Rebirth of the Strongest Tycoon

Find the latest chapter in "Rebirth of the Most Powerful Tycoon ()"!

Early the next morning, Xia Yu called for Cathay Pacific's president, Wery, and ordered him to set up the Hong Kong International Airport Management Company, and at the same time make preparations for the construction of the airport.

After that, Xia Yu ordered Jiuding Securities Company to arrange a team to connect with the Hong Kong government and acquire the Hong Kong Metro Company as soon as possible.

After arranging these two urgent tasks, he slowed down, and then asked the think tank to sort out the situation of the Xiangjiang taxi industry and hand it over to him.

Last night, I was inspired to think of the taxi industry in Xiangjiang. When I slept, my thoughts diverged, and I thought of more benefits besides enhancing the linkage effect in the transportation field.

For example, one of the biggest benefits is to help Tiangong Automobile Group.

As long as you own a taxi company, you absolutely need to purchase a batch of cars as taxis, at least a few hundred, which is millions of dollars in sales.

If you purchase thousands of vehicles, it is an order of tens of millions of dollars.

And with the taxi company, with his ability, it is an easy thing to get a license.

However, it is very difficult for ordinary people to obtain a taxi license. In this case, the taxi company can choose to lease the license to the outside world. At that time, binding conditions can be added, and the Tiangong brand car must be driven. Tiangong Automobile pulled a batch of orders.

The most important thing is that the taxis shuttle all over Hong Kong and are completely live advertisements, which have a great publicity effect on the brand of Tiangong Automobile.

Plus there are body ads.

No matter how you think about it, starting a taxi company is an excellent business.

So Xia Yu took heart!

...

Based on Jiuding Think Tank's observation and analysis of Xiangjiang society, and the annual report provided by the Transport Department, Xia Yu quickly found what he needed.

After going to work in the afternoon, the investigation report came to Xia Yu.

"Investigation Report of Xiangjiang Taxi Industry" (don't call taxis, once taxis are linked with "de", it will be awkward)

Xia Yu drank tea leisurely and read the investigation report.

The taxi industry in Hong Kong existed in 1920, and by 1983 last year, 14,857 taxi license plates had been registered and issued in Hong Kong.

Among the 14,857 taxi license plates, there are 12,491 license plates in urban areas and 2,366 license plates in the New Territories.

The New Territories license plate is actually a suburban license plate. Taxi with this license plate are charged lower than urban taxis.

In the taxi market, there are also some taxi companies whose names are basically called "XX car dealers".

Not counting the taxis that are managed by the affiliate, only the taxis that directly hold the license plate, the Taihe Automobile Co., Ltd. has the most taxis in Xiangjiang, which holds 518 urban taxis. It is a recognized leader in the industry and belongs to the Wujia of Xiangjiang.

Then the next nine are more stretched, and the second-place loyal car dealer only holds 154 taxis.

Waiting for tenth place, holding 102 taxis, it can be worth more than 100.

Seeing this so-called top ten in the industry, the corner of Xia Yu's mouth slightly raised.

The taxi industry in Xiangjiang is too watery.

With just a flick of his finger, he can hang the so-called top ten in the industry.

Not to mention, the most powerful Taihe car dealership has only 518 vehicles. In terms of vehicle assets, 50 million Hong Kong dollars is not worth it. This has to be calculated if it is a brand new car!

The most valuable thing is the license plate!

Thinking of the license plate, it seems that after the Hong Kong government tightened the license plate, the value of a taxi license plate is as high as seven million Hong Kong dollars!

A proper card is equal to a suite!

At present, the Hong Kong government has not yet limited cards, so it is not worth much at all.

"No matter how small a mosquito is, it is still meat. Anyway, it is more about the strategic development significance and linkage effect."

"It's better to stock up on license plates. If you get a few thousand, it can be worth tens of billions in the future. It's more cost-effective than stocking up antiques..."

Shaking his head with a chuckle, Xia Yu threw the report aside and called Liu Sanquan, the president of Jiuding Transportation Group.

Instructed him to set up a taxi company, and informed him of the specific requirements, and then hung up the phone.

