Rebirth of Xiangjiang Hidden Behind the Scenes

Chapter 26 Publicity

Su Cheng turned a deaf ear to the system's prompts.

In the 1970s, I was afraid that he would be tempted and invite the three Xu brothers. But now, not to mention Jackie Chan, who is about to become popular, Leslie Cheung, Chow Yun-fat, and even Mai Jia and others who followed are better than them.

Up some.

Only Xu Guanjie can be popular for a few years because of "The Best Partner", while Xu Guanying prefers the music industry. As for Xu Guanwen, he will gradually decline. The comedies of the Xu brothers will be gradually eliminated.

The film "The Best Partner" has been handed over to Wang Jing to prepare for filming. I just don't know whether Xu Guanjie will leave the film industry and enter the music industry like his brother Xu Guanying in the future?

After everyone chatted for a while, they started to watch the movie officially.

"Modern Bodyguard" is originally the work of the three Xu brothers. As expected, although some actors are different from those in the system archive, the general framework has not been separated.

In this way, Su Cheng can feel relieved. After all, he is rushing to earn tens of millions of Hong Kong dollars at the box office! If his taste changes, who knows what the consequences will be? It is also because of this consideration that in the script he completed

, they will write it down in detail. Only in this way can there be no mistakes!

…

After seeing off the three Xu brothers, Zhang Jianting found Su Cheng, took out a script, and said rather uneasily: "Boss, please review it."

I glanced at it and it turned out to be the script "Father and Son Love"!

Speaking of which, this movie is a very disappointing movie that Su Cheng has little memory of watching. Why? At first, he went there only after winning the Best Film and Best Director at the first Hong Kong Film Awards.

I watched it. Unexpectedly, the plot was too plain and simple. It was no different from a documentary!

This film tells the story of Luo Shanmu, a bank employee who was neglected because of his low academic qualifications. He worked as a clerk for decades. Therefore, he pinned his hopes on his son Luo Jiaxing. But Luo Jiaxing did not love him.

He studied and loved to make movies. As a result, he was often expelled from school and continued to study in different schools. When it came time to take the college entrance examination, his sister passed the exam, but he failed. Unexpectedly, his father Luo Shanmu made such a decision: let the college entrance examination

The daughter Luo Jiadi got married, and the second daughter Luo Jiaxi dropped out of school to go to work. This was so that Luo Jiaxing could go to a "pheasant university" abroad. The tragedy was that when his son completed his studies and received the certificate, Luo Shanmu was so excited because of a heart problem.

He died suddenly.

He gave it to Zhang Jianting to perfect. Firstly, this is his work. Secondly, Su Cheng himself did not want to write such a script, it was boring.

After flipping through, Su Cheng nodded. Then he asked with great interest: "Are you interested in becoming a director?"

"Ah!" Zhang Jianting opened his mouth wide.

Smiling, Su Cheng said: "As you know, several directors in our company are busy at the moment. This film has been approved, but I don't know how long it will take to shoot it. Why not try to shoot it yourself?

What about coming out? Furthermore, you yourself know that the plot of this film is very simple, and it is purely regarded as a training exercise."

To be honest, in the film "Father and Son", the main characters are concentrated on his son Luo Jiaxing and his father Luo Shanmu. Zhang Jianting has directing talent, why not give it a try?

Anyway, the script is still there. The investment amount will not exceed 500,000 Hong Kong dollars. Su Cheng doesn't care.

"Then, boss, I'll give it a try!" Zhang Jianting finally agreed.

"Go ahead! If you don't understand anything, you can go to Director Wang Jing and Director Johnnie To for help." Su Cheng reminded.

"Okay, boss!" Zhang Jianting left blankly.

…

A few days later, Su Cheng took Wang Jing to TVB with the highlights of "Modern Bodyguard" edited by Xu Guanwen.

"Mr. Shao, Miss Fang!"

"Mr. Su!"

After greeting him, Su Cheng said directly: "I don't know my request. What do you think, Miss Fang?"

Before Fang Yihua could speak, Run Run Shao on the side said: "Very interesting!"

Looking at Boss Shao with interest, Su Cheng smiled and said, "I don't know, our cooperation?"

"No problem at all! Thank you very much, Mr. Su, for your help!" Run Run Shaw said: "But, Mr. Su, are you a little too hasty in arranging the films?"

"No!" Waving his hand, Su Cheng said, "I think January 18th is the right day!"

This time I came to TVB to see Run Run Shaw. Su Chengcheng was discussing the promotion of the movie "Modern Bodyguard". In this era, due to the underdeveloped Internet, some reporters were usually invited to promote it in newspapers, but the effect was not good.

good.

With the knowledge of later generations, Su Chengcheng thought of two quick ways to publicize. One was through the crazy bombardment of highlight clips on TV. The other was interviews with the participating actors.

No matter which one you choose, you need to cooperate with a TV station. The first choice is naturally wireless.

Since the TV station had strict plans for broadcasting advertisements every day, Su Cheng did the next best thing and broadcast them 5 times a day for a total of 3 days, so that everyone would be aware of them as much as possible.

In addition, the reason why we are so anxious to release it, even without arranging the unspoken midnight show, is because Jackie Chan's "The Young Master" will be released in early February. In addition, in March, Chow Yun-fat's "Shanghai Beach" will be screened.

.

Tengyue Entertainment Company has three films to be released! "Modern Bodyguard" by the three Xu brothers will be released on January 18. "Chasing Girls" directed by Wang Jing will be released at the end of January. Wait until a week after "Junior Brother" is released, and then

"Happy Ghost" directed by Johnnie To will be released. Otherwise, by the time March comes, I'm afraid it will be swept away by "Shanghai" and everyone will be watching TV series at home and no one will go to the theater.

Another point is that the so-called midnight show is just to see the audience's reaction, and make appropriate adjustments to make the box office higher. But in Su Cheng's view, with his foresight, there is no problem in releasing it directly.

"Since Mr. Su is so determined, it's decided!" In Shaw's eyes, Su Cheng's way of promoting the movie is more attractive. As for when it will be released and whether to arrange a midnight show, that is not something he should worry about. No.

Aren’t you afraid of the boss of Tengyue Entertainment?

After signing the contract and paying the payment, Su Chengcheng took Wang Jing and left Wireless.

While walking on the road, Wang Jing asked suspiciously: "Boss, is this feasible?"

"Don't worry!" Su Cheng said: "If you have time to worry about this, you might as well study your new movie. You have to understand that once the movie is filmed, no matter your status in the company or as a film and television

None of the department heads dared to say more. Don’t let me down.”

"I understand, I will do it well!" Wang Jing said firmly.

After looking at the fat man, Su Cheng shook his head slightly.

In order to support the rapid operation of various departments of the company, Su Cheng directly promoted Wang Jing to the position of director of the film and television department. However, he was often filming outside, which made Liang Shuyi have some objections. It depends on this time, once "Chasing Girls" becomes a success

, even if there are objections within the company, they will slowly subside. After all, there is also a "Happy Ghost" following!

Others will be jealous of Wang Jing, but for Johnnie To, he will only support him. In addition to being Wang Tianlin's disciple, he is also grateful to Wang Jing for letting him become a director earlier!

Not to mention the subsequent film "The Best Partner", this is a masterpiece!

(End of chapter)