work in the workshop, and workers from other teams went into the dormitory to clean up the dormitory, and the locals who didn’t live in the dormitory chatted with each other.

Taking advantage of the time before noon, Wan Feng held a temporary high-level meeting.

Those present included factory director Luan Feng and deputy factory director Hao Qing, logistics department Jiang Min, three squad leaders Li Erman, Lanzhi and Zhan Xinghua.

These people have followed Wan Feng and Luan Feng loyally from the very beginning. Although their salaries are as much as the employees on weekdays, Luan Feng has not treated them badly with the year-end bonus.

At the end of last year, one person was awarded a bonus of 10,000 yuan.

In 1984, this was definitely a huge sum of money.

Wan Feng began to speak: "The people present here are all the veterans of our Fengfeng Garment Factory when it was established, and they are also sisters of me and Feng'er, so I won't beat around the bush, let me talk about the current situation of our factory first."

Wan Feng paused for a while, took a sip of water and continued: "In the low-end clothing market, our products are already invincible, the brand has been invincible, and the company has also achieved considerable benefits, but we can't lie down. Sleep on the credit book, the future clothing will enter a brand world, our next step is to enter the high-end market of products, I have already drawn up the plan, our next step is to make our own in the suit series and sports casual wear series Famous brand, the goal is the national and even world famous brand.”

In the mid-to-late 1980s, garment factories sprung up all over the country, and Bohai City even established countless garment factories and held a garment festival.

If Fengfeng Clothing Factory cannot upgrade its products at this time, it may be submerged in the wave of clothing in a few years.

"The quality of our products is fine, but how can we transform these factors into brand effects? We don't know how to do it?" As the logistics minister, Jiang Min's question hits the soul.

"Yes, how can we form a brand effect that is influential in the whole province and even the whole country?" Hao Qing, the factory director in charge of production, also raised a similar question.

It's not their fault that they don't know how to do it, and others may not know how to do it.

But Wan Feng knew how to do it.

"Advertising! Starting this year, the factory will use 10% of its revenue to advertise on TV and radio."

The garment factory's net profit last year was nearly 1.5 million. It is estimated that reaching this figure will not be a problem this year. Wan Feng plans to spend 150,000 for advertising. In 1984, this amount of money was enough to cause an advertising bombardment on CCTV.

"Not only do we need to advertise on TV stations and radio newspapers and magazines, but we must also increase investment in advertising in other areas, such as those buses entering and exiting the depression, distributing advertising leaflets, and painting advertisements on the walls of villages and towns. The popularity of the Fengfeng brand has formed a subconscious mind in people's minds, so long as they buy clothes, they will naturally think of the Fengfeng brand."

"Can this work? Won't you spend money and get nothing?" Li Erman asked worriedly.

Her worry is not unreasonable. It is the beginning of 1984, and people still don't know much about advertising, and they don't know how effective it is.

"It will definitely work. In addition to advertising, we also need to form a model team to participate in performances to expand the influence of our products."

Jiang Min is in charge of logistics management, and these should be within her scope of responsibility.

"The model team, how is this set up? There is not even any reference material."

"This is easy to handle. First, select twelve or three people in the factory who are not less than 1.75 meters tall and have a decent figure. You pick them out first, and when I go back to write a training outline, when I come in summer It’s not too late to start training again.”

Jiang Min almost spit out a sip of water: "Not less than 1.75 meters? You can't play basketball, right?"

"Actually, this is still short. The standard should be more than 1.78 meters, but I think our factory can't pick out a few, so we can only use 1.75 meters."

Everyone present was speechless, Jiang Min was 1.75 meters, Luan Feng was not yet there, and Li Erman and the others probably didn't even reach 1.70 meters. From this we can see that this condition is very harsh.

As for what these selected models would learn from Wan Feng, he didn't have a specific plan right now, but there was no rush, even training now would be too late.

Wan Feng didn't know much about the modeling industry, but he just saw them walking around and posing in various poses on TV.

But the models seem to just walk around, neither singing nor dancing.

It seems not difficult.

"Sister Min, I will leave these tasks to you. You can choose a few helpers in the factory. The people you choose will be treated the same as the front-line workers in the factory." Jiang Min couldn't do it alone. Wan Feng gave She has the right to recruit, there are so many people in the factory, there will always be someone who is talented in this area.

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