Rebirth Turn of the Century

Chapter 62 Sales Decline

April 26, 2000, Wednesday, was very cloudy.

"Boss, there is a problem with the sales these two days." Ding Tao walked into the office worried.

"What's wrong?"

"I compared the daily orders in the previous two weeks, and found that the sales of our new machines have dropped by at least 50% year-on-year." Ding Tao handed Zhao Song a self-made form.

Then he said: "The configuration is too high, and the corresponding price is also high. If you buy it together with a monitor, the minimum configuration of the new machine will be close to tens of thousands."

Zhao Song had a headache and cursed, "Damn it."

"There are still too few rich people who come to Zhonghai. I knew Hao Ying would have taken off her school uniform and sang!"

During this period, it was not easy for brands to assemble computers.

The fun of DIY lies in the fact that customers can choose various accessories they like at will, and the three major pieces of CPU, memory, and hard disk are divided into two types: boxed and bulk, and the price difference is not a small amount.

In an assembled mainframe, how to assure customers that the accessories are authentic or not, and how to take into account the needs of each customer are issues that every business needs to consider.

In addition to second-hand mainframes, Tesla only makes high-end machines. The new machine has two chassis and four configurations, including all first-line brands on the market. The accessories are only boxed, and the outer packaging is removed. Guys will tear off the ID logo , into a plastic bag.

The sales contract with the official seal, the one-year warranty for the whole machine, and the four prototypes are still in the warehouse, running 24 hours without power, just to find compatibility problems.

Zhao Song's main reliance is that appearance is everything. More than ten years later, the refreshing industrial design, the slightly cheaper price than the branded phones, and the promotion of flash mobs have made it a hot seller today.

However, hot sales are time-limited after all, and high prices keep a large number of consumers out of Tesla.

Affected by Tesla's hot sales, some merchants in Zhongguancun quietly launched finished assembled computers.

Wei Jiawei is one of them. The legendary Uncle Wei seems not to have been affected by the memory storm, and still has funds to support his son to start a business.

At the entrance of passage 13, Zhao Song, Ding Tao, and Cai Feng looked at Wei Jiawei's counter together.

The location of Wei Jiawei's counter is very good, close to the horizontal corridor, as soon as customers turn into aisle 13, it is his counter.

The counter is huge, and the decoration style is copied from Tesla. The whole China Shipping is doing this, and no one can say anything.

The business is also very good. A group of guys are taking configuration sheets to adjust goods and install machines for customers.

Zhao Song looked at the bronze medals of AMD and VIA agents on the glass wall panel, and knew that he was mainly engaged in low-end products. No wonder the business was so good. Customers with such price requirements were the main source of customers for Zhong Hai.

Wei Jiawei, who was busy billing, seemed to feel something, looked up to Zhao Song, then smiled and nodded in greeting.

A middle finger raised up high.

Ding Tao and Cai Feng looked left and right, pretending nothing happened.

Wei Jiawei didn't care, and cheerfully beckoned.

The two middle fingers were erected high, and Zhao Song also stood on tiptoe to increase the effect.

Ding Tao and Cai Feng had black lines all over their heads.

"Boss." Ding Tao broke the embarrassment and said, "How about we also lower the configuration?"

Zhao Songchao waved to Wen Jing who came to look for him from a distance, and asked, "What's the problem?"

Ding Tao thought for a while and said: "It is said that it is a finished assembly machine, but it is still modified according to the needs of customers. The quality of the chassis is very poor, but it is enough for use. Also, they have very few orders for Pentium CPUs."

Cai Feng also said: "There is a problem. There are too many VIA installations, and the price is low, but the counter is most afraid of customers who come to the door for the second time because of compatibility issues."

"One customer came to the door because of a computer problem. As long as he was there, the business at the entire counter could not be done at all."

Ding Tao shook his head and disagreed: "Compatibility issues are the norm in the DIY market, and they are not the only ones who have this problem."

"That's right," Zhao Song said, "but Wei Jiawei was wrong, he assembled the machine according to the brand name."

Ding Tao and Cai Feng looked in the direction of Wei Jiawei's counter. In the center of the pure green glass wall panel, there were two large advertising characters "Xinhu".

"The concept of a branded machine is a weakened version of the branded machine." Zhao Song said boldly: "Just like the branded machine, compatibility is its first priority."

"Customers always have problems buying a computer. They can't remember which aisle or counter it is, but they remember the brand."

Word of mouth is a thing that spreads slowly through word of mouth. Nowadays, dial-up Internet access has begun to become popular, and the speed of network transmission is beyond imagination.

Zhao Song finally made a decision: "Ding Tao, from now on, you will return to the main cabinet to take charge of the management. Cai Feng will be in charge of the branch cabinets."

