Rebirth of the Thousand-Faced Movie King

Chapter 348:

"In fact, although the competition in Huanyu Mall is huge, it is not without opportunities. We just need to find the right entry point."

"What entry point?"

"Let's put it this way, to find this entry point, you must first understand the model of Huanyu Mall. Although Huanyu Mall looks like b2, there are also categories in b2. For example, it is divided into self-operated business, direct business, and franchise Business. Self-operated business is done by Huanyu Technology itself, direct-operated business is done by brand companies, and franchise business is the business of dealers joining brand owners. You can’t do self-operated business, and you can’t do direct-operated business now. What can be done is to join.”

"Chen Yu, we know this. Is there any problem here?"

"Don't worry."

Chen Yu took his time and said again: "Although these three businesses are not the same, they actually have similarities. They sell some big brand products. For example, Gree, Midea, Changhong, Nike, Adidas... Wait. But on the other hand, few second- and third-tier brands that are not particularly well-known have settled in."

“But only the products of first-tier big brands are bought by people, and no one is very interested in second-tier and third-tier brands.”

"This is not necessarily true. What if clothes from second- and third-tier brands are sold at high discounts?"

Huanyu Mall is different from Huanyu Department Store.

Taking the clothing category as an example, although the first-tier clothing brands in Huanyu Mall will also have discounts and promotions, gradually they are almost the same as reality, at most a little cheaper.

"If you bring second- and third-tier brand products to the mall and sell them at very favorable prices, there will definitely be a certain market."

"Then why not sell second- and third-tier brands in department stores?"

"Because your prices in department stores can't compete with other stores."

Although Huanyu Mall also has discounts, the discounts have a bottom line.

Huanyu Department Store, that’s a discount with no bottom line.

In addition, the quality of Huanyu Department Store has never been as good as Huanyu Mall.

If users need a certain brand and quality, they will go to Huanyu Mall to buy it.

Of course, if you don’t care much about quality and care about price, then go to Huanyu Department Store.

Although the two are the same e-commerce company, their positioning groups are different and there will be no conflict.

"There is a key question here, how can we get such favorable supply of second- and third-tier brands."

At this time, Lu Xue asked the key.

Although second- and third-tier brands are second- and third-tier brands, they are also brands.

Since they are brands, their prices must be more expensive than ordinary products.

If their prices don't have a certain advantage, they won't be able to sell much even if they are sold in the mall.

But they are just franchisees, not manufacturers, so they can't get such cheap supplies at all.

"This is also a direct order. We will negotiate directly with second- and third-tier brands."

"They can't give us a lower price."

"This is not necessarily true. You have to know that the current market environment is a buyer's market, not a seller's market. In other words, supply exceeds demand now, and many first-tier brands have great inventory pressure. This is true for first-tier brands, and second-tier and third-tier brands survive The pressure is even greater. Moreover, many second- and third-tier brands have not established their own online sales channels. You can rely on your own advantages to get a relatively low price. In this way, consumers can use a relatively low price. You can buy a product that is not from a particularly big brand, but the quality and style are extremely guaranteed.”

Chen Yuyun said calmly.

He knows the e-commerce market very well.

Of course, this understanding does not mean that Chen Yu is so smart, so powerful, or that he has extraordinary knowledge.

Although he studied economics, the basis for all these is the data accumulated by Huanyu E-commerce.

With countless merchants across the country using the Huanyu e-commerce platform, Chen Yu can almost be said to have the best data resources in the market.

These resources may seem like cold data, but if you take them out casually, they are a huge business.

But then again.

For Chen Yu, this kind of business is just average, and Chen Yu has no interest in it.

Chen Yu is a platform developer, so it is impossible for him to open a store to sell things.

No matter how good the goods sold in this store are, Chen Yu will not interfere with them.

"I...Chen Yu, what major do you major in?"

Li Hui on the side was dumbfounded.

After all, they are talented students from Peking University, but Chen Yu gave them a vivid lesson today.

"economics."

Chen Yu said.

“Is Shencheng University’s economics major so good?”

Li Hui couldn't believe it.

Although she didn't mean to look down on Shencheng University, Shencheng University was indeed a very ordinary undergraduate institution.

This is also the reason why Li Hui always felt that Chen Yu was not worthy of Lu Xue.

