Rebirth of the World’s Richest Man
Chapter 1853: They are all younger brothers now
After coming out of Huahai Automobile Factory, Jiang Xiaobai was still thinking about special things.
At this time, the characteristics of the product are not obvious yet, but Jiang Xiaobai wants to establish one in advance.
Whichever route Huahai Automobile takes in China, it will focus on safety.
Let consumers remember that if you prefer safety performance, then buy Huahai Automobile.
The next day Jiang Xiaobai went to Jiahe Beverage Factory for inspection, and Jiahe Beverage Factory once again declared war on foreign brands.
This is a cliché. From the day Jiahe Beverage Factory was established, it was because of Liang Cola that it rose to the top.
Now Huaqing Holding Group has once again taken the lead in setting off the banner of protecting national industry and aggressively dealing with foreign-invested enterprises in the country.
If Huaqing Holding Group is the frontline in the battle for domestic enterprises to defend national enterprises, then Jiahe Beverage Factory is the vanguard of Huaqing Holding Group in this battle.
First of all, we targeted Liangcola. It was not that Jiahe Beverage Factory had no other capabilities, but that these two companies were big.
In addition, we have accumulated enough experience in the last war against eight domestic soda companies such as Shanhaiguan Soda and Arctic Soda, so this time we directly opened fire on Liang Cola.
Sun Jianyun led everyone in the company to welcome him out. This was Jiang Xiaobai's first visit to their home and beverage factory after the new year.
The market value of Jiahe Beverage Factory is now at least worth over one billion in the stock market. This is a big company.
But within Huaqing Holding Group, it is not the one that receives the most attention.
In addition, Sun Jianyun made mistakes last year and is still working hard to make up for it this year.
Therefore, Jiang Xiaobai attached great importance to this inspection.
"Director Jiang, according to your instructions, our family and company have begun to block foreign beverage brands in various cities in the country.
Wherever there are cola and foreign beverage brands, there are our herbal teas. " Sun Jianyun accompanied Jiang Xiaobai and reported.
“But recently there is a company in Hebei Province called Xurisheng Herbal Tea, which has been very popular recently.
There is also a pharmaceutical company in East China that has produced a top-notch herbal tea drink, which has also had a certain impact on our market. "
As Sun Jianyun said, Jiang Xiaobai had arrived at his office and sat down on the sofa.
Sun Jianyun's secretary made tea. Jiang Xiaobai took a sip and his eyes lit up: "This tea is good, fragrant, and the tea soup is clear and bright."
"If Director Jiang likes it, I will send some to your office later." Sun Jianyun said.
Jiang Xiaobai laughed loudly: "Then senior brother, I won't be polite."
Sun Jianyun nodded repeatedly and said with a smile: "Brother, why are you so polite to me?"
Jiang Xiaobai is trying to build a relationship, of course he is willing.
With Jiang Xiaobai's status, except for some special teas, Jiang Xiaobai could not afford to drink any other teas that could be bought with money.
"I have heard a little bit about the two companies you mentioned." Jiang Xiaobai then said thoughtfully, Xu Risheng and Wang Laoji.
There may be fewer people born in the 1990s who were born in the sun, but the heated lawsuit between Wang Laoji and Jiaduobao, who was born in Yansheng, is not mentioned.
The herbal tea brand Wang Laojie is well-known in later generations, of course, even outside of East China.
The sales volume in other regions is not among the best, but being able to keep it in the store for decades is a symbol of strength.
“First send a letter of inquiry to these two manufacturers and ask them why they copied our company’s drinks.
In the letter, I clearly told them that now is the time when the battle to defend national enterprises is fierce, and I hope they can correct their attitude and put the overall situation first.
Everything is focused on protecting national industries, everything is focused on protecting the living space of national enterprises, and everything is focused on the future of national enterprises.
I hope they can correct their mistakes in time and avoid civil strife. It doesn't sound good to say that you must first calm down the internal affairs when fighting against foreign aggression.
It is not a practical truth. I hope they can understand our good intentions and advise. "
Xuri Sheng will be a big boss in a few years. At his peak, he can beat two people.
A beverage factory that evolved from a supply and marketing cooperative has grown rapidly with the help of the east wind.
However, this rapid development and growth has created hidden dangers for him in the future.
No matter what, if the development is too rapid, the foundation will naturally be unstable. If the foundation is not stable, the earth will shake when we face challenges in the future.
Wang Lao-level is a little better, he is the boss of future generations.
But at this time, compared with home and herbal tea, he is just a younger brother.
It's the name Wang Laoji, which means it's two hundred years younger than Jiahe Herbal Tea, which is more than a hundred years old.
Wang Laojie was a figure in the Daoguang period. At that time, herbal tea bags came out. With a profound historical background, he could leave his family and herbal tea in the eight streets.
But Wanglaoji has always been a pharmaceutical company. When the herbal tea brand was officially launched, it was in 1992.
In terms of Jiahe Herbal Tea, which was already established in the early 1980s, that is a younger brother.
That's why Jiang Xiaobai had the confidence to directly send a letter of inquiry.
"Okay, Director Jiang." Sun Jianyun nodded. This was not bullying.
"Send two more people to Mr. Wang. If the other party is willing, we can buy their herbal tea beverage factory." Jiang Xiaobai added.
Wang Laoji's drink recipe is quite good.
After all, it was handed down during the Daoguang period, and it can be said to be a truly old recipe.
"I'll go there in person in two days."
"No." Jiang Xiaobai shook his head: "Don't go there in person, it's just a small factory. If you go there in person, the other party might wait for the price."
"Okay." Sun Jianyun nodded, he had not thought carefully.
"Who did we give the hundredth box of drinks to in our factory? This kind of activity was quite successful. The sales of drinks in the market increased greatly..." Sun Jianyun continued to report other situations.
Jiang Xiaobai is still thinking about industry competition.
The competition Jiahe Beverage faces now is not only foreign Liangcola, but also Fanta and the like.
There is also domestic competition. Products such as Jianlibao are not bad. After all, they are soda drinks.
Although there is competition between drinkers and herbal teas, overall the competition is not that great.
As for Wahaha, which is still producing children's products, Hejia and herbal tea are basically two different industries.
However, Rising Sun Herbal Tea and Wanglao Grade Herbal Tea pose a direct threat to the home and beverage industry that started with herbal tea.
Although Jiahe Beverage has now launched many other flavors, juices, sodas and other drinks.
But the main product is still herbal tea drinks, and the first thing consumers think of when talking about home and drinks is herbal tea.
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