Chapter 0132 The tears of Chinese Autobots: Okay, great!!!!!
As soon as the documentary comes out.
Naturally, it caused a sensation in countless media.
Automotive electronics technology suddenly hit the attention of many people, but soon, there were signs of negative news in the media.
Subsequently, Brilliance Auto immediately received an interview from the reporter.
Today’s Brilliance Automobile is also unique in the automotive field. The Hiace car it produced previously has also caused a boom in sales across the country.
However, Qiqihar Automobile has also suffered a lot in the past two years.
The price is so cheap.
You tell me how good your performance is, and my price is cheap!
You tell me what your fuel consumption is, and my price is cheaper!
Tell me what your 100-meter acceleration is, and my price is cheap!
My prices are cheap!
These five words really caused Brilliance Automobile to suffer a lot, and even its overseas sales plummeted.
Brilliance President, Yang Rong has been unhappy watching Qiqihar build cars for more than a day or two.
When interviewed by reporters, Yang Rong expressed his views directly:”I don’t think this is any advanced technology. In my opinion, Qiqihar Automobile is not a great car. It is just an assembly car factory. All of his All the parts are imported from Damao’s family. Their so-called automotive electronic technology is just a gimmick!”
Yang Rong said:”They don’t know what real design is at all. I’m not polite to say this here. If Without cooperation with foreign countries, our cars will never be able to get ahead! At present, China’s automobile industry has three development models: the first is joint venture; the second is license production and introduction; the third is independent Development, global cooperation and division of labor!”
But!
Speaking of this, Yang Rong continued:”I am currently studying the fourth type, which should be jointly developed with global automobile experts, sharing resources and platforms, and dividing the market. In my opinion, Qiqihar Automobile is a joke. If they don’t have any technology, Brilliance Auto will definitely not accept their so-called automotive electronics technology!”
At this point, Yang Rong still said very confidently that next, Brilliance Auto will cooperate with BMW, and we will lead the world The automotive technology is definitely not comparable to that of the small Qiqihar car.
“In the current era of economic globalization, the key is whether intellectual property rights are controlled by oneself. There are so many automobile research and design institutions in the world that are largely idle. We must set up a barbed wire fence at the door of the country and design and produce products behind closed doors. We must call the products designed by China domestically produced and independently developed. This is wrong!”
“Can China produce a world-class design master in 20 years? If you don’t invest 10 billion, how can you design a car by yourself?”
“Why can’t we do this? Why do our Chinese cars always do small but complete things without asking for help? Must a company conduct 100% local R&D and production?”
Yang Rong’s remarks were quickly publicized in the media.
Naturally, the entire southern media became more enthusiastic.
This group of people can really talk nonsense. They talk about globalization and shut up about globalization. It sounds like assembly, so the automotive electronics technology is all fake.
When he saw this, Li Yilian almost laughed for you on the spot.
These brats can really brag.
Besides, when did you say that? It needs to be small and comprehensive. When did he say that 100% of everything will be produced in China?
Didn’t he completely give up on engine technology?
Anyway, this thing can’t compete, so it is better to go directly to new energy.
What he needs to seize is There is only one thing, and that is automotive electronics technology. As long as you have core technology, you have the ability to bargain.
After watching the news, Li Yilian instantly felt that the technology he mastered was worthless.
Smiling, Li Yilian casually Closed the newspaper.
Just listen to this thing.
Now, Geng Zhao, the president of FAW Group, has come over in person.
Obviously, in the eyes of real technology experts, they still have no idea what kind of wave automotive electronics technology will bring. very clear
“Geng Lao!”
Li Yilian smiled:”I didn’t expect that you would come here in person.”
Geng Zhaojie smiled and said:”Of course I want to come over and take a look, Mr. Li, your automotive electronics technology is really amazing to me.!”
The two people were chatting.
If I saw it on TV before, it still felt more or less unreal. However, when I saw it offline, Geng Zhaojie had to admit that Li Yilian was indeed the world leader in this technology.
“Mr. Li, have you always planned to sell the Da Mao family’s car? Geng
Zhaojie suddenly asked
“Mr. Geng really likes to joke!”
Li Yilian smiled and said slowly:”Of course I want to build my own car. However, at this stage, I am still prepared to cooperate with foreign countries. I still hope that my engine will be more advanced. I don’t really hope. I smashed my own brand!
Geng Zhaojie asked:”How was the discussion?””