But when Chen Yu rolled his eyes, not to mention his undergraduates at Peking University, even his master's degree students might not be able to tell.

Moreover, Chen Yu is not just rhetoric, but a real insight with extremely practical significance.

After this conversation, Li Hui wished she could go back and open a mall store on the spot.

"Of course it's great. If you think about what Shencheng is, the most profitable place is Shencheng. Although we don't have any profound theories, Shencheng's vision of the market is not comparable to that of ordinary people."

"Okay, you're awesome."

Chen Yu was a little shocked, but Li Hui was unconvinced and said: "Then why don't you do e-commerce?"

"This..."

Chen Yu was stunned.

Seeing Lu Xue's embarrassed snicker, Chen Yu asked back, "Why should I do e-commerce?"

"Why not do it? If the model you mentioned is good, this is a big business."

"Big business? Can you make more money than our family selling hot pot?"

After saying this, Li Hui was speechless for a moment.

This answer is really wonderful.

The valuation of Hotpot Xishi is about to exceed 10 billion, and it still cares about you opening a store online.

Even if you open a store online for a lifetime, it will not be enough for what they earn in a month.

…

"Lu Xue, what do you think of the pattern your boyfriend mentioned?"

"good."

"Then what are your plans?"

"Let's go back to the studio and calculate how much cash flow the company has."

After finishing the meal, Chen Yu said he had something to do and left beforehand.

Lu Xue didn't keep Chen Yu either.

Anyway, Chen Yu has become an exchange student at Peking University, so it will be very convenient to meet him in the future.

On the other hand, Lu Xue was more interested in the model Chen Yu mentioned and was ready to go back to the studio to discuss it in detail.

"Lu Xue, now the studio only has a cash flow of more than 300,000 yuan. I'm afraid it's not enough."

Huanyu Mall is different from Huanyu Department Store.

Huanyu Department Store does not force you to pay a deposit. Even if you do, the deposit is very small, only about 1,000 yuan.

However, for Huanyu Mall, which is an operating platform for brand owners, the deposit is a relatively large expense, probably around 100,000.

For some larger ones, a deposit of more than 300,000 is required.

Of course, for many brands, there is no problem with such a deposit.

However, it was really hesitant for Lu Xue and the others, who were small department store owners before, to take out a deposit of about 100,000 yuan at once.

Of course, even if you have 300,000 yuan in cash, you can’t afford a deposit of 100,000 yuan.

The problem is that the remaining 200,000 will probably be almost gone if we just do some publicity.

Furthermore, this model seems to make sense and is very logical.

But this is just in the imagining stage. Only by doing it can you know how it will be in actual practice.

If you invest all these funds, if it fails, all the money will be wasted.

"If we want to obtain supplies from a relatively low-end second- and third-tier brand, I estimate that the initial starting capital will be at least 1 million. In fact, 1 million is not enough."

Li Hui sorted out the rough plan.

Although the model Chen Yu mentioned before is feasible, the actual operation requires more than just speaking.

For example, the problem of purchasing supply funds.

Although there is pressure on the clothing inventory of second- and third-tier brands, they cannot give it to you for free.

If you want them to lower the price, of course you can, but you have to buy more products.

Otherwise, even if you want to give you a low price when you send one, they won’t even bother to pay attention to you.

"How about, Lu Xue, ask your boyfriend for some?"

"Of course, I don't mean to give it for free, I mean to treat it as an investment."

Afraid of Lu Xue misunderstanding, Li Hui explained.

"Forget it, he doesn't like such a small business."

Lu Xue smiled and said.

This hit Li Hui hard, but she became worried about Lu Xue.

Before, I just thought Chen Yu was a rich second generation.

Even if Chen Yu performs well in the future, he is just a rich second generation with a good mentality and good character.

Such second-generation rich people are better than ordinary second-generation rich people, but they are not necessarily superior.

But now, Chen Yu is not only a Fujiyo with good character, but he also seems to be a rich second generation with excellent personal abilities.

Are such rich second generations still what people think of as rich second generations?

"Okay, then where will you get the remaining 700,000?"

"I'll discuss it with my dad later, mortgage my house, and then borrow some more... I should be able to make up for 700,000."

"No way, Lu Xue, you are trying your best..."

Li Hui was stunned.

"Hello, are you Professor Wang Ren? I am Chen Yu, the founder of Huanyu Technology."

