Rebirth Starts From 2006
Chapter 223 Exchange
Not long after Mr. Liu finished speaking, Mr. Chang, director of the production department, raised his head and said,
"Mr. Chen, I am responsible for the production of all commercials for the company. If you have any comments on this series of public service advertisements, you can also raise them and we can discuss them together."
Chen Yang pursed his lips, his facial features wrinkled into a ball, looking at Mr. Chang, and Mr. Liu, Mr. Xiang and Mr. Wang who were full of expectations, he always felt something was wrong.
Fuck this is my commercial okay,
I just want to sell a few more mobile phones, and I want to make an explosive commercial.
But in the end, a large group of you rushed in, took the initiative in a few words, and showed a good intention to listen to opinions,
What's wrong, Dang Ge hasn't been in society or what?
After touching his hands and fingers together a few times, Chen Yang turned his head to look at Mr. Liu, grinning and said, "Mr. Liu, if you don't mind, I would like to take the liberty of asking you a question."
Fortunately, Mr. Liu is not Xiaoshu,
He raised his eyebrows lightly, and raised his right hand to signal, "Please speak."
Chen Yang laughed twice, and said, "Mr. Liu, or your company, what do you want?"
They are all businessmen, so don't play with the heart of a bodhisattva. He doesn't believe that with a few advertising ideas, these busy people can come to chat with him.
When Mr. Liu heard this, he couldn't help grinning, then raised his head and smiled, "It's very simple, I hope our company will be the producer of this series!"
The producer, to put it bluntly, is the person who decides whether or not to make such a film. To put it bluntly, it represents the ownership of the film. The producer is not necessarily an investor, but, to outsiders, the film’s Creativity and scripts belong to the producer, and can even be said to be the soul of the film.
If Mr. Liu wants to be a producer, he wants to include this series of short films under her name.
Chen Yang rolled his eyes, "Do you want to sign your name?"
The corner of Mr. Liu's mouth turned up, and he said with a smile, "It would be great if Mr. Chen could sell it."
Chen Yang shrugged his nose and said without pause, "Will it affect my brand promotion?"
Mr. Liu immediately connected, "I can guarantee that it will never be affected. From production to broadcast, Mr. Chen can supervise the whole process to ensure that your company's brand promotion will not be affected in any way! Even if there is, it will only be a bonus, not weaken."
Chen Yang gave her a meaningful look, then nodded slowly after a while, and said with a smile, "Find four big directors and first-class actors to play the role, then the production fee will be huge!"
Now the situation couldn't be more obvious. The group of people on the opposite side, or more directly, this President Liu, wants to be famous. As for the price she has to pay, it has been hidden in the conversation just now.
Before Mr. Liu could speak, Xiang Rui gave him a look and said with a smile, "If you invest, you will get something. I think such a large-scale advertisement will not disappoint Mr. Chen!"
Chen Yang turned his head to look at him, and nodded in agreement, "What Mr. Xiang said is, I think so too,"
Then he turned his attention to Mr. Liu and said with a smile, "In this way, I will budget 10 million for the production of the four short films and one interview film. In addition, 100 million out-of-pocket fees will be paid on the platform.
Mr. Liu, please arrange it for me! "
Mr. Liu was taken aback for a moment, and looked at him with affirmative eyes, "Mr. Chen, you mean, 100 million actual advertising fees?"
Chen Yang nodded very seriously, "Yes, actual payment, 100 million! Moreover, this 100 million should be spent within half a year!"
The pajamas company in the previous life advertised at about this time, and won the joint naming rights of eight sets of Golden Theater, plus some popular periods for one and three sets, the annual advertising fee is more than 8,600 Ten thousand,
Heck, let me tell you a little bit,
Chen Yang had seen the contract, and he was also looking for Jinqiao as an agent. The total bid price was more than 160 million. After a discount, the actual payment was more than 86 million, of which more than 3 million was for products. That is, using pajamas as a deduction,
In addition, to invite a first-line actress from the mainland to be the spokesperson, the endorsement fee is 2 million for three years, and he has to attend two company events every year, and the external promotion is 12 million for three years!
The commercial was filmed by an advertising company in Guangzhou, the production cost was 600,000, and the original contract price was 1.2 million!
Chen Yang didn't know about other real situations, anyway, what he saw was such a fact.
Heh, heh, heh, heh! ! !
So, now Chen Yang's meaning is very obvious. I took out the 100 million paid advertising fee and gave up the right to authorship of the advertising creative. Then, your chips should not be small!
Surprisingly, Mr. Liu didn't agree immediately, but turned to look at Xiang Rui, "Show me the existing advertising resources."
Xiang Rui nodded immediately, "Wait a minute."
Without even saying hello, he got up and walked out.
Mr. Liu turned his head to look at Chen Yang, and said seriously, "Mr. Chen, I will communicate with CCTV about this series of commercials, and arrange a certain period for public welfare films to be broadcast. Don't worry, although it is a public welfare period, they are all prime positions. It's something that even money can't buy!
In addition, except for a very small number of program advertisements that cannot be moved, I can prioritize other programs. You can choose yourself later, and your 100 million will not be wasted. "
After a pause, she said again, "If it's not enough, I'll adjust the advertisements of other companies to make way for you!"
Seeing Mr. Liu's reaction, Chen Yang pursed his lips and smiled, not surprised.
It seems that compared to CCTV's annual advertising expenses of more than 10 billion, 100 million is nothing. However, the owner of the pajamas company, every time he goes to Beijin, the director of CCTV will personally accompany him to socialize.
I can see clearly that it is the director, not the deputy station, not the director, and at that time he only invested more than 80 million yuan in advertising fees a year.
Now the actual 100 million is still 100 million in half a year, plus a chance to become famous,
Why can't it get the highest level of attention? !
Two minutes later, Xiang Rui walked in with a stack of documents and put them in front of Mr. Liu.
Mr. Liu looked at it first, then picked up a pen, checked it a few times, then turned the information upside down, handed it to Chen Yang, and said, "Mr. Chen, take a look, are you satisfied with this resource?"
Chen Yang took it over and looked at it, and couldn't help raising his head to look at Mr. Liu,
This guy is really unambiguous, all the ticks are popular time slots, and they are only limited to channels 1, 8, 6, and 3. There is no such garbage program time slot that he watched in his previous life.
Theoretically speaking, it is impossible for the popular programs of these channels to be voted for by no one, so there is only one result, that is, Mr. Liu temporarily took down the votes of others and replaced them with his own!
Chen Yang returned the documents and said with a smile, "Okay, we will follow Mr. Liu's arrangement!"
Mr. Liu's expression relaxed when he heard the words, "Okay, then, we'll make a deal."
Of course Chen Yang understood what she meant, and immediately nodded seriously, "It's a deal!"
The genius remembers the address of this site in a second: Mobile version reading URL:
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