Rebirth of the Official Business Route

Among the eleven mobile phone licenses issued by the Ministry of Production, although Wang Gaoke is not a strong domestic electronics manufacturer compared to other domestic players, it has nearly two years of OEM experience in the field of mobile phone manufacturing and sales. With obvious advantages, Kewang Hi-Tech's market performance can be expected, but such a dazzling success is unexpected for many people.

In the domestic mobile phone market in 1999, the usual design ideas of the gem series mobile phones caught the psychology of domestic consumption at once, giving people a sense of surprise. Coupled with an excellent and intensive marketing campaign, Kewang Hi-Tech became a major domestic agent. Almost two weeks have passed since the supply, and the daily sales volume surpassed Lianxin, becoming the second largest mobile phone manufacturer in China. Fastest update of novel chapters

As of mid-July, the total daily shipments of the other ten domestic mobile phone manufacturers that have received new mobile phone licenses this year are less than that of Kewang Hi-Tech. Domestic media even took advantage of the great success of Aida Electronics in the DVD player market four years ago. To describe Kewang Gaoke at this time.

Li Zai was on a plane flying from Beijing to Jian, with dense clouds beneath the plane, like a solid gray-white ground. The documents he held in his hand showed the latest sales data of the Chinese mobile phone market, and the existing sales data. It's not optimistic. With its three existing models, Samsung has been unable to continue to increase its market share in China's mobile phone market. "Fiction" novel chapters are updated fastest

Jin Nanyong looked at the scaly clouds outside the porthole, and he knew the sales status of the Chinese mobile phone market at the moment.

Samsung mobile phones formally entered the Chinese market a year ago, and first launched a mobile phone with a flip-top display design. Any classic design may become accustomed to a few years later, but at the beginning of 1999, the display design was changed. Above the flip, it is really eye-catching.

When it was launched at the beginning of the year, the media did not hesitate to praise such words as "fascinating shape" and "dignified temperament". Although there are not many outstanding features in terms of functions, the excellent craftsmanship opened the consumer wallet, making Samsung mobile phones Product Xun has gained a firm foothold in the Chinese market and its market share has continued to rise.

Jin Nanyong retracted his gaze from the porthole and looked at the mobile phone in his palm again. Sunlight penetrated through the porthole, and the milky white mobile phone exuded a pearl-like luster.

"Any classic design will be taken for granted in a few years." This sentence is really true. It has been less than half a year. Motorola's V9998 directly designed the display on the top flip. This is in his hand. The phone of Kewang Hi-Tech also has a display on the top flip, and a blue crystal stone is inlaid on the drop-shaped metal plaque on the outer side of the flip, giving it a concept.

Jin Nanyong covered his thumb on the flip cover of the blue crystal stone, which is worthless. It can be said that this phone of Kewang Hi-Tech imitated Samsung's design, but it is a pity that the Chinese media will have a "fascinating shape" at this time. , "Noble temperament" these words of praise that originally belonged to Samsung mobile phones are all given to Kewang Hi-Tech's gem series mobile phones.

When the king of the high-tech gem world. Samsung's sales in the Chinese market have been severely suppressed. This is something that Jin Nanyong and Li did not expect before.

Among Chinese mobile phone companies, they only considered threats from Kumho Land. There is still a long distance away from Yuejin Lake. But it had to face the aggressiveness of another rapidly emerging Chinese mobile phone company. Jin Nanyong had to admit it. At this time, I felt a little panicked.

Jin Nanyong also believes that those Motorola executives who hope that V998 can consolidate the throne of the Chinese mobile phone market will also feel uneasy. In the same shape of the top flip, the display is designed in the top flip top model. Kewang Hi-Tech’s method of inlaying gems on mobile phones is indeed exceptionally good in the era of lackluster new designs.

"Kumho has always revealed to the media that it will launch a flip-shaped mobile phone. Do you think they will launch a flip-top Jin Nanyong this time.

Jin Nanyong raised it and said, "On this basis. Will Kumho's mobile phone design ideas and capabilities have a greater impact?"

Li was in silence. He is also very conceived that Kumho will have a greater breakthrough in the design capabilities of flip phones.

The insiders know that Kewang Hi-Tech's gem series mobile phones are only realized with the full support of Kumho. Otherwise, with the manufacturing capabilities of Kewang Hi-Tech and other Chinese mobile phone companies, they simply do not have the ability to design the display on the top flip. Technical strength.

