Reborn as a Noble's Son

In Nie Zhenbang's view, department stores in this era are just the initial stage of department stores. There is no comparison with the super and large department stores of later generations. As for those giant department stores with a business area of ​​​​100,000 or even hundreds of thousands of square meters, there is no need to talk about it. Looking at the confused expressions of Yang Anbang and Xiao Yali. At this moment, Nie Zhenbang felt like he was preaching and solving doubts. Explained: "This is not a real department store yet. In my imagination, our department store should not only have clothes, shoes, hats, toys, etc. Our department store should be a comprehensive store integrating food, clothing, housing and behavior." Shopping malls. Moreover, our department stores must be different from the current mass shopping malls. We must take the high-end route."

Another new term. Xiao Yali was confused when she heard this. But Yang Anbang looked thoughtful.

Nie Zhenbang sighed secretly, this person is really annoying compared to other people. As expected, Yang Anbang's talent is not based on background or bragging. This person is truly capable.

If we take the high-end route, isn't that advocating the corrupt life of the bourgeoisie? This made Yang Anbang hesitate. Although the Yang family is also the backbone of the reformists. However, it is such a big step. Yang Anbang was also a little uneasy. Then he asked: "Zhenbang, I understand the high-end route. Do you want to buy the most expensive things? But, does this seem suspicious of the bourgeoisie? Also, does the capital have the spending power?"

Nie Zhenbang laughed. In this era, although reform and opening up has only just started a few years ago. Other parts of the country may not have this spending power. However, there is no need to worry about Beijing and Shanghai. Especially Beijing. This is where state power is concentrated. In this era, almost all the people with the highest incomes are concentrated here. If the capital city has no spending power. It’s even less possible elsewhere.

As for bourgeois life. For now, maybe it's a bit bolder. However, this has nothing to do with the market. On the contrary, Nie Zhenbang is planning to use this to create hype.

Immediately, Nie Zhenbang chuckled and said: "Second brother, I understand your worries. But don't worry, there is absolutely no problem with this."

The next day, Zhou Chen happily handed over the site to Yang Anbang. At the same time, Yang Anbang immediately ordered his people to start moving it. All the supermarket items have been moved to several other stores of Wojia Supermarket. And some dealers don't have any dissatisfaction. On the contrary, they were very happy because they could enter Wojia Supermarket.

However, when the department store actually started operating. Only then did Nie Zhenbang find out. At this time, it is not easy to go to a high-end large department store.

clothing? At this time, China as a whole did not yet have a mature brand awareness. Not to mention any advertising. Electrical appliances. In this era, black and white TVs still dominate the world. All kinds of electrical appliances are luxuries. cosmetic. Sorry, we haven’t developed this market yet. These days, ice cream is still popular.

If we really want to open such a department store. It can be said. More than 80% of goods need to be imported from abroad. This is quite difficult.

Thinking of this, Nie Zhenbang shook his head. It seemed that Yang Anbang and Xiao Yali were going to come forward again. At this time, it is obviously too late to contact the manufacturer directly. Moreover, information is underdeveloped in this era. The Internet is no different than later generations. If you want to check something, just check it out. To use an analogy. Versace or Chanel. This is the world's top brand. In China, I am afraid that even the Ministry of Foreign Trade and Economic Cooperation may not have a contact number. You can only inquire through the embassy of these companies.

Looking for them from house to house, there weren’t many problems. However, a department store can have hundreds or even more brands. Nie Zhenbang already had a plan in mind at this moment.

…

"Second brother, second sister, and Jiamin, you three, take a look. This is an investment plan written by me. Read it carefully. Do you have any opinions?" In the office of Wojia Supermarket. Nie Zhenbang immediately threw out the plan he had written.

Wait until Yang Anbang and others finish reading. The three of them looked a little surprised. Yang Anbang slapped his thigh and stood up: "Okay, okay. The world's top luxury brands are here. Zippo, Rolex, Versace, Chanel. Okay. Zhenbang. This thing is a rare item in China. What if we introduce it? Come here. I’m afraid all the masters in these 49 cities will go crazy.”

