Rebirth of the Strongest Tycoon

Xia Yu didn't immediately tell He Hongshen about taking over Huo Yingdong's equity. Anyway, the Australian Entertainment Company is not a listed company, Huo Yingdong would not talk too much, Xia Yu naturally didn't want to irritate He Hongshen at this time.

After that, Xia Yu arranged for someone to collect Ye Han's intelligence, and made a targeted acquisition plan to win the equity in Ye Han's hands as soon as possible.

In the early morning of February 24, Xia Yu drove to Jiuding Electric Mall in Harbour City. He was accompanied by Huo Jianning, Li Qian and others.

Today, Tiangong Electric Manufacturing Company and Jiuding Electric Company will jointly hold a spring new product launch conference and promotion meeting.

This event can be said to be unprecedented in Hong Kong, and the scale is extremely grand.

21 stores in Hong Kong and Austria, and 84 stores in Southeast Asia, a total of 105 stores under Jiuding Electric Co., Ltd. held events at the same time. This store in Harbour City is only the largest of the five stores in Kowloon. That's it!

The reason why Jiuding Electric Appliance Co., Ltd. has given Tiangong Electric Appliance Manufacturing Co., Ltd. such a big help is entirely because this is the official listing of Tiangong Electric Appliance Manufacturing Company's independent "Tiangong" brand electrical appliances. It needs to open up the situation as soon as possible to gain a firm foothold in the market. Enterprise, how can Jiuding Electric Co. not fully support it?

The predecessor of Tiangong Electric Manufacturing Company was Jardine Electronic Manufacturing Company acquired by Xia Yu.

Although Jardine Electronics Manufacturing Co., Ltd. is the largest home appliance manufacturing company in Hong Kong, the Jardine Consortium does not want to make progress, but only acts as a foundry for other brands, and does not have its own "Jardine Appliances" brand.

After the acquisition by Xia Yu, Tiangong Electric Appliance Manufacturing Company was established based on it. Relying on skilled workers and a complete production line, Colin Hester, the general manager of Tiangong Electric Appliance Manufacturing Company, formulated a self-improvement plan. Create an independent "Tiangong" brand.

Moreover, Xia Yu was also not making a small fuss. If he didn't move, he was done, and if he moved, the ground would shake.

So Xia Yu gave instructions from the very beginning that the "Tiangong Electric" brand will cover all types of home appliances, ranging from refrigerators, TVs, washing machines, air conditioners, kitchen appliances, to electric kettles, rice cookers, hair dryers, and shavers. Wait, it's all going to be built.

As for the previous satellite signal receiver, needless to say, it has been on the market for a long time!

It's just that there are too many types of these electrical appliances, and some of them are the original Jardine Electronics Manufacturing Company that did not have OEM production lines, so Colin Hester had to secretly purchase production lines and assemble, debug and reproduce.

Because of this, it will take more than a year without the lack of money and basics.

Now that the "Tiangong" brand of electrical appliances has finally been officially released, Colin Hester has blown the horn of the general attack, hoping to catch other electrical appliance manufacturers on the market by surprise.

Although the major manufacturers have been informed of the situation because of the comprehensive publicity one week in advance, it is too late to take major countermeasures.

It took more than a year for Jiuding Electric to expand from more than 30 stores to more than 100 stores. Its sales channels are all over Hong Kong, Macau and Southeast Asia. It is already the largest electrical appliance seller in its name, and its after-sales network is almost the same.

In this case, even if the major manufacturers knew that Jiuding Electric Company fully supported Tiangong Electric, they could only curse in their hearts, and they did not dare to use too strong words against Jiuding Electric Company.

Unless they are willing to give up the huge sales network of Jiuding Electric Company!

But under the circumstance that Tiangong Electrical Appliances brand is fully covered, there is no threat even if they withdraw from the joint venture. All the booths were transferred out.

Soon, several cars entered the parking lot of Harbour City one after another. Xia Yu and others got out of the cars and came to the shopping plaza of Harbour City.

Without Huo Jianning's pointing, Xia Yu knew which store was Jiuding Electric Mall.

The golden inflatable arches, the huge stage on the square outside the door, and the splendid lion dance performances all attracted the attention of the people coming and going in the square.

Xia Yu also saw a huge light sign and sign hanging in a conspicuous position.

At this moment, the press conference has not yet officially started, but there are already hosts on the stage to warm up.