"Chen Yu?"

Wang Ren was extremely surprised when the founder of Huanyu Technology suddenly appeared in front of him.

He didn't expect that the founder of Huanyu Technology was so young.

However, Wang Ren soon said calmly: "I don't know him."

"Professor Wang, please get acquainted now. We at Huanyu Technology appreciate your achievements in the field of optics, so we would like to invite you..."

"Sorry, I have to go to class."

Sure enough, it was the same as what Li Biqing said.

This Professor Wang Ren is really incompetent.

Not only is there no food and salt, but it seems that he is also unkind when it comes to dealing with others.

Chen Yu came to visit as the founder of Huanyu Technology. Unexpectedly, Wang Ren turned his back on him.

But Chen Yu didn't feel anything.

If you can't bear the anger of asking others for help, then what can you do?

Furthermore, Chen Yu didn't think Wang Ren did this to him intentionally.

It is estimated that his character is like this, whether it is Chen Yu or anyone else, it is the same.

In addition, there are many professors like this who only focus on scientific research and academics.

Sometimes it's not that they are unkind, it's just that they don't like such unkindness.

In their philosophy, if they have this little time, it would be more practical to conduct a few more experiments.

"Why, do you want to go to class with me too?"

Seeing that Chen Yu not only did not leave, but followed him, Wang Ren said with a cold snort.

"Professor Wang, maybe you don't know, but I am an exchange student from Shenzhen University and I am about to study at Peking University."

"Really? It seems that Huanyu Technology has a good relationship."

Wang Ren didn't find it strange.

Although he is not a human being, he still knows the strength of Huanyu Technology.

With the strength of Huanyu Technology, let alone exchange students, there is nothing wrong with sending a few people here for further studies.

Chen Yu is the founder of Huanyu Technology. As long as he says hello, Peking University will definitely open the door to him.

"It's okay, it's okay. In fact, our strength is better. Professor Wang, let me introduce it to you."

"No introduction needed, I'm not interested."

"Well……"

All morning, there was no progress.

However, although there was no progress, Chen Yu was still at loggerheads with Professor Wang Ren.

Wang Ren went to class, and Chen Yu followed suit.

Although Chen Yu couldn't understand what Wang Ren was talking about, it was still okay to stay there for one or two classes.

This also left Wang Ren with no choice but to pretend not to see Chen Yu.

…

"Here it is."

"The food is ready for you."

"Thanks."

At the lunch restaurant, Lu Xue was already waiting for Chen Yu in the cafeteria.

"Why, you look so worried. What's the matter?"

Lu Xue asked with concern.

"It's nothing. I just want to poach one of your Peking University professors. Alas, he ignores me."

"Who are you poaching?"

"Professor Wang Ren."

"Hahaha, Professor Wang Ren is famous for his bad temper at Peking University. It's okay if I don't scold you. But Professor Wang is really powerful."

"Otherwise, why would I poach him... Forget it, let's not talk about him. How are you thinking about it?"

Now that he has arrived at Peking University, Chen Yu is ready for a protracted battle with Professor Wang Ren.

If he doesn’t believe it anymore, he won’t be able to dig it out.

"Well, your model is good, I've decided."

"The speed is okay."

Chen Yu nodded.

Unexpectedly, Lu Xue could make a decision so quickly: "By the way, you probably don't have enough funds there. I have some here. You can take it first."

"don't want."

Lu Xue shook her head: "What do I need your money for? I will find a way."

"What else should we divide? My money is your money."

"Stop being so glib. Your money can easily reach hundreds of billions. I can't bear it. I want to make money myself."

Lu Xue continued: "Otherwise, I would be so stressed by being next to a rich man like you every day. If I didn't make some money, I would be embarrassed."

"Tsk, tsk, classmate Lu, are you going to become a rich woman?"

"Yes, I will be a rich woman from now on, how about that?"

"Great. You know, in fact, the career I most want to do has never been completed. Now that I see you, I feel more relieved.

"Do you still have a career that you haven't accomplished yet?"

"Of course."

"What is it?"

"Eat soft food."

"puff……"

Lu Xue couldn't laugh or cry: "Young master, you are still eating soft food."

"No, I really want to."

Chen Yu said seriously: "In the future, I hope to hug your lap, and I won't have to work hard in the future."

"Stop talking, I don't believe it."