Kewang Hi-Tech’s gem series mobile phones also reflect Kumho’s consistently excellent design elements that have achieved market success, such as multitrack audio technology, micro-motor shaft rotation technology, full Chinese input technology, and high-end gem mobile phones even get Blu-ray The supply of crystal screen.

Since Kumho has fully supported Kewang Hi-Tech's launch of the gem series flip phone, if there is no major breakthrough in design or function, the launch of the flip phone will be very weak at this time. Perhaps it is just imitating Kewang Hi-Tech’s creativity to launch a high-end Gems flip phone-it is difficult to break through in a short period of time in the design idea. This may be a wise choice. Li Zai is also a little excited about this. Even if the passive situation cannot be completely retained, the situation can still be prevented from deteriorating.

Jin Nanyong glanced back and said to Li Zai: "The president of Ericsson China also holds a Kewang Hi-Tech mobile phone in his hand. He probably has the same confusion!"

Li Zai didn't look back, so it was a bit rude. He happened to take the same flight as the president of Ericsson China to Jian, presumably he was also going to attend the new product distribution meeting to be held by Kumho tomorrow.

In 1994 and 1995, Ericsson launched the first Chinese digital mobile phone in the Chinese market with great success. In 1997, Motorola was driven off the throne of the Chinese mobile phone market. In the past two years, Ericsson has been a bit slack and arrogant. The launch of new products has been slow, quality problems have occurred frequently, and the after-sales service system has some problems. Began to sell wildly in China, resulting in serious bureaucratic malpractice within large enterprises.

With so many major flaws in a short period of time, how could competitors let it go? For a time, the media criticized the public opinion.

Ericsson, who refused to admit his mistake, even thought of using money to buy the media to shut his mouth. Competitors including Motorola, Nokia, and Kumho naturally easily instigated the Ministry of Information Industry, which is easy to say nothing, to stand up and openly accuse Ericsson.

It is easy to fight the situation, and Ericsson has been planted from the throne in less than a year, and its market share has eroded a considerable part of the rapidly rising Kumho.

Li Zai didn't know that there will be several high-level foreign mobile phone companies in China who will go to Jian to participate in Kumho's new product launch, just like him.

Generally speaking, Kumho’s new product launch event is not enough for the top figures of foreign mobile phone companies in China to come out in person. However, Kewang High-Tech gave everyone a great "surprise" last month and impacted existing mobile phones. In the market, Kumho's actions made them extremely sensitive.

Perhaps, Jiancai is the center of China's mobile phone industry, and people in Beijing seem to be far away from China's mobile phone market.

The plane was under construction and the international locomotive landed. Except for the staff of the establishment of the office, Li Xinyu was still cold and did not give a warm response to their arrival.

She was not seen in the crowd.

Standing at the back of Li Zai, Jin Nanyong walked toward the hall, thinking that Xinyu might also know that she was using her mind. She also found an excuse to stay in the building during the hot summer, and did not have the mind to go back to Seoul to cool off.

Under the impetus, Mitsui's Panasonic and Sony have decisively entered the Chinese mobile phone market. Compared with European and American companies, Japanese electronics manufacturers have extremely limited advantages in the field of mobile communication technology. They can only be regarded as new entrants in the mobile communication market. However, the highly targeted launch of candy bar models still suppresses Kumho’s candy bar phones. This is also one of the main factors that Kumho has announced this year that it will launch a flip phone.

"Mitsui's Chi Zuo-kun has just arrived at Jian from Wenzhou, and learned that Mr. Li will be here today. I hope to meet Mr. Li." The head of Samsung's construction office respectfully reported to Li Zai. road.

Chi Zuo Xiuzang, Li was looking up at the floating clouds outside the airport reception hall, thinking that Chi Zuo Xiuzang also felt a headache at Kumho at this time. He looked up at his watch and said, "First Arrange for me to meet Chisho Hidezo, and other matters will be postponed temporarily."

In a strong Japanese-style lounge, Li Zai and Jin Nanyong rushed over to meet Ji Zuo Xiuzang.

The room was covered with straw mats woven with rushes. When Li and they arrived, Chi Zuoxiu was waiting for two girls in kimono to drink. She had fresh white feet, delicate and beautiful faces, and gorgeous kimonos concealed the **** and moving. As long as they have money, these stunners will not mind wearing a kimono or nothing.

