Rebirth Starts at 7 Million

, the fastest update rebirth starts with the latest chapter from 7 million!

"This is not necessarily, because those who watch the game are not necessarily 2D, and they are not necessarily interested in this type of game, but as long as the resources are in place, I will definitely be able to retain new users to the greatest extent, and divert traffic to "fgo"."

After listening to Gao Meng's words, Luo Fan nodded, he still trusted Gao Meng's ability very much.

"Well, I will give you a part of the company's publicity resources."

"thank you boss."

Two weeks later, Xingyuan's major apps began to promote the game "fgo".

Different from the previous life, "fgo" in this life is jointly developed by China and the island country.

This stunt was also used in publicity.

At the same time, Gao Meng began to put some internal testing codes of "fgo" on Xiaopo Station.

Xiaopozhan itself is a community with a relatively high concentration of two-dimensional elements, and Xingyue’s animation and world view are also very popular in Xiaopozhan, and the internal test code of “fgo” was quickly robbed.

At the same time, some employees in Xingyuan who are interested in "fgo" also got the "fgo" internal test code.

It's just that they don't need to grab it, they can just ask Xiaopo Station for it.

Luo Fan also tried to play this game. He felt that the quality of this game was much higher than when "fgo" first appeared in the previous life.

After all, Xingyuan is also investing real money.

Now Luo Fan is relieved. Judging from the quality and the current size of Xiaopo Station, at least the game's revenue will not be worse than the previous life.

At the same time, Wang Gongzi also started the construction of his own live broadcast website.

During this period, Xingyuan did not provide any help. Wang Gongzi's live broadcast platform Xingyuan only provided the money and the League of Legends broadcast rights, and Wang Gongzi did the rest.

Later, the live broadcast platform was pulled up, and Wang Gongzi had to spend money to buy advertisements if he needed publicity.

Brothers are still in the clear! Not to mention that Wang Gongzi's live broadcast platform is only a project invested by Xingyuan.

So unknowingly time came to October 2014.

The League of Legends World Finals has officially started.

With the start of the s game, Xiaopo Station also carried out a large-scale publicity, which attracted a wave of popularity.

The final result of this game is still the same as in the previous life. The Korean team ssw 3-1 swept the royal family to win the championship.

This makes many players unacceptable. There are all kinds of comments on the Internet, and each one is uglier than the other.

However, none of this has anything to do with Xingyuan and Xiaopozhan. Xiaopozhan is busy keeping users and promoting the game "fgo".

And Xingyuan is investing in the promotion of "Jedi Survival" while preparing for a big event on this year's New Year's Xingchao.

This activity was almost unknown to everyone in the previous life, and it was the collection of five blessings of Alipay.

Alipay will launch Jiwufu to put it bluntly to make up for Alipay's gap in the social field, but unfortunately, after a lot of tossing, Alipay's social field has not improved much.

However, this does not mean that Alipay's activities are completely in vain.

Although Jiwufu failed to make Alipay stand out in the social field, he did increase Alipay's daily activities, brought many new users to Alipay, and also allowed many wealth management products to take advantage of this opportunity to promote.

The collection of 5 blessings started in 2016. Before Luo Fan's rebirth, more and more people participated in the game, and the number of people who collected 5 blessings also increased from 790,000 in 2016 to more than 300 million in 2022.

And the major platforms have begun to follow suit when they see the effect of Jiwufu activities is so remarkable.

For example, Toutiao has a "200 million points for zodiac signs" activity, QQ's "step red envelopes" activity, Douyin's "500 million points for musical notes" activity, Kuaishou's "2.1 billion points for fighting bulls" activity, etc.

However, no matter how much other platforms invest, most people only remember Alipay's five-fortune event.

As for this five-blessing event, Luo Fan heard in his previous life that it was proposed by a small employee of Ali.

At that time, Mr. Ma always wanted to improve Ali's problems in the social field and wanted to establish his own social circle.

The problem of gaps in the social field has always been a big problem for Ali.

Ali has always wanted to solve this problem, but he doesn't know how to solve it.

Because this question bluntly involves the limitations of Ali's product functions.