Xia Yu avoided the crowd, entered the Jiuding Electric Mall, went to the office on the second floor, and met Song Hai, the general manager of Jiuding Electric Company, and Colin Heister, the general manager of Tiangong Electric Manufacturing Company.

After seeing Xia Yu and his party, Song Hai, Colin Hester and others immediately stopped talking and stood up to say hello.

"Have you prepared enough for today's press conference?"

After sitting down, Xia Yu asked with a smile.

Colin Heister immediately reported: "Chairman, so far, everything is within the scope of the plan, and the press conference will be held on time at 9:30. The following links have been simulated many times, and there will never be any news. question!"

Song Hai said again: "On the Jiuding Electric side, all stores have vacated the best booths for Tiangong Electric, and the warehouses of each store are also fully stocked. For this event, we still have a lot to do. Expected."

Xia Yu smiled and nodded and said, "Just be confident. I'm here to watch your performance this morning."

Colin Hester and Song Hai looked at each other and nodded in unison.

Soon, the time came to more than 9:20 in the morning, Song Hai, Colin Hester and others went down to prepare to take the stage.

And Xia Yu, considering that many reporters had come down below, and the danger of crowd gathering, he waited and watched in front of the floor-to-ceiling windows on the second floor.

The focus of new product launches and exhibitions is sales, so Xia Yu didn't take long to see Colin Hester and Song Hai's speeches, and soon announced the start of the marketing campaign.

Today's store activities are very powerful. In addition to the full discount, there is also a lottery event. Every 1,000 people will get a lottery chance. The second and third prizes will not be mentioned. There are three first prizes. , a special prize is a cash reward of 88,888 yuan, and promises to be honored on the spot!

Not only the Jiuding Electrical Appliances store in Harbour City, but also more than 100 other stores have this kind of activity. The special prize alone has taken out more than 9 million Hong Kong dollars. Of course, the premise is that all the special prizes can be opened!

In the face of such a large-scale event, customers who had already been gearing up for the event crowded into Jiuding Electric's store crazily after the event was announced, and placed orders for products that had been identified for a long time.

Half an hour later, the first customer who purchased more than 8,000 Hong Kong dollars of home appliances won the first prize, stood in the center of the stage with the host, and returned all the money in front of everyone, the atmosphere of the scene suddenly reached a climax. Customers who were passing by or who did not intend to buy electrical appliances also rushed into Jiuding Electric Mall.

After going downstairs and seeing the crowded scene, Xia Yu knew that the event could be announced in advance as a success.

After telling Song Hai to do his best to maintain order and avoid safety accidents, Xia Yu called Colin Hester and went to Tiangong Electric Manufacturing Company's factory in Kowloon.

According to Colin Hyster's report, Tiangong Electric Manufacturing Company's factory is mainly divided into two parts, 60% of which is located in the Kowloon Industrial Park in Hong Kong and 40% in Pengcheng in the mainland, and it has been planned to continue in Pengcheng. Expand the factory.

Xia Yu was quite satisfied with the results of the visit, because Tiangong Electric Manufacturing Company is not a simple deck assembly factory. In addition to acquiring relevant basic patents, it also values ​​independent research and development. Many components are self-produced, and of course some are more high-precision. Xia Yu also understands that sharp parts need to be purchased externally. After all, technology accumulation always requires a process.

After encouraging Colin Hester, Xia Yu took Huo Jianning directly to the nearby factory area of ​​Tiangong Electronics Co., Ltd. when he saw that there was still some time left.

The main product of Tiangong Electronics Co., Ltd. is game consoles, in addition to some electronic toys and other products.

As the chairman of Tiangong Group and the executive president of Tiangong Electronics Co., Ltd., a subsidiary of Tiangong Group, Huo Jianning focused on leading Xia Yu to visit the Tiangong Science and Technology Laboratory that he advocated.

There was a busy scene in the laboratory, and Huo Jianning kept introducing the research and development direction of each project team to Xia Yu.

When he saw a sample of a product under development, Xia Yu's eyes lit up, and he asked Huo Jianning, "Jianning, how is this product being developed? When is it expected to be officially launched?"

PS: I’m sorry for working overtime and late. When I was writing, my head was dizzy, and I didn’t know how the quality was. There is a foreshadowing in the previous text. You can guess what the product is, and the manufacturing industry has to exert its strength.

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