Rebirth of the Tech Madman
Chapter 246: Fighting the personal computer market
Seeing that Tang Huan's face showed a different color, Alan Shugart immediately understood that he was a little surprised at this price and quickly remedied: "st-506 has only come out soon. As the process matures and optimizes, the cost will definitely come down. And now it is not impossible to seek a compromise trading plan."
Tang Huan nodded secretly, but he knew that the other party did not have too many choices at present. Customers who trust st-506 and are willing to use this product are really gods, and the reason can be attributed to the blue color. The pressure of competition from giants.
It is no exaggeration to say that without ibm, there would be no hard disk.
As early as 1956, the first hard disk storage device came out, which used 50 discs with a diameter of 24 inches. It has a capacity of 5mb and is about the size of two refrigerators, which is very simple.
But this is not a problem. The key is that it marks the arrival of the era of random access, and the input and output of computers are no longer limited to punches and paper tapes in sequential access. This is a technological advancement from 0 to 1. , The significance is extremely significant.
In the 1960s, floppy disk storage was also born in ibm.
In 1973, the ibm3340 with the nickname "Winchester" came out, and the basic structure of the hard disk was established accordingly.
Alan Shugart was a personal witness in this process. It can be said that he has a lot of qualifications, but now he runs out to start a company to produce hard drives and has no intention of competing with ibm. Naturally, I dare not sit back and relax.
1983 in the original time and space. The ibm-matched hard drive is available. Seagate was selected as the oem supplier, and this has entered the fast lane of development.
Before that, Tang Huan could naturally pretend to be an angel, sending charcoal in the snow on the surface and taking advantage of the gaps in the dark.
As for the clamor of Don Estelitch that was priced at $2,000, Tang Huan dismissed it, first put out the product and then talk about how to compete, playing this kind of game that affects the customer's psychology. Instead, it fell behind.
In the mainframe era, before ibm successfully developed the system/360, it used this kind of smoke bomb trick to make competitors miserable, which led to antitrust lawsuits.
But don't forget that in the mainframe era, the range of customers who can afford computers is limited, but now in the era of microcomputers, the user groups are diverse and the rules of the game in the market have changed. You still play this game, isn't it a laugh and generous. Besides, will someone in Tang sit and wait for death?
...
The fact is the same. The reaction on dex slapped Don Estelic heavily. The basic model of the second-generation Fangyuan computer starts at $4,000, but it did not resist the enthusiasm of the visitors. The order fell like a snow flake. In front of Zheru market staff.
Seeing this, Jobs hurriedly left, he wanted to supervise the progress of the project team.
Gates also did not stay. Since the second-generation Fangyuan computer will be the first to appear on the market, there is no reason not to speed up the progress of software development on this platform.
You know, on the third day after the ibm prototype was sent to Seattle, Zheru also provided the prototype.
There is now a consensus within Microsoft that compared to the second-generation Fangyuan computer, ibm's chess project is a scum in other aspects, except for the cost advantage.
Although Gates agrees with this view and supports the active development of software on the second-generation Fangyuan computer platform, he is unwilling to see his subordinates completely ignore ibm. After all, his dream of operating system can be realized there, which is really tangled.
Don Estelich didn't care that his face was swollen. He watched carefully in front of the Zheru booth, trying to find out the reason for the popularity of the second-generation Fangyuan computer.
In fact, Don Estelich is very difficult. In the original time and space, due to the great success of ibm-, he was called the "father of personal computers."
Before Jobs hired Scully from Coca-Cola, he was fond of Don Estelic. Unfortunately, Don Estelitch didn't like Apple and refused.
If it weren't for the air crash, Don Estelitch died young, and the final pattern of the personal computer industry is really hard to say.
Through the ears and eyes of the scene, Don Estelitch finally faintly found the reason why the second-generation Fangyuan computer was sought after by others. The software support by Philosopher was so comprehensive and powerful.
During the live demonstration, some people simply saw that the spreadsheet software running on the second-generation Fangyuan computer could handle larger tables, and the data calculation speed was still quite fast, so they placed the order in a hurry.
Zheru's word processing software is equally attractive. When the printer outputs the content on the screen, the audience can feel the powerful typesetting function of WYSIWYG, and some people holding paper in their hands even admire it. "I didn't expect even the sound of the printer to be so beautiful."
This is the point where the brain is disabled, Don Estelic can't help the black line on his forehead.
As for the ebase database of Philosopher and various information management systems, there are a lot of onlookers, but one can guess that they belong to professionals by looking at their clothes, dress, demeanor and demeanor.
With the patience of service personnel, they can use the erp system provided by the second-generation Fangyuan computer to complete the entire business process from receipt entry, flow generation, and report printing.
