Rebirth of the World’s Richest Man

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National Day, October 1, 1987, Huaqing Electric opened in Jinling.

Jiang Xiaobai also attended the opening ceremony, but stood in an inconspicuous position.

Since Huaqing Electric made a lot of advertisements before opening, including the three-guarantee policy, it attracted a lot of attention.

This includes some media reporters who also came to participate in the opening of Huaqing Electric.

On the opening day, Huaqing Electric's employees wearing red uniforms stood neatly in a row to accept the test.

Refrigerators, air conditioners, and washing machines were delivered from the store.

Door-to-door delivery, three guarantees, plus discounts on the opening day, there were more than 30 employees, and when they got off work that night, they couldn't lift their tired arms.

But thinking about the commission that can be obtained, everyone is very excited.

Although the body is very tired, but the heart is very refreshed.

Jiang Xiaobai, as the leader, also came forward to encourage him. In the evening, he had dinner with Wang Chao, Wang Zhenggong and others late.

At noon the next day, I met Jiang Shuwen again, and then returned to Longcheng.

The first snow in 1987 came earlier than in previous years.

Standing in front of the huge floor-to-ceiling windows, watching the snowflakes falling outside.

Jiang Xiaobai felt a little emotional, the process of reform and opening up is gradually accelerating.

And every year in these years, there seems to be a reformer who shines brightly.

The representative figure of the 1987 reform was Ma Shengli.

The words "Director Ma Shengli" are hung on a copper sign at the gate of the paper mill in Shimen City, Yi Province.

This is an unbelievable thing at this time, even Jiang Xiaobai has never dared to be so high-profile.

But because he is "Ma Shengli," Ren didn't think there was anything inappropriate.

The story of Ma Shengli also started from here.

Ma Shengli contracted an old state-owned paper mill three years ago. At that time, the paper mill was losing money for three consecutive years. Ma Shengli proposed the contract. After the contract, Ma Shengli, who was a business section chief, mainly worked hard on product structure and sales incentives.

In the first year, Ma Shengli made a profit of 1.4 million yuan.

The model set up in the past two years, Bu Xinsheng gave reports all day long, has faded away, walking is difficult, the factory is in debt, and there is no way to continue.

And Ma Shengli is the successor of Bu Xinsheng, and with Ma Shengli becoming famous,

The charm of "contracting" also makes people quite excited.

Reports such as "Ma Shengli, a good factory director who always thinks about the interests of the country and the people" began to emerge in endlessly.

Like Bu Xinsheng, Ma Shengli soon became a national craze and became a hot news figure.

I also lived the life of Bu Xinsheng, gave speeches all over the country, held study classes, published books and so on.

But compared to Bu Xinsheng, Ma Shengli has one more activity.

That is the contracted factory, as if every place you go will contract a factory.

There is an article that records Ma Shengli's itinerary. He went to a place, gave a report on the first day, visited the local paper mill on the second day, discussed contracting matters and signed the contract on the third day.

The media commented below the article: "This whirlwind rhythm is itself a song of reform, isn't it?"

"Whirlwind-like rhythm, an ode to reform." Jiang Xiaobai muttered.

Indeed, with the acceleration of the reform and opening up process, it seems that the whole society has pressed the fast forward button.

Including Jiang Xiaobai, two companies were established throughout 1987.

One is Jiahe Beverage Factory, the other is Huaqing Electric,

It has been laid out in advance and has blossomed for many years. In fact, at this time, the development of Huaqing Holdings Company is considered very good.

Logically speaking, Jiang Xiaobai can also become a representative figure of reform.

But now Huaqing Holding Company, on the surface, is a township enterprise, but in fact it is a private enterprise.

And its development process also seems a bit ordinary, unlike Ma Shengli and others, which are representative.

Ma Shengli's contracting method has become a panacea for the current state-owned enterprises to get out of the predicament.

This kind of attempt is not only happening in the paper industry, but also in other industries.

Of course, although Huaqing Holding Company is not as representative as Ma Shengli, it is also a product of reform.

Especially after the Huaqing Building was completed, it wasn't that no one from Jin Province came to say hello, and even persuaded Jiang Xiaobai's former old friend, Zheng Qingyun.

But Jiang Xiaobai refused them all, but this era is a crazy era in history, everyone is panicked and anxious, as if they are on fire.

Those in business are anxious to make money, and those in the system are anxious to achieve results.

And if Huaqing Holding Company is established as a model, it will inevitably follow the old path of some people.

When the fire is cooking the oil, the blooming of the flowers is too violent and vigorous, but too much is too much, and this kind of prosperity often does not last long.

Jiang Xiaobai is carrying out the layout step by step, but it can't affect the vigor of the outside world.

In November, Jianlibao and Coca-Cola competed at the Sixth National Games reported in Yangcheng.

This is the first time that a domestic company competes with a multinational company on the same stage.

Then the multinational company lost, Coke contributed 1 million, and Jianlibao invested 2.5 million, plus a gift of 100,000 yuan in drinks.

Jianlibao got his wish and won the designated drink of the Sixth Games.

The entire sports meeting became an orange ocean, and Jianlibao advertisements were printed on the walls of the stadium, trash cans, etc.

Each of the 80,000 spectators presented a bottle of Jianlibao drink as a gift. What was even more exaggerated was that at the closing ceremony, more than 200 staff members all wore sportswear with the Jianlibao logo printed on it.

Even Jiang Xiaobai had to feel admiration for his generosity, and for winning beautifully.

However, the domestic beverage war has just begun, although Jianlibao won the first round neatly.

Of course, it's not that Jiang Xiaobai doesn't want to compete for this opportunity, but when Coca-Cola and Jianlibao competed, it was in June.

At that time, the beverages of Jiahe Herbal Tea had not yet rolled off the assembly line, and to be precise, the beverage factory had not even been built.

An unknown beverage factory, how could they give you a spot?

So Jiahe Beverage Factory can only watch silently this time, and at the same time silently accumulate their own strength to prepare for the next opportunity.

In the same year, Huai Hanxin, the founder of the famous Sun God, was stimulated by the legendary story of Jianlibao Li Jingwei, and began to prepare to start a business, and he was in Yangcheng.

In Li Jingwei's clean and tidy victory, he just won the passionate city.

And this year, the founders of Wahaha and Warwick also embarked on the road of entrepreneurship.

The future world is destined to be wonderful and magnificent.

Because a group of people who are destined to be extraordinary are silently rising.