Rebirth of the Wealthy Country
Chapter 699 I think Burger King can be rescued
Diana didn't dare to stay for this meal.
She didn't even dare to put down her chopsticks as Chen Mo and the other three devoured their food as if they were reincarnations of starving ghosts.
After paying the bill, Diana left the hotel and looked up at the cloudless sky, feeling extremely clear in her heart.
The trio of beggars upstairs finally couldn't stand it any longer. They slapped the table, hit their chairs and burst into laughter.
"Hahaha……"
"Ouch, I can't stand it anymore! Look at that foreign girl's stupidity!"
"Boss, you fucking take advantage of others and smear them with snot. You are so shameless! But I like it! Hahaha..."
The first thing Diana did after returning was to inform Xia Yu that starting from tomorrow, she would raise the price of the store back to a certain amount and stop operating it at a discount.
"Boss, Chen Mo was crippled by your words?" Xia Yu said excitedly.
"Does he still need my words to heal him? When they came, the three of them were like beggars, especially Chen Mo, whose mentality was broken.
I chatted with him, and now he wants to stop his losses quickly and stop involving his other industries. He is no longer competitive. Phew~~~~ We finally won completely!" said Diana Song.
He said with a breath.
"Under this kind of pressure, let alone Chen Mo, even if the King of Heaven comes, the game is about who has more money. If he has no money, he will not be able to continue playing." Xia Yu said with a smile.
Diana knows that during this period, the business community at home and abroad are paying attention to her, and now she wants to let the news out and tell everyone that not just cats and dogs can challenge Qian Sheng in the fast food industry!
Diana took the initiative to raise prices, allowing Burger King's stores to take a breather and return to profitability.
And Chen Mo has been showing weakness. The store's daily food reserves and sales are decreasing day by day, and it seems that he is really dying.
On this day, Chen Mo had dinner and went to the company early. Today's newspaper headlines clearly stated that the war in the fast food industry was over before it even started.
The whole report is filled with foreigners' condescending feeling, how low the domestic fast food brands are, and how high-quality the foreign brands are, and in the end they won the victory with some bullshit excellent service and good ingredients.
It's so arrogant!
This report is a warning to all businessmen in Daxia that the fast food industry is not something you Daxia people can get involved in. If you dare to challenge, Chen Mo's fate will be your fate!
Many people read this report and were very surprised. Is this the end?
Isn’t Chen Mo a genius entrepreneur and legendary stock god in Daxia?
It’s only been less than half a month, and you’re already being called daddy by a foreign brand?
"The end? Haha, the fun has just begun!"
Chen Mo muttered while holding the newspaper.
At this time, Xiong Yifei walked into the office and said slightly excitedly: "Boss, I've got the loan!"
"Well done!" Chen Mo gave a thumbs up.
"Are we going to continue the price war?" Xiong Yifei asked.
"No, we won't start a price war. I will use this money to continue to expand my stores!" Chen Mo said with a smile.
Xiong Yifei was completely shocked!
"Still...continue to open a store?"
"My brother, once Diana reacts and continues to engage in price wars with you, these stores will only become a burden to you!" Xiong Yifei said.
"Listen to me, continue to expand stores, and open them with great fanfare!
I just want Diana to know that I am rich again, and it’s a lot of money!" Chen Mo said.
Although there is no continued price war with Diana.
But Chen Mo still secretly started activities.
Crazy asking celebrities to endorse and improve Burger King's brand image.
Promotional activities are booming, such as "second portion at half price", "ten wings per bucket", "30% off new products", "Crazy Thursday", "new breakfast products", "24 hours open" and other activities.
The craziest activity is the "Finger-sucking Original Chicken vs. Golden Crispy Chicken" event!
Customers who came to Burger King as usual on this day found that all Burger King stores had put up a huge billboard. The content on it was probably: the classic "Finger-Sucking Original Chicken" will be suspended for five weeks nationwide and will be replaced by
New product "Golden Crispy Chicken". During this period, customers
Vote for the "Fried Chicken PK". Whether this classic product will be on Burger King's menu in the future depends on the opinions of customers. During this "Fried Chicken PK", consumers can log in to Burger King's official website or go to Momo
Go to the Xuntt event page to vote, and the voting results will determine whether the product will stay or not.
At the same time, Chen Mo also recruited two of the most popular male stars to endorse the original chicken and golden crispy chicken respectively.
In doing so, one is to make changes that are in line with Daxia's characteristics, that is, localization, and the other is to create a sense of participation for my customers, making them feel that the menu of this restaurant is decided by me.
As expected.
Customers were immediately attracted by this event.
Especially among the student group, attracted by the celebrity effect, there has been a fight between the "original party" and the "crispy party".
Both parties are crazy about going to Burger King to buy products endorsed by their favorite celebrities in order to get more votes so that their favorite celebrities can win the opportunity to continue being endorsed.
Burger King has been slowly showing the prelude to a booming market as it continues to carry out marketing activities and add new products.
Diana returned to China to rest for a few days, and when she came back, she realized something was wrong.
"How come Burger King hasn't closed down yet?" Diana asked angrily.
"Why didn't you tell me? Do you understand that this matter is serious?"
Xia Yu said aggrievedly: "Boss, I want to tell you, but your phone is always turned off and I can't make a call!"
Only then did Diana realize that because of their working habits as foreigners, when they were on vacation, they took a pure vacation, never talked about work, and were always turned off, so they missed the message from Xia Yu.
Diana felt a little flustered, and a very bad feeling lingered in her heart. According to her estimation, Chen Mo should have no money in his account. Why is he still continuing to operate?
Picking up the phone, Diana called Chen Mo
"Hey, who is this?"
"Chen Mo, what's the matter with you? Didn't you say that you have no money and are going to sell out everything? Why are you still continuing to operate? And you have launched so many new products and marketing activities? What do you mean?"
"Hey, Miss Diana, don't be angry. Originally, the plan was like this, but the plan couldn't keep up with the changes!" Chen Mo said with a smile: "I have raised a large amount of money here again. Burger King, I think it's okay.
I can save it."
After saying that, Chen Mo hung up the phone directly.
Diana had nowhere to vent her anger and was extremely depressed.
"I haven't heard that Burger King has raised funds recently? Is Chen Mo lying?" Xia Yu asked doubtfully.
At this time, the assistant hurried in and reported:
"President, this is bad!"
"Burger King has opened more than 200 new stores across the country. They will be decorated and put into use in a few days!"
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