Reborn as a tycoon in Hong Kong
Chapter 50 Los Angeles Trade Fair (4)
"There are indeed a lot of people!"
Outside the Galaxy Games exhibition hall, looking at the flow of people that almost surrounded the Galaxy Games exhibition hall, Yamauchi Ur knew that this Galaxy Games exhibition should be a success.
Not only because Yamauchiura saw so many people waiting to play the two games at the Galaxy Game Exhibition, but also because during the time he was observing outside, he found that many international agents came in and out, and most of the agents stayed there. He left after a while.
Although I don’t know if Galaxy Games has negotiated cooperation with these agents, it can be seen that these agents are interested in the two games of Galaxy Games. There will be many people who want to be agents. Even if they have not reached an agreement now, it will only be about the price. It's just a question.
Although Galaxy Games is only a game company in Xiangjiang, and the company has only been established for about half a year, the two games developed by this company so far are both popular and profitable. This is what attracts Yamauchiura's attention the most. and envious.
A good game can bring extremely high profits to the company, which is why Yamauchiura is determined to enter the game industry. He has a hunch that Galaxy Games will be an obstacle to Nintendo's development in the game industry in the future. will be an important rival for Nintendo.
However, despite this premonition, Yamauchi Ura can't do anything. All he can do is develop Nintendo well and make Nintendo stronger step by step. As for Galaxy Games, we can only hope that the opponent will cause problems on his own.
After the trade fair that day, Galaxy Games left the contact information of many agents. Some agents were interested in placing orders on the spot, but because the order volume was not large, Lin Baicheng declined, saying that after the trade fair was over, Galaxy Games A temporary agent meeting will be held, and everyone will decide on agency matters at that time.
The remaining two days of the trade fair allow agents to observe whether the two games of Galaxy Games can continue to be popular, and also allow them to consider the appropriate amount of orders to place.
At the end of the day's trade fair, Lin Baicheng heard a piece of news from Phil Smith, that is, Atari's main sales this year, Atari VCS, had received an order for 50,000 units today. It was one of the few games to receive orders today. one of the companies.
Atari VCS, Lin Baicheng didn't know what it was at first, but after asking in detail, he found out that it was the predecessor of Atari 2600, but now it's called Atari VCS.
Atari VCS is a home console video game. It sells for US$199 and comes with nine mini-games. It started selling to the outside world a month ago. With today's order, it has sold over 100,000 units.
Although it sold a lot, Atari didn't make much per unit because of the low price, so it could only earn a few million dollars at most. As for how much you can earn, it depends on how much the home machine costs.
It was at this time, through asking Phil Smith, that Lin Baicheng learned that Atari's main business in this era was home console video games. In particular, the US$100 million in funds obtained from selling itself to Warner was used to develop this game. For Atari VCS games.
Judging from the current sales volume, Atari VCS cannot be said to be a success, but it cannot be said to be a failure. After all, the market is willing to buy this device.
The reason why Atari VCS sales are not high now is because it has Fairchild F-Wave as a rival. Fairchild is also making home console video games and is a direct competitor of Atari, suppressing Atari. At the same time as the sales volume of VCS, Atari did not dare to set too high a price for this device, thus limiting profits.
However, the reborn Lin Baicheng knew very well that Atari actually started its fortune with the Atari 2600. The sales of this device in the next two to three years will reach 2 million units, earning Atari more than 2 billion US dollars. profit.
As for why a device priced at US$199 per unit, 2 million units can earn Atari more than US$2 billion in profit?
The reason is very simple, because this is a device with plug-in game cartridges. Nintendo's red and white consoles a few years later were actually based on this device. The revenue from game cartridges will only be more than that of the console, and game cartridges are the main source of profit.
Now that he knew that the Atari 2600 was so profitable, didn't Lin Baicheng never think about doing this? Of course he had thought about it, but the problem was that he didn't have the capital. Atari spent $100 million to develop this device. Even if Lin Baicheng could save some, it would still cost tens of millions of dollars.
And Lin Baicheng, who just started his business this year, didn't have so much money at the beginning. If he invested so much capital in hardware research and development, he might not be able to make a splash.
But it will be different in the future. Lin Baicheng has long decided to poach Nintendo's Junpei Yokoi after he has a certain amount of capital, and let Yokoi take charge of the research and development of the Famicom.
Lin Baicheng can contribute some efforts in software development, but not in hardware. He can only tell what kind of hardware equipment effects he needs, and then let the people below make it. Therefore, Yokoi Junpei is a big player in hardware research and development. That's what he needs very much.
Without Junpei Yokoi, although Lin Baicheng can still find someone else, more R\u0026D funds will definitely be wasted and more R\u0026D time will be needed. This is the difference between industry experts and ordinary researchers. There is a huge gap between the two.
Two days passed in the blink of an eye.
Although Galaxy Games is only a small game company from Xiangjiang, "Xiangjiang Cube" and "Pac-Man" are quite popular. Therefore, it is not only loved by game enthusiasts, but also affirmed by agents, and even more Several tap newspapers reported on these two games.
At the temporary agent conference held by Galaxy Games the day after the trade fair, Galaxy Games received a large number of orders.
Among them, the RB of the game "Hong Kong Cube" has no orders from the North American market because it already has an exclusive agent relationship. However, there are also many agents in Europe, South America and other places. Unfortunately, these agents did not bid to win the exclusive agent. Instead, they placed orders separately, allowing Lin Baicheng to earn less agency fees.
Some agents only place orders for dozens of machines, while others place orders for hundreds of machines, and any more will be gone. Despite this, the game "Xiangjiang Cube" still won 5,000 orders in the global market this time.
As for the game "Pac-Man", it's different. Agents are more optimistic about this game. Many agents want to win the exclusive agency rights in their respective regions.
Lin Baicheng didn't refuse if he wanted to win the exclusive agency rights, because Galaxy Games currently does not have any channels abroad, and the game has anti-piracy software, so he is not afraid of these agents secretly piracy themselves, so he can give the other party the exclusive agency rights. Earn more exclusive agency fees.
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