When Li was pushing the door and taking off his shoes to come in, Chi Zuo Xiuzang clapped his hands and filed out from the side door. Four beautiful and **** companion girls waited on Li Zai and Jin Nanyong to sit down.

"Kumho recently ordered a batch of high-quality diamonds from jewelers in Southeast Asia. The original Indonesian Chen Wencong was the largest jeweler in Indonesia. After 1997, the jewelry business of the Chen Wencong family can be said to have been devastated. The family's Wanye Jewelry Store orders gemstones, but it is still difficult for the outside world to get news-has Samsung got the news?" Chi Zuo Xiuzang asked.

"Mitsui & Co., Ltd. has branches all over Southeast Asia. How can Samsung compare to the collection of intelligence?" Li Zai said, "It seems that the news that Kumho will launch a flip phone this time is basically true."

Jin Nanyong thought to himself: If Kumho only orders diamonds, he will not completely copy the ideas of Kewang Hi-Tech. It is more in line with Kumho’s interests to launch one or two high-end mobile phones with diamonds. After all, the concept of gem mobile phones is too easy to copy, and high-end In addition to inlaid with diamonds as ornaments, mobile phones have extremely high requirements on manufacturing technology and mobile phone performance, and they are not easy to replicate.

The most fiercely competitive products in the Chinese mobile phone market are mainly concentrated in mid-to-high-end models. Once the price of diamond-encrusted high-end mobile phones exceeds 1,500 US dollars, they will be included in the concept of luxury goods even in Japan and South Korea.

At this time, Kumho’s big move to launch luxury phones is somewhat out of date. It is almost certain that Kumho’s diamond-encrusted high-end flip phones will not have any impact on Samsung’s and Motorola’s V998 and Kowang Hi-Tech’s gem phones.

The news that Jin Nanyong Huai Kumho purchased diamonds from Southeast Asian jeweler Baobao does not reveal Kumho's true intentions.

Shuzo Chisao fixed his eyes on Li Zai for a few seconds before saying: “Kumho’s thinking in the consumer electronics business is getting clearer and clearer. As a Chinese company, it is confident that digital technology will be integrated into mobile communications products. Samsung Electronics What do you think about this?"

The same exhibition strategy is destined to have violent collisions in overlapping markets. The consumer electronics business of Kumho Exhibition has a distinctive style. This is especially true. Li Zaicai feels the threat from Kumho even more, but Samsung’s mobile communication technology is not worthy of pride. There is also no effective means to suppress Kumho, it is nothing more than a faster development to occupy a more favorable position. He hopes to use Chi Sa Hidezo to suppress Kumho, but he does not want to be used by Chi Sa Hidezo to suppress Kumho. Regarding Chi Sa Hidezo's concealed suggestion, he just dealt with it vaguely, not Give a positive answer.

Li Zai also understands Chi Zuo Xiuzang's thoughts: Although Chi Zuo Xiuzang is coordinating all of Mitsui's business in China, he has unusual concerns about the Chinese mobile phone market.

No matter how much Kumho has made in other areas, Aida Group has always been the core of Kumho's system, and the mobile phone business is the core business of Aida Group. It is preliminary estimated that Kumho raked in at least US$400 million in land profits from the domestic mobile phone market in 1998.

It is precisely by virtue of this that Kumho can unscrupulously raise huge sums of money from Southeast Asian Chinese businessmen, which constitutes the capital chain of Kumho's massive expansion in the past year.

As long as Kumho’s mobile phone business suffers and profits decline, it will inevitably affect the expansion of Kumho in other areas, and even seriously affect the confidence of Chinese businessmen in Southeast Asia in Kumho.

At this time, someone knocked on the door and came in, handed Chi Zuo Xiuzang a printed word and returned.

Li was curious about what needs this time to notify Chizuo Xiuzang in time.

Chi Zuo Xiuzang looked at the low table with his hands for a while, and asked the accompany girl to pass the printing paper to Li Zai, saying: "CNOOC Limited’s listing on the Hong Kong Stock Exchange today, you should have known it a long time ago. It's the situation of CNOOC at the end of the market today..."

Affected by the concentrated release of many unfavorable news such as weak consumer demand in North America, the price of international crude oil futures plummeted from US$23 per barrel to US$21 per barrel last night.

Investors who use only ten times the leverage to invest in the futures market are usually considered conservative investments. Even for conservative crude oil futures investments, a large number of people went bankrupt and turned into extreme poverty because of insufficient liquidation.

