Rebirth of the Wild Age

The spring breeze revives and everything is in turmoil.

Using these eight characters to describe China in 1993 could not be more suitable. Flowers, plants, trees, snakes, insects, rats and ants all broke out of the ground together.

In an office in the Shum Yip Building, more than a dozen micro-companies are densely packed.

At this point in the old days, bosses and their employees were already at work, but today is an exception.

I saw a lot of people running out quickly, making others puzzled, and hurriedly stopped them to ask what happened——

"Boss Jiang, what happened?"

"Dr. Ma at the 'private meeting' downstairs is going to give a lecture on entrepreneurship, and it will be too late."

"Where is Dr. Ma from?"

"Dr. Ma, the resident supervisor of the Shencheng Office of the China Association for the Promotion of Private Enterprise Development, is a top student who graduated from the University of Hong Kong and has a lot of research on private companies."

"What and what, can't you be a liar?"

"Reporters from "Yangcheng Evening News" came to interview yesterday, and professors from Sun Yat-sen University also highly respected Dr. Ma. I'm leaving first, believe it or not,"

"Don't worry, just tell me again."

"Say while walking, hurry up, time is running out."

"What is that Dr. Ma capable of?"

"The enterprise management system specially formulated for a beverage factory sold for a total of 150,000 yuan. The system shocked the professors of Sun Yat-sen University and asked to cooperate with the factory as an academic research topic. You are not serious. ?”

"It's amazing. What else?"

"I heard that any company that Dr. Ma pointed out, no matter how bad it is, can be brought back to life. "Yangcheng Evening News" will soon report it vigorously, and it will definitely cause a sensation in a few days."

"He's so awesome, why doesn't he start his own company to make money?"

"He belongs to China Merchants Bureau, a central enterprise, and most of them will be in politics in the future, and they may be transferred to the central government in a few years."

"Wait, I'll go back and call Xiao Zhou."

"Don't! Dr. Ma's entrepreneurship lecture today is equivalent to the secrets taught by the great master in martial arts novels. Do you understand the dragon-slaying technique? If Xiao Zhou learns a skill, he will continue to work for you? He will be the boss himself went."

"That's right, that's right, then let's go downstairs quickly."

"..."

There was a long queue at the entrance of the large meeting room.

While many bosses were waiting impatiently, the door suddenly opened, and Chen Tao announced with a smile: "Please pay the money one by one to enter."

Zheng Xuehong was responsible for stamping, and Chen Tao was responsible for collecting money.

In order to appear formal, they also printed pamphlets overnight, and everyone had a copy, which contained various business tips. Each person also has a can of Jianlibao as a gift, which is a little bit cheap, which is nothing less than a surprise, and makes those who spend 500 yuan to enter feel that it is worth the money.

Hearing that there are experts preaching, not only many people from Shum Yip Building came, but even people from nearby office buildings also came here.

The large conference room was quickly full, and there were so many people that it couldn't be squeezed in. Those who came late had to stand in the aisle.

The more this is the case, the more people believe in it, and with a mentality of seeking Buddhist scriptures, they wait for their entrepreneurial mentors to enlighten them.

When everyone went in, Zheng Xuehong asked in a low voice: "How much?"

"85,000." Chen Tao said dumbfounded.

"Then there are nearly 200 people here?" Zheng Xuehong said happily.

Chen Tao looked at the crowded conference room, and suggested with a smile: "How about we have another meeting tomorrow?"

"Well, we can have a few games and wait until Sunday." Zheng Xuehong nodded.

Song Weiyang's composure made the two of them more courageous.

At this moment, suddenly a man with a leather bag came over and asked, "Excuse me, is this the Association for the Promotion of Private Enterprise Development?"

"You are?" Zheng Xuehong was a little nervous.

The man handed over his business card and said, "I'm Lin Hong, the director of the factory office of Jinde Beverage Factory. That Asia-Pacific Gold Award..."

"Oh, you are here to receive the award. Hello, hello, let's talk in the office." Zheng Xuehong smiled.

"It's really hard to find here, I asked all the way here," Lin Hong pointed to the meeting room and said, "Is this a meeting in there? There are a lot of people."

Zheng Xuehong said: "It's not a meeting, but a lecture on entrepreneurship. The purpose of our private meeting is to help private enterprises develop scientifically, and we hold regular lectures every month. There are more than 100 people in it, all of whom are company bosses. Ph.D. advanced experience.”

"It's full of bosses?" Lin Hong was instantly awed, "Then I must listen too."

Zheng Xuehong smiled and said, "No rush, let's go through the formalities of receiving the award first."

...