Take Alipay as an example, many users use Alipay to transfer money every day, but they do not use Alipay to chat, and many users even transfer money to each other dozens of times without adding friends.

This is the fundamental reason why Ali can't do it in the social field.

In addition, Ali has never really known what the key to social interaction is. They just want to imitate wx, Alipay's friend interface, it can't be said that it is similar to wx, it is exactly the same.

But Ali only copied the shape of wx, not the god of wx.

Ali has not been aware of a core point of social networking, that is, social networking is private, while payment is open and transparent. The conflict between the two is irreconcilable.

Alipay's transfers are all real-name, so how can we chat?

In order to break this deadlock, Mr. Ma adopted this plan against all disapproval.

And Luo Fan directly copied this plan, wrote a plan, and asked Su Qing to make a few more copies of the plan, and at the same time called all the senior management of Xingyuan for a meeting.

In Xingyuan's conference room, Su Qing delivered the prepared documents to everyone one by one.

After seeing it, Xingyuan's executives were the first to express their opinion: Boss, this idea is not bad! It's simple, rude and innovative, and the gimmick is very big: collect five fortunes and share 200 million in cash, and it is estimated that many people will come to play this event. "

"The key is that after collecting the five blessings, Xingchao will directly tell the user how many people have collected so far, and the user will involuntarily calculate how much money they can share." Wang Hui said.

"The timing of "send money" chosen in the boss's plan, the "send money" method is also very good.

Sending money is the same as gift-giving, you have to pay attention to timing and status. The same money is sent out at different times, and the effect will be very different.

The Spring Festival period is an excellent time to send money. The traditional custom of sending red envelopes makes it justifiable for Xingchao to send money. The leisure time during the holiday also gives users enough attention.

Moreover, the way of sending money is also very important, to allow users to have a certain degree of participation.

Jiwufu is essentially a game, and its difficulty is set just right, so that it will not disappoint people because the threshold is too low, and it will not cause people to feel frustrated because it is too difficult to achieve.

Getting money through a certain amount of "labor" is often more exciting than simply receiving a red envelope. "Xu Jiale analyzed from the direction of a game developer.

"I think that this collection of five blessings is more about realizing the perfect combination of modern technology and traditional culture.

Among us Chinese people, blessing is the most auspicious and favorite word. It expresses people's yearning for a happy life and a wish for a better future. From this, traditional customs such as sticking the word "fu" have arisen, and there have been many since ancient times. The famous painting itself contains the meaning of "blessing".

And our Chinese characters are themselves a kind of square characters, which are very close to the image of QR codes, and are more in line with AR technology.

Now the QR code scanned by Xingchao offline payment has gradually become a mainstream.

Jiwufu combines the two cultures of "scan code" and "fortunate luck". It has both a sense of technology and a traditional charm. This idea is really excellent. "Li Jingyi affirmed Ji5fu from the perspective of traditional culture.

"Everything you said is too false, can't you be practical? In my opinion, the event of gathering five blessings has a strong social attribute, which strengthens the communication between people.

The core point of collecting the five blessings lies in the "collection". It is often difficult for one person to collect the five blessings and has to rely on the help of others.

Every time a person sends a request for Jifu in the family, it is equivalent to a promotion for Alipay. Coupled with the fact that the New Year is a time when relatives and friends gather and communicate with each other at high frequency, the exposure of Star Chat can increase exponentially.

If you are lucky, Xingchao might be able to take advantage of this opportunity of collecting five blessings to completely overwhelm wx. "The most realistic Cao Shuai said.

"Mr. Cao is right. If the promotion of this five-blessing event goes well, it might turn into a modern custom like the Qixi Festival becomes Chinese Valentine's Day." Gao Meng continued.

"Since everyone is very optimistic about this plan, let's prepare in advance! Let's start by supplementing the deficiencies in the plan.

It just so happens that after our "Jedi Survival" is launched on New Year's Day, the publicity resources will be freed up, and then we can promote the Jiwufu event. ' said Rowan.

The senior executives of Xingyuan nodded in agreement.

In this way, more than a month has passed, and time has come to December 25, 2014.

It's Christmas, and there's less than a week left before the launch of PUBG on January 1, 2015.