Seeing the two nodding, they continued: "Call Xu Liangying of Q County. In the future, half of the normal chassis and Phantom Red will not use the Tesla logo. Go to the two major chassis distributors in China Shipping. There are two unmarked chassis. represented by them."

Ding Tao asked: "Boss, we ship the chassis quickly by ourselves, why do we have to give them?"

"Let's share the benefits, and they are the general channel provider in North China. In the future, if the chassis products are sold to the whole country, you can ask them for help."

Ding Tao nodded and stopped talking.

Zhao Song turned his head and said to Cai Feng: "In addition to the second-hand mainframe, the sub-cabinet can also carry out the business of soliciting customers to install the machine, but the chassis must be unmarked."

Cai Feng said happily: "Understood, boss."

"Last point, Xingsheng has given me the configuration list of Gigabyte's low-end and mid-range motherboards in the manufacturer's laboratory, and sister Da Da's Asus will also deliver it in two days."

"Ding Tao, according to the order to install and copy machines, we will also enter the mid-end market. We will not do low-end ones." The high-profit era of more than 100,000 gross profits per day that lasted for nearly half a month is over.

Ding Tao nodded and left with Cai Feng.

"Zhao Song!" Wen Jing shouted angrily from the side.

"Daughter-in-law, what's the matter?"

"This is the third time I've called you!" Wen Jing finally lost her temper.

"I'm sorry daughter-in-law, you also know." Zhao Song pointed to his ear and continued, "You need to concentrate when communicating with people."

"I don't care, you just don't pay attention to me." Wen Jing's voice gradually became louder, "I either sell computers with you every day, or accompany you to deliver computers. When will you be able to spend time with me?"

Zhao Song hurriedly pulled her out of Zhong Hai's east gate, and said in a good voice, "How do you want me to accompany you?"

Wen Jing thought for a while in a daze, then shook her head and said, "I don't know, it was fun to be with you at first, but then I found out that you are working, and every day is the same."

Really unprofessional, completely ignoring the feelings of customers, Zhao Song thought angrily. 250,000 is not earned for nothing. If the cultural boss knows that he has made his daughter unhappy, he will make Zhao Song very unhappy.

Zhao Dou once said to him, why did he become hypocritical towards Wen Jing? Can you not be hypocritical? Being with Wen Jing is like fighting a guerrilla, and you must always be on guard against the elusive Grand Cherokee.

Only when he was sure that no one was paying attention did Zhao Song dare to have a good time and make a small show; if he really dared to make a big show, culture would make him show up in the urinal.

It's 2000, not 10 years after the opening.

Zhao Song's greatest wish now is to take good care of Wen Jing, the female patron, and send her to the plane in two months, so that he can continue to flirt.

As for talking about feelings with Wen Jing? Can't talk about it!

A woman is a magical creature, especially a woman in love.

Sudden temper, unexpected change of face. Zhao Song's experience in dealing with it is to say good things, beat and scold.

"Blame me, blame me, I thought you liked to watch me install the computer, and I doubled my performance every day." Zhao Song quickly glanced around, there was no hostility, and then gently hugged Wen Jing in his arms, with both hands naturally facing Slide down to cover half of PP.

"Daughter-in-law, I'll go back and explain, and then I'll accompany you for a while today."

"Hmm~" Wen Jing's face turned red again.

……….

Kyoto at the end of April is the most comfortable time. Sunset, evening glow, gentle breeze, accompanied by intellectual beauties and schoolmasters.

Strolling in Zhongguancun Outer Street, the beautiful moment that Zhao Song fantasized about suddenly came true at this moment. Zhao Song suddenly wanted to stop here and have a good relationship with the girl who was in love beside him.

"Slap!" Zhao Song slapped himself hard. Zhao Song, you have committed laziness!

"What's the matter, Zhao Song, why did you suddenly hit yourself?" Wen Jing asked with concern.

"It's okay, I didn't expect the mosquitoes to come down so early this year."

Wen Jing was silent for a while, and said, "Zhao Song, am I a little vexatious and immature?"

"I don't need you to be too mature. Being a mature woman will be very tiring. You just need to be a little bird. It is my bounden duty to protect you!" Zhao Song shamelessly copied.

Intellectual Wen Jing smiled softly: "Although I know that what you said is a lie, Zhao Song, I am still very happy."

"I'm glad you know, Wen Jing, for the rest of the time, I will do my best to keep you happy."

"Zhao Song, poor and happy, I don't like it, have you written any other songs?"

"Not many, just two or three, but almost all of them are of this type."

"Sing me a slow song." Wen Jing gently took Zhao Song's arm.

"It's all up to you to see what happens.

I want you to get down on your knees and call out my daddy...."

"Crack~"

"Hey, why did you hit me?"

"Change one."

"I am Babo Erben

you are runboerba