Reborn as a tycoon in Hong Kong
Chapter 10 Great success
"Boom!"
There was a knock on the door, and a woman in her thirties walked in.
"Editor-in-Chief, good news! A newsstand owner called and said he was going to stock it. I asked other newsstands, and the owners said the sales were very good and they were interested in buying it."
"Immediately ask the printing house to continue printing two thousand or three thousand copies. After printing, they will be sent to the newsstand immediately."
Hu Zhiwen was so happy that he jumped up and made arrangements immediately.
The woman responded and walked out.
Seeing this, Lin Baicheng couldn't help but said: "Editor-in-chief Hu, is it too much to print another three thousand copies now? After all, the sales volume of newspapers should be the highest at this time in the morning."
"You don't understand this, Lin Sheng."
Hu Zhiwen happily explained: "Originally we printed three thousand copies, but now one newsstand has sold out, which means that other newsstands should be roughly the same. If we print another three thousand copies, even if we can't sell out today, we can continue tomorrow and the day after tomorrow. Sell it."
"What we do is not current affairs news. We mainly serialize novels. There will definitely be people who come back to buy the newspaper that serialized the first chapter of the novel today on the recommendation of friends. What's more, there is no possibility that it will be sold out today."
"That's it."
Lin Baicheng nodded: "Chief Editor Hu, you are an expert in this area. Just do whatever you say."
Hu Zhiwen praised loudly: "Lin Sheng, it seems that your method is really effective."
"It's no use selling well now. Only after a few days do we stop giving back cash, and if it can still sell well by then, will it be stable."
Lin Baicheng waved his hand. The current results don't mean much. In the final analysis, we still have to rely on novels. Only if the novels are popular can we ensure repeat customers, or even expand the audience and sell more newspapers.
"I believe this will be a good start."
Hu Zhiwen nodded, he understood the reason, but as he said just now, this is a good start, at least it is much better than today's sales volume is average.
Lin Baicheng did not stay at Star Daily for too long. After knowing that the sales volume would not be bad today, he chatted with Hu Zhiwen for a while and then went home.
Back home, Lin Baicheng continued writing his novel. He can now write about 10,000 words a day, mainly because he can't write all the time. He can think of a lot of plots, but he needs to rest after writing for a period of time, otherwise his hands will become sore and he won't be able to bear it anymore.
That night, Lin Baicheng learned from Hu Zhiwen about today's newspaper sales, which totaled more than 5,300 copies, a result that was not much different from the peak of Xingxing Daily.
The reason why we can sell so much today is mainly due to the cash rebate method and the recommendation of the newsstand owner.
As for the sales volume brought by the novel itself, there is almost no sales. After all, it was serialized on the first day. It is said that it will become a hit immediately, and then everyone who has read the novel will recommend it to people around him, and then the newspaper will be rushed to buy it. It's almost impossible to even think about it.
In the following days, Xingxing Daily’s sales increased every day.
On the fifth day, which was the last day of cashback, the circulation even exceeded 10,000 copies that day, reaching 11,000 copies. With such a circulation, in addition to being highly recommended by newsstand owners, there are also many people attracted by the novel.
Due to the surge in newspaper sales, the number of newsstands that cooperate with Star Daily has increased a lot, but now there is no cashback.
Starting tomorrow, there will be no cashback at all newsstands, and newsstand owners will naturally no longer recommend newspapers from Star Daily. Therefore, newspaper sales on this day are very important.
Newspaper sales plummeted, and Lin Baicheng and Hu Zhiwen were already mentally prepared for this. However, the sales volume must not fall below 5,000 copies. If it falls below this number, it means that very few people are attracted by the novel and buy the newspaper, and the performance of the novel cannot support the newspaper for the time being.
On the contrary, as long as the circulation does not fall below 5,000 copies that day, it means that people who bought the newspaper in the previous few days have been attracted by the novel and will buy the newspaper even without the recommendation of the newsstand owner. This means that the performance of the novel can support the newspaper. It allows the newspaper to make money.
The circulation of newspapers on this day is very important, so Lin Baicheng is also very concerned about it.
On that day, Star Daily only printed 5,000 copies and sent them to various newspapers at the beginning. The main reason was that it was worried that too many copies would be printed and could not be sold. If it was kept, it could only be disposed of at a low price, which would result in a loss of too much money.
But I didn't expect that today's sales would be as good as the previous few days. Because of the increase in cooperative newsstands and the reduction in printing quantity, there were calls from cooperative newsstands before nine o'clock, asking to pick up the goods.
After that, Hu Zhiwen printed an additional 5,000 copies, and they were sold out one after another before 3 p.m., and another 3,000 copies were printed.
The 3,000 copies printed this time were not sold out on the same day, but about 2,200 copies were sold. The rest can be sold the next day.
The circulation volume that day reached more than 12,000 copies, a thousand more than yesterday. This performance made Lin Baicheng and Hu Zhiwen very happy and satisfied. They knew they had succeeded.
The reason why we can sell so much today is mainly because the number of cooperative newsstands has increased, the sales scope has been expanded, and the number of potential audiences has increased.
In the next half month, the circulation of Star Daily increased by more than 1,000 copies every day, until it stabilized at more than 30,000 copies. At this time, the circulation increased by only a few hundred copies every day.
During this half month, Lin Baicheng no longer cared about the newspaper and focused his energy on writing novels.
On the day when he was sure that the newspaper could survive, Lin Baicheng asked for some money from his family and hired two scribes. He would dictate and the scribes would write down the contents. The reason why two people are invited is to let them take turns writing, so that the progress of writing can be doubled every day.
Lin Baicheng didn't hide anything from his family, so the family knew that Lin Baicheng didn't receive any royalties, but received shares in the newspaper. Now that the newspaper's circulation is increasing every day, naturally they are not worried about Lin Baicheng not making money.
Hiring a professional scribe is different. Although the monthly salary per person is several hundred Hong Kong dollars higher, Lin Baicheng can now write about 20,000 words of novel content every day.
As the daily circulation of Xingxing Daily increases, "Wind and Cloud Dominates the World" will naturally become more and more popular, otherwise the newspaper's sales will not be boosted.
Therefore, the novel naturally attracted the attention of people in the industry. Everyone also thought of the young man about a month ago, but they really didn't expect that his novel would be so popular.
Therefore, many people contacted Lin Baicheng during this period. In addition to building relationships, they also hoped that Lin Baicheng's next novel would be serialized by their newspaper.
Of course, Lin Baicheng couldn't agree to it, and he was perfunctory. Anyway, it was enough to be passable on face.
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