Reborn as a tycoon in Hong Kong

Nintendo.

On Monday morning, after taking care of some business, Yamauchi headed to the company's Famicom R\u0026D department.

"President!"

When President Yamauchiura came over, the head of the R\u0026D Department, Masayuki Uemura, was of course the first to greet him.

The two came to the R\u0026D room together, and the engineers temporarily stopped what they were doing.

Yamauchiura asked immediately: "Yesterday I asked you to work overtime to dismantle and analyze the technology of the Xingyue host. Have you made any progress?"

That's right, Yamauchiura did not buy the Star and Moon console at the Zhiyin Comics store in Akihabara the day before yesterday, Saturday, but this did not trouble him. He immediately contacted his secretary and asked the secretary to find a way to buy a Star and Moon console. host.

This is not difficult. As long as the price is high enough, there will definitely be a store manager or clerk at Zhiyin Comics physical store who will sell the Xingyue console for trial use. This is also the case. Yamauchiura's secretary got a Xingyue console that night. host, and then the next day Yamauchiura asked engineers from the R\u0026D department to work overtime for a day to dismantle the Xingyue host and analyze its technology.

Although Masayuki Uemura did not work overtime yesterday as the director, as soon as he went to work this morning, he asked his engineers about the situation because he knew that President Yamauchi Ura attached great importance to this matter. He might be asked about it sometime. Sure enough, he preparation is useful.

"Return to the president!"

Except for Yamauchi Ura Urakami Masayuki, the biggest player here was of course his answer: "Because it only took one day, our engineers were unable to analyze all the technologies of the Xingyue console. However, what is certain is that the Xingyue console and Masaru The Dali VCS is similar in design, but some accessories will be more advanced in technology. The result is that the Xingyue console will be better than the Atari VCS. For example, the picture will be clearer, the running speed will be faster, etc. .”

"Of course, the product quality of the Xingyue console is better than that of the Atari VCS. According to the engineers' judgment, it is because the accessories are better, so the cost of the Xingyue console will be higher than that of the Atari VCS. "

"How much does the Xingyue host cost approximately?"

Hearing this, Yamauchiura asked aloud.

Uemura Masayuki replied: "It depends on the company's production quantity. No matter what product it is, the greater the production quantity, the lower the cost of a single unit. According to our judgment, the initial production volume of Xingyue Electronic Game Company should not be There will be too many, so the cost price is on the high side, which should be around US$230 to US$250.”

"The cost is so high?"

Yamauchiura couldn't help but be a little surprised after hearing this: "The price of the Star and Moon console is 179 US dollars. Even if it returns to 229 US dollars, according to your calculation of the cost, Star and Moon Electronic Game Company will lose money on selling one unit? And the loss is not high. few?"

"Yes."

Uemura Masayuki nodded: "Although I don't know what Xingyue Electronic Game Company is thinking, our cost calculation will not have too big an error."

"This is really true."

Yamauchiura was a little confused about the plans of Xingyue Electronic Game Company for a while. The purpose of doing business must be to make money, and there is no reason that the more you sell, the more you lose. He came up with the marketing strategy of occupying the market by selling at a loss, but the problem was that Xingyue Electronic Game Company lost too much when selling one Xingyue console, and no normal person would do this.

If there is no big error in the cost calculation of the R\u0026D department, then Xingyue Electronic Game Company will lose at least 50 US dollars for every console sold, plus the costs of publicity, freight, labor, etc., why should we add 20 to 30 US dollars? It only costs ten dollars, which means you will lose seventy or eighty dollars if you sell one.

In other words, if Xingyue Company just sells hundreds of thousands of consoles, it will lose tens of millions of dollars. Xingyue Company will definitely not be able to make back such a huge loss in a short time, so it is very uneconomical to do so. The boss of Xingyue Company As long as the management and the management are not stupid, they should be able to see it.

"Although Xingyue Company can make some money through game cartridges, it probably won't make much money."

Shaking his head and wondering, Yamauchiura decided not to think too much for the time being. He said to the engineers in the R\u0026D department: "Since the technology of Xingyue console is better than Atari VCS, then the company's NES technology must not be better than Atari VCS." The Xingyue host is inferior, it’s best to be better than the Xingyue host.”

"President!"

Hearing this, Masayuki Uemura said: "The better the technology of the Famicom, the higher the cost will be. Unless we set a high price, we will lose money on each one we sell."

"The price of the Famicom will never be set too high."

Yamauchiura said immediately, and then said: "Your R\u0026D department must do a good job in cost-effectiveness. The technology of the Famicom cannot be worse than the Xingyue host, and the cost cannot be too high. Otherwise, there will be no market for a product developed by the company." What. I am not discussing this with you, but asking you to do it."

"Yes, we will try our best!"

In Japanese corporate culture, Masayuki Uemura can only respond to such orders.

Nodding, Yamauchiura asked: "Can the company's red and white machine be developed this year?"

"President, the company's R\u0026D funds are too small and are in short supply from time to time. This is simply impossible."

Faced with such an impossible thing, Uemura Masayuki simply did not dare to accept it.

Yamauchiura understood: "What if I ensure that the R\u0026D department has sufficient funds?"

Masayuki Uemura gritted his teeth and said: "The R\u0026D department will do its best to complete the president's tasks."

"Very well, Minister Uemura, I really saw you right."

Hearing this, Yamauchiura nodded with satisfaction and patted Uemura Masayuki on the shoulder.

"You continue to research the Xingyue console. If there is excellent technology, remember to absorb it. The company's red and white consoles must not be worse than the Xingyue console. This is my bottom line."

Yamauchiura left after leaving a few words.

Uemura Masayuki felt the burden on him, and he knew that if he could not deliver a product that satisfied President Yamauchi Ura by the end of the year, he would never get better. Even if he doesn't get kicked out of the company, a demotion or salary cut is very possible.

Masayuki Uemura didn't want to be demoted or cut his salary. Instead, he wanted to complete the tasks and get rewards from the company. Therefore, he secretly decided to strengthen the workload of the R\u0026D department from today on. Without lack of funds, he must complete the red and white consoles this year. R\u0026D.

Regarding the sales of the Star and Moon console, Yamauchiura decided to continue to observe. If there is a chance, he would not mind working on the Star and Moon console behind the scenes to prepare for the launch of the red and white console in the future.

However, the most important thing for Yamauchi Ura at the moment is to convince the company's board of directors to ensure funding for the R\u0026D department. Only with sufficient funds can the R\u0026D department complete the research and development of the red and white console in the shortest possible time.

Nowadays, there are two devices on the market: Atari VCS and Xingyue console. Famicom has fallen behind, but Famicom cannot lag behind for too long, otherwise it will be too difficult to catch up in the future.