Even in such a treacherous environment, CNOOC still obtained enough subscription shares and successfully listed for trading.

Compared with the line price, the closing price has a 2%~ increase.

Li was looking at the CNOOC daily IPO trading curve on the printed paper, only slightly shaking his head. Kumho, as the most important financial investor of CNOOC, invested US$100 million to hold 6% of the CNOOC listed company.

"The pace of Kumho Land is really amazing," Li Zai said with a curl of his lips. "Whether it is oil or iron ore, the world is at a trough at this time. The economic research institutes also made this judgment-as long as the trough period this time is slightly longer, it is enough to make Kumho feel the pain of blind expansion."

"That said, it's true," Chisao Hidezo said. "On the other hand, it is also true that the economic downturn is more conducive to expansion-if Kumho is allowed to expand at this rate, it will survive the current economic downturn. , I’m afraid that in less than ten years, a consortium that cannot be underestimated will emerge in Asia. Will Samsung be able to tolerate this situation?"

If he can deal with it easily, Li Jae certainly doesn't mind making some trouble for Kumho. Not to mention Mitsui, compared to Samsung, Kumho will be weak at this time, but I have to admit that Kumho is becoming stronger step by step, and it is becoming more and more difficult to suppress easily. At least Samsung should not deliberately pursue the means to suppress Kumho at this stage, as that would do too much damage to Samsung's own development.

After a while, the man who had just brought in the printing paper knocked on the door again and came in and whispered in Ji Zuo Xiuzang’s ear.

Going down, Chi Zuo Xiuzang told Li Zai, saying: "CNOOC has just held a meeting to celebrate the success of its listing. At the meeting, it announced the next bond bank financing plan. Ye Jianbin also spoke at the meeting-China Shipping Petroleum took one billion U.S. dollars from Hong Kong this time, which is far from satisfying their appetite."

After successfully issuing IPOs, it is relatively easy to issue corporate bonds publicly, and it is less affected by the economic environment. It is not just that Kumho wants to rise and take off, it is China that this giant dragon wants to rise and take off. It is not Samsung’s consideration to seek to contain the China exhibition, and it is far beyond Samsung’s ability. This is the power of the country and the power of the country. Contest occasionally. Compared with the ignorance of young people in Korea, Lee Jae still has a clear understanding of reality.

Compared with the new product launch of Kewang Hi-Tech in late June, the new product launch of Kumho in mid-July is not necessarily more lively, but the people invited to attend are more prominent. Just catch an individual and throw it out can smash the Chinese mobile phone industry. Dakeng. Of course, the media who came to the scene were also facing the enemy. Whenever they caught a personal interview, they made a weighty newsletter, standing at the entrance of the venue looking for familiar faces.

Li and Jin Nanyong arrived at the Kumho Fair in the morning from the hotel and saw many familiar faces. Others were surprised to see him appear in person. Yu Ping, the co-beauty president of Kewang Hi-Tech, has surrounded the media closely, which is something that can be expected in advance. Although it is expected that the media will ask "How to comment on Samsung and Kewang High-tech gemstone questions, such questions still make it difficult for Li Zai to answer."

Breaking free from the encirclement of Ji and walking into the venue, Li Zai never saw the overly young face appearing. The senior leaders of the Aida Group, such as Su Jindong, Lu Qingsheng, and Yang Yun, were all present at the venue, but that face did not appear. Could it be that Said that this new cloth will not be very important to Kumho?

Li Zai was a little puzzled. Jin Nanyong gently pushed his shoulders and pointed to the banner hanging above the hall to show him. The banner read "Wonderful D Series" and other words: "It seems that Kumho is about to overthrow the phone."

Kumho has been developing its mobile phone business for two full years. In two years, Kumho has launched a total of eight mobile phones, all of which are candy bar models of the "i" series. At this time, the brand-new "d" series is launched, and only flip phones are available. NS.

With the support of Kumho last month, Kewang Hi-Tech just launched the stunning gemstone series of mobile phones in the market. If Kumho’s flip phone products cannot make a breakthrough on this basis, wouldn’t it be foolish for them to support Kewang Hi-Tech. ?

Although more than half of the profit of every gemstone series mobile phone sold by Kewang Hi-Tech goes to Kumho, shouldn't Kumho at this stage pay more attention to brand value shaping than becoming a component supplier?