It can be seen from the frequent nodding statements that another order has been delivered to the door.
In addition to these three major commercial software, the second-generation Fangyuan Computer also provides many interesting applications, such as "Tetris" and other small games transplanted from the electronic game console platform.
Don Estelich even saw that someone in front of the second-generation Fangyuan computer outputted music by tapping on the keyboard, achieving an effect similar to an electronic piano.
After being deeply shocked, Don Estelich finally figured out what kind of psychology people favored the second-generation Fangyuan computer.
Computer manufacturers always boast about their products. How to perform superbly. Powerful. But the world's mysterious impression of computers has long been ingrained, even including high-quality groups such as university professors.
The calculator example illustrates this phenomenon well. Its functions are included in the computer, and the early price is not cheap. The user is also a professional, but people are still willing to choose the calculator, a product with a single function that only calculates values. It is implicitly because of the fear of the computer. Mischief.
No matter how sensational the personal computer ads are. But people are still looking at it in the fog, and the second-generation Fangyuan computer is different. Through software systems suitable for different fields, users can understand the value of this product, and the operation is simple, and it has no traditional meaning. The mystery and difficulty of the above.
It turns out that software is the biggest driving force for personal computer consumption, Don Estelich muttered to himself.
Ding ding, ding ding ding ding...
Philosopher's unique voice. Pull Don Estelic back to reality from his contemplation.
He walked under the eye-catching philosopher and square circle signs and came to the ea booth next to him.
Compared to the dignity next to it. The atmosphere here is even more popular, it is simply a casino, and many people are waiting in line to try the latest games.
"Sir, ea has specially arranged stage performances. You might as well go and enjoy it. Michael Jackson will appear on stage." A playful chick wearing a ribbon put a promotional advertisement in Don Estelic's hands. , This made him laugh wryly, he is in his forties, is this okay?
Don Estelich didn't know about video games, but he could see that the popularity of ea products could not be compared to Fangyuan Computer, which belonged to the same boss next to it.
Don Estelic noticed that there was a portable game console with the slogan "One Person, One World", which was so hot on the spot that the service staff were so busy and sweaty.
When he was curious, he bought this product called Xiaobawang Zhangzhongbao for less than 100 US dollars, as well as limited items such as posters attached. It is estimated that these so-called gifts are also made of sheep, so although he is not interested , But also accepted.
Xiaobawang Palm Zhongbao uses a dry battery as a power source, a black and white screen, and contains a "Tetris" game, which is easy to play after starting up.
Don Estelic reluctantly discovered that this little overlord’s treasure was very fun, and it was very good to change his mind, or to spend his leisure time waiting for the car.
These prosperous companies belong to the same boss, and they must be handy to support each other, and their own chess plan is just a trivial department in ibm. The resource support that can be obtained before the management committee realizes the true value , May not be more than the other party.
Thinking of this, Don Estelic couldn't help feeling awe-inspiring. In the next confrontation, he may not have the advantage, let alone the opponent has already preempted.
...
Tang Huan looked at the statistical data in the office area behind the platform, not only scratching his head.
Game consoles are indeed very popular, and these people even arrogantly plan to get every dex participant to buy a small bawang palm treasure, which is really arrogant.
In this regard, Tang Huan was too lazy to comment, but the second-generation Fangyuan computer was so popular that he felt a little embarrassed.
Even decades later in the original time and space, when Microsoft or Intel releases a new product, it does not necessarily mean entering the retail market immediately. It is often the first to be delivered to enterprise users.
Tang Huan also adopted this model in order to wait for the production process and even the operation of the entire supply chain to mature in this time gap. However, this situation cannot be directly stated. It is only suitable to use "the capacity issue will wait until next month." The excuse of "Improve only at Christmas" is used to prevaricate, but individual users are still willing to pay advances on the spot and wait.
Could it be said that the threshold of $4,000 can't stop your impulse to buy? Tang Huan couldn't help shaking his head.
However, if you carefully consider this price range, it seems reasonable. The products that ibm sales staff are interested in are basically priced at more than US$20,000, and HP's various minicomputers have not put down their body. I really took advantage of the loopholes. , The research results of the marketing department are relatively credible.
Tang Huan walked to the front of the booth while thinking. It happened to see Don Estelic playing with the treasure in the palm of the bully in his hand. The back who turned and left.
For this "father of personal computers" in the original time and space. Because of his untimely death, there are not too many deeds left. Tang Huan will inevitably develop an interest in face-to-face conversation after meeting a real person at close range.
As for the challenge issued by the other party not long ago, his own boss is qualified to laugh.