“Not bad! Li
Yilian smiled:”This morning, I just got the news that BMW and Mercedes-Benz have rejected me and refused to accept my automotive electronics technology!”
Geng Zhaojie was silent for a while, and then slowly said:”I believe this is their loss!””
Li Yilian just shrugged.
In fact, the effect now is not very good. Hans Cat has no intention of negotiating with itself. As for the island countries, they are not willing to cooperate.
Basically, they have been rejected.
However, for Li Yilian If it really doesn’t work, he can only choose to join forces with these domestic cars to increase his popularity first.
It is nothing more than the difference between making money early and making money later.
Li Yilian still maintains an excellent mentality.
As long as you are ahead in technology, making money will be a matter of time.
The more anxious you are, the easier it will be to be manipulated. With tens of billions of capital in hand, are you still afraid of not making money?
Geng Zhaojie suddenly said:” Well, how about I help you contact the Volkswagen Group?”
“Geng Lao, do you want to help me with this? Li
Yilian was slightly startled, but a smile appeared on his face:”Volkswagen Group is pretty good. We have also contacted them. They just said that they need some time to give us a reply!” Geng
Zhaojie nodded, smiled and said:”I have a wish, that is, we can mass-produce domestic cars someday. Your technology is very good, and I also hope that you can mass-produce domestic cars.” car!”
Li Yilian was silent for a moment.
To be honest, Geng Zhaojie’s structure is obviously not comparable to that of Brilliance. This generation really hopes that domestically produced cars can rise, and they attach great importance to core technologies. After all, in this aspect, there is no In
1983, after four years of negotiations, Capital Motors and American Motors announced the establishment of a joint venture, Capital Jeep, the tenth domestic joint venture car company. The Chinese side hoped to introduce American technology and make it with Capital Motors’ classic product BJ212. Grafting improvements, jointly developing new models, gradually replacing old products to achieve technological independence.
Then, the old Americans were picky and rejected the BJ212, just to export the Cherokee directly to China in the form of parts, turning China into Assembly foundry.
Finally, it made a request that China purchase 40,000 assembled Cherokees within five years, with a total amount of US$780 million.
If the agreement is reached, Lao American Automobile Company will kill three birds with one stone.
First, completely enter the Chinese market and establish
Secondly, it will strangle China’s own products and cut off the possibility of independent research and development by China; thirdly, China, with tight foreign exchange, will not be able to introduce other foreign brands in a short time.
Of course, China cannot agree to such conditions, so the two sides are negotiating After five days and nights of fierce fighting on the table, it was finally determined that the number of Cherokee parts purchased would be reduced to 12,500, and the pace of localization must be accelerated.
“The”Jeep Storm” has been declared to have subsided, but it is a wake-up call for those who fantasize about”market exchange for technology”: You want to exchange for other people’s technology, but what others want is the lifeblood of your entire industry.
Every few years, a group of relying on technology will appear in China. Mergers and acquisitions, integrated capital maniacs, technology, talking about nonsense technology, people have no intention of developing their own technology at all. The first pot of gold is unclear, the trick of using doctrine, and the crazy capital expansion across fields.
Geng Zhaojie started I almost thought Li Yilian was this kind of person. However, when Li Yilian actually came up with something, Geng Zhaojie was still shocked. In contrast, Geng Zhaojie was cautious. He designed a dual-track independent development model for FAW, that is, while doing joint ventures, The company learns technology and cultivates talents; on the other hand, it conducts research and development independently at FAW and builds a Hongqi sedan base.
Its partner is the Volkswagen Group, and Volkswagen has also given a lot of help in terms of domestic technology improvement.
And reciprocating favor has been a long-term success. For a while, the cars used by domestic civil servants were basically Audis.
“I have a fairly good relationship with Volkswagen CEO Hahn, and I can introduce him to you! Geng Zhaojie said slowly:”
Let’s see if we can promote the development of technology. As for how to negotiate, that is your own business. In addition, I also hope that FAW Group can have a deeper cooperation with Qiqihar!””
“no problem!”
Li Yilian smiled and said:”I also hope that we can increase cooperation with FAW. For example, your R&D department can have more in-depth exchanges with our R&D department. Patents and copyrights belong to both of us.!”
“I will think about it! Geng
Zhaojie nodded.
Then, Geng Zhaojie looked at the engine electronic fuel injection device in front of him, but couldn’t help but shed tears:”Okay, great!””
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