It is worth mentioning that the "fgo" national server and the island national server were launched together last month.

This game is not as popular as "Jedi Survival", and most of its players are two-dimensional groups.

But even so, the first month of the launch of "fgo" brought very high income to Xiaopozhan.

Its number of players is only one-sixth of that of "Clash of Clans", but the turnover last month was as much as 150 million, three-quarters of the national server of "Clash of Clans".

This data is terrifying, and there is an uproar inside Xingyuan.

Xu Jiale is about to doubt his life. This kind of mobile game can be created in minutes as long as you hire some excellent artists. Why is the ability to attract money so terrifying?

Is it because of the type month's ip? Or is it because the consumption power of the dead house is too terrible?

Xu Jiale was a little confused.

But no matter what Xu Jiale thinks, Xiaopo Station is making money anyway.

Gao Meng is happy every day, with "fgo" and Xiaopozhan's figure business, Xiaopozhan can finally get rid of the relief of the head office, and it should have a certain profitability.

With the stabilization of "fgo", Luo Fan smashed all Xingyuan's publicity resources into "PUBG".

Everyone at home and abroad knows that Xingyuan will launch a new fps game with a new gameplay.

Even more terrifying, all the current closed beta players are full of praise for this game.

Compared with China, we don’t love FPS games that much. After all, our domestic traditional culture is biased towards the immortals who are omnipotent in the sky, not the men who charge with guns.

Therefore, Xingyuan's publicity resources are basically smashed into the country, and the purpose is naturally to maintain the popularity of "PUBG Mobile".

On the external network, Xingyuan only regularly sends some internal testing codes, and the popularity of "Jedi Survival" has always been high.

Some big foreign anchors are now playing "PUBG Mobile" live every day. The audience likes to watch this game very much.

At the same time, every day, users who have not grabbed the activation code for "PUBG" go to Xingyuan's major official accounts to leave a message, praying for Xingyuan to release the game soon.

Some older brothers even climbed over the wall and came in to leave a message under Weibo.

What's even more outrageous is that there are hackers trying to attack Xingyuan's database and grab some internal testing codes from the hero.

Luo Fan was very satisfied with the enthusiasm of the Internet. This time, he didn't need Luo Fan to look for it. He took the initiative to seek cooperation with Xingyuan and let Xingyuan hand over the release of "PUBG" to them.

Of course, company H was not the only one who came to Xingyuan. Many companies sent people to negotiate with Xingyuan about agency distribution.

Luo Fan personally still prefers H company, not to mention others, at least they don't have a crooked butt.

So Luo Fan still handed over the release of "Jedi Survival" to them, but in terms of share and cost, Luo Fan must have pressed down a lot.

Company H has no complaints about this. For them, if they can win the release of this game, they will definitely make a lot of money.

However, company H is still somewhat dissatisfied with Xingyuan. They feel that the game "PUBG Mobile" should not be free, at least 30 to 50 meters.

Xingyuan's behavior of giving the game to everyone for free makes H company very puzzled.

In the opinion of H company, "PUBG Mobile" cannot buy guns, can't buy all kinds of armor, and can buy some innocuous things that won't affect the balance of the game.

Even if you don't buy these things, players can still play. With the current popularity of "PUBG Mobile", Xingyuan's contracting is like throwing money into the sea.

But Xingyuan or Luo Fan's side always insisted that the game does not charge.

The game "PUBG Mobile" is not for Xingyuan to make money, it is to open Xingyuan's market in the terminal game, and at the same time establish an enduring event that belongs to Xingyuan.

These earnings are far more important to Xingyuan than selling some games. After all, free is the most expensive.

In the last few days, Xingyuan began to increase its efforts to promote "Jedi Survival".

Now as long as you open a website, the app can see the relevant reports of PUBG Mobile.

It is no exaggeration to say that as long as you surf the Internet often, there is no one who does not know "PUBG Mobile".

With so much popularity, even if it is to follow the trend, it is estimated that many people will enter this game together.

In this way, the time came to January 1, 2015. On the occasion of the new year, "PUBG Mobile", a game that Xingyuan had been preparing for more than half a year, finally officially launched.