This kind of trivial matter, let it be like this, let the people below do it.

As the Chinese New Year approached, he had to look over the financial reports, annual meetings, and benefits of major companies. In addition to other things, his time was precious.

But no matter how precious it is, when someone important comes to him, he still has plenty of time.

On the morning of January 23, when Xia Yu was working at the headquarters of Jiuding Building, He Chaoqiong came to Xia Yu's office happily.

"Ayu, you are so amazing!"

As soon as he entered the door, He Chaoqiong said happily.

Xia Yu got up and got off his seat, and said with a light smile: "Have you received everything?"

"Uh-huh!"

"It's too much. Whether it's jadeite or diamond embryos, it's more than double the amount the company used last year, and they're all in good condition."

"You are really amazing, where did you buy so much?"

He Chaoqiong nodded again and again, looking at Xia Yu with eyes full of exploration and admiration.

How come, Xia Yu will definitely not tell He Chaoqiong, there is no need to let him touch those things.

So Xia Yu pretended to be mysterious and said, "Don't guess how it came from. Anyway, you just need to know that from now on, the best jadeite will be in our hands, and the diamond will not be caught by anyone's neck."

"You, just expand and run the company with peace of mind."

"Uh-huh!"

"I will definitely try my best to compete with Chow Tai Fook! The status of the leader must belong to us!"

He Chaoqiong smiled like a flower, tapped her head, and did not ask any further questions.

Anyway, Xia Yu said don't worry, then don't worry.

"By the way, now is the peak season for jewelry sales. Let me give you some advice."

"It just happened in the past two days."

"You sit down and eat some fruit, and I'll get it to you."

After speaking, Xia Yu returned to his desk and took out a piece of paper from the drawer.

The above is his marketing magic weapon for Eternal Jewelry!

"Here, Chao Qiong, take a look first."

Coming to the sofa, Xia Yu gave the paper to He Chaoqiong, then sat down and looked at her with a smile.

He Chaoqiong's eyes were locked on the paper, and he was immediately attracted by the sentence with quotation marks.

She subconsciously thought out:

"Diamonds are forever, one lasts forever - an eternal jewel!"

"This slogan fits our brand too well, and it's too meaningful."

"And once it's publicized, consumers will think of diamonds when they think of our timeless jewelry, and vice versa, our diamond jewelry will definitely explode in sales."

Seeing He Chaoqiong's surprised appearance, Xia Yu couldn't help but smile.

This copy was the most classic copy of diamonds in the past life, because of this sentence, I don’t know how many women are obsessed with diamonds, and I don’t know how many men grit their teeth.

The copywriting of the previous life is that De Beers collected the Chinese translation of "Adiamondisforever" through the Hong Kong Ogilvy Advertising Company, and finally a university teacher created this sentence.

And this copy, after entering the mainland, it took only ten years for mainland consumers to widely accept the diamond culture.

De Beers has benefited immensely from this.

But now this copy is tied to Eternal Jewelry. The two sentences carry the words "Yong" and "Heng" respectively, and De Beers can only eat ashes behind.

"Chao Qiong, the specific effect will be seen this year."

"You read the following first, there are two more ideas for gold jewelry."

After Xia Yu finished speaking, He Chaoqiong calmed down and looked down immediately.

1. "Buy it now".

The "buy it out" price based on cost plus reasonable profit has become synonymous with genuine goods.

2. Determine the gold color standard.

Let the Legislative Council set Eternal Jewelry's 999.9 pure gold jewelry (10,000 pure gold) as the Hong Kong gold fineness standard in the legislation on gold products, and establish the image of Eternal Jewelry's gold = gold quality.

He Chaoqiong instantly understood the benefits of these two ideas, and they were also permanent benefits.

As long as this image is established in the minds of consumers, the gold of timeless jewelry will be the first choice.

As for whether the Legislative Council will do this, He Chaoqiong has confidence in Xia Yu. Since he wrote it like this, it can definitely be done.

"A Yu, you are so talented!"

"With your help, I am confident that I can surpass Chow Tai Fook in two months at most."

"Then I'll wait and see..."