Rebirth of the World’s Richest Man

Although the acquisition of Yingjun Group seems to be a joke this time, Luofu Automobile's Phoenix investment is very serious. Now Luofu Automobile is a black hole.

want to get rid of.

First of all, there was only an intellectual property dispute between the 45 model of Luofu Motors and Honda, because it was a copied Honda model at that time.

The other is that there is still a shortfall of 200 million pounds in the book, and in the end, it still owes 400 million to BMW, and the other is the issue of workers' pensions.

With this calculation, it is actually not difficult to understand why BMW returned Luo Fu at a price of one pound, because it was a loss of money at all.

Now what is left of Luofu Motors? There are eight series that are still considered best-selling models in Ouzhou, two models that are under development, several production lines, and intellectual property rights for equipment and engine technology.

These are all the leftovers of Luofu Motors. Whether it is useful and how useful it is, BMW sold it to Phoenix Investment Group for one pound.

Naturally, it's because BMW can't use it, they have their own technology, etc., but this is different for other companies.

People from Yingjun Group sat in the meeting room and drank coffee leisurely, waiting for the time to come. At the same time, people from Yingjun Group kept coming in and out of the meeting room of Phoenix Group, bringing various purchases to the acquisition team in the meeting room. intelligence.

For example, the company's operating status, loss situation, financial situation, workers, technical equipment, intellectual property rights, best-selling models, market sales, etc.

In fact, in the normal acquisition process, this should be done during due diligence and asset evaluation, rather than something that you only understand when you are sitting at the negotiating table. But there is no way, who let the order from Xiangjiang be like this.

When doing business, you often have your own set of rules in it, and there are also some industry standards, but for some things, it doesn't mean that the rank and rank standards are what they are.

The boss is the absolute controller of an enterprise, especially when he owns absolute shares and controlling rights, he often overrides certain rules.

For example, some of Jiang Xiaobai's investments, such as due diligence and asset appraisal, are just to help private enterprises. You can pay as much as you want, and you will be paid.

The Yingjun Group is also like this. When Mr. Luo, the Dinghaishenzhen and the founder of the Yingjun Group, gives such an order, then he can put aside all the rules and act.

In one day, the acquisition of a century-old automobile company does not even have time to do due diligence, and the evaluation of assets is not clear. There is no time at all.

There is not even time for negotiations. If it is said that this is the most difficult major acquisition they have done, it is indeed the most difficult major acquisition. If it is said that this is the easiest major acquisition they have made, it is also the easiest Once, after all, it only took one day to decide whether the acquisition was successful or not.

As time passed, the people in the acquisition team sitting in the conference room were still talking and laughing happily, and there was no pressure at all, because this acquisition seemed to be a bit of a joke to them, and it did not reflect their efforts. There is no sense of accomplishment, and there is no sense of frustration when you fail.

So everyone is more relaxed, but Luofu Automobile is different. Phoenix Investment has long wanted to get rid of this burden, but it was because of the price several times.

It was sold to BMW with great difficulty before, but after a short operation by BMW, after the split of Kakaka, it was directly thrown back. Now someone is willing to take over, of course they are willing.

But how to set the price is another matter. Some people say that at least 100 million pounds can be worthy of the name of Rover.

Some people say that 500 million pounds is worth the price of Rover cars.

Some people say that 50 million pounds is almost enough, just make some money, the first and most important thing is to get rid of this burden, and the most important thing is someone to follow.

Someone also proposed to transfer it to the Yingjun Group at the price of one pound. After all, this is an overall acquisition. Now Luofu Automobile is a hot potato. Engine technology, such as some materials, such as equipment and the like.

But compared to the situation on the books, these assets are not worth mentioning. First of all, the car has lost money as a whole. In addition, it owes BMW several hundred million in foreign debts. This low-interest loan still needs to be repaid. Some models have disputes with Honda.

There are so many workers' pension issues and so on. If the company stays in the hands for a day, it will lose money for a day. Losing money, and what everyone is most afraid of now is losing money.

This Luofu car is simply a bottomless pit. When it was in the hands of BMW before, BMW lost billions of dollars because of him in a few years, so it delayed the launch of the X5.

So now that someone is willing to take over the offer, let's make sure they can sell it first.

After all, the acquisition of the Yingjun Group is like a child's play. It will be acquired in a day, and the sincerity is not obvious at all. It's like a joke. If you ask for a high price, what should you do if they don't want it?

A group of people were discussing nervously in the conference room. The Rover car was not thrown out several times, which was also very worrying for the people of Phoenix Investment Group.

Soon the opinions were unified, and in the end there were only two differences. Some people agreed to sell the whole package to Yingjun Group for a price of 50 million pounds, and some people wanted to sell it to Yingjun Group at a symbolic price of one pound.

The two parties could not settle down, and each insisted on their own opinions. The price of 50 million pounds is not expensive, but at least after the Rover car has been turned around in their hands, it can be regarded as making money.

As a businessman, not making money every day is equivalent to losing money.

But some people think about this business, as long as it does not lose too much, it is considered to be profitable. After all, this Luofu car is a bottomless pit, and if it is dealt with one day earlier, it will be profitable for one day.

At ten o'clock in the evening, a group of senior executives were still fighting in the conference room, trying to convince each other. In the end, the boss of the Phoenix Group came forward to make a final decision, preferring the latter, which was a symbolic price of one pound. Sell ​​the bottomless pit of Luofu Motors to Yingjun Group.