Rebirth: War on the Honest

Early the next morning, Xiao Yuan searched for the topic and held a media communication meeting at the Jiangcheng Software Park headquarters.

The Amusement Park Group has been involved in various industries for many years. As a branch of Amusement Park Entertainment, it has a close relationship with the media. Dozens of media attended the meeting, and the event was like a celebrity press conference.

At the meeting, Xiaoyuan Souti presented solid evidence to accuse Baidu Zuoyebang of maliciously publishing pornographic information within the Xiaoyuan Souti app.

Huang Mingyuan, vice president of Paradise Technology, told the media that between 3:30 and 4:30 that afternoon, multiple user accounts concentrated in the comment area of ​​Xiaoyuan’s search topic to post multiple pornographic information in a short period of time.

Xiaoyuan Souti, like other applications of the Paradise Group, has good habits and details in terms of internal control. Each user's data is collected in the cloud. In the future, a big data center will be established to specifically store user data.

The IP address can be checked, user location can be checked, and registration information can be checked.

Due to the speed of the investigation of all these truths, before the negative news about Xiao Yuan's topic could be fermented, and before the media could hype and add fuel to the flames, the officials jumped out to refute the rumors.

"I can say responsibly that this is a conspiracy against Xiaoyuan Souti and Paradise's online education industry."

At the press conference, Xiaoyuan Souti announced the results of its internal investigation.

Everyone discovered that all the pornographic information came from three mobile phones.

The IP addresses where these mobile phones are located are exactly the IP addresses used by Zuoyebang's offices.

Although there is no direct evidence pointing to a specific person, at this critical point in Zuoyebang's financing, everything is self-evident.

"This may be the most despicable and dirty incident in history. It is a self-directed and self-staged conspiracy that was deliberately framed."

Huang Mingyuan, as a always rational technician, couldn't help but use several swear words to describe this incident. The harshness of his words was amazing.

The audience was in an uproar. All the questions prepared in advance were meaningless in front of the evidence and logical chain presented by Xiao Yuan.

Things turned around so quickly, and as soon as the news was released, many media in the education circle spoke out.

The authoritative self-media public account "Those Things in the Education Circle" published two reports in a row, reporting on the whole story of Xiao Yuan's search for questions and homework help being involved in Huang Rashomon.

Subsequently, shortly after the media briefing, Zuoyebang also issued an announcement on Weibo to formally respond to the matter.

Dear friends who care about Zuoyebang:

Recently, Zuoyebang announced that it has completed Series C financing of US$150 million, which is the largest single financing to date in the field of K12 online education.

But at the same time, during the financing process of Zuoyebang, we continued to encounter unwarranted attacks and false accusations from a certain peer, trying to discredit Zuoyebang and damage the brand reputation of Zuoyebang.

In line with the principle of being responsible to all users of Zuoyebang, we also hope that colleagues in the media and every friend who cares about Zuoyebang can hear our voice. Zuoyebang hereby announces:

1. A peer’s statement is contrary to the facts. Zuoyebang will resolutely put an end to any behavior that is not conducive to the healthy development of the industry.

2. Zuoyebang does not engage in verbal disputes. For any behavior that deliberately slanders and slanders Zuoyebang, we have preserved evidence and will pursue legal liability through judicial channels to safeguard our own rights and interests.

3. On the occasion of a new round of financing, we will devote all our energy to polishing our products, improving our experience, not letting noise interfere with our progress, and using our strength to provide the highest quality educational products and services to more children and parents.

.

Under the statement posted on Zuoyebang's official Weibo, there were more than 3,000 comments.

There were some who cursed, and there were those who supported the homework helper. Netizens had different opinions and made a fuss.

"I'll search for questions on Xiaoyuan."

"After using it for so long, I didn't find any pornographic information. I missed something. I just checked the questions every day."

"You want to trick me into downloading Xiaoyuan Search Questions again."

"Zhanzuobang, I have always used Zuozebang."

"You guys tear it up, I'll download Gaotu Classroom."

While the debate was ongoing, officials quickly expressed their stance.

Education News Network published an original article "Pornography, slander, slander...who wins the "public relations war" in the education industry?".

The article pointed out that behind the malicious attacks from competitors, it reflects the current situation of stalemate competition on the track.

The deeper reason for the head-to-head confrontation between Xiaoyuan Souti and Zuoyebang is that the two companies are locked in competition and their business development is also very similar.

The article also wrote: "Some people believe that behind every quarrel between competitors is actually a battle between capital related parties, such as group buying players and travel platforms where the Internet giant BAT is involved.

However, no matter how fancy marketing methods are, they are all paper tigers, and the core problems of industry development are unlikely to be solved through marketing. For example, the stalemate of online travel websites has not kicked out traditional physical travel agencies, product homogeneity, and consumer services cannot keep up.

The problem still exists.

In fact, the "mutual strife" between many competitors is not an expression of fairness and justice to the Internet or education industry, but more of an attempt by two companies to compete for market share.

The root cause behind the business is structural issues.

Education companies will eventually be restricted by the laws of education and find it difficult to carry out disruptive innovation. Therefore, when it is difficult to achieve a complete differentiation breakthrough, they must do everything possible to focus on key parts and compete for market resources."

At the end of the article, the official openly stated that it condemned the perpetrators of the specific incident in the strongest possible terms.

The bottom line of business competition is basic morality. Once this bottom line is touched, the company involved should be severely punished.

"In this war, if we don't analyze it, we can't analyze the truth of the incident. This needs to be solved by relevant departments.

But as for the war itself, if it continues like this, it will have a very negative impact on the overall education industry in the consumer market, capital market and government management departments!"

After the press conference, faced with the raging comments on the Internet, Gu Yun immediately made two decisions.

First, the column of Xiaoyuan Daily, which was secretly framed by competitors and posted pornographic comments, has disappeared.

Among them, the home page of Xiaoyuan Search Questions can still be scrolled down and browsed some text pictures, most of which are learning content. Instead, all posts must be manually reviewed before they can be sent.

Second, Xiaoyuan Souti announced that it had formally filed a lawsuit accusing Zuoyebang of deliberately publishing illegal content in Xiaoyuan Souti products, spreading false facts through public relations, and seriously infringing Xiaoyuan Souti's reputation.

Zuoyebang is required to compensate for economic losses of 50 million yuan and formally apologize to Xiaoyuan Souti through public channels.

What surprised people in the industry was that such a huge deal was entrusted to a little-known new law firm.

Leying Law Firm.