There is not much space left for Song Weiyang, there are only a few squatting at his feet, almost hanging directly on him.

These wanderers who have abandoned their homes and careers and chose to go to sea lack everything except the enthusiasm and madness of thirsting for knowledge. They absorb nutrients like sponges, and don't let go of any opportunity to grow themselves, whether it is visible or invisible.

"Good afternoon, friends," Song Weiyang went straight to the point, "I won't gossip, I'm running out of time. Your name is Xia Hai, I think it's more appropriate to call it a business, create your own business!"

The bosses nodded one after another. "Entrepreneurship" is indeed higher than "going to sea".

Of course, "going into the sea" is more heroic and passionate. The sea is magnificent, changeable, and unpredictable, and fishing for gold is like fighting for life. If you succeed, you will reach the pinnacle of your life; if you fail, you will have no bones left.

Song Weiyang asked: "Can someone answer me? What is an enterprise?"

The bosses immediately raised their hands enthusiastically.

"You tell me." Song Weiyang picked one at random.

The man immediately replied: "Enterprises are for selling things, and the purpose is to make money."

"This friend is right. That's what it means," Song Weiyang said. "An enterprise is any entity that can provide goods or services to obtain profits. You go into business, resign and start a business, all for the sake of profit. To make money. Then, the focus of your attention is nothing more than what kind of goods or services to choose, and how to sell them. To put it more simply, it is to choose a battlefield and conduct battles.”

"I don't want to say anything about the previous point. China is full of business opportunities now. If you don't even have this vision, then pack your bags and go back to your hometown as soon as possible!"

"Let's talk about how to fight."

"First of all, to avoid fighting alone, you need to build your own team. A person's ability and energy are limited. Every successful entrepreneur has his own team partner. Don't treat your staff as slaves, Choose those with potential to fight together. They are not capable enough, but you can cultivate them. They are selfish and normal, and you need to bind them through interests. If you can’t build a handy cooperative team, you will always be able to make small troubles. Don’t dream about growing up.”

"The truth in the world is the same. Most of you have worked in the government or state-owned enterprises before. Playing politics is actually the same as playing business. You should try your best to draw potential collaborators to your side, and try your best to Strengthen your strength."

Suddenly someone interrupted: "Dr. Ma, I treat my subordinate very well. I trained him for more than half a year and paid him a high salary. As a result, he went to another company. How to solve this problem?"

Song Weiyang said with a smile: "Human beings have two kinds of needs: one is physical needs, including food, clothing, housing, transportation, money, etc.; the other is psychological needs, including respect, freedom, growth, life value, love and being loved, etc. There are many bosses, I only focus on the money, thinking that as long as the salary is sufficient, the employees should be grateful and dedicated. However, in many cases, the reason for the loss of talents is not the money, but the lack of growth of the employees, and the lack of satisfaction of these psychological needs of respect. Really attractive If the boss is a good boss, he can make the employees have the psychological activity of 'the man dies for the confidant', even if the boss encounters difficulties and cannot pay wages, the employees will choose to stay and tide over the difficulties together."

Another person asked: "If the company grows large and there are too many employees, the boss can't go and ask each other."

Song Weiyang said: "The framework of most organizations is radiated from point to surface. As a boss, you must first stabilize the people around you and the management. This is your core team. Even if the business suffers, even if When a company goes bankrupt, as long as you can control the core team, it will be easier for you to make a comeback. As for the lower-level employees, you can manage them through the core team. To put it a bit deeper, you need to develop corporate culture so that employees have a sense of belonging to the company .Of course, the corporate culture belongs to a large company, and a company with less than 100 employees can develop a corporate culture that is full of food.”

"Creating a team is like creating an army before a war. The boss is a general, and he must have his own military literacy in order to make accurate tactical commands during a war."

"How to improve the quality of the boss? There are two most important points for Chinese bosses, which are different from foreign entrepreneurs. First, pay attention to changes in government policies. Now that the general environment has stabilized, it is definitely right to follow the government. Watch "News Network" more, as long as you can understand the daily "News Network" a little bit, then you will live comfortably in this life, and there are countless business opportunities in it. Second, pay attention to foreign business information. Now China It is very backward and derailed from foreign countries. Let’s put it this way, as long as you learn more and understand more, you can make a fortune by copying many entrepreneurial cases abroad ten years ago in light of China’s national conditions.”

"With military literacy and an army, the next step is to reorganize and train the army. Of course, you may not have the time and energy, so you can polish your army in battle. Choose a battlefield, and let's start fighting. How to fight, That is a question of tactics. The military situation is ever-changing, and tactics are also ever-changing. Next, I will explain some business skills in detail..."