In this era, ordinary people may not have much exposure to these brands. However, in Forty-Nine City, these masters in the circle. The elders in the family have more or less gone abroad to see the world. Like the Nie family and the Yang family. It is even more common for the old man to go abroad. It’s normal to bring something back.

"Nothing said. Zhenbang, leave this matter to me. My uncle is in the Ministry of Foreign Affairs. Ask him to help me contact the commercial counselors of various embassies." Yang Anbang immediately took over the matter of contacting the countries where each brand belongs.

At this moment, Xiao Yali also stood up and said with a smile: "Then I will contact the Foreign Economic and Trade Commission. My uncle happens to be from the Foreign Economic and Trade Commission. Send an invitation letter in their name. I believe these brands will still be interested in coming over to take a look. Just for a moment.”

Seeing the two people leaving happily, Nie Jiamin looked a little worried. He looked at Nie Zhenbang and said, "Zhenbang, if we make such a big deal, will it make the old man angry?"

Hearing this, Nie Zhenbang smiled. fire? The old man has already sent it. At this point, I'm afraid I no longer have the interest. Ever since I entered this house. First, an article made the Nie family suspicious of the die-hards. Immediately afterwards, the two Nie brothers left for eastern Guangdong at the same time. You must know that eastern Guangdong Province is a sensitive area. No old man agreed. I'm afraid the two of them will not go to eastern Guangdong. Next time, the supermarket opens and I visit Yang's house. all of these. Step by step, the Nie family has been invisibly squeezed out of the conservative ranks.

In my previous life, after Comrade Xuri took office. Mr. Nie had to resign from his post as president. But, this time. The duties of the Military Commission have not been adjusted. This incidates that. There must have been some contact between the old man and the head of state. Moreover, the old man's mentality has also changed. This time the negotiation meeting. It's just putting another reform hat on the Nie family's head.

Thinking of this, Nie Zhenbang patted Nie Jiamin on the shoulder and said, "Jiamin, you can rest assured. The Nie family is now a reformist."

Sure enough, just like Nie Zhenbang said. Following the actions of Yang Anbang and Xiao Yali. Mr. Nie didn't say anything. It's as if he doesn't know about this at all. His whole heart was devoted to the army. to engage in military modernization.

This trade fair also achieved great success. UU Reading www. uukanshu.net After Yang Anbang reported the plan to Mr. Yang, Mr. Yang immediately reported the matter to the head of state. With the support of the head of state, all national ministries and commissions gave the green light. Soon, a huge business delegation from all over the world gathered in the capital. Under the personal auspices of the top leaders of the Ministry of Foreign Affairs and the Foreign Economic and Trade Commission. The delegation visited the reform zone in eastern Guangdong and the development of Shanghai. He also conducted an on-site inspection of the commercial situation in the capital. Conduct a detailed assessment of five Wojia Supermarket stores. After conducting an on-site investigation of Wojia Department Store. Many brands have signed agreements with Wojia Department Store.

After the business meeting, the originally empty Wojia Department Store became lively. Decoration teams from various world-renowned brands have also come in.

"Second brother. Not bad. With this beginning, the next things will be much easier to handle. You have to worry about things in shopping malls and supermarkets. After the New Year, you will be busy." Standing at the decoration site of Wojia Department Store . Nie Zhenbang was also filled with emotion. I was a coward in my previous life. This time, start over. Finally, there has been considerable progress. The Nie family finally escaped the first disaster because of their intervention.

However, Comrade Xuri took office. This is still a huge test for the Nie family. Can you just get over it? We still have to wait and see in two years.

Yang Anbang didn't notice anything strange about Nie Zhenbang at all. At this moment, Yang Anbang's talent in business has been fully demonstrated. According to the plan, after the New Year, Wojia Supermarket will open at least fifteen stores in Shanghai, eastern Guangdong, and several developed coastal cities and provincial capitals. This is a new challenge. However, Yang Anbang seemed confident. He smiled and said: "It will be thirty tomorrow. You go to the airport to pick up Uncle Nie and the others. For the Chinese New Year, you also go to eastern Guangdong to see. I will leave the things there to you."