Reborn 2005: The Internet Myth

On the Internet, there are very few users who like ads on web pages, almost none.

However, in the Meta community, users have a strong sense of anticipation for the upcoming first promotional advertisement.

When Omei, who is far away in New York, pressed the ‘confirm publishing’ button, Meta immediately gave feedback and placed this piece of content at the end of the first row of the homepage display area.

And every time the user slides down seven lines, it will appear again.

At the front of the title, a red "promotion" icon is also placed to remind users that this is an advertisement.

This piece of content was quickly pushed to the top of the popularity list. Omei's popularity is already very high. In addition, she won the title of the most beautiful college student in the first Meta, and the number of people following her has exceeded 2 million.

As usual, it is a nine-square grid composed of 9 pictures. Click on one of them, and a large picture and matching text will pop up.

The sports-style Oomei is still charming. Contrary to her past campus style, this sportswear with the Nike logo highlights her figure even more.

Unlike traditional advertisements, which are mostly shot indoors, we chose daily outdoor random shots without intensive editing.

Wang decided to use this style of photos after careful consideration.

This content is not only meant to bring benefits to advertisers, but also to set an example for other creators. More civilian content will give others the illusion that I am fine with it.

This kind of shooting does not require expensive equipment or advanced techniques, it just allows you to express yourself naturally.

The same goes for the video. O'Mei said to the camera, "I'm going to try basketball. This is my first time playing basketball." Then under the guidance of the voice-over, she successfully made an unstandardized three-step layup.

action.

Then he sheepishly shrugged at the camera, showed a sweet smile, and ended with the Nike logo.

The video is only thirty seconds long, but everything that needs to be shown is shown.

Judging from the data, although everyone knows that this is an advertisement, there are surprisingly not many objections. No one even said that this is an advertisement. They all praised Omei's charm and discussed the Nike brand.

The number of likes and comments is huge, and the hyperlink LOGO of Nike's official website that appears after the video ends has a very high click-through rate.

The basic cost of this advertisement is US$50,000, and the additional cost is the number of jumps to the official website. Each effective jump is charged at US$0.1, and the validity period is one month.

The "promotion opportunity" the champion gets is the recommendation on the Meta community's homepage. Each promotion opportunity includes 6 hours.

The 30% commission from cooperative advertising, plus the self-operated homepage promotion business, constitute the profit structure of the Meta community.

Aomei only used it twice in this collaborative advertisement.

She also knows very well that with her popularity, as long as there is a certain amount of traffic, this content will enter the homepage's hot list, and then there will be no need for this promotion.

Moreover, Wang Zheng also told her that Meta’s homepage promotion resources were valuable and there was no need to devote them all to Nike advertising.

After two days of fermentation, the first advertisement in the Meta community was really effective. In just two days, the jump revenue reached 120,000 US dollars.

The head of Nike's advertising called excitedly and expressed his hope to strengthen cooperation because the conversion rate was too exaggerated and the cost was lower than that of celebrity advertising.

With Nike as a model, Meta quickly attracted more than a hundred advertisers for its value platform after a few days of preparation.

One-half of them are clothing, shoe and hat brands, some pet supplies brands and electronic product brands.

The female college students who had previously won prizes in beauty pageants soon received suitable promotion opportunities through effective two-way selection, and the first batch of promotional content is about to come.

Their promotion fees may not be that high, as low as one or two thousand US dollars.

But you must know that the purchasing power of the US dollar is very strong, and not every college student has the opportunity to receive a scholarship.

They can make money through legitimate channels just by posting photos, which is what they dream of.

Furthermore, currently the most popular user on the platform, ‘Isabella’, has attracted the attention of traditional media and is commonly known as a celebrity.

And Hollywood easily revealed her identity, the third sister of the Olsen sisters!

Some gossip tabloids rushed to report, shaping O'Mei, an originally unknown sister, into the next big star of the Olsen family.

Wang Zhengke doesn't have time to read these gossip tabloids, mainly because Aomei often sends him WeChat messages to express these worries.

During this period of time, Wang Zheng had not bothered to work at Meta. Instead, he was leading a small team at Ultron to work on a project called "Siri".

Wang Zheng has "obtained" patent authorizations for a series of machine learning algorithms such as natural language processing algorithms, semantic recognition algorithms, machine learning and symbolic learning, as well as key technologies such as big data mining and neural networks for Altron.

Support this intelligent assistant project whose main goal is to 'answer'.

With ready-made code support for key technologies, the project progressed very quickly.

As of today, the most important server and database parts of the project have been basically completed.

Daniel, the deputy leader of R&D, suppressed his excitement and said to Wang Zheng: "BOSS, although we have tested it many times, I think the right to have a formal conversation with her for the first time should still be given to you."

Wang Zheng did not refuse. He sat in front of the computer and entered "hey, Siri." in a simple dialog box.

"Hey, I'm here. What's your name?"

"You can call me Justin."

"Justin, it's a pleasure to serve you. Do you have anything you want to ask?"

"How old are you this year?"

“╮(╯▽╰)╭I just looked at the time, I’m about 0.002 years old.”

"Do you know how I can get to New York?"

"Where are you now?"

"Menlo Park."

"You have to drive to San Francisco first, a total of 62 kilometers. After about 1.5 hours, there will be a plane to New York. The ticket costs 210 US dollars."

"Thank you."

"You're welcome. If you need anything, come to me anytime. I'm very smart^_^."

At the end of a simple conversation, the entire office cheered, they succeeded!

This is not the first artificial intelligence, but it is indeed the smartest artificial intelligence ever created.

Because Wang Zhengyou had Xiao Ai’s own database, which was selectively imported into Siri’s database after screening, which saved Ultron a lot of machine learning time.

During this time, the staff has not been idle, and has been 'feeding' Siri with a large amount of data, and has connected her with Wikipedia.

If she encounters a question that she doesn't understand, she will send out a web spider to search for some answers on the Internet and form a library of alternatives, and the staff will help her choose the correct answer.

Therefore, although it is impossible for this assistant to pass the Turing test, she knows astronomy and geography, and her knowledge reserve is extremely rich.

The team currently plans to import laws from all over the world into her database to make her a legal expert.

Daniel said excitedly: "BOSS, we should find more people to help us train her, so that she will be smarter."

Wang Zheng had already planned this and was very confident.

"Daniel, go contact WeChat. We will make Siri the default friend on WeChat so that anyone who has questions can ask her directly."

"Great idea! Boss, you are such a genius!"