"Estrich, since I'm here, it's better to sit down and have a chat." Tang Huan said hello.
"It's you." Don Estelic saw Tang Huan, his face accustomed to smiles, with a little more wrinkles, lifted the treasure in the bully's palm and shook it, "Man, I just took care of him. Your business."
It is undeniable that Don Estelich has a very personal charm. He was designated as his successor by Bill Lowo, who left the chess project team because of his promotion. He was completely airborne, but it allowed the entire project team to work. . Follow your own command, no two brushes. How does it work?
And Don Estelich is more contradictory. He is loyal to ibm, but he hates ibm's bureaucracy extremely, but in the end he can only be caught by the net and cannot be avoided. It is really intriguing.
"Thanks for your patronage, if you can buy a second-generation Fangyuan computer, I will be even more grateful." Tang Huan laughed.
"Do you think I haven't noticed, your salesperson has been trying to prevent individuals from getting the second-generation Fangyuan computer first. The implication is self-explanatory." Don Estelich said very frankly what he thought of in his heart. "If you agree, I will now want a second-generation Fangyuan computer, and then take it back and take it apart and study it carefully."
"Esterledge, you really made me speechless." Tang Huan smiled and shook his head, and then sent out an invitation, "We might as well go to the work area at the back and have a coffee and talk."
Don Estelitch's behavior is a bit similar to Steve Jobs. He acted recklessly, without so many worries, and agreed.
After they were seated and brewed their coffee, Tang Huan looked at Don Estelitch, and said lightly: "The $2,000 personal computer you promised is murderous."
"Don't you claim to be the first person in the third generation of personal computers? Naturally, you have to be mentally prepared to deal with challenges." Don Estelic took out the instruction manual of Xiaobawang's palm treasure without a hassle, and read it at a glance. stand up.
"That's the truth you said." Tang Huan nodded, "US$2,000 is also the price range of the product I hope. It's a pity that it can't be reached for the time being, but it's not far away."
"It is estimated that at that time, ibm's personal computers had already occupied half of the market." Don Estelic replied casually.
"You are very optimistic about your product." Tang Huan showed an intriguing look on his face. "But the question is, has your hardware been achieved to the extent that there are no obvious defects? Is the supporting software ready?"
"You don't have to try your best to inquire about the news from me." Don Estelic shook his head contemptuously, "Is it ready? I'll know by the beginning of next year."
"You are obviously talking big." Tang Huan smiled, "I bet that at the end of the first quarter of next year, ibm computers will be available on the market, and the progress is already very good, because your software is outsourced by other companies. Although it can reduce costs, it may not improve efficiency because they are not in your control."
Don Estelitch snorted and took the coffee to taste carefully. In fact, he was concealing his surprise. How could the young man on the other side calculate the progress of the chess plan so accurately? At the end of the first quarter of next year, it is the time point for the delivery of the entire system that I have formulated.
However, Tang Huan's words also reminded himself that the original meaning of software to personal computers was just realized, so strengthening the control of this peripheral company is also the meaning of the question.
Seeing Don Estelic being silent, Tang Huan was amused secretly.
Because of its own influence, Apple went public three months in advance, so ibm's chess plan was completed three months to half a year ahead of schedule, which is reasonable.
What's more, Microsoft has just taken the prototype of the second-generation Fangyuan computer from itself, and there are more important system programming interface specifications.
The deep meaning of this matter is that the ibm prototype was handed over to Microsoft, which in itself is a chain.
What Don Estelic didn’t know was that the one that Gates bought was a complete scam. There were at least a few hundred bugs in it, plus the cooperation of the imperfect ibm prototype. Strange questions emerge in an endless stream. In the original time and space, both sides have been tortured unspeakably, but each has been bound to each other's chariot ~www.wuxiaspot.com~ Especially the chess planning team, there is no time to regret it. I can only pinch my nose to recognize it, and have to teach Microsoft this batch of project management field troops for free how to become a regular army.
Tang Huan took the coffee leisurely and shook it, "Whether it is or not, we will inevitably have a battle in the personal computer market, so we will salute our opponents in advance."
"No matter how much you say, it won't disturb our military spirit." Don Estelich picked up the cup and slammed into Tang Huan's cup to show his determination to fight. At the same time, he yelled at each other, "You enter In the personal computer market, how do you feel about your close partner Apple?"
"Aren't you going to launch a personal computer under $2,000? Apple is naturally thinking about how to fight back. We will appropriately adjust the basic price of 4,000 down to create a trend of encirclement." Tang Huan wore a smirk on his face. , Explained patiently.
Upon hearing this, Don Estelitch could no longer sit still, and said angrily, "Then wait and see", and got up to leave. (To be continued...)
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