Rebirth of the World’s Richest Man

Chapter 2943: Direct Acquisition

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"Jiang Dong, you've wronged someone, I didn't." Zhang Weiyi strongly denied it, and gave Jiang Xiaobai a wink, that Tian Yuan and Mao Zhenhua are still there, if they know, the image will be lost.

As the general manager of Huaqing Holdings Group, he has been thinking about the partner of Jiehu's family all the time. It is a little bit of a loss to his image as the general manager.

Jiang Xiaobai glanced at Zhang Weiyi: "Okay, let's introduce the situation quickly."

"Okay." Zhang Weiyi then nodded, coughed lightly and introduced seriously.

"The cooperation method proposed by Yang Rong with Luofu Company is that after the joint venture, all the production of Luofu's products will be relocated to domestic production, and the existence of Luofu's foreign R\u0026D center and sales system in Ouzhou will be maintained. Among the products, the Luofu brand is used for export to Baozhou.

The products sold in China and the Asia-Pacific region are branded with domestic brands. Luofu helped Brilliance complete the upgrade of the engine and put the domestic trademark on the engine. "

Zhang Weiyi slowly introduced that Tian Yuan and Mao Zhenhua were also very emotional when they heard it. Such a joint venture method is nothing to Huaqing Holding Group.

Because earlier, Jiang Xiaobai directly acquired two large automobile factories in the north, and through a joint venture, he created a brand of Huahai Automobile in China with his left hand and right hand.

But there are several people like Jiang Xiaobai in China, and Jiang Xiaobai is the only one who brought Huaqing Holding Group to the stage of the world's top 500 companies as a private enterprise.

For other private enterprises, it has only been in the past two years that they have slowly stepped onto the international stage.

The joint venture between Brilliance and Luofu Company is a super-large cooperation project, and it can be regarded as the second time since Huaqing Holding Group that a domestic private enterprise has appeared on the international mainstream commercial stage as a savior.

In fact, this is also the way many companies grow rapidly. For example, Huaqing Holdings Group, the previous acquisitions of two automobile factories in the north, such as the acquisition of Yaohan Company, all appeared on the international stage as a savior, and Rapid expansion in this way.

According to the conditions negotiated by Brilliance and Luofu, if the cooperation is really successful, the domestic automobile layout will be greatly affected.

"Jiang Dong, this is the terms of cooperation between Brilliance and Luofu Company." After Zhang Weiyi finished his report, he looked at Jiang Xiaobai and said.

Jiang Xiaobai nodded, looked at the three of Zhang Weiyi and asked, "Tell me, are we going to negotiate the terms with Luofu Company or offer new terms?"

After Jiang Xiaobai finished asking the question, Zhang Weiyi, Tian Yuan and Mao Zhenhua fell silent immediately, and the office fell into silence for a while.

In fact, it's not that Zhang Weiyi and others haven't considered Jiang Xiaobai's problem before, but they haven't considered what to do.

The situation of Huahai Automobile is different from that of Brilliance. The conditions negotiated between Brilliance and Luo Fu are of course the most suitable for Brilliance.

From brand to production line, from technical equipment, to technicians, from a complete set of materials, to R\u0026D centers, from complete vehicle production abrasive tools to various trademarks and brands.

This is something that Brilliance needs, because Brilliance doesn't have any of these things, and it counts as much as it can get from Luofu, anyway, it is profitable.

But it’s different for Huahai Automobile. Huahai Automobile’s pedigree is the technology and materials provided by foreign Huahai Automobile. Although those technologies are not the most advanced, they at least have their own complete set. The technology and various talents of the engine.

It has its own complete system, which is the advantage of Huahai Automobile. Compared with other domestic car companies, Huahai Automobile is much more free when it is restricted by foreign brands.

Therefore, I am not that interested in some technologies and production lines of Luofu, but Huahai Automobile is greedy for Luofu's engine technology.

In addition, there are several brands of Luofu Company. Huahai Automobile is all they want. Luofu, Land Rover, MG, and Mini are all owned by Luofu Company.

So this cooperation with Luofu must not be a simple joint venture.

However, Zhang Weiyi, Tian Yuan and others have considered for a long time how to cooperate, but they still haven't decided on it.

"Jiang Dong, how do you think we can cooperate better?" Zhang Weiyi looked up at Jiang Xiaobai and asked.

Jiang Xiaobai smiled and said: "What I said, of course, is a direct acquisition. There are still restrictions on joint ventures and the like. Luofu's current business situation is very bad, and BMW doesn't want it anymore. The money it brings to them every year Lost a lot.

If we cooperate, we will take all of them and directly acquire them under the name of our Huaqing Holding Group, which will just enrich our car styles and brand categories. "

If Yang Rong is an excellent strategic architect who can play with capital, and can calculate precise and interlocking moves, then Jiang Xiaobai is a master strategist.

Over the past 20 years of entrepreneurship, the success of Huaqing Holdings Group and Huahua Bank, backed by two Fortune 500 companies, gave Jiang Xiaobai the strength to seize opportunities and make mergers and acquisitions.

This is the case with the two automobile factories in the north, the merger and acquisition of Yaohan Company, and it is still the case in Luofu Automobile.

More than 20 years of hustle and bustle in the mall gave Jiang Xiaobai a free-spirited mentality, and he was more majestic when thinking about problems.

Therefore, after a little weighing, Jiang Xiaobai made a decision. It is still necessary to purchase directly. Joint ventures and mergers and acquisitions are not the first choice of Huaqing Holding Group.

After the direct acquisition, Huahai Automobile will become a top domestic auto brand, and even occupy a certain market in the world.

The brand awareness of the two automobile companies acquired in the north is not very high. Although Huahai Automobile Factory has a full set of technology, production materials, and engine technology, as well as technical personnel, Huaqing Holding Group can Into the automotive industry in one fell swoop.

But there is not enough brand awareness. The brand awareness of this car also needs to be cultivated slowly, which cannot be achieved overnight.

It is faster and more practical than directly acquiring several brands.

In particular, these brands of Luofu Company are very good. Apart from Luofu, Land Rover, MG, and Mini are all well-known brands in the future, and they are operating very well.

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