However, Li Zai made this problem unable to sleep well for several days, but there are some subtleties, not that the person involved cannot understand thoroughly.

Xiao Ruimin from Lianxin and Liao Honglei from Dongxing came over, chatted with Li Zai, and sat aside to talk. From their discussions, Li Zai learned that Yi Yunfei, the vice minister of the Ministry of Information Industry, also arrived at Jianshe today in a low-key manner.

Li Zaicai remembered the completion of the main project of the wafer fab, which was a tripartite joint venture with Japan Electronics and the Jianshi government. Yi Yunfei should have come to Jianshe on behalf of the Ministry of Information Industry to participate in the main project completion ceremony, thinking that there are as many ceremonies in China as in South Korea. I was thinking: Will Vice Minister Yi Yunfei come over to participate in Kumho’s new product launch?

Zhang Ke, Liu Zhicheng, Zhang Yaping and others accompanied Yi Yunfei and others to visit the Xinpu factory of Microchip Microchip. Today is a private visit. Except for Yao Wensheng, the prospective son-in-law of the Yi family, Jianye did not send officials to accompany him. Yi Xin just happened. She was under construction on vacation, so she naturally accompanied her father.

Chen Jing, who was under construction, came to visit together. This was the first time she walked into the factory of Microchip Microchip.

They walked and stopped in the factory, and they didn't mean to rush to the city center to participate in the new product fair.

"Before I came from Beijing, Minister Geng called the heads of Huaxia Electronics and other companies in the ministry to have a meeting. Minister Geng had a big thunder at the meeting, to the effect that last year, the three companies could not fight the Kumho family. The three companies can’t fight both Kumho and Kewang Hi-Tech. The bosses are all like dogs. They all eat **** and lose all their faces..." Yi Yunfei said indifferently. The Ministry of Production has recently been internally various.

Zhang Ke smiled slightly, imagining Minister Geng Chongyang’s desperate appearance. This year’s unexpected release of eleven mobile phone licenses really caught Kumho by surprise. I believe that the rise of Kewang Hi-Tech should also surprise the Ministry of Industry. He laughed. He said: "This can only blame Kewang Gaoke for being too good, and we must avoid its edge. If the estimate is good, our market share will drop by a little bit this month, otherwise there is no need to rush to launch a new mobile phone. Save the situation..."

"Don't pretend to be victimized," Yi Yunfei laughed. "Mr. Chen from the King of Science and Technology is also here, should I ask her if there is any ghost in Kumho?"

Chen Jing smiled without answering.

Yi Yunfei continued: "The ministry also has difficulties this time. I don't think I will deal with the questions so hastily as this year."

Chen Jing thought that Yi Yunfei's words were really casual, and she didn't seem to mind her presence as an outsider at all.

Zhang Ke said, “Isn’t the central government pushing large central enterprises to be taken over by the Economic and Trade Commission? When China Electronics and other central enterprises decouple from the Ministry, the situation may be better. I am not complaining about anything. The Ministry of Information Industry is both an athlete and a referee. , It’s slightly unfair to other athletes."

"Perhaps," Yi Yunfei sighed uncertainly at the floating clouds in the distance~www.wuxiaspot.com~, and then said, "I won't go to your new product presentation-I'm worried that you will take it again. What kind of magic weapon is used to defeat the companies in the department. It is a bit out of place for me to attend the conference in high-profile - let Wensheng accompany me around in the high-tech zone, you go first."

Zhang Ke said: "There is nothing to participate in the conference. It is nothing more than propaganda. I want to choose. I prefer to take the car to accompany Minister Yi and go around. I don't have any new products to be launched during the conference. What suspense."

"Then what will happen to you after the new mobile phone is launched on the market, and there is no suspense for you?" Yi Yunfei seized a small flaw in Zhang Hanli and asked, "Looking at how confident you are, I am very curious about Kumho. What new products can I bring out this time."

Zhang Ke laughed and said, "I'm worried that Minister Yi will not be able to come to the site to guide you during your busy schedule. I deliberately took two mobile phones that are going to be listed this time by my side. Guidance..."

Chen Jing has never seen the shape of Kumho’s new mobile phone. She is also surprised what new flip phone Kumho will launch this time. She watched Fu Jun taking out two mobile phones from his briefcase and handing them over. An ordinary style flip phone has a small and exquisite body shape, but the flip of the other phone is embedded with a small circular LCD screen with blue backlight—dual screen design!